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  5. Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

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Deciding which marketing reporting tool is the best option for your business can be challenging. Do you choose Domo, with its comprehensive data connectors and user-friendly interface?

Or do you go with TapClicks, which offers an all-in-one solution to performance management for data analysis? This article will compare Domo and TapClicks to help you decide which tool is right for you.

If you’re looking for the best marketing reporting tool on the market, read on for our comprehensive comparison of Domo vs. TapClicks.

We’ll compare their data connectors, destinations, features, pricing, support, and reviews. We’ll also recommend Porter Metrics as an actual alternative to Domo and TapClicks.

Domo Overview

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

Domo is a platform that helps business leaders integrate and take action after visualizing their data. Domo is an all-in-one analytics and business intelligence solution that does more than organize data for you.

It offers a wide range of services that help businesses connect, transform, and analyze data. Domo supports all types of users, from marketing managers to data scientists.

It also offers a wide range of integrations, making it easy to connect to any data source. Domo’s platform is a fully-mobile cloud-based tool, which makes it accessible from anywhere.

TapClicks Overview

TapClicks is a cloud-based marketing reporting and analytics platform. It offers an all-in-one solution to performance management that helps businesses track, measure, and optimize their marketing efforts.

TapClicks provides users with insights into their marketing campaigns and allows them to make data-driven decisions. TapClicks can help businesses automate their workflows to save time and work more efficiently.

Additionally, TapClicks offers detailed reporting and analytics so businesses can track their progress and make changes if needed.

TapClicks integrates with over 200 marketing technology platforms, making it easy to connect to any data source. TapClicks’ platform is also cloud-based, which makes it accessible from anywhere.

Who are the tools ideal for?

Domo is ideal for marketing managers who need to connect, transform, and analyze data. Domo is also ideal for businesses of all sizes. TapClicks is ideal for businesses that want an all-in-one marketing operations solution with comprehensive reporting and automation capabilities.

It offers various features, including campaign management, lead generation, social media management, and more. 

Additionally, its automation capabilities help businesses save time and improve efficiency. Now that we’ve had a quick overview of the two tools let’s compare them in more detail.

  1. Data Connectors
  2. Data Destinations
  3. Security & Reliability
  4. Pricing
  5. Reviews

Domo vs. TapClicks: Data Connectors

Domo has more comprehensive data connectors than TapClicks. Domo can connect to over 1000 data sources, including SQL databases, SAS servers, Hadoop clusters, and social media platforms.

Some of Domo’s data connectors include:

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools
  • Instagram
  • Google Analytics
  • Oracle
  • Salesforce
  • MySQL
  • Zendesk
  • Facebook Ads

TapClicks offers over 200 data connectors that allow you to connect to almost any data source.

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

TapClicks has pre-built integrations for popular data sources such as;

Domo vs. TapClicks: Data Destinations

Some of Domo’s data destinations include:

  • Google BigQuery
  • Amazon Redshift
  • Airtable
  • Amazon B3
  • Formstack
  • MySQL
  • PostgreSQL
  • SQLServer
  • Microsoft Azure Synapse Analytics
  • Snowflake, and more.

TapClicks also offers data destination options, including

  • Google BigQuery
  • Amazon Redshift
  • Airtable
  • MySQL
  • PostgreSQL
  • SQLServer
  • Microsoft Azure Synapse Analytics
  • Snowflake
  • Panoply, and more.

Domo vs. TapClicks: Security & Reliability

Domo has been audited by certified been certified as SOC II compliant. Domo’s platform is also built on Amazon Web Services (AWS), which is the most secure cloud computing platform.

TapClicks is a secure platform that uses industry-standard security protocols, including SSL/TLS encryption and role-based access control. Additionally, TapClicks is certified to meet the ISO 27001 standard for information security.

Domo vs. TapClicks: Pricing

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

You only pay for Domo software when you use it. You can choose to pay for data storage, data refresh rates, the volume of data queries, and users depending on how often you need them.

You can use their free trial for 14 days or request a quote on their pricing page to get more information. TapClicks offers a 14-day free trial on their homepage, but their pricing details are not made public.

After more profound research, here’s an estimate of the TapClicks TapReports pricing plans.

  • Basic: For $499 per month, you can get a restricted number of data connections, essential functions, and email assistance from the TapClicks support team. This package is designed for small enterprises because other tools cost less than this one. It would not be an excellent option because you can accomplish much more with different solutions at a lower price.
  • Pro: This plan costs $999 monthly and includes features and excellent customer service. You will also be able to use more than 250 connectors. This one is good for agencies or companies that are medium-sized.
  • Elite: This is your best plan if you have a large business. You will be assigned your dedicated team, who will be available to help you with any questions or problems you may have. This pricing plan gives access to an elite set of features that other businesses don’t have, all at a custom price.

Domo vs. TapClicks: Support

Domo doesn’t offer live support but has a comprehensive knowledge base and resources to help you. You can also submit a ticket to their support team if you need more help.

TapClicks offers customer service through email, phone, and chat. They also offer a wide range of resources on their website, such as tutorials, blog posts, and videos.

Domo vs. TapClicks: Reviews

Finally, we’ll look at the reviews garnered by the tools

G2

Domo has a rating of 4.4 stars out of 636 reviews.

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

TapClicks has a rating of 4.3/5 stars with 303 reviews on G2.

Capterra

Domo has a rating of 4.2 stars (199 reviews) on Capterra.

TapClicks has a rating of 4.3 stars (170 reviews) on Capterra.

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

TrustRadius

Domo: 8.7 out of 10

Domo vs TapClicks: A Comprehensive Comparison of Marketing Reporting Tools

TapClicks: 9.8 out of 10

Domo and TapClicks are both good options for marketing reporting and data analysis. However, Porter Metrics is a better alternative because it is more affordable and just as effective as the other two options.

