Build a report
Sign in with Google
Works with Looker Studio

Real Mailchimp Email marketing dashboard example

Get the actual Mailchimp Email marketing dashboard example used by Porter to monitor your Email marketing performance.
Download template

Creator

Porter

This template is built by the same marketers behind all our tutorials, support, and our template gallery.

+40,000 marketers have downloaded our dashboards

Template setup

Copy-paste the same dashboards that other teams and agencies use to monitor their Email marketing performance

Mailchimp Email marketing dashboard example overview

With this example of mailchimp email marketing report, you can monitor specific metrics such as opening rates and clicks. Segmentes the data per campaign, matter or date for a more detailed analysis. Share the report through a link, PDF or email to influence your equipment or customers. Answer questions such as: What was the opening rate of the last campaign? What link had more clicks?

Suggested data sources

Use cases

Metrics and dimensions included

Customize the template’s metrics and dimensions as you like. See all available fields.

Metrics

Conversion metrics

Engagement metrics

Visibility metrics

Dimensions

Campaign

– Open rate
– Click-through rate
– Conversion rate

Audience

Time

By hour, day, week, month, quarter, or year

Features

100% custom charts

White-label

Custom metrics​

All-time historical data

Schedule email alerts​

Filters

Interactive

Goals​

Data blending

FAQs

To analyze email marketing data from Mailchimp, 1) Choose your metrics and flashes in visibility metrics (such as mail openings), commitment (such as clicks on links) and conversion (as subscriptions performed). 2) Add context comparing costs, rank of dates, objectives, fees and references for this. For example, you can compare the postal opening rate of this week with that of last week. 3) Segmentes the data per campaign, channel, audience, content, objective and date. For example, you can segment for product promotion campaigns, email channel, audience of new subscribers, content newsletters, objective of increasing sales and shipping date.
To build a Mailchimp Email marketing dashboard, 1) connect your Mailchimp account and import your email data. 2) Select metrics such as open rate, click-through rate, and bounce rate to monitor performance. 3) Segment your data by campaign, channel, audience, product, customer content, objective, and date for a detailed analysis. 4) Add filters or buttons like ‘Campaign Type’ or ‘Date Range’ to make your report interactive. 5) Share your dashboard via PDF, scheduled emails, or links for easy access.

A Mailchimp Email marketing dashboard is a visual representation of key email marketing metrics, providing businesses with insights into campaign performance, subscriber behavior, and engagement rates. It is significant for businesses as it aids in decision-making, strategy formulation, and performance tracking. Tools like Looker Studio are commonly used to create these dashboards, which typically include elements like open rates, click-through rates, bounce rates, and conversion rates. Real-time data monitoring is crucial as it allows for immediate response to trends or issues. For learning how to create a marketing dashboard using Looker Studio, visit our YouTube channel: https://www.youtube.com/@porter.metrics.

Yes, Looker Studio allows you to download your report as a PDF. To do it, follow these steps:

Before downloading your report choose the date range you want to visualize on your report.
Click on the “File” menu at the top left corner of the screen.

Select “Download as” from the drop-down menu and choose “PDF.”

You can choose which pages you want to download, and also you can add a password to protect the report and add a link back to the online report.

Click on “Download” to save the report on your device.