ReportGarden was founded in 2013 and has been serving its users since. The company is small-sized and has around 30 employees. The company revenue is approximately 4 million dollars.
In this article, we will analyze ReportGarden as a marketing analytics tool. After reading this article, you will have comprehensive information about the main characteristics of ReportGarden and if it’s worth choosing in the modern market.
ReportGarden Overview
What is ReportGarden?
ReportGarden is an analysis tool that helps the users create simple reports with data gathered from various channels. The tool is designed to make the reporting process easier and more enjoyable, and with it, you can track SEO, PPC, social media data.
How Does ReportGarden Work?
ReportGarden’s working principle automates data collection and real-time data updates from different channels and collects them in a simple dashboard. Users can use APIs of their analytics, PPC, SEO, or social media tools to gather this data.
In other words, ReportGarden makes different channels “work together” to create easy-to-understand reports. With the help of these reports, you can analyze your performance track your ad campaigns, keyword rankings, positions in different search engines, and social media performance.
After you collect this data, it is up to you to make data-driven decisions based on what you see on your dashboard.
Who Uses ReportGarden?
Digital marketing people who use reports in their monthly report can use ReportGarden. Freelancers, companies, and agencies of all sizes use ReportGarden for easy reporting. After deciding which pricing plan is suitable for you, nothing stops you from using ReportGarden. It just depends on your budget and how many clients you have.
On the FeaturedCustomers website, you can see the leading brands and companies that trust ReportGarden in their tedious, time-consuming reporting work. You can also read case studies and testimonials submitted by ReportGarden users.
Is ReportGarden Worth It?
You are probably looking for a tool that suits your needs best and wants to make sure if ReportGarden is the one. It is one of the well-known marketing reporting tools for sure, and it is definitely worth testing.
However, no reporting tool is without shortcomings, which we will discuss in the next paragraphs. After reading them, you will decide whether it is the best choice.
ReportGarden Features
With marketing analytics tools, it is crucial to look at specific features before deciding on choosing one. How many of these features bring value to your business? Do they improve your analytics and decision-making or not? What features focus on improving your relationship with the clients?
While answering these questions, we will also focus on ReportGarden features from different angles. These features will include technical specifications, data connectors, pace, and all the other important details you might want to learn about ReportGarden.
ReportGarden Support
Having excellent support is a huge plus for any product or service. This product or service might be flawed, but if the support team answers your requests immediately and helps you fix the situation, the process gets a lot easier.
With ReportGarden, we can see that their contact page includes sales inquiries, demo requests, and customer support.
There are different articles based on the FAQ they get, from which you can get answers to your general questions about the tool. When you click on customer support, you are redirected to an email address where you can explain what you have problems with within a simple email.
What is ReportGarden Ideal For?
As we have already mentioned, ReportGarden can help you automate reporting related to PPC, SEO, social media channels and campaigns. It is ideal for scheduling your reports weekly or monthly and notifying your clients about even tiny performance changes. This creates a better service provider-customer relationship, and it is specifically a great feature for digital marketing agencies.
Also, you can create separate dashboards for different clients. This adds personal elements to each one of your reports, and clients love to see it.
Is ReportGarden Easy to Use?
Looking at the customer reviews, we can see no major concerns about the ease of use. ReportGarden is easy to use, implement, and understand. A non-technical person with no knowledge of coding can use the tool effectively.
With ReportGarden, you can easily create templates with simple layouts, attach all the data you need, and enjoy an easy platform layout.
ReportGarden Dashboard
Dashboards are extremely important when it comes to analytics tools. If the dashboard is hard to navigate and add data, it will be harder for the client to understand.
ReportGarden’s case makes it easier to create dashboards for different campaigns as they have already divided them on their website.
You can use these dashboards to generate analytics reports:
Also, they have LinkedIn and an interactive marketing dashboard, to which you can add the data that is suitable for them.
User Management with ReportGarden
After creating your profile and buying a subscription, you have full access to the account. You can add your teammates and clients to these reports and remove them when necessary.
Your pricing plan depends on how many teammates and clients you can add or remove, as with lower price comes more limitations.
ReportGarden will need your basic data like name, address, phone, email, postcode, company details to create an account for you.
Custom Formulas, White Label, and Data-Blending in ReportGarden
With ReportGarden, you can also create your calculated, custom formulas and add them to your dashboard. You can add margins to these formulas, and eventually, you will have more metrics in your dashboard. This will help you drive more relevant analysis and conclusions.
Other than that, you can white-label your reports with ReportGarden. White-labeling is a very important feature for reporting tools, as it allows you to personalize the reports. You can add your brand message and specific brand features to your dashboard with white-labelling.
Adding your company logo, motto, or anything that defines your company can be added in the color you want. Clients love white-labeled dashboards, and so will you.
