Marketing analytics software can improve your marketing efforts and get you the desired return on investment.
These tools make email management, social media management, marketing automation, marketing data analysis, reporting, and visualization more accessible.
Octoboard is a top marketing analytics and reporting software that helps users manage reports from multiple sources.
You should also know that Octoboard is not a perfect platform that has figured it all out, and that’s why you might need an alternative to this tool.
So in this article, I have compiled some of the Top Octoboard alternatives, including Porter Metrics, Grafana, SharpSpring, Databox, and Cyfe.
First, let’s take a look at Octoboard’s overview.
Octoboard Overview
Octoboard is a cloud-based client reporting tool that helps marketing organizations manage their clients’ reporting, scheduling, and advertising procedures.
The essential features are custom branding, user administration, campaign monitoring, predefined templates, and conversion tracking.
Admins can monitor the progress of paid campaigns across channels, including Google Ads, Facebook Ads, LinkedIn, and Bing, using the Octoboard platform’s activity dashboard.
Octoboard Pricing
Octoboard comprises two sets of pricing plans. It has pricing plans for businesses and marketing agencies. Each plan comes with its accompanying features and a 14-day free trial.
For a Business
1. Starter
Pricing: €15 per month
This plan grants access to all integrations, unlimited users, five dashboards, 30 widgets, and many other features.
2. Growth
Pricing: €25 per month
This plan comprises all the features of Starter with additional dashboards, 50 widgets, and lots more.
3. Teams
Pricing: €39 per month
This plan comprises features of the growth plan with 50 dashboards, 1000 widgets, and many other features.
For a Marketing Agency
1. Freelance
Pricing: €25 per month
This plan can serve five agency clients, including white label reporting.
2. Team
Pricing: €50 per month.
This plan can serve ten agency clients, including white label reporting.
3. Agency
Pricing: Starts at €75 per month
This plan is customizable. It comprises all features of the Team plan and adds €25 for every five agency clients.
Octoboard Integrations
Octoboard has more than 50 integrations. Listed below are just the most popular:
- Google Analytics
- Google Ads
- Facebook Ads
- Youtube
- LinkedIn Pages
- Stripe
- Salesforce
- MailChimp
- Google sheets
Octoboard Features
Octoboard has lots of unique features for its users. Some of them are;
- Interactive dashboards
- Visual analytics
- Key business performance indicators
- Lots of predefined templates
- Various widgets and integrations
Octoboard Recommended for
Octoboard is a fantastic solution for creating digital marketing reports and dashboards. Octoboard is highly recommended to companies and organizations for a unified analytics platform.
Octoboard Support & Documentation
Octoboard features extensive support for its users. It has an elaborative documentation page with many articles to help new users get started with the tool. You can also contact them and make your complaints if you have any.
Octoboard Pros & Cons
In terms of cloud-based client reporting and other marketing agency requirements, Octoboard remains a viable option. However, there are still certain things that you could do better.
Take a look at a few of its pros and cons right here:
Pros
- Fully white-labeled
- Plans for everyone
- User–friendly interface
- Multiple brand integrations
Cons
- Data visualization lacks simulation models
- no phone number available for customer support
- Lack predictive Analytics
Octoboard Ratings & Reviews
Octoboard doesn’t have many ratings and reviews like other reporting tools in this article. Below are some of its ratings on notable platforms;
- Capterra: The tool has a top rating of 4.5 out of 5 from 2 reviews.
- G2: Octoboard has a rating of 4.5 out of 5 from 2 reviews.
- GetApp: The tool has another top rating of 4.5 out of 5 from 2 reviews.
You should go through these reviews as they will give you a clearer picture of Octoboard from individuals who have used it.
Let’s go further and see how it stacks up against some of the Top Octoboard alternatives.
Porter Metrics
Overview
Porter integrates your daily marketing applications’ data to Google Data Studio so you can automate your reporting with a few clicks and for a few dollars a month.
Plus, you don’t need any coding skills to use the platform. Using Porter Metrics Connectors, you can automate client reporting processes in minutes.
Porter is an essential player in helping firms monitor their most critical KPIs. You can use it to link your critical business data with other tools you already use, including Facebook and Google Ads.
Keep track of critical Objectives and economic measures using Porter. This data tool will save you a lot of time in the long run.
As a bonus, you can utilize Porter to estimate your entire ad expenditure and ROI from various ad channels, such as those offered by Google or Facebook.
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Pricing
Porter has four pricing plans, and all of them include a free trial.
The final plan, “Custom,” demands that you contact Porter to generate a quote depending on the number of accounts you wish to connect.
Among the other Top Octoboard alternatives, this plan is the most affordable and offers quite the same integrations and features.
1. Solo
Pricing: $15 Per Month | $150/Year
This plan includes one connection and unlimited users.
2. Teams
Pricing: $30 Per Month | $300/Year
This plan includes five connections with unlimited users and additional connections.
