Browse 24 RFM Report Templates for Data Studio
Choose from our library of free, white-label rfm templates. Each template tracks the full marketing funnel: visibility (impressions, reach), engagement (CTR, interactions), and conversion (leads, revenue). Organized following the SUMAS framework with breakdowns by channel, campaign, audience, and time period.
Shopify KPIs Report template for Data Studio by Porter
Track store traffic, impressions → add-to-cart rate, time on site → revenue, AOV, conversion target. Segment by product, collection.
Google Analytics 4 E-commerce Report template for Data Studio by Porter
Track product impressions, catalog views → add-to-cart rate, product clicks → purchase rate, revenue, AOV. Segment by product, category, source.
Shopify Store performance Report template for Data Studio by Porter
Track store sessions, product views → add-to-cart rate, abandonment → orders, revenue, conversion. Segment by product, source, device.
Paid media E-commerce Report template for Data Studio by Porter
Track product ad impressions → product CTR, add-to-cart rate → ROAS, revenue, purchases. Segment by product, platform, campaign.
Shopify Report template for Data Studio by Porter
Track store sessions, product views → add-to-cart rate, abandonment → orders, revenue, conversion. Segment by product, source, device.
LTV Report template for Data Studio by Porter
Track customer base size, cohort size → repeat purchase rate, frequency → lifetime revenue, payback period. Segment by cohort, acquisition channel.
E-commerce Report template for Data Studio by Porter
Track product impressions, catalog views → add-to-cart rate, product clicks → purchase rate, revenue, AOV. Segment by product, category, source.
Shopify Attribution Report template for Data Studio by Porter
Track sessions, product views → add-to-cart, browse-to-buy → orders, revenue, AOV. Segment by product, collection, source.
Sales Report template for Data Studio by Porter
Track pipeline coverage, opportunities → deal activity, touchpoints/deal → win rate, revenue, quota. Segment by rep, product, region.
AOV Report template for Data Studio by Porter
Track transaction volume, cart size → upsell/cross-sell interaction → AOV, revenue per visitor. Segment by product, source, device.
DTC Report template for Data Studio by Porter
Track site traffic, brand impressions → email open rate, engagement → first-purchase, repeat, LTV. Segment by channel, product, cohort.
Amazon Seller Central Report template for Data Studio by Porter
Track impressions, page views → CTR, buy box percentage → orders, GMV, conversion rate. Segment by ASIN, category, keyword.
Dropshipping Report template for Data Studio by Porter
Track store traffic, product views → add-to-cart rate, browse time → orders, AOV, profit margin. Segment by product, supplier, source.
CRM Report template for Data Studio by Porter
Track new contacts, account coverage → touchpoints per deal, response rate → close rate, revenue per rep. Segment by rep, stage, source.
HubSpot Report template for Data Studio by Porter
Track contacts created, deliverability → email opens, form submissions → deals closed, revenue. Segment by lifecycle stage, deal stage.
Google Analytics 4 acquisition Report template for Data Studio by Porter
Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.
PPC KPIs Report template for Data Studio by Porter
Track impression trends vs target → CTR vs benchmark, CPC tracking → ROAS attainment, CPA vs target. Segment by KPI, platform, campaign.
B2B Funnel Report template for Data Studio by Porter
Track account reach, ad impressions → content engagement, demo requests → pipeline value, deal velocity. Segment by account tier, channel.
PPC Funnel Report template for Data Studio by Porter
Track top-funnel reach → mid-funnel engagement → bottom-funnel ROAS, CPA. Segment by funnel stage, campaign.
Facebook Ads KPI tracker Report template for Data Studio by Porter
Track reach trends, impressions → CTR, CPC pacing → KPI attainment, ROAS vs target. Segment by KPI, campaign, period.
B2B KPI tracker Report template for Data Studio by Porter
Track account reach, ad impressions → content engagement, demo requests → pipeline value, deal velocity. Segment by account tier, channel.
Google Ads Funnel Report template for Data Studio by Porter
Track top-funnel impressions → mid-funnel clicks → bottom-funnel conversions, ROAS. Segment by funnel stage, campaign.
Facebook Ads Funnel Report template for Data Studio by Porter
Track awareness reach → consideration clicks → conversion ROAS by stage. Segment by funnel stage, audience.
Acquisition Report template for Data Studio by Porter
Track sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segment by source/medium, campaign, landing page.
