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Social Media Client presentation report template for Looker Studio by Porter

Get the actual Social Media Client presentationon Looker Studio template used by Porter to monitor Social Media performance.
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Meet the creator

Porter

This template is built by the same marketers behind all our tutorials, support, and our template gallery.

+40,000 marketers have downloaded our dashboards

Template setup

Copy-paste the same dashboards that other teams and agencies use to monitor their Social Media performance

Social Media Client presentation report template overview

With this Social Media Client presentation report template, monitor specific metrics such as engagement rate, follower growth, post reach, click-through rate, and conversion rate. Segment data by platform (e.g., Facebook, Instagram, Twitter), audience demographics (e.g., age, gender, location), content type (e.g., video, image, text), and time period (e.g., daily, weekly, monthly). Share the report through a link, PDF, or email to influence your team or customers. Answer questions such as: – What is the current engagement rate across different platforms? – How has follower growth trended over the past month? – Which type of content is generating the most reach? – What is the click-through rate for recent campaigns? – How are conversion rates varying by demographic segments? This template is designed for marketers focusing on social media strategies and performance analysis.

Suggested data sources

Use cases

Metrics and dimensions included

Customize the template’s metrics and dimensions as you like. See all available fields.

Metrics

Conversion metrics

Conversion rate, Cost per conversion, Conversion value

Engagement metrics

Likes, Shares, Comments

Visibility metrics

Impressions, Reach, Follower Growth

Dimensions

Campaign

Campaign name, campaign duration, campaign budget

Audience

Time

By hour, day, week, month, quarter, or year

Features

100% custom charts

White-label

Custom metrics​

All-time historical data

Schedule email alerts​

Filters

Goals​

Data blending

FAQs

A Social Media Client presentation report should include metrics such as Conversion metrics like Conversion rate, Cost per conversion, Conversion value; Engagement metrics like Likes, Shares, Comments; and Visibility metrics like Impressions, Reach, Follower Growth. Then, segment and filter this data by dimensions like Campaign name, campaign duration, campaign budget; Audience demographics, audience interests, audience location; By hour, day, week, month, quarter, or year. Once the data is ready, make sure to add buttons and filters to make your reports interactive, use custom colors and logos to make it white-label, and share via link, PDF, or email so your teams or clients can access it.
To build a Social Media Client presentation dashboard, start by connecting your social media data, such as Instagram Insights, to platforms like Google Sheets or Google Looker Studio. Choose metrics like conversion rate, cost per conversion, conversion value, likes, shares, comments, impressions, reach, and follower growth to map your funnel comprehensively. Segment and break down your data by channel, campaign, audience, product, or objective, using dimensions such as campaign name, campaign duration, campaign budget, audience demographics, audience interests, and audience location. This combination of metrics and segmentation will help you identify trends and areas for optimization. Share your dashboard via PDF, scheduled emails, or links for easy access.
Yes, Looker Studio allows you to download your report as a PDF. To do it, follow these steps: Before downloading your report choose the date range you want to visualize on your report. Click on the “File” menu at the top left corner of the screen. Select “Download as” from the drop-down menu and choose “PDF.” You can choose which pages you want to download, and also you can add a password to protect the report and add a link back to the online report. Click on “Download” to save the report on your device.

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Tutorials

Looker Studio templates

Google Sheets templates