The best free Instagram dashboard templates in 2026 track your followers, engagement rate, reach, Reels performance, Stories analytics, and content insights — all automated in Looker Studio.
Built and tested by Porter Metrics, used by +10,000 marketing teams worldwide.
Quick answer — 10 Best Free Instagram Dashboard Templates in 2026
Quick Comparison
| Template | Best For | Setup |
|---|---|---|
 Instagram Insights Most Popular | 2 min | |
| Instagram Insights Reels Trending | 2 min | |
| Instagram Insights Stories | 2 min | |
| Instagram Insights Followers | 2 min | |
| Instagram Insights Audience | 2 min | |
| Instagram Insights Hashtags | 2 min | |
| Instagram Insights Post Performance | 2 min | |
| Instagram Insights KPIs | 2 min | |
| Instagram Insights Competitors | 2 min |
The 9 Best Templates
Instagram Insights Dashboard Template
Most PopularConnect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Reels Dashboard Template
TrendingConnect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Stories Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Followers Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Audience Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Hashtags Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Post Performance Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights KPIs Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Instagram Insights Competitors Dashboard Template
Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
How to Use a Template
- Choose a template from the list above
- Click "Get this template"
- Copy to your Looker Studio account
- Connect your data
- Customize with your branding
FAQ
How to create a dashboard in Instagram?
Instagram does not have a built-in dashboard feature. To create one, connect your Instagram Business account to Looker Studio through Porter Metrics. Copy an Instagram template and your data (followers, engagement, reach, Stories, Reels) populates automatically.
How to track performance on Instagram?
Track followers growth, engagement rate, reach, impressions, and content performance by type (Feed, Stories, Reels). Our Instagram Insights template shows all of these with time-series trends, top-performing posts, and audience demographics.
Can I customize my Instagram dashboard?
Yes. After copying a template to your Looker Studio account, you can change logos, colors, date ranges, chart types, and add or remove metrics. All Porter templates are white-label ready for client reporting.
Can I track Instagram Reels performance?
Yes. Our Instagram Reels template specifically tracks Reels views, reach, engagement, and comparison against other content types. Reels is the fastest-growing format and our most popular Instagram template.
Can I compare my Instagram against competitors?
Yes. The Instagram Competitors template lets you benchmark your follower growth, engagement rate, and posting frequency against competitor accounts. You can track up to 10 competitor profiles.
Start with a free template
Every template is free, white-label ready, and takes under 5 minutes to set up.
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