3. Agencies
Pricing: $80 Per Month | $800/Year
This plan includes twenty connections with unlimited users and additional connectors.
4. Custom
This plan requires you to schedule a call with Porter and outline what would work best for your organization.
Integrations
Porter metrics feature many integrations and connections to help you automate reports for your organization. Below are some of the most popular Porter integrations:
- Google Business Profile (Google My Business)
- WooCommerce
- Instagram Insights
- Linkedin ads
- Linkedin Pages
- Hubspot
- Shopify
- Facebook-Instagram Ads
- Facebook Public Data
- Facebook Insights
- Twitter Ads
- Twitter Analytics
- Tik-Tok Ads
Features
Porter also has lots of outstanding features. Some of them are:
- White-label, customizable reports
- Connect your apps in seconds
- Google Data Studio tutorial
- No-code Platform
- Facebook Ads reporting
- Tracking Key Performance Indicators (KPIs)
- Over 80 report templates
- Data-Driven Decision Making
- Google Business Profile reporting
- Limitless Visual Data Exploration
- Forever-free plan available
- Automate Visual Marketing Reports
- Live chat support for everyone
Support & Documentation
Porter Metrics provides a support center and a tutorial page to get you started. You can schedule a call with Porter’s technical team in cases when the situation is much more difficult.
Octoboard vs. Porter
Both platforms are excellent for analyzing and reporting digital marketing data.
Furthermore, they provide several benefits at a low cost. Porter Metrics has recently received better reviews than Octoboard’s most recent reviews.
When compared to Octoboard, Porter Metrics’ support is superior. Getting stuck and waiting hours for a response from a support team is the last thing you want to happen.
Databox
Overview
Among the Top Octoboard alternatives is Databox, a marketing analytics and data discovery software businesses use.
Like other marketing reporting and automation tools, Databox allows you to gather data from several platforms and channels. Then you can use a single dashboard to monitor KPIs and customize your reports.
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Pricing
Databox features a free plan to help users get a feel of the platform before upgrading to a higher plan. Databox offers three paid pricing plans. Compare each plan with its accompanying features below:
1. Free-forever plan
You can create a free-forever account with 3 Data Source Connections, 60+ Databox Integrations, and all standard features.
2. Starter
Pricing starts at $72 per month.
This plan comes with 4–50 connections and dashboards. This plan also includes 12+ standard features, 60+ Databox Integrations with 3,000+ pre-built metrics.
3. Professional
Pricing: $135 – $285 per month
This plan comes with 3–9 data connections, 50–150 dashboards, and 25 users alongside the Starter plan’s features.
4. Performer
Pricing: $231 – $456 per month
This plan includes 3 – unlimited data connections, unlimited dashboards, and unlimited users, alongside the Professional plan’s features.
Integrations
Databox has 70+ integrations, which include popular data sources in the industry. Check out the most popular Integrations below.
- Google Analytics
- Microsoft Advertising
- Google Ads
- Linkedin Ads
- Facebook Ads
- GitHub
- Google Big Query
- Google Search Console
- SEMrush
- Ahrefs
- MOZ
- Youtube
Features
Below are some of Databox’s features.
- Dashboard Integrations
- Dashboard Templates
- Integrate Your Data
- Calculate metrics
- Dashboard Designer
- Dashboard Reporting
Support & Documentation
Databox has live chat support and a documentation page to guide you if you get lost. You can also contact the support team here.
Octoboard vs. Databox
Octoboard has a slight lead over Databox in this comparison. Integrations and connections abound on both platforms. Octoboard offers more value (in terms of features) for your money.
Cyfe
Overview
Cyfe is another one of the Top Octoboard alternatives we’ve compiled. All your company data can be seen and analyzed in one location with Cyfe, an all-in-one online business intelligence dashboard tool.
If you’re looking for a way to integrate your advertising, email, monitoring, sales, and financial data with your other accounts (such as those for SEO and social media), Cyfe is the option.
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Pricing
Cyfe has a free 14-day trial for its three pricing plans.
1. Starter
Pricing: $19 per month
This plan comprises two dashboards and one user.
2. Standard
Pricing: $29 per month
This plan comprises five dashboards and two users
3. Pro
Pricing: $49 per month
This plan comprises ten dashboards and five users
4. Premier
Pricing: $89 per month
This plan comprises 20 dashboards and unlimited users.
5. Agency
Pricing: $150+ per month
This plan comprises unlimited dashboards and users.
Integrations
Below is a list of popular Integrations which Cyfe supports.
- Google Analytics
- Google Ads
- Twitter Ads
- Facebook Ads
- MailChimp
- Salesforce
- LinkedIn Ads
- YouTube
- Google Sheets
- Hubspot
- Shopify
- Zendesk
Features
Below are some of Cyfe’s features:
- Unlimited History
- TV Mode
- Public URLs
- Custom Logo
- Custom Themes
- Custom SSL Domain
- Unlimited Data Exports
- Embedded Analytics
Support & Documentation
Visit their support page if you need to get in touch with them. They also have a help center to assist newbies in getting started with the software.
