Some Power My Analytics alternatives include Porter Metrics, Supermetrics, Funnel, Windsor AI, Dataslayer, AgencyAnalytics, and Polar Analytics.
The best Power My Analytics alternatives to try
- Porter Metrics for medium-sized marketing teams and agencies.
- Funnel.io for teams that need ETL and data transformation capabilities.
- Windsor AI if you are looking for a marketing attribution solution.
- DataSlayer for affordable and lower usage reporting due to API limits.
- Agency Analytics for marketing agencies needing robust client management.
- Polar Analytics reporting tool for ecommerce brands running on Shopify.
- Supermetrics for marketing teams and agencies that want advanced analytics capabilities.
Power My Analytics alternatives comparison at a glance
Power My Analytics alternatives feature comparison
| Comparison criteria | Supermetrics | Agency Analytics | Dataslayer | Windsor AI | Power My Analytics | Funnel | Porter Metrics | Polar Analytics |
|---|---|---|---|---|---|---|---|---|
| Data Sources | 200+ | 80+ | 45+ | 200+ | 45 | 500 | 18 | 45 |
| Data sources included in their first plan tier | “Only 4 data sources: Facebook Ads, Google Analytics 4, and Google Ads ⛔️” | All data sources (80+) ✅ | All data sources (45+) ✅ | All data sources (100+) ✅ | All data sources (45+) ✅ | All data sources (230+) ✅ | All data sources included (19+) ✅ | |
| Refresh time frequency | “Hourly, Daily, Weekly ✅” | Daily ✅ | “Daily, with API limits ⛔️” | Daily or hourly ✅ | Daily ✅ | Daily or every 2 hours ✅ | Daily or every 12 hours ✅ | Daily ✅ |
| Refresh time frequency for their first plan tier | Weekly ⛔️ | Daily ✅ | “Daily, with API limits ⛔️” | Daily ✅ | Daily ✅ | Daily ✅ | Daily ✅ | Daily ✅ |
| Report templates | Yes ✅ | Yes ✅ | Yes ✅ | Yes ✅ | Yes ✅ | Yes ✅ | Yes ✅ | Yes ✅ |
| Destinations | 16 | 4 | 13 | 8 | 20+ | 2 | 2 | |
| Starting price | $37/mo | 60/mo | 35/mo | 23/mo | “14,9/mo” | 1100/mo | “14,99/mo” | 300/mo |
| Free trials | Yes✅ | Yes✅ | Yes✅ | Yes✅ | Yes✅ | Yes✅ | Yes✅ | Yes✅ |
| Pricing model | “Based on data sources, user seats, destinations” | Per-client campaign pricing | Usage-based | Based on usage | Based on usage | Usage-based “Flexpoints” | Based on # of accounts connected | Based on order volume |
| Users access | Limited users per plan ⛔️ | Limited users per plan ⛔️ | Limited users per plan ⛔️ | Unlimited users and admins ✅ | Limited users per plan ⛔️ | Limited users per plan ⛔️ | Unlimited users and admins ✅ | Unlimited users and admins ✅ |
| User reviews on G2Crowd | 4.5 | “4,7” | “4,8” | “4,8” | “4,4” | “4,5” | “4,5” | 5 |
| Drawbacks | “Complex pricing, slow/unstable data without paid storage” | Limited data flexibility vs. ETL tools | Unpredictable pricing for high volumes | Some technical skills required | Limited transformation options | “High learning curve, expensive pricing” | Limited integrations compared to competitors | Less flexible than modular tools |
Power My Analytics alternatives pricing comparison
Pricing of Power My Analytics alternatives vary a lot. We’ve compiled their listed monthly plans, but remember, pricing models differ. For example, Porter Metrics bills per connected account, while others bill per data source or accounts per data source. Most offer trials and some have freemium plans.
TL;DR:
If you’re looking for a budget-friendly Power My Analytics alternative for your marketing team or agency, Porter Metrics and Windsor AI are the best choices for balancing features and budget.
Funnel might seem better in price at first sight, but the reality is that their “flexpoints” pricing system might affect your experience as a user because if you exceed the quotas, your costs will escalate quickly.
