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  5. Top 5 Jepto Alternatives & Competitors: An Unbiased List for 2023

Top 5 Jepto Alternatives & Competitors: An Unbiased List for 2023

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Jepto is one of the best marketing data automation tools to save you a lot of time and energy. It is designed to make the reporting process easier and help you deliver better service for your clients. 

This article will briefly review Jepto and give you a list of Jepto alternatives to consider. In case you are not satisfied with the service you get, these alternatives will help you make up your mind. 

As you already know, there is no perfect tool in the industry. Especially in digital marketing reporting, the tools always add new features, and the ones that are stuck to the same features fall behind.

If you are looking for the Jepto alternatives, here is the list of the best tools you should consider: 

  • Porter Metrics
  • DataSlayer
  • Dataddo
  • Swydo
  • Improvado 
  • Cyfe
  • Report Garden

We can give you more than a hundred other alternatives, as the industry is booming, and almost every day, there is a new tool out there. However, we choose to stick to the top Jepto alternatives and make sure you substitute this tool effectively. 

Jepto Overview

Jepto is a relatively new automated marketing reporting product on the market. It is a well-known software company that was founded in Australia in 2018. 

Jepto is a marketing automation platform, to put it simply. When you first open it, you’ll view Jepto as a tool that helps you collect data from many sources and organize it into a dashboard where you can make marketing reports.

It’s not one-dimensional: data from organic and paid campaigns and social media platforms can be gathered.

Jepto Dashboard

Their dashboard layouts are easy to understand and implement, so the user experience is their top priority, like the other marketing reporting automation tools. 

Jepto Pricing

We can reasonably presume that Jepto’s pricing plans are suitable for all businesses based on Jepto’s website’s pricing plans. You can join up for a 14-day free trial of Jepto by signing up for free.

This period of time should be sufficient for you to determine whether or not to continue with Jepto. Here are the main pricing plans by Jepto:

  • Data Warehouse– Given that the first pricing plans have the lowest and most constraints, it’s natural that this one will cost you just ten dollars each month. This pricing level does not allow you to add your clients to your dashboard. However, there is no limit to how many users can be added. Once a month, you can access significant features like anomalies and KPIs.
  • Business– Obviously, this plan is more expensive than the first, which is priced at 49 dollars per month. You can utilize the features up to five times per month, but you will still be unable to add clients to your reports.
  • Agency Starter– For 99 dollars per month, you may add up to 10 clients to your dashboards. You can track up to 50 KPIs and 50 budgets per month, with 25 anomalies and automation.
  • Agency GrowthFor 199 dollars a month, you can track 125 KPIs and budgets and use the anomalies and automation tools 75 times each month. Also included in this plan are 25 clients.
  • Agency Plus– differentiates from the agency expansion package in terms of pricing and features. You receive 50 clients, 250 KPIs and budgets, and 150 anomalies and automation for $299 per month.
  • Agency Pro– This is the most expensive plan, which explains why it includes the most features and clients. For $499 per month, you get 500 KPIs and budgets, 300 anomalies, automation, and 50 clients.

Jepto Integrations

Third-party integrations are another important feature of a marketing reporting tool that Jepto provides to its customers. Slack, Zapier, and Google Data Studio integrations improve the user experience.

You can use Google Analytics, Facebook, Facebook Ads, Google Ads, and other social networking and PPC platforms to combine your data.

Jepto Features

You have complete control over your account after purchasing one of Jepto’s price options. In Jepto, user administration entails adding additional users, which depends on your price plan, and extending, pausing, or canceling your membership.

To create a Jepto account, you must provide your email address, name, address, and other basic information about yourself. You can also change the data on that dashboard. Tables, pie graphs, and time series charts are also available.

Jepto helps detect anomalies and make data-driven recommendations. However, it is not the only element to consider before purchasing a subscription with the company.

Anomaly Detection: Jepto employs machine learning to ensure that it detects any irregularities in your channels. After recognizing them, the system notifies you and your team, and the system is extremely sensitive to these abnormalities. You’ll be ahead of the game in this instance because you’ll know what needs to be changed or filtered in your marketing initiatives.