Octoboard vs. Cyfe
Both tools are almost identical in terms of functionality, integrations, and cost. Octoboard appears to be the more powerful platform based on user feedback.
Cyfe users have criticized limited widgets and platform capabilities. Also, Octoboard is more affordable.
Grafana
Overview
Grafana is an open-source online tool for analytics and collaborative visualization. This data analytics tool is for you if you’re looking for a way to analyze data from different sources efficiently.
When linked to supported data sources, it produces online charts, graphs, and alerts like other Top Octoboard alternatives.
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Pricing
Grafana has a free plan, one paid plan, and two custom plans. Check out the pricing details of each of them below
1. Free plan
Pricing: Free forever
This plan features up to 3 active users, 14 days of data retention, and other features.
2. Pro
Pricing: starts at $8 per month
Features just 1 user; + $8 for additional users. This plan comprises a host of premium features
3. Advanced
Pricing: Volume discount pricing
This plan comprises a custom number of active users, custom data usage, and the Pro and Free plan features.
4. Enterprise
Pricing: Custom pricing
This pricing plan Contains Grafana enterprise metrics, logs, and traces.
Integrations
Grafana features over 200 integrations which are very useful for data automation. However, unlike other Top Octoboard alternatives in this post, Grafana doesn’t feature popular integrations like Twitter ads, Facebook ads, Instagram ads, and a host of others. Below are some of them;
- Jira
- Snowflake
- Google Sheets
- CloudWatch
- InfluxDB
- Microsoft SQL Server
- OpenTSDB
- PostgreSQL
- Google Analytics
- Amazon Athena
- Amazon Redshift
Features
Below are notable features of Grafana
- Visualization
- Alerting
- Annotations
- Open Source
- Data Integration
- Dashboard templating
- Custom plugins
- SQL data sources
Support & Documentation
Grafana has a documentation page set up to help users get a better understanding of the platform. You can contact them here if you have any pressing issues which need clarification.
Octoboard vs. Grafana
Regarding marketing analytics and automation, Octoboard has a leg up on the competition. Octoboard has a variety of price options, each with its features.
Integrations for social media analytics and administration are also available. Though, Grafana is an excellent marketing tool.
SharpSpring
Overview
It is a marketing tool that helps small companies generate leads, enhance sales conversions and increase marketing ROI.
All the capabilities you’d expect from a social media data management software are included in SharpSpring, along with advanced conversion techniques that you can only find in a CRM marketing automation platform.
Automate processes and classify social leads based on their interactions, origins, and interests, among other factors.
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Pricing
SharpSpring consists of 3 paid pricing plans and two custom plans for agencies and enterprises. All plans come with unlimited users, unlimited support, and a complete set of features.
Check out their pricing details and accompanying features below
1. Plan 1
Pricing: $449 per month
This plan comprises 1000 contacts
2. Plan 2
Pricing: $999 per month
This plan comprises 10000 contacts
3. Plan 3
Pricing: $1449 per month
This plan comprises 20000 contacts
The Agency and Enterprise plans are custom-made and require you to contact them for a quote.
Integrations
SharpSpring has some built-in integrations that help users connect with popular data sources. However, It doesn’t feature popular integrations like social media ads, Mailchimp, popular social media insights, and many others. Below is a list of some of its integrations.
- Teamgate
- Fyrebox
- Rebrandly
- Paymo
- Avaza
- Surveypal
- Unbounce
- MeisterTask
- Zapier
- ScheduleOnce
- Zenkit
- ProjectManager
- CallRail
- Shutterstock
- Salesforce
- Shopify
Features
Below are some of SharpSpring’s features:
- Marketing Automation
- Email Marketing
- Social Management
- Landing Page Designer
- Campaign Tracking
- Built-in CRM Integrations
Support & Documentation
SharpSpring has a resource page that features articles to acquaint users with the platform and marketing automation. You can also contact them here.
Octoboard vs. SharpSpring
In this comparison, Octoboard has the upper hand. It is more convenient to work with Octoboard than SharpSpring because of its excellent integrations and connections.
Octoboard also offers a variety of price options to fit different budgets.
Top Octoboard Alternatives (Summary)
In summary, the Top Octoboard alternatives include:
- Porter
- Grafana
- SharpSpring
- Databox
- Cyfe
That brings us to the conclusion of this article. You are probably wondering which platform to choose for your marketing data analysis, automation, and reporting.
Well, I recommend Porter Metrics. With Porter Metrics, you can automate your reporting by connecting the data from your daily marketing tools to Google Data Studio for just a few dollars a month.
You can start your analysis, automation, and reporting journey by generating a report with Porter. An upside to Porter Metrics is that it is a no-code beginner-friendly software.
As a bonus, Porter has an excellent free trial and a very reasonable pricing structure, so there’s no reason not to give it a go. If you have issues creating a report, you should schedule an appointment with Porter to create one for you.