And definitely, if you are looking for more advanced features and integrations for larger e-commerce brands, Polar Analytics is worth the extra cost.
| Provider | Starting Price | Mid Plan | Highest Price | Average Price | Pricing Unit | Service Type | Free Plans |
|---|---|---|---|---|---|---|---|
| Porter Metrics | $15 | $40 | $180 | $78 | Accounts | Self-Service | 14-day free trial |
| Supermetrics | $37 | $299 | $724 | $370 | Data Sources | Self-Service | 14-day free trial |
| Funnel | $120 | $1,100 | $2,500 | $1,240 | Flexpoints | Self-Service | Freemium |
| Windsor AI | $23 | $118 | $598 | $246 | Data Sources | Self-Service | Freemium |
| Power My Analytics | $15 | $40 | $295 | $117 | Data Sources | Self-Service | 14-day free trial |
| Dataslayer | $35 | $76 | $383 | $165 | API Calls | Self-Service | Freemium |
| AgencyAnalytics | $60 | $180 | $900 | $380 | Client Campaigns | Self-Service | 14-day free trial |
| Polar Analytics | $300 | $450 | $450 | $400 | Orders | Sales Call | No |
| Databox | $47 | $135 | $799 | $327 | Data Source Connections | Self-Service | Freemium |
| Whatagraph | $219 | $499 | $899 | $539 | Source Credits | Sales Call | 7-day free trial |
Generally, the cost of marketing data connectors falls between $15/mo and $200/mo, whereas reporting or ETL tools are priced from $300/mo to $2,000/mo.
Consider these aspects to compare pricing:
- Compliance and Security: Pay attention to crucial certifications like SOC 2 Type 2 and features like SSO sign-in.
- Service Type: Tools that involve sales or onboarding calls tend to be costlier (about $300/mo), while self-service tools are usually more affordable.
- Documentation and Resources: Having access to tutorials, templates, and comprehensive documentation can optimize your workflow.
- Support and Training: Assess the availability of support, communication channels (chat, email, phone), and the provision of custom training and reporting services.
- Segment: SMBs often prioritize quick setup, ease of use, and flexible, affordable pricing, while enterprises value compliance and security features.
Criteria to choose a Power My Analytics alternative
Chiefmartech says there are over 200 marketing analytics solutions, and most also offer marketing reporting automation and data management features, so finding actual alternatives to Power My Analytics is tough.Features
- Data integrations – assess quality, ease of use, availability, speed, fields, granularity, stability, accuracy, freshness, historical data access, and date range flexibility.
- Data transformation – look for data normalization, blending, filtering, custom metrics, custom dimensions, and rule-based custom values for complex reporting.
- Destinations – consider options like vertical reporting tools, spreadsheets, data visualization platforms, and data warehouses for reporting, visualization, and automation.
Solution types
Understand the strengths of different marketing analytics software categories:
- Built-in analytics
- Data connectors
- Data visualization tools
- Vertical reporting tools
- Tracking solutions
- Business intelligence platforms
- ETL solutions
- Attribution software
Integrations
When comparing integrations of Power My Analytics alternatives, assess criteria such as ease of use, availability, speed, granularity, field, stability, and accuracy.
Pricing
- Plans and models – compare pricing plans, models, and average costs of different providers.
- Additional factors – consider compliance, security, service type (self-service vs. sales calls), documentation, resources, support, and training beyond just the numbers.
Other considerations
- User management – check the number of users allowed and costs for additional users.
- Drawbacks – be aware of limitations like limited integrations, complex pricing, high learning curves, or lack of flexibility.
- Ease of use – evaluate the learning curve and user-friendliness.
- Templates – look for pre-built templates to quickly test and implement the tool.
Best Power My Analytics alternatives detailed comparison
Porter Metrics
Porter Metrics is a no-code marketing reporting tool to measure marketing performance towards bottom-line, revenue and profit metrics with no data warehouses, scripts, or additional tools required, across all your marketing channels, products, clients, and campaigns.It connects to the most popular B2B and e-commerce marketing data for small businesses such as Shopify, HubSpot, GA4, Facebook Ads, and Instagram, to destinations like Looker Studio (formerly Data Studio) and GoogleSheets.
+100 Looker Studio templates and +100 Youtube tutorials on marketing reporting. Used by +1,500 marketing teams in 60 countries.
