Free LinkedIn Analytics Report Template for Google Looker Studio

You can make your LinkedIn Pages report by downloading your data in a CSV and creating charts.

This process is long and manual; you would have to update your data whenever you want to analyze your data.

Instead, you can connect your LinkedIn Pages data directly to Google Looker Studio – the free Google platform for data visualization; you only need a third-party connector like ours to automate your data.

We made a step-by-step tutorial that explains how to Create a LinkedIn Pages Report on Google Looker Studio.

A LinkedIn page insights report should give you insights about your account: growth, visibility, engagement, conversion, and audience insights.

        Profile performance:

• How many views has the LinkedIn page received
• How many unique visitors have seen the page?
• How many followers have been gained or lost over time?
• What is the trend for these metrics over time?
  
  Audience demographics:
• What is the location, industry, job function, and seniority level of the LinkedIn page’s followers?
• What are the top industries following the page?
• How has the audience demographics changed over time?
  
  Engagement metrics:
• How many likes, comments, shares, and reactions have the page’s posts received?
• What is the engagement rate (i.e., the percentage of followers who engage with the content)?
• What are the most engaging posts, and what makes them successful
• How has the engagement rate changed over time?
  
  Content performance:
• Which types of posts are the most popular among the audience (e.g., text, image, video)?
  What topics are resonating with the audience?
• How has the reach of the page’s posts changed over time?
  
  Lead generation:
• How many leads have been generated from the LinkedIn page?
• What is the conversion rate of the page’s lead generation efforts?
• How have the lead generation metrics changed over time?
  
  

Check all the list of metrics and dimensions our LinkedIn Pages Looker Studio connector includes. 

Yes, you can customize your report with your desired colors, logo, and icons.

After copying the report template, you can white-label your report directly in Looker Studio (formerly Google Data Studio).

We made a tutorial that teaches you how to design the best marketing reports on Looker Studio so you can learn how to do it.

If you want help customizing your report, our team will help you in a 30 min call.

You may be wondering why we are giving this report template for free.

Here are the top three reasons why we are doing this:

1. We believe in giving first, so we are creating the best and more extensive Looker Studio template gallery online.
   
   
2. We know that to solve the different use cases our customers and users have, it’s through insightful and actionable templates (like this one).
   
   
3. The easiest and fastest way for you to get the value of our product – Aka our Looker Studio connectors to automatize your data and have it updated on your reports in almost real-time– is to use a template that helps you visualize your data in a meaningful way.

Yes, Looker Studio allows you to download your report as a PDF. To do it, follow these steps:

1. Before downloading your report choose the date range you want to visualize on your report.

2. Click on the “File” menu at the top left corner of the screen.

3. Select “Download as” from the drop-down menu and choose “PDF.”

4. You can choose which pages you want to download, and also you can add a password to protect the report and add a link back to the online report.
   
   

5. Click on “Download” to save the report on your device.