Porter Metrics offers a 14-day free trial with no required credit card so you can try out the tool risk-free.

Which Marketing Reporting tool is best for you?

Domo and TapClicks are two popular marketing reporting solutions. Both are solid options, although it all comes down to your unique requirements.

Porter Metrics is the finest marketing reporting tool because it has a simple design, numerous data connections, and lower pricing.

Porter Metrics goes above and beyond to provide video tutorials, manuals, and templates so you can quickly create actionable reports using one of our many configurable templates.

With over 50 different integrations (Social Media, Ads, E-Commerce CRM, Payment), you can rapidly produce actionable reports with one of our numerous customizable templates.

If you need help, Porter is here for you. We have the best support and will be happy to answer any questions.

You can also call us or chat with us online. We have a team of specialists who can help you set up, migrate, or duplicate your reports – free of charge.

We can provide personalized training to help you understand Google Data Studio better. We can also help you monitor marketing channel performance, social media development, and Google ranking improvement.

Plus, we offer a free report so you can try it out before deciding if you want to use our services.

Porter Metrics- An alternative to Grow.com and TapClicks

Fivetran vs. Stitch Data vs. Hevo Data

Domo and TapClicks are two popular marketing reporting tools. However, Porter Metrics is a more user-friendly and intuitive tool that can provide better features and support at lower price point.

Why choose Porter Metrics?

Domo vs TapClicks: Porter Metrics

Here’s a quick overview of how Porter Metrics stacks up against Domo and TapClicks:

Most accessible to Use

Porter Metrics is a marketing reporting software that is easy to use. You can use it to generate reports that are full of information.

It is a good choice for people who don’t have a lot of technical experience as it requires no coding knowledge or need for a dev team to get started.

Better features

Porter Metrics offers more features than both Domo and TapClicks. Some of the features include:

  • No-code data integration
  • Custom reports
  • Data visualization
  • CRM and Email marketing integration
  • Reports Scheduling
  • Analytics Dashboard
  • Data Management
  • Ecommerce Tracking
  • Google Analytics Integration
  • A/B Testing
  • Social media analytics
  • Funnel Analysis
  • White-label reports
  • Live chat support for everyone
  • Multi-Touch Attribution

More Data Connectors

The integrations and Connectors available on Porter Metrics are categorized into Social Media, Ads, E-Commerce, CRM, Payment, and SEO.

Social Media:

Ads:

E-Commerce:

CRM:

  • Hubspot
  • Mailchimp

Payments:

  • Stripe

SEO:

  • Google Business Profile (Google My Business)
  • Google BigQuery
  • Google Sheets

Best Support:

We provide world-class assistance 24 hours a day, seven days a week. Our live chat is quick, and our answers are helpful.

In addition, we have a dedicated team that will assist you in setting up, migrating, or replicating your reports for free.

Affordable Pricing:

Porter Metrics provides a free 14-day trial and three different pricing plans that are far less costly than Domo and TapClicks.

Best Value for Money:

The Basic plan costs $15 per month and includes everything you need to get started.

Tutorials and Guides:

Check out our comprehensive Google Data Studio guides to make the most of your marketing data.

Porter Metrics is packed with features and it’s the smarter choice when compared with Domo or TapClicks. Get started today or request a free report to see how we measure up.

How To Migrate from Domo to Porter Metrics

This tutorial will walk you through moving from Domo to Porter Metrics.

Domo vs TapClicks: Porter Metrics

Step 1: Make a New Report in Porter Metrics. Click on the “Make a Report” button at portermetrics.com.

Step 2: Selecting your Connector

The second step is selecting your connector. You can pick any provider from the list, but we will use Facebook Ads for this tutorial.

Step 3: Input Your Facebook Ads Credentials: The next step will require your Facebook credentials, such as your User ID, Property ID, and View ID. Once you have completed all the necessary data input, continue to Step 4.

Step 4: Choose a Data View: From the list provided, select the ad account.

Step 5: Select the Conversion Window you want to monitor. We’ll use the last seven days as an example, so select 7-day click + 1-day view (default).

Step 6: Review your settings and click “Connect”: You’ll be given a summary of what you’ve selected. If it all looks good, move on to the next step by clicking the “Connet” button.

Step 7: Name your report and Click on “Accept”: In this final step, create a report and choose a name for your report. For example’s sake, we will use “Facebook Ads” So after you have entered “Facebook Ads” in the provided field, click on the green button that says “Save.”

That’s all there! You’ve moved from Grow to Porter Metrics. Don’t hesitate to get in touch with our exceptional support staff. We’re available 24 hours a day, seven days a week, so don’t hesitate to contact us.

How To Migrate from TapClicks to Porter Metrics

The procedure for migrating from TapClicks to Porter Metrics is the same. If you want us to move your data for free, we can assist you. Our staff will safely and efficiently transfer your information using only a few buttons.

If you’re ready to start, go to our website and create an account. One of our experts will then contact you to walk you through the process.

The Bottom Line

Domo and TapClicks are fantastic marketing reporting tools, but Porter Metrics is a better bargain. It has more features and is significantly less expensive than Domo and TapClicks.

In addition, our support team is accessible 24 hours a day, seven days a week, to assist you with any questions or needs you may have.

Start using Porter Metrics immediately and discover why it’s the ideal business intelligence software for marketing reporting.

Meet the author

Picture of Juan Bello

Juan Bello

Juan Bello the co-founder and CEO of Porter Metrics, is a dedicated marketer who founded the company to help marketers make faster, data-driven decisions without the need for developers or wasting time and money⁠. He has a focus on helping marketing agencies and SMB marketing teams centralize and visualize their data on Looker Studio and Google Sheets without coding or complex setups.

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