KPI Management: This tool allows you to optimize and meet your KPIs by making data-driven decisions. The forecasting skills of Jepto will be extremely beneficial to you during your journey.

Budget Tracking: Jepto also includes budget tracking tools that you can use to optimize your paid ads and identify where the majority of your money is going. In this situation, you will have the opportunity to reduce wasteful spending and focus on future-oriented plans.

Client Management: If you have a lot of clients at once, which is a wonderful thing, Jepto has a unique solution for you: you can construct an agency portfolio and track several clients at the same time. You’ll be able to spot anomalies and make suggestions about all of the clients’ data this way. This will save you a great deal of time and make your job much easier.

Who is Jepto Recommended For?

Anomaly Detection is Jepto’s best feature out of a variety of functions such as KPI management and optimization, Budget Tracking, and many others.

It identifies irregularities in your marketing data and makes recommendations so that you can act on them. It is not, however, the only aspect worth noticing.

Jepto does a good job as an automated marketing reporting solution. So, no matter where you are in the digital marketing process, Jepto will provide you with solutions tailored to your needs.

Jepto Support

If you have any issues with Jepto’s features, there is a support page where you can discover your problem using the choices on the left. If you can’t find the answer to your question there, you can talk with them in real-time.

Jepto also offers mobile support, making it simple for you to call them and explain your issue.

Jepto Pros and Cons

Jepto Pros

There are numerous advantages of using Jepto. The majority of them are regarding the tool’s ability to provide data-driven recommendations and insights.

These insights allow you to save time and money while also detecting abnormalities in your campaigns and ensuring that you meet your KPIs.

Jepto Cons

Users see the usability of Jepto as a disadvantage because it might sometimes be difficult to understand. Jepto’s number of integrations is also lower than the market average.

According to several comments, customer service is a little limited, which should be addressed in the future.

Jepto Ratings and Reviews

Here are some of the current ratings for Jepto across various platforms:

  • G2.com: Although 4.7/5 is a decent rating for a tool, we can’t consider it decisive because just 12 people voted.
  • Capterra: Jepto has a 4.5/5 rating and 20 ratings, which is excellent.
  • Getapp: The rating is the same as Capterra, 4.5/5, indicating that the majority of consumers are satisfied with Jepto’s services.

Jepto Highlights

In conclusion, Jepto is a digital marketing reporting platform that uses only one dashboard to optimize your KPIs, detect anomalies in your data, and create better tactics for future campaigns.

We can say that Jepto is secure since no one has complained about their data security in their reviews. It can, however, be improved.

Although it offers a 14-day free trial, you may only use it once; if you want to keep using the tool, you must choose one of the pricing plans.

Jepto Alternatives

Let’s start with the best Jepto alternatives, and we will analyze them one by one. 

Porter Metrics

The first tool on our Jepto alternatives list is Porter Metrics. The tool is a better solution for small and mid-sized businesses.

Jepto Alternatives: Porter Metrics

The Facebook Ads reporting template and the metrics, figures, and performance indicators are shown above. With only a few clicks, you may have these analytics dashboards in a ready template in less than a minute.

Porter Metrics Overview

Porter Metrics is a digital reporting tool that helps you improve and automate your reporting. This can be accomplished using social media, website analytics, PPC, SEO, e-commerce, and CRM channels.

It would be best to establish your channels, campaigns, and goals before you can develop these reports. After extracting data from many sources and combining it with dashboard designs, you can create reports.

The process will just take a few seconds to finish. As a result, we can safely say that Porter Metrics prioritizes its users’ journeys and is one of the most user-friendly products available.

Porter Metrics Pricing

Like other marketing data automation tools, Porter Metrics offers a variety of pricing options.

However, when compared to the other Jepto competitors, the tool is more affordable and reachable financially, as you will see after comparing the goods presented in this post.

The following pricing plans are available from Porter Metrics:

Porter-Metrics-Pricing

As you can see, three fixed pricing levels and one custom pricing plan are available to consumers, with more features available as you spend more.