Porter Metrics vs.Power My Analytics detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| Porter Metrics | 18 | All data sources included (19+) ✅ | Daily or every 12 hours ✅ | Daily ✅ | Yes ✅ | 2 | 14,99/mo | Yes✅ | Based on # of accounts connected | Unlimited users and admins ✅ | 4,5 | Limited integrations compared to competitors |
Porter Metrics pricing
Simple, flat pricing based solely on the number of connected accounts across various marketing platforms. Plans range from $14.99/month for 1 account to $180/month for 40 accounts. All plans include unlimited users, data destinations (Looker Studio, Sheets), integrations, with no additional usage fees.
Porter Metrics is ideal for medium-sized marketing teams and agencies seeking a no-code, simple solution with numerous templates and tutorials. It integrates seamlessly with Looker Studio and Google Sheets, storing data in BigQuery for efficient blending and faster report generation.
Porter Metrics supports popular paid media, social media, CRM, and e-commerce platforms, offering extensive customization and flexibility. Customers praise its well-designed, highly customizable templates and responsive support team, making it easy to create professional-looking reports and address any issues promptly.
Power My Analytics offers more data connectors, making it suitable for users needing a wide range of integrations. However, Porter Metrics focuses on the most popular connectors and often includes more fields, providing deeper insights and better data granularity.
Pros of choosing Porter Metrics as a Power My Analytics alternative
- No-code reporting tool connects to 19+ data sources, including Shopify, HubSpot, Facebook Ads, GA4, Instagram
- Self-managed BigQuery data storage for accurate, stable, fast reporting
- 100+ free Looker Studio report templates and 100+ YouTube tutorials
- Free 1:1 customer support via chat, email, and calls in English and Spanish
- Simple, flexible pricing based on accounts connected; unlimited users, reports, usage
Cons of choosing Porter Metrics as a Power My Analytics alternative”
The following are reasons to seek Porter Metrics alternatives.
- Fewer connectors (19+) than some alternatives; focuses on SMBs, agencies, e-commerce, lead gen
- No built-in data transformation features; requires Looker Studio or Sheets for blending, segmentation, custom fields
- Not suitable for large enterprises requiring sales CRM and database integrations (e.g., Salesforce, Adobe)
- May not be appropriate if finding Looker Studio or Sheets too complex for basic reporting needs
Supermetrics
Supermetrics is a data integration and reporting tool for marketing and sales data. With 200+ integrations for e-commerce, B2B, ads, sales data, Supermetrics is an established market leader with 17,000+ customers, tracks 10%+ global ad spend.Supermetrics collects data from sources like CRMs, analytics tools, and ad platforms, then loads it directly into the destinations teams already use – spreadsheets, visualization tools, data warehouses.
Power My Analytics vs.Supermetrics detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| Supermetrics | 200+ | Only 4 data sources: Facebook Ads, Google Analytics 4, and Google Ads ⛔️ | Hourly, Daily, Weekly ✅ | Weekly ⛔️ | Yes ✅ | 16 | $37/mo | Yes✅ | Based on data sources, user seats, destinations | Limited users per plan ⛔️ | 4.5 | Complex pricing, slow/unstable data without paid storage |
Supermetrics pricing
Supermetrics pricing is based on number of integrations, accounts per data source, and destinations. Higher tiers unlock more integrations, while agencies may need custom plans for additional accounts. Pricing varies across destinations, with spreadsheets and Looker Studio being more affordable compared to Power BI and data warehouses.Plans range from $37/month for the Essential plan with 1 user and 11 data sources, up to $724/month for the Super plan with 1 user and 82 sources. Enterprise custom pricing is available for unlimited users and 119 sources.
Additional costs include $87-$724 per extra user and $24 per additional data source. All plans include automated data refreshes and connectors.
Who is Supermetrics best for?
Supermetrics offers an extensive range of data connectors, advanced data transformation capabilities, and supports a wide variety of destinations, including data warehouses and BI tools. It also provides data blending, making it ideal for large enterprises needing complex data manipulation and comprehensive reporting solutions. These advanced features come with a higher price tag, making Supermetrics suitable for businesses willing to invest more for extensive capabilities.
Power My Analytics also provides a wide range of connectors and supports many destinations such as Google Looker Studio and Google Sheets. However, it does not offer data blending. One of PMA’s key advantages is its affordability, making it a cost-effective choice for businesses that need reliable data integration without the higher costs. While it may lack some advanced features like data blending, PMA’s strong integration and budget-friendly pricing make it suitable for smaller businesses or those with budget constraints.
