Browse 28 SaaS Report Templates for Looker Studio
Choose from our library of free, white-label saas templates. Each template tracks the full marketing funnel: visibility (impressions, reach), engagement (CTR, interactions), and conversion (leads, revenue). Organized following the SUMAS framework with breakdowns by channel, campaign, audience, and time period.
B2B Funnel Report template for Looker Studio by Porter
Track account reach, ad impressions → content engagement, demo requests → pipeline value, deal velocity. Segment by account tier, channel.
B2B Marketing performance Report template for Looker Studio by Porter
Track account reach, impressions → engagement by account → MQLs, SQLs, pipeline contribution. Segment by account, campaign, stage.
Inbound marketing Report template for Looker Studio by Porter
Track blog traffic, social reach → content downloads, form views → MQLs, SQLs, pipeline generated. Segment by content asset, channel, stage.
B2B KPI tracker Report template for Looker Studio by Porter
Track account reach, ad impressions → content engagement, demo requests → pipeline value, deal velocity. Segment by account tier, channel.
Demand generation Report template for Looker Studio by Porter
Track content reach, ad impressions → webinar registrations, downloads → pipeline value, opportunity rate. Segment by campaign, content type, stage.
CRM Report template for Looker Studio by Porter
Track new contacts, account coverage → touchpoints per deal, response rate → close rate, revenue per rep. Segment by rep, stage, source.
HubSpot Report template for Looker Studio by Porter
Track contacts created, deliverability → email opens, form submissions → deals closed, revenue. Segment by lifecycle stage, deal stage.
B2B Report template for Looker Studio by Porter
Track account reach, impressions → engagement by account → MQLs, SQLs, pipeline contribution. Segment by account, campaign, stage.
ActiveCampaign Report template for Looker Studio by Porter
Track contacts, email deliverability → open rate, click rate → conversion events, deals. Segment by automation, list, campaign.
ActiveCampaign Report template for Looker Studio by Porter
Track contacts, email deliverability → open rate, click rate → conversion events, deals. Segment by automation, list, campaign.
PPC Funnel Report template for Looker Studio by Porter
Track top-funnel reach → mid-funnel engagement → bottom-funnel ROAS, CPA. Segment by funnel stage, campaign.
LTV Report template for Looker Studio by Porter
Track customer base size, cohort size → repeat purchase rate, frequency → lifetime revenue, payback period. Segment by cohort, acquisition channel.
Google Ads Funnel Report template for Looker Studio by Porter
Track top-funnel impressions → mid-funnel clicks → bottom-funnel conversions, ROAS. Segment by funnel stage, campaign.
Facebook Ads Funnel Report template for Looker Studio by Porter
Track awareness reach → consideration clicks → conversion ROAS by stage. Segment by funnel stage, audience.
Google Analytics 4 acquisition Report template for Looker Studio by Porter
Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.
Content marketing Report template for Looker Studio by Porter
Track page views, organic impressions → time on page, scroll depth, shares → content conversions, lead captures. Segment by content type, topic, channel.
Google Analytics 4 Attribution Report template for Looker Studio by Porter
Track touchpoints, assisted interactions → path length, time to conversion → attributed conversions by model. Segment by channel, model type.
PPC KPIs Report template for Looker Studio by Porter
Track impression trends vs target → CTR vs benchmark, CPC tracking → ROAS attainment, CPA vs target. Segment by KPI, platform, campaign.
Creator marketing Report template for Looker Studio by Porter
Track creator reach, impressions → engagement per creator, saves → conversions per creator, ROI. Segment by creator, platform.
Multi-channel Marketing performance Report template for Looker Studio by Porter
Track impressions across channels → CTR by channel, engagement rate → cross-channel conversions, ROI. Segment by channel, campaign, date.
SEO Serp tracking Report template for Looker Studio by Porter
Track SERP positions, featured snippets → CTR trends, position volatility → organic click share, ranking gains. Segment by keyword, competitor, SERP feature.
Google Analytics 4 Report template for Looker Studio by Porter
Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.
Email marketing Report template for Looker Studio by Porter
Track emails sent, deliverability → open rate, CTR, unsubscribes → email revenue, conversion. Segment by campaign, segment, time.
Marketing Ad spend Report template for Looker Studio by Porter
Track spend distribution, budget allocation → efficiency (CPC, CPM by channel) → ROAS by channel, blended CPA. Segment by channel, campaign, period.
SEO Report template for Looker Studio by Porter
Track keyword search volume, SERP visibility → CTR per keyword, position changes → organic traffic, keyword conversions. Segment by keyword cluster, intent, difficulty.
SEO Keyword research Report template for Looker Studio by Porter
Track keyword search volume, SERP visibility → CTR per keyword, position changes → organic traffic, keyword conversions. Segment by keyword cluster, intent, difficulty.
Google Analytics 4 Audience Report template for Looker Studio by Porter
Track users, new vs returning → session duration, pages/session → conversion rate by segment. Segment by age, gender, interests, geography.
Facebook Ads KPI tracker Report template for Looker Studio by Porter
Track reach trends, impressions → CTR, CPC pacing → KPI attainment, ROAS vs target. Segment by KPI, campaign, period.