Overall, Porter is better suited to small and mid-sized firms, startups, and businesses just starting.

Porter Metrics Integrations

Aside from the number of connectors, the integration quality is also important because you want to see more popular and relevant data integrations. The following is a list of the most important Porter Metrics integrations:

Porter Metrics Features

Porter is secure and allows you to extract data from social media, website analytics, SEO, and PPC platforms. The tool allows data-blending for its users, allowing users to have various data types in a single dashboard. 

As previously said, one of Porter’s most interesting features is the ability to create reports with a single click.

Freelancers and small enterprises on a budget would appreciate this cost-effective Jepto alternative when it comes to creating reports from scratch.

You may change the metrics and make the dashboard look like your own brand product by white-labeling your reports. It’s one of the most popular and widely utilized marketing reporting automation software functions.

Right now, you can start the onboarding process.

Porter Metrics Customer Support

One of the most significant positives of using Porter is, you will always get help from the customer support team. No matter if you have an issue or want to make a suggestion, the Porter help team will always be there for you. 

The online articles (knowledge-based support) of the Porter Metrics help center can give you the information you need to solve your problem.

Customer service does not rely just on knowledge. You can join a live chat and contact the customer service team with any questions or concerns.

Porter Metrics vs Jepto

Although in terms of performance tracking and KPI management Jepto can be considered one step ahead of the other alternatives, Porter can deliver everything you get from Jepto too. 

With Porter, the service is fast, requires no specific technical knowledge, and you will get your report with just a few clicks.

Perfect customer support with caring staff and affordable prices will help you decide what tool is the best between the two.

DataSlayer 

The second tool on our list is DataSlayer, another cloud-based automation software that will make the reporting process shorter and easier for you. 

The tool is focused on PPC campaigns, so if you leave Jepto because you can not get the best out of your PPC performance, DataSlayer could be the first tool to consider. 

Jepto Alternatives: Dataslayer

You can see and track the main metrics from your PPC performances and optimize your ad spending using the charts provided by DataSlayer. 

DataSlayer Overview

DataSlayer.ai is a digital marketing add-on for Google Sheets that helps you to automate your PPC reporting. It gathers data from several sources and streamlines reporting.

Most people conceive of it as a competitor to SuperMetrics, the most widely used marketing data automation platform.

DataSlayer has been providing digital solutions for over 15 years and is situated in Spain. It is currently a small company with fewer than 50 employees.

With more than a decade on the market, they can claim to be one of the first marketing reporting solutions for clients.

All digital marketing professionals who work with PPC can utilize DataSlayer as a solution for paid digital marketing tools and campaigns.

DataSlayer.ai can be used by anyone, from single digital marketers to huge digital marketing agencies.

DataSlayer Pricing

DataSlayer’s pricing approach differs from most of its competitors in that it offers a choice of plans for its various connectors.

The tool offers three pricing choices for Google Sheets and Google Data Studio, for example:

Jepto Alternatives: Dataslayer Pricing

We can’t call the free trial a price plan because it applies to data extraction from SuperMetrics and is better for testing the tool.

DataSlayer Integrations

A big number of integrations is always a plus for reporting tools, and DataSlayer has many. The following is a list of Google Sheets integrations offered by DataSlayer:

  1. Facebook Ads
  2. Microsoft Advertising
  3. BigQuery 
  4. Google Ads
  5. Youtube Ads
  6. LinkedIn Ads
  7. Google My Business

Here are some of the Google Data Studio connectors it offers:

  1. Google Ads
  2. Facebook Ads
  3. LinkedIn
  4. Google My Business
  5. Google Analytics
  6. DV 360

DataSlayer Features

DataSlayer.ai allows you to create customized reports for a variety of channels. For example, your PPC and SEO campaigns may require many dashboards.

In this case, DataSlayer gives you a number of options from which to choose. These bespoke dashboards allow you more flexibility because they are suited to the channels they belong to.