Pros of choosing Supermetrics as a Power My Analytics alternative
- 200+ integrations including Salesforce, Shopify, Facebook Ads, Google Analytics
- Data destinations: Google Sheets, Excel, Looker Studio, BigQuery, Snowflake
- Data transformation feature, built-in storage, and APIs allow companies to create custom fields to calculate CPAs, run reports faster, and store data in their own databases
- Multilanguage field translation for users
Cons of choosing Supermetrics over Power My Analytics
The following are reasons to look for Supermetrics alternatives.
- Complex, inflexible and expensive pricing based on number of data sources, accounts per data source, users, data sources available only on certain plans, and destination
- Data transformation features, built-in storage, and APIs are only available in enterprise plans
- “Canned answers” and slow, rigid email/chat support reported by users
Funnel
Funnel.io is an ETL tool with 500+ marketing and sales integrations, 10+ destinations including data warehouses, visualization tools, spreadsheets. Has ‘managed data warehouse’ model, pre-storing data for speed, stability, potentially affecting data granularity, timeliness.Known for data transformation layer enabling custom metrics, currency conversions, cross-channel normalization, and blending. No-code tool but requires high technical proficiency akin to spreadsheet power users.
Power My Analytics vs. Funnel detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| Funnel | 500 | All data sources (230+) ✅ | Daily or every 2 hours ✅ | Daily ✅ | Yes ✅ | 20+ | 1100/mo | Yes✅ | Usage-based “Flexpoints” | Limited users per plan ⛔️ | 4,5 | High learning curve, expensive pricing |
Funnel pricing
Utilizes a complex “flexpoints” pricing system calculated based on data sources and destinations. Has a free Starter plan with 350 flexpoints, $1,100/month Business plan with 3,500 flexpoints, and custom Enterprise pricing. Number of flexpoints varies by integration type.
Who is Funnel best for?
Funnel.io offers more advanced data transformation and blending options, making it ideal for businesses that require complex data handling. It supports a vast number of data sources and provides robust data warehousing capabilities, catering to technical teams that need comprehensive data solutions.
Power My Analytics, however, offers a simpler and more affordable pricing model based on the number of accounts, data sources, and destinations. This makes it a cost-effective solution for teams with a tighter budget or less complex data needs.
Pros of choosing Funnel as a Power My Analytics alternative
- Integrations include Shopify, HubSpot, Salesforce, Facebook Ads, Google Analytics
- Unifies cross-channel data, conversion windows, and agency markup rules at campaign level
- Faster Looker Studio and Google Sheets reports compared to direct connectors
- GDPR and SOC 2 compliance for enterprise marketing data governance
Cons of choosing Funnel over Power My Analytics
The following are reasons to look for Funnel alternatives.
- Monthly cost reaches hundreds to thousands of dollars based on usage, called ‘Flexpoints’
- Built for analysts or technical marketers; requires understanding of APIs, schemas, formulas, transformations for each connector
- Each table/endpoint may require setup, contrasting direct full-connector syncing
- While some data connectors offer “real-time” data from APIs for instant reports, Funnel’s approach may lead to delays of several hours before data becomes available
Windsor AI
Windsor is an ETL tool and marketing attribution software. Since 2019, it has developed over 300 integrations for data collection and data pipelines, built for technical marketers and data analysts.
Power My Analytics vs. Windsor AI detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| Windsor AI | 200+ | All data sources (100+) ✅ | Daily or hourly ✅ | Daily ✅ | Yes ✅ | 13 | 23/mo | Yes✅ | Based on usage | Unlimited users and admins ✅ | 4,8 | Some technical skills required |
Windsor AI pricing
Flexible pricing model ranging from a free plan to $598/month Professional plan. Pricing is determined by the number of data sources (1-14), connected accounts (1-500 accounts), and additional enterprise features like invoicing and SLAs. Unlimited users and destinations included.
Who is Windsor AI best for?
Windsor.ai provides detailed insights into marketing attribution, helping businesses understand the value and ROAS of every touchpoint. Its flexible pricing model based on data sources, accounts, and destinations can be more accommodating for teams needing specific attribution analysis.
However, Power My Analytics offers a flexible pricing model based on the number of accounts, data sources, and destinations, making it cost-effective for PPC and e-commerce marketers who need granular data access and a straightforward reporting solution.
