Best Free Performance Tracking Dashboard Templates for Data Studio (2026)
Free performance tracking dashboard templates for Data Studio. Monitor marketing campaign performance, team KPIs, and business goals.
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Browse 29 Performance Tracking Report Templates for Data Studio
Choose from our library of free, white-label performance tracking templates. Cada plantilla mide el embudo completo: visibilidad (impresiones, alcance), engagement (CTR, interacciones) y conversión (leads, ingresos). Organizadas siguiendo el SUMAS framework con segmentación por canal, campaña, audiencia y período.
Multi-channel Marketing performance Report template for Data Studio by Porter
Mide impressions across channels → CTR by channel, engagement rate → cross-channel conversions, ROI. Segmenta por channel, campaign, date.
ActiveCampaign Report template for Data Studio by Porter
Mide contacts, email deliverability → open rate, click rate → conversion events, deals. Segmenta por automation, list, campaign.
Content marketing Report template for Data Studio by Porter
Mide page views, organic impressions → time on page, scroll depth, shares → content conversions, lead captures. Segmenta por content type, topic, channel.
Google Analytics 4 acquisition Report template for Data Studio by Porter
Mide sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segmenta por source/medium, campaign, landing page.
B2B Marketing performance Report template for Data Studio by Porter
Mide account reach, impressions → engagement by account → MQLs, SQLs, pipeline contribution. Segmenta por account, campaign, stage.
PPC Campaign performance Report template for Data Studio by Porter
Mide campaign impressions, SOV → CTR, CPC per campaign → ROAS, conversions per campaign. Segmenta por campaign, ad group, date.
Facebook Ads Campaign performance Report template for Data Studio by Porter
Mide campaign reach, impressions → CTR, CPC by campaign → ROAS, CPA per campaign. Segmenta por campaign, objective, audience.
Google Ads Campaign performance Report template for Data Studio by Porter
Mide campaign impressions, reach → CTR, CPC by campaign → ROAS, conversions per campaign. Segmenta por campaign, network, device.
Google Analytics 4 Attribution Report template for Data Studio by Porter
Mide touchpoints, assisted interactions → path length, time to conversion → attributed conversions by model. Segmenta por channel, model type.
Google Analytics 4 Report template for Data Studio by Porter
Mide sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segmenta por source/medium, campaign, landing page.
Google Analytics 4 Audience Report template for Data Studio by Porter
Mide users, new vs returning → session duration, pages/session → conversion rate by segment. Segmenta por age, gender, interests, geography.
Acquisition Report template for Data Studio by Porter
Mide sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segmenta por source/medium, campaign, landing page.
Website Report template for Data Studio by Porter
Mide sessions, visitors, traffic sources → bounce rate, pages/session, duration → form submissions, purchases. Segmenta por landing page, source, device.
Paid media Client presentation Report template for Data Studio by Porter
Mide client reach, impressions → CTR, engagement by platform → client ROAS, CPA, goals. Segmenta por client, platform, campaign.
Paid media Creative performance Report template for Data Studio by Porter
Mide creative reach, frequency → CTR, view rate by creative → ROAS per creative, CPA. Segmenta por creative format, platform.
PPC Creative performance Report template for Data Studio by Porter
Mide creative impressions, frequency → CTR by creative, hook rate → ROAS per creative variant. Segmenta por creative, format, copy.
PPC KPIs Report template for Data Studio by Porter
Mide impression trends vs target → CTR vs benchmark, CPC tracking → ROAS attainment, CPA vs target. Segmenta por KPI, platform, campaign.
Creator marketing Report template for Data Studio by Porter
Mide creator reach, impressions → engagement per creator, saves → conversions per creator, ROI. Segmenta por creator, platform.
Facebook Ads Creative performance Report template for Data Studio by Porter
Mide ad impressions by creative → CTR, hook rate, hold rate → ROAS per creative, CPA. Segmenta por creative format, copy.
Inbound marketing Report template for Data Studio by Porter
Mide blog traffic, social reach → content downloads, form views → MQLs, SQLs, pipeline generated. Segmenta por content asset, channel, stage.
