Best LinkedIn Pages dashboard templates for marketing teams and agencies (2025)

Free, white-label LinkedIn Pages dashboard templates on Looker Studio and Google Sheets built and curated by our team and customers, downloaded by +10,000 marketing teams and agencies in 60 countries.

Social Media Post performance Dashboard template

Introducing the Social Media Post Performance Dashboard template, designed for seamless integration with platforms like Instagram Insights, Facebook Insights, LinkedIn Pages, TikTok, Google Business Profile, and Pinterest.

This dashboard provides a centralized view of your social media metrics, allowing you to track and analyze performance across multiple channels.

  • Instagram Insights: Monitor engagement rates, follower growth, and content reach.
  • Facebook Insights: Analyze post interactions, audience demographics, and page views.
  • LinkedIn Pages: Evaluate post impressions, click-through rates, and follower analytics.
  • TikTok: Track video views, likes, shares, and audience engagement.
  • Google Business Profile: Review customer interactions, search visibility, and profile visits.
  • Pinterest: Assess pin performance, audience insights, and traffic sources.

Utilize this dashboard to streamline your social media strategy and make informed decisions based on real-time data.

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Social Media Engagement Dashboard template

The Social Media Engagement Dashboard template provides a centralized platform for tracking and analyzing performance across multiple social media channels. This tool is designed for marketers and social media managers who need to monitor and report on engagement metrics.

With this dashboard, users can access insights from:

  • Instagram Insights – Analyze follower growth, post engagement, and story interactions.
  • Facebook Insights – Track page likes, post reach, and audience demographics.
  • LinkedIn Pages – Monitor visitor analytics, post performance, and follower trends.
  • TikTok – Evaluate video views, follower activity, and engagement rates.
  • Google Business Profile – Review customer interactions, search visibility, and review metrics.
  • Pinterest – Assess pin performance, audience insights, and traffic sources.

This dashboard aggregates data to provide a holistic view of social media performance, allowing for data-driven decision-making and strategic planning.

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Social Media Dashboard template

Introducing the Social Media Dashboard Template, designed for seamless integration with platforms like Instagram Insights, Facebook Insights, LinkedIn Pages, TikTok, Google Business Profile, and Pinterest.

This template provides a centralized hub for monitoring and analyzing your social media performance. It supports:

  • Instagram Insights for tracking engagement metrics and audience demographics.
  • Facebook Insights to evaluate post reach and interaction statistics.
  • LinkedIn Pages for assessing follower growth and content engagement.
  • TikTok analytics to understand video performance and audience trends.
  • Google Business Profile for visibility and customer interaction data.
  • Pinterest metrics to measure pin performance and audience reach.

Utilize this dashboard to streamline your social media strategy and make informed decisions based on real-time data.

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LinkedIn Pages Dashboard template

The LinkedIn Pages Dashboard Template is designed for social media managers and marketing professionals to effectively manage and analyze LinkedIn Pages performance. This template provides a structured approach to monitor and report on various metrics.

Features include:

  • Engagement Tracking: Monitor likes, comments, and shares to understand audience interaction.
  • Follower Growth Analysis: Track changes in follower count over time to assess growth trends.
  • Content Performance Metrics: Evaluate the reach and impact of posts to optimize content strategy.
  • Demographic Insights: Analyze audience demographics to tailor content to specific segments.

This template is an essential tool for data-driven decision-making, providing a clear view of LinkedIn Pages activities and outcomes.

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Community manager Dashboard template

The Community Manager Dashboard template is designed for social media professionals managing multiple platforms. This template provides a centralized view of Instagram Insights, Facebook Insights, LinkedIn Pages, Google Business Profile, Pinterest, and TikTok.

With this dashboard, users can:

  • Track engagement metrics across all platforms.
  • Analyze audience demographics and behavior.
  • Monitor content performance and trends.
  • Access real-time data for informed decision-making.

This tool is essential for maintaining a cohesive social media strategy and ensuring consistent brand messaging across various channels.

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What is a LinkedIn Pages dashboard?

A LinkedIn Pages dashboard is an interface tool that consolidates data from LinkedIn Analytics and other relevant sources to track and display key performance indicators (KPIs) such as engagement rate, follower growth, and post reach. This enables teams to monitor page performance and create presentations for stakeholders.