Pros of choosing Windsor AI as a Power My Analytics alternative
- 200+ Integrations: Google Analytics, Salesforce, HubSpot, Facebook Ads, Shopify
- Affordable, flexible pricing based on the number of data sources, accounts, and destinations connected
- Combines data across platforms for ROAS/CAC reporting by channel, campaign, creative, cohort for optimization
- Users cite fast support and responsiveness from founders to guide implementation
Cons of choosing Windsor AI over Power My Analytics
The following are reasons to look for Windsor AI alternatives.
- Metrics differ from native platforms; tricky to find; needs better documentation
- Challenging for marketers expecting plug-and-play; not intuitive for non-technical users expecting Looker Studio simplicity
- If you have multiple data sources (5+), their pricing becomes less efficient as they offer multiple accounts from the same data source
Dataslayer
Dataslayer is an affordable ETL tool built PPC marketers. It has garnered impressive overall satisfaction scores (4.8/5 on G2). While offering marketing data integrations, its API query manager and BigQuery integrations also serve developers’ needs.
Power My Analytics vs. Dataslayer detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| DataSlayer | 45+ | All data sources (45+) ✅ | Daily, with API limits ⛔️ | Daily, with API limits ⛔️ | Yes ✅ | 4 | 35/mo | Yes✅ | Usage-based | Limited users per plan ⛔️ | 4,8 | Unpredictable pricing for high volumes |
Dataslayer pricing
Usage-based pricing model per data destination, which can lead to unpredictable costs. For example, Looker Studio starts at $35/month while BigQuery is $355/month and up. Free plan with 15 daily API calls. Pricing depends on number of accounts/connectors and API call limits.
Who is Dataslayer best for?
Power My Analytics offers a more predictable and straightforward pricing model based on the number of accounts, data sources, and destinations, avoiding the complexity of DataSlayer’s pricing based on API calls. It is ideal for teams that need easy-to-understand and budget-friendly pricing.
However, DataSlayer is cost-effective for PPC/SEM marketers and agencies needing a flexible reporting tool that integrates seamlessly with Google Sheets, Looker Studio, various BI tools, and BigQuery. The main drawback of DataSlayer is its pricing model based on API calls, which can lead to unpredictable costs.
Pros of choosing Dataslayer as a Power My Analytics alternative
- Affordable data connector designed for PPC use cases and marketers
- Agencies use team member links to client data without individual logins
- Live chat with data experts; responses in minutes; high-touch personal assistance
- Plans from $35/month vs. Supermetrics’ $87/user minimum and extra data costs
Cons of choosing Dataslayer over Power My Analytics
The following are reasons to look for Dataslayer alternatives.
- Lacks built-in storage, relying on API stability which can lead to slow reporting
- Dashboard performance can be compromised due to API limitations, slowing down reporting for clients with numerous active campaigns
- Usage-based pricing can become unpredictable and expensive, potentially surpassing leading providers
- Users report issues with data formatting leading to discrepancies, such as metrics like CTR and conversion rate appearing in percentage format instead of decimal
AgencyAnalytics
Agency Analytics is a reporting and dashboarding tool for marketing agencies, offering unique features like SEO monitoring and client-staff communication management.It’s a good starting point for non-technical agency marketers transitioning from manual reporting, despite potential limitations in flexibility and features compared to data connectors or ETL solutions. Agency Analytics remains superior in ease of use to BI tools like Google Looker Studio.
Power My Analytics vs. AgencyAnalytics detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| Agency Analytics | 80+ | All data sources (80+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 2 | 60/mo | Yes✅ | Per-client campaign pricing | Limited users per plan ⛔️ | 4,7 | Limited data flexibility vs. ETL tools |
AgencyAnalytics pricing
AgencyAnalytics pricing is based on “client campaigns” which are combinations of connected accounts like websites and ad platforms per client.Plans:
Freelancer: Starts at $60/month for minimum 5 client campaigns at $12 each
Agency: Starts at $180/month for minimum 10 client campaigns at $18 each
Enterprise: Starts around $900/month for minimum 50 client campaigns
Advanced features like white-labeling, custom metrics/dashboards, and agency management tools are included in higher-tier Agency and Enterprise plans.
Who is AgencyAnalytics best for?
Agency Analytics provides a comprehensive suite of reporting tools with predefined dashboards and client reporting features tailored specifically for marketing agencies. It simplifies the reporting process and offers features like branding and custom metrics, which are beneficial for agencies.
