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WooCommerce report template for Looker Studio

Get the actual WooCommerce report template used by Porter to monitor your E-commerce performance.
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Creator

Porter

This template is built by the same marketers behind all our tutorials, support, and our template gallery.

+40,000 marketers have downloaded our dashboards

Template setup

Copy-paste the same dashboards that other teams and agencies use to monitor their E-commerce performance

WooCommerce report template overview

With this dashboard template on Looker Studio, you can easily monitor specific metrics related to the given topic. For performance monitoring, track metrics like sales revenue, conversion rates, and customer satisfaction scores. Segment the data by date, product category, or customer segment to gain deeper insights.

Share the data with your teams or clients via pdf, link, or email. Influence decision-making by presenting clear visualizations and actionable insights.

Answer questions like: What are the most popular products? Which marketing channels are driving the highest conversion rates? How does customer satisfaction vary across different regions? Leverage this template to analyze and optimize your business strategies efficiently.

Suggested data sources

Use cases

Metrics and dimensions included

Customize the template’s metrics and dimensions as you like. See all available fields.

Metrics

Sales

– Total revenue
– Average order value
– Conversion rate

Customers

– Total number of orders
– Average order value
– Conversion rate

Acquisition

– Number of website visitors
– Conversion rate
– Cost per acquisition (CPA)

Dimensions

Campaign

– Target audience
– Marketing channels
– Campaign goals

Audience

– Demographics
– Psychographics
– Behaviors

Time

By hour, day, week, month, quarter, or year

Features

100% custom charts

White-label

Custom metrics​

All-time historical data

Schedule email alerts​

Filters

Interactive

Goals​

Data blending

FAQs

A WooCommerce report should include breaking down metrics by visibility (e.g., website traffic), engagement (e.g., clicks, time on site), and conversion metrics (e.g., sales, conversion rate). Segmenting data by campaign (e.g., Black Friday Sale), channel (e.g., social media), audience (e.g., age, location), content (e.g., product categories), objective (e.g., lead generation), and date (e.g., monthly trends) is essential for comprehensive analysis.
To analyze WooCommerce data, follow these steps: 1) Choose metrics: – Visibility: Track website traffic, page views, and bounce rates. – Engagement: Monitor time on site, click-through rates, and social media interactions. – Conversion: Measure conversion rates, average order value, and customer acquisition costs. 2) Add context: – Compare costs: Analyze advertising costs and compare them to revenue generated to determine profitability. – Date range: Compare performance over different time periods to identify trends and seasonality. – Goals and rates: Set specific goals for metrics and track conversion rates to assess performance. – Benchmarks: Compare metrics against industry benchmarks to evaluate performance. 3) Segment data: – Campaign: Analyze performance of individual marketing campaigns to understand their impact. – Channel: Break down metrics by different marketing channels (e.g., organic search, paid ads) to identify the most effective ones. – Audience: Segment data by customer demographics to understand preferences and tailor strategies. – Content: Analyze the performance of different types of content (e.g., blog posts, product descriptions) to optimize engagement. – Objective: Group metrics based on marketing objectives (e.g., brand awareness, sales) to assess effectiveness. – Date: Compare metrics for different time periods to identify trends and optimize strategies. Example: Analyze campaign metrics for a recent email marketing campaign and compare conversion rates against industry benchmarks for a specific date range to determine its success.
To build a WooCommerce dashboard, 1) connect your WooCommerce account and other relevant data sources. 2) Choose metrics such as sales, orders, customers, and products to monitor performance. 3) Segment data by campaign, channel, audience, product, customer content, objective, and date for detailed analysis. For instance, you can break down sales data by product or customer demographics. 4) Add filters or buttons to make your report interactive, like a filter to view sales in a specific date range. 5) Share your dashboard via PDF, scheduled emails, or links.

A WooCommerce dashboard is a visual representation of key business metrics and data points related to an e-commerce store running on WooCommerce. It is significant for businesses as it helps in tracking performance, identifying trends, and making data-driven decisions. Tools like Looker Studio (formerly Google Data Studio) are commonly used to create such dashboards, which typically include elements like sales data, customer behavior, product performance, and more. Real-time data monitoring is crucial in a WooCommerce dashboard for timely decision-making and strategy adjustments. For learning how to create a marketing dashboard using Looker Studio, you can refer to our YouTube channel: https://www.youtube.com/@porter.metrics.

Yes, Looker Studio allows you to download your report as a PDF. To do it, follow these steps:

Before downloading your report choose the date range you want to visualize on your report.
Click on the “File” menu at the top left corner of the screen.

Select “Download as” from the drop-down menu and choose “PDF.”

You can choose which pages you want to download, and also you can add a password to protect the report and add a link back to the online report.

Click on “Download” to save the report on your device.