The application does not provide a white-label solution for agencies, which is a drawback. Most marketing reporting platforms include this functionality to provide a better experience for their customers.

DataSlayer.ai provides free-stock APIs for viewing historical data. You may also monitor your real-time data and see how your digital marketing platforms perform.

Although real-time data is extremely hard to collect, you will be presented with the most recent data, which is most likely from the last 2-3 days.

They have a Polygon page where you may learn about historical data features and standards.

DataSlayer Customer Support

Because your customers may run into problems at any time, having a choice of customer service solutions is crucial. Having only one point of contact (email or phone number) may not be sufficient.

DataSlayer.ai has several customer support options, including the opportunity to contact them by phone or email.

They also have a support page on their website where you can ask questions, make requests, and read articles about various issues that previous customers have experienced.

DataSlayer vs Jepto

Although DataSlayer is focused on PPC campaigns and is better for optimizing your spending on ads, it is still a strong Jepto alternative to consider.

Considering that DataSlayer has a variety of pricing plans for its various connectors and offers custom dashboards can be a huge positive for the tool. 

However, it is hard to give concrete opinions in head-to-head comparisons. DataSlayer is more niche, whereas Jepto focuses on various types of channels.

Other than that, with Jepto, you will be able to monitor and keep track of your key metrics better. After all, anomaly detection is an unmissable feature of the tool. 

Dataddo

The third Jepto alternative on our list is Dataddo, a marketing automation solution for easy reporting and data upload.

Dataddo dashboard

The dashboard’s main goal is to keep the visuals engaging and appealing, which is why we see bright colours with an overall positive outlook. 

Dataddo Overview

Over the seven years since its foundation in Prague in 2015, Dataddo has achieved remarkable progress. With over 3000 customers worldwide and support for a wide spectrum of web enterprises, it is now one of the most popular marketing reporting platforms.

This little business has relocated to Silicon Valley, where more and more people use its services regularly. Dataddo is a data integration and automation solution that connects analytics tools to business intelligence apps and storage.

To put it another way, it will help you automate your marketing reports by collecting data from many platforms and digital marketing channels.

When it comes to data extraction, Dataddo is one of the industry leaders.

Dataddo Pricing

You can only determine the value of the service you receive by comparing it to the price you pay; thus, pricing is one of the most important variables to consider.

Dataddo has two payment plan options, which is unique in this business when most tools provide 4-6 pricing alternatives. These are the two pricing options:

Dataddo Pricing

The first option is more affordable for small and mid-sized businesses, while the second one is intended for companies with more budget and financial availability.

Dataddo Integrations

One of the most significant elements to evaluate in any marketing reporting platform is the number and quality of integrations and data sources offered.

Dataddo provides you with a plethora of data source and destination options. The list of connectors explains why Dataddo is dubbed “the king of data extraction.”

The following is a list of the tool’s data connectors:

  1. Google Ad Manager
  2. Facebook Ads
  3. Instagram Ads
  4. Hubspot
  5. Salesforce
  6. Youtube Ads
  7. LinkedIn Ads
  8. MailChimp

They also offer over 130 other connectors, including some of the most widely utilized digital marketing platforms. The following is a list of potential destinations:

  1. Power BI
  2. Zoho
  3. Google Sheets
  4. Google Data Studio
  5. Tableau
  6. Databox
  7. Google Drive

Dataddo Features

The user management on Dataddo is flexible, and you have complete control over your account. Dataddo explains the options and changes you can make to your account on the account management page.

Custom connectors can be added to your dashboard in the business plan, which is the more expensive option. This is also a good method to personalize your reports.

Apart from that, you have the option of white-labeling your reports. It will, however, be determined by your pricing plan.

You may customize your reports and add your brand or distinctive corporate message with the white-label option.

Your clients are more likely to like white-label reports since they have a more professional appearance. As a result, it’s something to consider while deciding on a price plan.

Dataddo Support

On the website, Dataddo includes a contact page. You can contact the support team by providing your basic information, email address, and the issue you’re having right now.