Power My Analytics, however, offers a flexible pricing model based on the number of accounts, data sources, and destinations, providing a cost-effective solution for teams with a tighter budget or less complex data needs. It is particularly beneficial for PPC and e-commerce marketers who value granular data access and the ability to merge multiple ad accounts.
Pros of choosing AgencyAnalytics as a Power My Analytics alternative
- Pre-built marketing agency reporting templates and workflows for client reporting
- Faster than assembling comparable views in Looker Studio with minimal setup
- Filter Facebook Ads by campaign; blend Google Analytics + CRM data; set markup %
- Fast data access by syncing with API data to cloud storage proactively
Cons of choosing AgencyAnalytics over Power My Analytics
The following are reasons to look for AgencyAnalytics alternatives.
- Can’t combine Facebook Ads metrics by device, demographics, or creatives in the same query
- Doesn’t allow cleaning, tagging, or grouping data with custom dimensions, unlike Looker Studio, Sheets with REGEX, or Funnel
- Lacks transformation features like regex to clean URLs or group by site section
- Costs scale fast: charges per “client campaign” combination of connected accounts, unlike per account pricing
Polar Analytics
Polar Analytics is a no-code analytics and data integration platform for e-commerce Shopify brands with $2+ million annual revenue.All-in-one approach with custom dashboards, visualizations, integrations, conversion/attribution script, AI chat analysis, alerts, data transformation.
Automatically aggregates and combines channels to calculate CAC, LTV, retention, contribution margins, profits. Drawbacks: plans start $300/mo, not fully self-service, requires setup call.
Power My Analytics vs. Polar Analytics detailed comparison
| Comparison criteria | Data Sources | Data sources included in their first plan tier | Refresh time frequency | Refresh time frequency for their first plan tier | Report templates | Destinations | Starting price | Free trials | Pricing model | Users access | User reviews on G2Crowd | Drawbacks |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Power My Analytics | 45 | All data sources (45+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 8 | 14,9/mo | Yes✅ | Based on usage | Limited users per plan ⛔️ | 4,4 | Limited transformation options |
| Polar Analytics | 45 | All data sources included (23+) ✅ | Daily ✅ | Daily ✅ | Yes ✅ | 2 | 300/mo | Yes✅ | Based on order volume | Unlimited users and admins ✅ | 5 | Less flexible than modular tools |
Polar Analytics pricing
Pricing is based on total tracked orders, starting at $300/month for 2,000 orders. Price per tracked order decreases with higher volumes, down to $0.04/order for over 50,000 orders per month. Enterprise plan pricing for companies over $20M GMV.
Who is Polar Analytics best for?
Polar Analytics offers a comprehensive analytics and reporting solution designed for e-commerce brands. It aggregates data from multiple marketing channels to provide insights into attribution and profitability, making it ideal for businesses needing a focused solution for marketing performance analysis.
However, Power My Analytics offers a more flexible pricing model based on the number of accounts, data sources, and destinations. It is particularly beneficial for PPC and e-commerce marketers who value ease of use and granular data access, providing a cost-effective solution for teams with a tighter budget or less complex data needs.
Pros of choosing Polar Analytics as a Power My Analytics alternative
- Pre-built Shopify dashboards: sales, profits, CAC, AOV by marketing channel, SKU
- Consolidates Facebook Ads, Google Analytics, Klaviyo, ReCharge data in one place
- Calculates key DTC metrics automatically: MER, CPC, ROAS, LTV by segment
- Stellar support: users cite daily outreach, hour-long calls, technical assistance
Cons of choosing Polar Analytics over Power My Analytics
The following are reasons to look for Polar Analytics alternatives.
- Incomplete metrics and documentation: lacks some specific analyses and metrics needed by marketing teams and agencies, such as outbound clicks for Facebook Ads
- Slow, delayed data retrieval: runs daily backfills by default, useful for weekly/monthly monitoring but unfeasible for day-to-day or real-time analytics like ad pacing or Black Friday events
- Some users report occasional “slow” load times in reviews on G2 and Shopify
Other Power My Analytics alternatives you should consider?
We have tested a lot of marketing reporting tools and white-glove services, here are other alternatives you should consider if you have time to keep exploring:
- Databox for easy-to-build marketing reporting.
- Equals for SaaS companies that want to measure their data in a tool that looks like Sheets.
- VisionLabs if you want custom data pipelines and reporting without using your internal team.