LinkedIn Pages dashboards are typically built using flexible tools like Google Looker Studio, Power BI, or platform-specific solutions to enable high customization and integration of multiple data sources.

What to include in a LinkedIn Pages dashboard?

An actionable LinkedIn Pages dashboard balances context and specificity based on the audience (executives, managers, and analysts) and their use cases.

Executive LinkedIn Pages dashboards

Executive dashboards for CMOs, CEOs, and clients show the impact of LinkedIn presence on business goals. Reviewed weekly, monthly, or quarterly, they include:

  • Engagement analysis: by post type, using metrics like engagement rate and follower interactions.
  • Follower growth analysis: tracking new followers and trends over time.
  • Content performance analysis: evaluating the reach and impact of different content types.
  • Add text for additional context to translate metrics for non-technical audiences. Present in slide decks and simplified Looker Studio reports.

LinkedIn Pages manager dashboards

Manager dashboards provide insights into page performance by post, audience segment, and time period. They help align teams, define tactics, and include:

  • Content performance reporting: overall post performance and audience engagement.
  • Goal tracking: compare current performance vs objectives.
  • Audits for prioritization and spotting issues.
  • Competitive analysis for benchmarking against similar pages.
  • Topic, keyword, content, audience research

Operational LinkedIn Pages dashboards

Operational dashboards for analysts and page managers have granular, customizable KPIs to solve technical issues. Monitored hourly, daily, or weekly, they cover:

  • Post metrics: engagement, reach, and impressions.
  • Follower metrics: growth trends and demographics.
  • Content analysis: performance by type and topic.

Operational LinkedIn Pages dashboards are highly customized, built in flexible tools like Google Sheets or Looker Studio to enable data cleaning, blending, annotations, and integrating multiple sources.



How to build a LinkedIn Pages dashboard?

To build a LinkedIn Pages dashboard, connect your data sources, choose a template on Looker Studio or Sheets, build your queries by selecting metrics and dimensions, choose charts to visualize your data, customize the dashboard, design and share via link, PDF or email.

Here’s the breakdown:

Connect data sources

Define and connect the data sources to bring to your dashboard. Common sources are LinkedIn Analytics for page performance and other social media platforms for comparative analysis.

To connect your data sources, go to portermetrics.com, choose the data sources to bring to your dashboard.

You can follow these tutorials on connecting your data:

Choose a template

Choose from dozens of LinkedIn Pages dashboard templates in Google Sheets or Looker Studio, designed for use cases like engagement monitoring, follower growth, and content performance.

Learn to copy Looker Studio templates.

While templates are the starting point, make them specific for your business or agency. Map your specific metrics, especially custom engagement metrics, audience data, and all the fields and metrics that you define as "key performance indicators".

Depending on your reporting tool—Google Sheets or Google Looker Studio, pick any of the dozens of templates created by our team and customers to solve your LinkedIn reporting use cases, such as engagement monitoring, follower growth, and content performance.

Select metrics, dimensions, and charts

Once your dashboard template is downloaded, you may 1) modify it or 2) create a blank page to build it from scratch. Whatever the case, setting up a query always follows these steps:

  1. Select the data source and the account connected to it
  2. Choose metrics (e.g. Engagement rate, follower growth, post reach, etc.).
  3. Choose breakdowns to segment your data (e.g. by date, post type, audience demographics, etc.)

You can follow these tutorials on adding data to your dashboards

Design

To make your LinkedIn Pages dashboards truly white-label you can add logos, colors, fonts, and styling to mirror your brand.

Follow these tutorials to design your LinkedIn Pages dashboards:

Share

Share your LinkedIn Pages dashboards via links, PDF, schedule emails, and control permissions.

KPIs to include in a LinkedIn Pages dashboard?

LinkedIn Pages dashboards should include a mix of visibility, engagement, and growth metrics to fully understand the performance of your LinkedIn presence towards business goals. They include:

LinkedIn Pages KPIs measure the effectiveness of your page content and audience engagement:

  • Visibility metrics: impressions, reach, follower count
  • Engagement metrics: likes, comments, shares, engagement rate
  • Growth metrics: new followers, follower demographics

To analyze these LinkedIn Pages KPIs, segment them by:

  • Time: Hourly, daily, weekly, monthly
  • Content: post type, topic, format
  • Audience: demographics, interests, behavior