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With this marketing automation dashboard example, monitor specific metrics such as email open rates, click-through rates, and conversion rates. Break down the data by segmenting it based on demographics, geolocation, or customer behaviors.
Share the insights gained from this dashboard with your team or clients via PDF, link, or email. This way, you can influence their decision-making process and align your strategies effectively.
Answer questions such as “Which email campaign performed the best in terms of click-through rates?” or “What is the conversion rate for each customer segment?” with the data provided by this dashboard. Gain valuable insights to optimize your marketing automation efforts.
Customize the template’s metrics and dimensions as you like. See all available fields.
– Conversion rate
– Cost per conversion
– Return on investment (ROI)
– Click-through rate
– Conversion rate
– Bounce rate
– Impressions
– Reach
– Click-through rate
– Age: Age group
– Gender: Male and female
– Socioeconomic status: High, middle, and low income
– Demographics
– Psychographics
– Geographic location
100% custom charts
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All-time historical data
Schedule email alerts
Filters
Interactive
Goals
Data blending
An Active Campaign automations dashboard is a visual tool that displays key marketing metrics and KPIs, enabling businesses to monitor and analyze their marketing automation efforts in real-time. It is significant for businesses as it helps in making data-driven decisions, improving efficiency, and enhancing marketing strategies. Tools like Looker Studio are commonly used to create such dashboards, which typically include elements like campaign performance, customer engagement, conversion rates, and ROI. Real-time data monitoring is crucial as it allows for immediate response to trends and issues. For learning how to create a marketing dashboard using Looker Studio, visit our YouTube channel: https://www.youtube.com/@porter.metrics.
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