Best Free Competitors Analysis Report Templates for Looker Studio (2026)
Free competitors analysis report templates for Looker Studio. Benchmark your marketing performance against competitors across social media and search.
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Browse 29 Competitors Analysis Report Templates for Looker Studio
Escolha da nossa biblioteca de modelos gratuitos e white-label de competitors analysis templates. Cada modelo acompanha o funil completo: visibilidade (impressões, alcance), engajamento (CTR, interações) e conversão (leads, receita). Organizados seguindo o SUMAS framework com segmentação por canal, campanha, audiência e período.

Instagram Insights competitors Report template for Looker Studio by Porter
Acompanhe competitor followers, frequency → competitor engagement rate → share of engagement, growth gap. Segmente por competitor, post type.

Social Media competitors Report template for Looker Studio by Porter
Acompanhe competitor followers, reach → engagement rate benchmarks → share of voice, growth gap. Segmente por competitor, platform.

Facebook Insights competitors Report template for Looker Studio by Porter
Acompanhe page reach, impressions → reactions, comments, shares → page actions, website clicks. Segmente por post type, day, demographic.

Creator marketing Report template for Looker Studio by Porter
Acompanhe creator reach, impressions → engagement per creator, saves → conversions per creator, ROI. Segmente por creator, platform.

Brand awareness Report template for Looker Studio by Porter
Acompanhe brand impressions, reach, SOV → brand mentions, sentiment → branded search, direct traffic. Segmente por channel, competitor.

Content performance Report template for Looker Studio by Porter
Acompanhe post reach, impressions → engagement rate, shares, saves → click-through rate, content ROI. Segmente por format, topic, platform.

Video marketing Report template for Looker Studio by Porter
Acompanhe video views, reach → watch time, completion rate → CTA clicks, subscriber growth. Segmente por platform, video type.

LinkedIn Pages Report template for Looker Studio by Porter
Acompanhe page impressions, followers → CTR, engagement rate/post → website visits, lead forms. Segmente por post type, seniority.

Instagram Insights Reels Report template for Looker Studio by Porter
Acompanhe Reel plays, reach → likes, comments, shares/Reel → profile visits, follower growth. Segmente por Reel, audio, format.
Instagram Insights Followers tracking Report template for Looker Studio by Porter
Acompanhe follower growth rate → engagement rate per follower → follower-to-visitor ratio. Segmente por date, growth source.

Instagram Insights Report template for Looker Studio by Porter
Acompanhe Reel plays, reach → likes, comments, shares/Reel → profile visits, follower growth. Segmente por Reel, audio, format.

Engagement rate Report template for Looker Studio by Porter
Acompanhe total reach, impressions → engagement rate by type → engagement-to-click conversion. Segmente por platform, format, time.

TikTok Report template for Looker Studio by Porter
Acompanhe video views, reach → VTR, CTR, engagement rate → conversions, ROAS, CPA. Segmente por campaign, creative, audience.

Social Media Report template for Looker Studio by Porter
Acompanhe follower growth across platforms → engagement rate per follower → follower-to-customer ratio. Segmente por platform, date.

Instagram Insights Post performance Report template for Looker Studio by Porter
Acompanhe post reach, impressions → likes, comments, saves per post → CTR to profile, website taps. Segmente por post format, topic, time.

Instagram Insights Stories Report template for Looker Studio by Porter
Acompanhe Story reach, impressions → tap-forward, tap-back, replies → swipe-ups, completion rate. Segmente por day, story type, sticker.
Social Media Followers tracking Report template for Looker Studio by Porter
Acompanhe follower growth across platforms → engagement rate per follower → follower-to-customer ratio. Segmente por platform, date.

Peso model Report template for Looker Studio by Porter
Acompanhe reach: Paid/Earned/Shared/Owned → engagement by PESO channel → conversions by channel type. Segmente por PESO type, campaign.

Facebook Insights Report template for Looker Studio by Porter
Acompanhe page reach, impressions → reactions, comments, shares → page actions, website clicks. Segmente por post type, day, demographic.

Social Media Engagement Report template for Looker Studio by Porter
Acompanhe total reach, impressions → likes, comments, shares, saves → engagement-to-click rate. Segmente por post type, platform, day.

