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Connect your data

Learn to connect your data sources—e.g. Facebook, Instagram, Google, LinkedIn, etc.— to Google Data Studio in a matter of seconds, the first step to automate reports and dashboards on Google’s BI tool. While we show the process with our Facebook Ads connector, it works the same for most data sources.
  • You can use any data source from the Google Data Studio connector library, but, for this exercise, we encourage you to use our Facebook Ads connector
  • You need to authenticate your Gmail account.
  • Then, log in to the app you want to connect
  • Choose an account.
  • Set up some parameters (depending on the data source)
  • And connect

    • Building dashboards

    Learn to ask and answer questions with data by choosing metrics (a numerical value) and dimensions (the breakdowns) on Google Data Studio that you can visualize by using:

    • Scorecards
    • Time series
    • Pie charts and bar charts
    • Maps
    • And more.

    Styling and branding

    Get to know some of the ways to customize the styling of your Google Data Studio dashboards by:

    • Changing the background’s color
    • Customizing canvas size
    • Copying and pasting styles across elements
    • Making elements report-level

    Add custom formulas

    Understand why Business Intelligence and data visualization tools overcome basic reporting tools.

    It comes down to have the flexibility to calculate your own metrics and formulas with the ease of Google Sheets and the power of SQL.

    In this case, we will calculate the cost per conversion and the frequency.

    You will also learn how to create time dimensions so you can visualize your data over time by date, week, day of the week, month, and so on.

    Share your reports

    Google Data Studio offers multiple options to let you share your reports with your customers and team by: 

    • Downloading a PDF
    • Embedding your reports on your website
    • Sharing a link
    • Scheduling automated emails
    • Restricting or allowing access to users’ emails

    You will also learn how to use templates, quickly create copies of your reports, and change data sources.

    Want to report for Free?

    Google Data Studio is a FREE visualization platform, so no matter what data you need to integrate, you can create amazing reports and share them with your clients, absolutely free.  

    At Porter metrics, we believe in the power of data. That’s why we want you to start reporting your Facebook Pages for FREE. 
    Try our connector and tell your friends and colleagues that there is no need to have coding skills or engineers are required to start reporting with this new Porter Metrics product, Facebook Competitors connector, AKA Facebook Public Data. (Other social media data connectors providers will charge you up to 30 USD per month) Save money, be smarter, and start reporting like a pro! #TryPorter now!

    Next steps

    Yay! Once you know the basics of Data Studio and set up your first reports, we encourage you to move forward:

    Connectors

    Looker Studio templates

    Resources