The best free marketing funnel dashboard templates in 2026 visualize your customer journey from first touch to conversion — tracking drop-offs, conversion rates, and revenue attribution at every stage in Looker Studio.
Built and tested by Porter Metrics, used by +10,000 marketing teams worldwide.
Quick answer — 8 Best Free Marketing Funnel Dashboard Templates in 2026
- Google Ads Funnel — Google Ads click-to-conversion funnel
- Facebook Ads Funnel — Meta Ads awareness-to-conversion funnel
- PPC Funnel — Multi-channel paid media funnel
- B2B Funnel — B2B lead-to-customer pipeline
- E-commerce — Shopping funnel: visit to purchase
- Acquisition — Traffic acquisition channel analysis
- HubSpot CRM — Deal pipeline and sales funnel
- Demand Generation — Demand gen pipeline tracking
Quick Comparison
| Template | Best For | Setup |
|---|---|---|
 Google Ads Funnel Popular | Google Ads click-to-conversion funnel | 2 min |
 Facebook Ads Funnel Popular | Meta Ads awareness-to-conversion funnel | 2 min |
| PPC Funnel | Multi-channel paid media funnel | 2 min |
 B2B Funnel | B2B lead-to-customer pipeline | 2 min |
 E-commerce | Shopping funnel: visit to purchase | 2 min |
 Acquisition | Traffic acquisition channel analysis | 2 min |
| HubSpot CRM | Deal pipeline and sales funnel | 2 min |
| Demand Generation | Demand gen pipeline tracking | 2 min |
The 8 Best Templates
Google Ads Funnel Dashboard Template
PopularGoogle Ads click-to-conversion funnel. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Facebook Ads Funnel Dashboard Template
PopularMeta Ads awareness-to-conversion funnel. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
PPC Funnel Dashboard Template
Multi-channel paid media funnel. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
B2B Funnel Dashboard Template
B2B lead-to-customer pipeline. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
E-commerce Dashboard Template
Shopping funnel: visit to purchase. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Acquisition Dashboard Template
Traffic acquisition channel analysis. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
HubSpot CRM Dashboard Template
Deal pipeline and sales funnel. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
Demand Generation Dashboard Template
Demand gen pipeline tracking. Connect your data in minutes and get a professional dashboard with pre-configured KPIs, charts, and tables.
How to Use a Template
- Choose a template from the list above
- Click "Get this template"
- Copy to your Looker Studio account
- Connect your data
- Customize with your branding
FAQ
Are these templates free?
Yes. All templates are free to copy and use. Some data sources require Porter Metrics connectors which have a free plan with 3 accounts.
Can I customize these templates?
Yes. All templates are white-label ready. Change logos, colors, fonts, and layout after copying.
How often does the data refresh?
Google-native sources refresh every 12 hours. Porter connectors refresh daily on all plans and hourly on premium.
Can I combine multiple data sources?
Yes. Porter Metrics supports automatic data blending across platforms without manual configuration.
Start with a free template
Every template is free, white-label ready, and takes under 5 minutes to set up.
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