Connect your Instagram data to Google Data Studio
With Porter, you can automatically connect and visualize your Instagram business page data on Google Data Studio.
Porter translates the charts you create on Data Studio to queries that we request to the Instagram API. As such, Porter doesn’t store your Instagram data and the history retrieval limits are set by Instagram API itself.
Instagram API lets you bring different types of data:
- Profile actions
Profile data mostly included followers’ performance and reach.
Audience data lets you break down your followers into their demographics (gender and age) and geography.
With post data, you can visualize every post’s performance by reach, engagement, impressions, likes, comments, and more. Our connector, particularly, lets you visualize the first 3 comments on every post to make sense of audience sentiment.
About Instagram stories reporting: you can bring Instagram stories data with our Google Data Studio connector, but you can only do it for a 24 hours span, like the lifetime of stories.
That’s how most connectors work as, like us, they don’t store data but retrieve it directly from Instagram. If you need to visualize Instagram stories data, we’d suggest a dedicated, specialized solution that stores such data. Eventually, we plan to add this feature to the connector.
Instagram Insights metrics and dimensions list
We embeded a Google Data Studio report where you can browse all the fields that our Instagram Insights connector. You can search for specific fields or break them down by type (number, text, city, etc.).