Although they have limited support choices, Dataddo is regarded for providing high-quality customer service by promptly responding to your inquiries.

And excellent customer service equals a superior user experience, which is just as vital as having an excellent product.

Dataddo vs Jepto

Dataddo is also for performance tracking and campaign management like Jepto. However, it is acclaimed more by the users and reviewers. The tool is one of the biggest in the industry. 

Considering its high reputation and high-quality services, you can see Dataddo as one of the best Jepto alternatives. 

Swydo

The next tool on our list is Swydo, which does not focus on one side of marketing reporting, and is useful for PPC, SEO, website analytics, and other platforms. 

Automated reporting and monitoring platform Swydo

As you see from the Google Analytics report, the main focus is on the key metrics, and the graphs are easily understandable. 

Swydo Overview

Swydo is a marketing automation solution that allows professionals to automate their reporting no matter how many clients they have. Swydo has several analytics tools available, including organic and paid search campaigns.

In a nutshell, it’s made to reduce several hours of arduous effort into one-second work, saving you both time and energy. Swydo was established in 2011 and stands for “Show What You Do Online.”

The business is a modest one based in the Netherlands. The company has grown in popularity among marketing reporting solutions in Europe over the last decade, with clients from across the continent and worldwide.

Swydo Pricing

Swydo offers several pricing options. Most products offer a free trial and three to four different pricing options; however, Swydo charges on a case-by-case basis.

It all depends on how many data sources you’ll require. The monthly fee is $39, and you get access to 10 data sources with this package. The price rises to 3500 dollars, with 2000 data sources available.

The price then becomes customized based on your requirements. It’s an uncommon pricing technique when compared to the other tools, but it works for businesses of all sizes.

Pricing-Swydo

The number of data sources and the price will change accordingly as you pull the blue dot to the right. 

Swydo Integrations

Swydo has over 30 data integrations, less than the industry average of over 250. However, these 30 integrations cover the most important ones you might require:

  • YouTube
  • Google My Business
  • Google Sheets
  • Google Analytics
  • Facebook Ads
  • Twitter Ads
  • LinkedIn
  • Google Ads

But still, we should mention that having fewer integrations means reaching out to fewer industries, which may result in customer loss.

Swydo Features

You can customize your reports using Swydo by adding metrics. So, you’re in charge of your data. White-labeling is the next stage in personalizing your reports, but this time on a brand basis.

You can include your brand message, logo, and other defining qualities in this report section. Swydo listed these functionalities among the services they provide to clients on their reports for agencies page.

Aside from that, the Swydo dashboard allows you to combine data from several channels and campaigns and add your manual data. You’ll see all of your info on a single page instead of going through each one individually.

Swydo Customer Support

Swydo’s contact page reveals that, depending on your demands, there are a variety of ways to contact the customer support team. One way is to use a forum, where you can post your basic personal information and the problems you’re having.

The response time from the staff is usually under 24 hours. You can search for articles on this well-designed help page that might contain the terms you’re looking for in relation to your issues.

Aside from that, you can contact the customer service team and engage in a live chat with them. Overall, Swydo delivers excellent customer service and makes every effort to stay in touch with its consumers.

Swydo vs Jepto

From the head-to-head comparison between Swydo and Jepto, it is not easy to come to one conclusion.

Jepto can benefit your KPI management and anomaly detection, while Swydo will be an awesome alternative with its simple layouts and perfect customer service. 

As noted before, it is not easy to choose between the tools, and the best way to decide is to give them enough time to test properly.

Jepto Alternatives: Honorable Mentions

If our list is not enough for you, don’t worry; we have covered you. Here are some of the other Jepto alternatives you might consider: 

Meet the author

Picture of Juan Bello

Juan Bello

Juan Bello the co-founder and CEO of Porter Metrics, is a dedicated marketer who founded the company to help marketers make faster, data-driven decisions without the need for developers or wasting time and money⁠. He has a focus on helping marketing agencies and SMB marketing teams centralize and visualize their data on Looker Studio and Google Sheets without coding or complex setups.

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