These marketing reporting tools also allow you to blend your data. This means that a unified dashboard can have data from all kinds of different platforms at the same time. You can have data taken from an SEO, PPC, or social media channels in one place.
Historical Data with ReportGarden
After connecting the API of different channels to ReportGarden and adding them to your dashboard, you can track your historical data too. Generally, this data can go up to 2 years back, but it can change for particular tools.
You can track and analyze the data of different time ranges and compare the progress of different times.
Sometimes there can be data mismatches between the channels and dashboard, which they have explained on their website.
Is ReportGarden Secure?
Data security is one of the most significant aspects of working with any analytics tool as you will upload confidential information of your or your clients’ data there. You want to ensure that this data is protected and that no third party can access it without your consent.
Analytics tools give much importance to this, and ReportGarden is no exception. On their security page, you can see that they follow the general encryption rules.
And we see no complaints about the security from the user reviews, which lets us conclude that your data and privacy will be secure with ReportGarden if you choose them.
Data Import/Export with ReportGarden
You can import your data if the same data type does not appear on your ReportGarden dashboard. Reporting tools allow their users to do it for having more depth in their reporting.
Also, you can export your data from the ReportGarden dashboard and download it for further use.
Report Sharing with ReportGarden
There are several ways to share your reports with ReportGarden. You can add your clients to your reports from your account management.
Or you can download the report and send them to your clients on a weekly or monthly basis. You will also be able to schedule the report sharing process, which is one of the coolest features of ReportGarden.
ReportGarden on Mobile Devices
Like the other tools, ReportGarden does not have a specific app for reporting on mobile when it comes to mobile devices. However, you can track and measure your SEO data using your smartphones.
Also, you can access your account using a browser on mobile. It might not have the same speed as the desktop devices, but it would help a lot if something pops up at the last minute and you only have your mobile device with you.
ReportGarden Integrations and Sources
ReportGarden has a number of integrations and data sources you can use to build your reports. Users can extract data from social media, SEO, PPC, and other analytics channels and create interactive marketing, SEO, PPC, LinkedIn, and analytics dashboards with their data.
Here are some of the ReportGarden integrations that are worth mentioning:
- Google Ads
- Google Analytics
- Facebook Ads
- Twitter Analytics
- Bing Ads
- LinkedIn Analytics
- MailChimp
ReportGarden Pricing
Another significant factor that will help you decide to choose ReportGarden is their pricing plans. To make it more affordable for each type of company and freelancers, reporting tools generally offer users 3-5 pricing plans. ReportGarden is no exception. Here are the pricing plans they offer:
- Basic: For just 89$, you can start creating reports, and this plan will give you access to 10 accounts and dashboards. You can track your budget with this plan too, but you will only have 4 data integrations.
- Standard: This plan will cost you 149$ monthly. Obviously, it has more features and availability for the users. With 30 accounts, you can track your budget and also use 200 keyword units to optimize your PPC and SEO campaigns. Other than that, you will get 6 data integrations.
- Professional: As it is designed for bigger companies and agencies, it is understandable to pay the monthly price of 299$. 750 keyword units, 70 accounts and dashboards, and 22 integrations will allow you to reach out to more clients and businesses. You can also create 10 proposals and 10 invoices with this plan. The previous plans did not have these features.
- Agency: For 649$ per month, you will be able to have 170 accounts in your subscription, 1000 keyword units, 26 data integrations, 30 invoices, and 25 proposals.
After determining your company’s budget and expectations from reporting, you can choose which pricing plan suits you the best.
ReportGarden Pros and Cons
ReportGarden Pros
Here are the positive points made by the users about ReportGarden:
- Easy-to-understand, simple design and layout
- Good-looking reports
- Colorful graphs
- Ability to create different visual elements
- Excellent customer service
ReportGarden Cons
And these are the negative sides of using ReportGarden, based on user reviews:
- Limited customization
- Strained experience with very high volumes of data
- It can be expensive depending on your needs
- Sometimes challenging UI
- Slow configuration of reports
ReportGarden Reviews
Several platforms will help you make up your mind about ReportGarden, where the users have left their honest opinions:
- G2: On this platform, ReportGarden has got an average rating of 4.4 out of 5, which is not that high for 23 users.
- SoftwareAdvice: The rating and the number of voters are higher here. 4.5/5, and 62 reviews.
- GetApp: 62 reviews and 4.4 out of 5.
- TrustRadius: 10/10, but for just 3 votes, this platform is neglectable.
ReportGarden Alternatives
If you are looking for an all-in-one solution for automated reporting, ReportGarden might be a good choice for you. However, if you think the features mentioned here are not enough for you and want to try something else, we will help you.
The alternatives we will mention might be better than ReportGarden in one way and worse in another. It is up to you to decide which one is the best for your needs. Here is the list of ReportGarden alternatives:
