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With this performance monitoring dashboard example, you can easily monitor specific metrics such as website traffic, conversion rates, and user engagement. For example, you can track the number of page views per day, the average time spent on each page, and the bounce rate. Segment the data by different demographic groups or user behavior to gain deeper insights into your audience.
To influence your teams or clients, share the dashboard via PDF, a direct link, or email. Show them the impact of different marketing campaigns or website updates on key performance indicators. For instance, you can demonstrate how a new landing page design improved conversion rates by 20%.
Answer important questions using the data at hand. For instance, analyze which channels drive the most traffic and conversions, and identify any potential bottlenecks in the user journey. Determine the impact of social media campaigns by comparing referral traffic and engagement on different platforms. Uncover opportunities for optimization and make data-driven decisions to drive business growth.
Customize the template’s metrics and dimensions as you like. See all available fields.
– Click-through rate (CTR)
– Conversion rate
– Cost per conversion
– Click-through rate (CTR)
– Conversion rate
– Average session duration
– Impressions
– Reach
– Click-through rate
– Demographic breakdown:
– Age
– Gender
– Income level
– Psychographic breakdown:
– Interests
– Personality traits
– Lifestyles
– Behavioral breakdown:
– Purchase history
– Brand loyalty
– Online behavior
– Demographic
– Psychographic
– Behavioral
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An Attribution dashboard is a visual representation of marketing data that tracks the effectiveness of different marketing strategies in driving customer behavior. It is significant for businesses as it helps them understand which marketing channels are most effective, enabling informed decision-making and resource allocation. Common tools used to create an Attribution dashboard include Looker Studio, Tableau, and Power BI, with key elements including channel performance, customer journey, conversion rates, and ROI. Real-time data monitoring is crucial as it allows businesses to respond quickly to changes in marketing performance. For learning how to create a marketing dashboard using Looker Studio, visit our YouTube channel: https://www.youtube.com/@porter.metrics.
Yes, Looker Studio allows you to download your report as a PDF. To do it, follow these steps:
Before downloading your report choose the date range you want to visualize on your report.
Click on the “File” menu at the top left corner of the screen.
Select “Download as” from the drop-down menu and choose “PDF.”
You can choose which pages you want to download, and also you can add a password to protect the report and add a link back to the online report.
Click on “Download” to save the report on your device.