Community manager Report template for Looker Studio by Porter
Acompanhe community size, reach → response rate, comments, DMs → community conversions. Segmente por platform, content type.

Social Media Client presentation Report template for Looker Studio by Porter
Acompanhe client social reach → client engagement benchmarks → social-driven leads. Segmente por client, platform, content.

Instagram Insights KPIs Report template for Looker Studio by Porter
Acompanhe follower growth, reach trends → engagement rate vs target → profile actions, website clicks. Segmente por KPI, period, post type.

Youtube Report template for Looker Studio by Porter
Acompanhe views, impressions, subscribers → watch time, CTR, likes → subscriber growth, end screens. Segmente por video, traffic source.

Instagram Insights Hashtags Report template for Looker Studio by Porter
Acompanhe hashtag reach, impressions → engagement by hashtag set → discovery rate from hashtags. Segmente por hashtag, post, reach source.

Instagram Insights Audience Report template for Looker Studio by Porter
Acompanhe audience size, demographics → engagement by segment → conversion rate by demographic. Segmente por age, gender, city.

Social Media Post performance Report template for Looker Studio by Porter
Acompanhe post reach, impressions → engagement per post → clicks per post, conversions. Segmente por format, topic, time.

Multi-channel Marketing performance Report template for Looker Studio by Porter
Acompanhe impressions across channels → CTR by channel, engagement rate → cross-channel conversions, ROI. Segmente por channel, campaign, date.
SEO Serp tracking Report template for Looker Studio by Porter
Acompanhe SERP positions, featured snippets → CTR trends, position volatility → organic click share, ranking gains. Segmente por keyword, competitor, SERP feature.
What is a competitors analysis dashboard?
A competitors analysis dashboard on Looker Studio benchmarks your marketing performance against competitors across social media, search visibility, and content. Acompanhe competitor movements and identify opportunities.
These free competitors analysis dashboard templates for Looker Studio connect to your data sources and update automatically. These templates cover popular search terms like competitor analysis tools marketing, free instagram competitor analysis, sprout social competitor analysis. Customize any template with your branding, metrics, and filters to create professional competitors analysis reports in minutes.
Know your competition: Porter Metrics connects your data and helps you benchmark against competitors.
Why use this dashboard?
Side-by-side benchmarks
Compare your metrics directly against competitor performance.
Search visibility
Acompanhe keyword rankings and organic visibility vs. competitors.
Social benchmarking
Compare engagement, followers, and content strategy across platforms.
Opportunity identification
Find gaps in competitor strategy that you can exploit.
How to build this dashboard

Connect Meta Ads and Google Ads to Looker Studio
Porter Metrics
How To Design Marketing Reports on Looker Studio
Porter MetricsKey metrics
Social Media
- Followers — audience size comparison
- Engagement rate — interaction quality
- Post frequency — activity level
- Content mix — format strategy
Search
- Keyword overlap — shared keywords
- Ranking positions — visibility
- Domain authority — site strength
- Content gaps — missing topics
Performance
- Traffic estimate — visitor volume
- Growth rate — momentum
- Share of voice — market position
- Ad spend estimate — investment
Opportunities
- Weak spots — competitor gaps
- Trending topics — rising keywords
- Audience gaps — untapped segments
- Channel gaps — underserved platforms
Competitors analysis Dashboard Best Practices
Follow these proven practices to get the most from your competitors analysis dashboard on Looker Studio:
- Focus on actionable metrics — Acompanhe leading indicators you can influence (like content published, ad spend, engagement rate) alongside lagging indicators (revenue, conversions) that show results.
- Segmente your data — Break down competitors analysis metrics by channel, campaign, audience, or time period. Aggregated data hides insights; segmented data reveals opportunities.
- Set up automated reporting — Schedule weekly or monthly reports to stakeholders. Consistent reporting builds trust and keeps teams aligned on competitors analysis goals.
- Compare time periods — Use month-over-month and year-over-year comparisons to account for seasonality and measure real growth in your competitors analysis performance.
- Keep it visual — Use charts for trends, scorecards for KPIs, and tables for detailed breakdowns. The right visualization makes complex competitors analysis data easy to understand.
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