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With this Social Media template on Looker Studio, monitor specific metrics such as follower growth, engagement rate, and post reach. Segment the data by platform, campaign, or time period to uncover insights and track performance. Share the data via pdf, link, or email to influence teams or clients. Answer questions like which platform has the highest engagement rate or which campaign generates the most followers.
Customize the template’s metrics and dimensions as you like. See all available fields.
– Conversion rate
– Cost per conversion
– Return on ad spend (ROAS)
– Number of likes
– Number of comments
– Number of shares
– Reach
– Impressions
– Engagement rate
– Target audience
– Engagement metrics
– Conversion rates
– Age demographic
– Geographic location
– Interests/behaviors
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Data blending
A Social Media dashboard is a management tool that aggregates data from various social media platforms, providing a comprehensive view of a company’s social media activities. It is significant for businesses as it helps in tracking engagement, analyzing trends, and measuring the effectiveness of social media campaigns. Tools commonly used to create one include Hootsuite, Buffer, and Sprout Social, with key elements typically including metrics like follower growth, engagement rate, and click-through rate. Real-time data monitoring is crucial as it allows businesses to respond promptly to customer feedback and market changes. For learning how to create a marketing dashboard using Looker Studio, visit our YouTube channel: https://www.youtube.com/@porter.metrics.
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