Email marketing Report template for Data Studio by Porter
Mide emails sent, deliverability → open rate, CTR, unsubscribes → email revenue, conversion. Segmenta por campaign, segment, time.
Instagram Insights Post performance Report template for Data Studio by Porter
Mide post reach, impressions → likes, comments, saves per post → CTR to profile, website taps. Segmenta por post format, topic, time.
Marketing Ad spend Report template for Data Studio by Porter
Mide spend distribution, budget allocation → efficiency (CPC, CPM by channel) → ROAS by channel, blended CPA. Segmenta por channel, campaign, period.
Shopify Store performance Report template for Data Studio by Porter
Mide store sessions, product views → add-to-cart rate, abandonment → orders, revenue, conversion. Segmenta por product, source, device.
Shopify KPIs Report template for Data Studio by Porter
Mide store traffic, impressions → add-to-cart rate, time on site → revenue, AOV, conversion target. Segmenta por product, collection.
Facebook Ads KPI tracker Report template for Data Studio by Porter
Mide reach trends, impressions → CTR, CPC pacing → KPI attainment, ROAS vs target. Segmenta por KPI, campaign, period.
B2B KPI tracker Report template for Data Studio by Porter
Mide account reach, ad impressions → content engagement, demo requests → pipeline value, deal velocity. Segmenta por account tier, channel.
ActiveCampaign Report template for Data Studio by Porter
Mide contacts, email deliverability → open rate, click rate → conversion events, deals. Segmenta por automation, list, campaign.
Instagram Insights KPIs Report template for Data Studio by Porter
Mide follower growth, reach trends → engagement rate vs target → profile actions, website clicks. Segmenta por KPI, period, post type.
What is a performance tracking dashboard?
A performance tracking dashboard on Data Studio monitors how your marketing campaigns, channels, and team are performing against goals and benchmarks.
These free performance tracking dashboard templates for Data Studio connect to your data sources and update automatically. These templates cover popular search terms like performance dashboard in excel, system performance dashboard, business performance dashboard examples. Customize any template with your branding, metrics, and filters to create professional performance tracking reports in minutes.
Performance at a glance: Porter Metrics connects your channels so you can track performance across everything.
Why use this dashboard?
Campaign performance
Mide how each campaign performs across all channels and time periods.
Goal vs. actual
Compare performance against targets. Use calculated fields for custom targets.
Team performance
Monitor individual and team contributions to overall goals.
Trend analysis
Identify performance trends and patterns over time.
How to build this dashboard
Connect Meta Ads and Google Ads to Data Studio
Porter Metrics
How To Design Marketing Reports on Data Studio
Porter MetricsKey metrics
Campaigns
- Impressions — reach
- Clicks — engagement
- Conversions — results
- ROAS — return
Website
- Sessions — traffic
- Bounce rate — quality
- Conv. rate — efficiency
- Revenue — value
Goals
- Target vs. actual — progress
- Completion rate — on track
- Trend — direction
- Forecast — projection
Team
- Tasks completed — output
- Response time — speed
- Quality score — accuracy
- Contribution — share
Performance tracking Dashboard Best Practices
Follow these proven practices to get the most from your performance tracking dashboard on Data Studio:
- Focus on actionable metrics — Mide leading indicators you can influence (like content published, ad spend, engagement rate) alongside lagging indicators (revenue, conversions) that show results.
- Segmenta your data — Break down performance tracking metrics by channel, campaign, audience, or time period. Aggregated data hides insights; segmented data reveals opportunities.
- Set up automated reporting — Schedule weekly or monthly reports to stakeholders. Consistent reporting builds trust and keeps teams aligned on performance tracking goals.
- Compare time periods — Use month-over-month and year-over-year comparisons to account for seasonality and measure real growth in your performance tracking performance.
- Keep it visual — Use charts for trends, scorecards for KPIs, and tables for detailed breakdowns. The right visualization makes complex performance tracking data easy to understand.
Mide your performance today
Connect your data and monitor performance across all channels and goals. Get started for free →