Connect +19 marketing data sources to visualize your marketing data!
Export your marketing data to Google Sheets in seconds.
Get your free Looker Studio Report within 48 hours
Earn a 20% recurrent commission for every referral
Get exclusive templates worth +$800 [customers only]
See what we're building. Upvote integrations
Check all the templates and choose one based on your use case
Copy a template that combines multiple data sources
Meet the creator
+40,000 marketers have downloaded our dashboards
– Age groups
– Interests
– Geographical location
100% custom charts
White-label
Custom metrics
All-time historical data
Schedule email alerts
Filters
Interactive
Goals
Data blending
To analyze Facebook Ads data, first choose metrics such as reach, impressions, click-through rates (visibility), likes, comments, shares (engagement), and conversions (conversion metrics). Break them down into these three categories. Add context by comparing costs, date ranges, and goals. Compare rates with industry benchmarks. Segment data by campaign (e.g. ad campaign A vs. B), channel (e.g. Facebook vs. Instagram), audience (e.g. age groups), content (e.g. image vs. video), objective (e.g. brand awareness vs. lead generation), and date. For example, compare the reach of campaign A on Facebook vs. Instagram to identify which channel performs better in terms of visibility.
A Facebook Ads dashboard is a tool that visually displays key performance metrics related to Facebook advertising campaigns. It is significant for businesses as it helps them track their ad performance, optimize strategies, and make data-driven decisions.
Tools like Looker Studio are commonly used to create such dashboards, which typically include elements like cost per click, click-through rate, conversion rate, and return on ad spend. Real-time data monitoring is crucial as it allows businesses to respond quickly to changes and trends. For learning how to create a marketing dashboard using Looker Studio, you can refer to our YouTube channel: https://www.youtube.com/@porter.metrics.