- Datapad if you want reports that look like a Notion report and are easy to build.
- Coefficient if you want an alternative to automate your Google Sheets reporting.
- Awesome Table is a great Google Sheets Supermetrics alternative.
- Swydo is an easy-to-use out of the box marketing reporting tool
Power My Analytics overview
Power My Analytics is a no-code ETL tool offering direct marketing data source integrations to destinations like Looker Studio, Sheets, Analytics, Excel, BigQuery, and its API. At Porter Metrics, we benchmark it favorably for quality, customer satisfaction, and reliability.Reasons to seek Power My Analytics alternatives
You’d consider Power My Analytics alternatives if:
- You need a solution with built-in visualization instead of connecting to other destinations.
- Certain fields or integrations are missing or not functioning properly.
- You require transforming and blending raw data to build cross-channel dashboards.
Power My Analytics pricing explained
Power My Analytics charges based on a combination of the number of accounts you connect, the data sources, and the destinations, starting at $14.95 per month.
You can customize your plan by adding additional accounts, users, and Google Sheets as an additional destination.
This makes them flexible because there are different price and feature combinations for your needs and willingness to pay, but it can be confusing to understand which one is the best for you.
If you prefer a pricing that grows in accounts and not data sources, then you should consider Porter Metrics or Power My Analytics.
For instance, let’s analyze their Business Plan, with that plan you get access to:
- 2 admins
- 5 data sources
- 1 account per data source for a total of 5 connected accounts
For instance, you could create a digital marketing report connecting one Facebook Ads account, one Instagram Insights account, one Hubspot account, one LinkedIn Ads account and one Google Ads account.
If you need to only add additional accounts, you can add them within the same plan starting at $4.95.
However, if you want to add additional data sources, you need to upgrade to the ‘Pro’ plan, which allows you to use unlimited data sources with access to 20 accounts.
If you also want to include Google Sheets as a destination you can add it for an additional $50 / month.
If you want a straightforward pricing model, you can switch to Porter Metrics that only charges based on connected accounts and includes unlimited users, data sources, and destinations (Looker Studio and Google Sheets).
Frequently Asked Questions (FAQs)
Is there a fully free Power My Analytics alternative?
You can use the Google Native connectors that Looker Studio offers, such as Google Ads, Google Search Console, and Google Analytics 4.
However, if you want to integrate additional platforms, it’s better to choose another verified third-party provider, such as Porter Metrics or Funnel.io.
There are no truly good free alternatives to Power My Analytics because developing and maintaining a comprehensive marketing data platform with robust API integrations across all major advertising and analytics tools is an extremely costly and complex undertaking:
- Building and maintaining API connections to dozens of marketing data sources requires significant engineering resources to handle varying data models, rate limits, and authentication methods.
- Calculating custom marketing metrics means translating complex formulas across disparate data sources and handling elements like campaign structure and ad creatives.
- Marketing data volumes can be massive even for smaller businesses, necessitating optimized data warehousing capabilities.
- APIs and data sources change constantly, requiring continuous integration updates and maintenance.
- Creating an intuitive UI/UX, rich visualizations, collaboration features and other functionality further adds to development costs.
While simple free marketing data connectors exist, building a truly full-featured free alternative with broad compatibility, customization abilities, and scalability is prohibitively expensive without a sustainable monetization model.
Why do people leave Power My Analytics?
Most Power My Analytics customers leave the platform because of: delayed syncing, integration bugs, and complex usability for first-time users.
- Delayed syncing: Some users have reported that data syncing can take up to 12 hours, which can be problematic for those who need to monitor data on a daily basis.
- Integration bugs: Bugs have been reported in integrations with platforms like Shopify, Taboola, and Google Sheets, causing frustration among users who rely on these connectors .
- Complex usability for first-time users: First-time users may find it challenging to understand the possible metric and dimension combinations, limitations, and how to effectively use tools like Google Looker Studio. This complexity can lead to a steeper learning curve for those new to the platform.
Is it easy to switch from Power My Analytics to another solution?
Most of the top alternatives make migrating data connections and reports/dashboards from Power My Analytics relatively easy. Many have import wizards and services to assist with the transition process.
For instance, if you move from Power My Analytics to Porter Metrics, we will help you migrate all your reports for free.
Also, you can copy a dozen of templates that will help you change your reports without a lot of effort on your side. For instance, you can check these examples:
