Best free Omni-channel marketing report templates for Data Studio (2026)

Browse 29 Omni-channel Marketing Report Templates for Data Studio

Choose from our library of free, white-label omni-channel marketing templates. Each template tracks the full marketing funnel: visibility (impressions, reach), engagement (CTR, interactions), and conversion (leads, revenue). Organized following the SUMAS framework with breakdowns by channel, campaign, audience, and time period.

Multi-channel Marketing performance Report template for Data Studio by Porter

Track impressions across channels → CTR by channel, engagement rate → cross-channel conversions, ROI. Segment by channel, campaign, date.

Google Analytics 4 acquisition Report template for Data Studio by Porter

Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.

ActiveCampaign Report template for Data Studio by Porter

Track contacts, email deliverability → open rate, click rate → conversion events, deals. Segment by automation, list, campaign.

Content marketing Report template for Data Studio by Porter

Track page views, organic impressions → time on page, scroll depth, shares → content conversions, lead captures. Segment by content type, topic, channel.

Acquisition Report template for Data Studio by Porter

Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.

Google Analytics 4 Attribution Report template for Data Studio by Porter

Track touchpoints, assisted interactions → path length, time to conversion → attributed conversions by model. Segment by channel, model type.

Google Analytics 4 Report template for Data Studio by Porter

Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.

Google Analytics 4 Audience Report template for Data Studio by Porter

Track users, new vs returning → session duration, pages/session → conversion rate by segment. Segment by age, gender, interests, geography.

Paid media Client presentation Report template for Data Studio by Porter

Track client reach, impressions → CTR, engagement by platform → client ROAS, CPA, goals. Segment by client, platform, campaign.

Website Report template for Data Studio by Porter

Track sessions, visitors, traffic sources → bounce rate, pages/session, duration → form submissions, purchases. Segment by landing page, source, device.

B2B Marketing performance Report template for Data Studio by Porter

Track account reach, impressions → engagement by account → MQLs, SQLs, pipeline contribution. Segment by account, campaign, stage.

PPC Campaign performance Report template for Data Studio by Porter

Track campaign impressions, SOV → CTR, CPC per campaign → ROAS, conversions per campaign. Segment by campaign, ad group, date.

Facebook Ads Campaign performance Report template for Data Studio by Porter

Track campaign reach, impressions → CTR, CPC by campaign → ROAS, CPA per campaign. Segment by campaign, objective, audience.

Google Ads Campaign performance Report template for Data Studio by Porter

Track campaign impressions, reach → CTR, CPC by campaign → ROAS, conversions per campaign. Segment by campaign, network, device.

Creator marketing Report template for Data Studio by Porter

Track creator reach, impressions → engagement per creator, saves → conversions per creator, ROI. Segment by creator, platform.

Inbound marketing Report template for Data Studio by Porter

Track blog traffic, social reach → content downloads, form views → MQLs, SQLs, pipeline generated. Segment by content asset, channel, stage.

Email marketing Report template for Data Studio by Porter

Track emails sent, deliverability → open rate, CTR, unsubscribes → email revenue, conversion. Segment by campaign, segment, time.

Marketing Ad spend Report template for Data Studio by Porter

Track spend distribution, budget allocation → efficiency (CPC, CPM by channel) → ROAS by channel, blended CPA. Segment by channel, campaign, period.

ActiveCampaign Report template for Data Studio by Porter

Track contacts, email deliverability → open rate, click rate → conversion events, deals. Segment by automation, list, campaign.

Cross-channel Report template for Data Studio by Porter

Track unified impressions, reach → cross-platform CTR comparison → attributed conversions, blended ROAS. Segment by platform, campaign, audience.

PPC multi-channel Report template for Data Studio by Porter

Track cross-platform impressions → CTR comparison by platform → blended ROAS, CPA by platform. Segment by platform, campaign type.

Video marketing Report template for Data Studio by Porter

Track video views, reach → watch time, completion rate → CTA clicks, subscriber growth. Segment by platform, video type.

Paid media Creative performance Report template for Data Studio by Porter

Track creative reach, frequency → CTR, view rate by creative → ROAS per creative, CPA. Segment by creative format, platform.

Social Media Post performance Report template for Data Studio by Porter

Track post reach, impressions → engagement per post → clicks per post, conversions. Segment by format, topic, time.

PPC Creative performance Report template for Data Studio by Porter

Track creative impressions, frequency → CTR by creative, hook rate → ROAS per creative variant. Segment by creative, format, copy.

PPC KPIs Report template for Data Studio by Porter

Track impression trends vs target → CTR vs benchmark, CPC tracking → ROAS attainment, CPA vs target. Segment by KPI, platform, campaign.

SEO Serp tracking Report template for Data Studio by Porter

Track SERP positions, featured snippets → CTR trends, position volatility → organic click share, ranking gains. Segment by keyword, competitor, SERP feature.

Facebook Ads Creative performance Report template for Data Studio by Porter

Track ad impressions by creative → CTR, hook rate, hold rate → ROAS per creative, CPA. Segment by creative format, copy.

B2B Funnel Report template for Data Studio by Porter

Track account reach, ad impressions → content engagement, demo requests → pipeline value, deal velocity. Segment by account tier, channel.

What is an omni-channel dashboard?

An omni-channel dashboard on Data Studio brings together data from every marketing channel—paid ads, organic search, social media, email, CRM—into one unified report. See how all channels work together to drive results.

These free omni-channel dashboard templates for Data Studio connect to your data sources and update automatically. Customize any template with your branding, metrics, and filters to create professional omni-channel reports in minutes.

Every channel, one dashboard: Porter Metrics connects 80+ data sources for true omni-channel visibility.

Why use this dashboard?

hub

Unified view

See paid, organic, social, email, and CRM data in one dashboard.

conversion_path

Attribution

Understand how channels work together to drive conversions.

compare_arrows

Channel comparison

Compare performance across all channels side by side.

auto_graph

Holistic optimization

Optimize budget allocation based on cross-channel performance.

How to build this dashboard

Connect your data

Connect your sources. Tutorial.

Choose a template

Browse our gallery. Copy a template.

Customize metrics

Use calculated fields for custom KPIs.

Design

Design tutorial.

Schedule reports.

Connect Meta Ads and Google Ads to Data Studio

Porter Metrics

How To Design Marketing Reports on Data Studio

Porter Metrics

Key metrics

Paid Channels

Ad spend — total investment
ROAS — return by channel
CPA — cost per acquisition
Conversions — channel results

Organic

Organic traffic — SEO visits
Keyword rankings — search visibility
Content performance — page views
Organic conversions — SEO results

Social & Email

Engagement — social interactions
Followers — audience size
Open rate — email performance
Click rate — email engagement

Overall

Total conversions — all channels
Revenue — total value
CAC — blended cost
Channel attribution — contribution

Omni-channel Dashboard Best Practices

Follow these proven practices to get the most from your omni-channel dashboard on Data Studio:

Focus on actionable metrics — Track leading indicators you can influence (like content published, ad spend, engagement rate) alongside lagging indicators (revenue, conversions) that show results.
Segment your data — Break down omni-channel metrics by channel, campaign, audience, or time period. Aggregated data hides insights; segmented data reveals opportunities.
Set up automated reporting — Schedule weekly or monthly reports to stakeholders. Consistent reporting builds trust and keeps teams aligned on omni-channel goals.
Compare time periods — Use month-over-month and year-over-year comparisons to account for seasonality and measure real growth in your omni-channel performance.
Keep it visual — Use charts for trends, scorecards for KPIs, and tables for detailed breakdowns. The right visualization makes complex omni-channel data easy to understand.

Build your omni-channel dashboard today

Connect all your marketing channels and see the full picture on Data Studio. Get started for free →

Frequently Asked Questions

What is this dashboard?

A omni-channel dashboard tracks your omni-channel metrics in a Data Studio report.

Are these free?

Yes, all templates are free with Porter Metrics.

Can I use for clients?

Yes. White-label with your branding. Automate delivery via email or PDF.

What are the most important omni-channel metrics to track?

The key omni-channel metrics to monitor include visibility metrics (impressions, reach), engagement metrics (clicks, CTR, interactions), and conversion metrics (leads, sales, revenue). Use your Data Studio dashboard to track these across channels and compare performance over time.

How do I automate my omni-channel reporting?

Connect your data sources to a Data Studio template from Porter Metrics. The dashboard updates automatically with live data. You can also schedule PDF reports via email on a daily, weekly, or monthly basis, and share live dashboard links with your team or clients.

Best Free Omni-channel Marketing Report Templates for Data Studio (2026)

Browse 29 Omni-channel Marketing Report Templates for Data Studio

What is an omni-channel dashboard?

Why use this dashboard?

Unified view

Attribution

Channel comparison

Holistic optimization

How to build this dashboard

Connect your data

Choose a template

Customize metrics

Design

Share

Key metrics

Paid Channels

Organic

Social & Email

Overall

Omni-channel Dashboard Best Practices

Build your omni-channel dashboard today

Frequently Asked Questions

Start building your dashboard today