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What you can do with this SEO monitoring dashboard
Six checks that catch problems early. Click one to see its view on demo data, then paste its prompt into the same Claude chat.
Spot a day that falls outside normal
Daily clicks against the range you expect for that weekday, so a real drop stands out from a normal slow Sunday.
- Was yesterday a normal day for clicks?
- When did clicks leave the usual range?
Chart daily Search Console clicks for the last 14 days against a normal range: the average of the same weekday in the 3 weeks before, plus and minus 12%.Also built for this: Google Search Console dashboard template
Get one list of everything that crossed a threshold
Everything that broke your rules this week in one table, so the check takes minutes.
- What crossed a threshold this week?
- Is it a page, a query or the whole site?
List every page with clicks down 15% or more, every query whose position got worse by 2.5 or more and every day outside the normal range, last 7 days vs the 7 before.
Check that tracking still works
GA4 organic sessions per Search Console click, day by day, so a broken tag shows up as a break in the line, not as lost rankings.
- Did organic sessions drop while clicks held?
- Which day did the ratio change?
Chart GA4 Organic Search sessions divided by Search Console clicks per day for the last 28 days, with the 28-day average as a line.Also built for this: GA4 SEO dashboard template
See which pages need a look first
Top pages with their change in clicks and an alert status, so you start with the page that lost most.
- Which pages lost the most clicks this week?
- Are they losing rankings or just clicks?
Show my top pages by clicks with clicks this week and last, change, average position and GA4 organic sessions, marking Alert at 15% down or more.Also built for this: SEO dashboard template
Catch queries that slipped in the rankings
Queries that fell past your threshold, with the page that ranks, so you know what to recheck.
- Which queries dropped this week?
- Which page ranks for each one?
From my top 100 queries, list those whose average position got worse by 2.5 or more this week vs last, with the ranking page, both positions and clicks.Also built for this: Keyword ranking dashboard template
Find out if one device is the problem
Clicks and average position for mobile, desktop and tablet, so you can tell a mobile issue from a site-wide drop.
- Did rankings drop on one device only?
- Which device brings most clicks?
Show Search Console clicks, share of clicks and average position by device for the last 14 days vs the 14 before.How to set up the SEO monitoring dashboard in Claude
You need a Search Console and a GA4 property your Google account can open, a free Porter account and Claude Pro, Max, Team or Enterprise for Claude Dashboards. Setup takes about 10 minutes.
Connect Search Console and GA4 in Porter
Sign up free at Porter, open Data sources, connect Google Search Console and Google Analytics 4 and choose your property in each. The Search Console to Claude tutorial and the GA4 to Claude tutorial show each click.
Pick the Search Console sites Claude can read, then save. Add Porter to Claude
In Claude, go to Customize → Connectors → Add custom connector, paste https://mcp.portermetrics.com/mcp and name it Porter Metrics. Click Continue, then sign in to Porter and allow access.
In Claude: Customize, Connectors, Add custom connector, then paste Porter’s MCP URL Paste the install prompt
Open a new chat in Claude, paste this prompt and replace the site in brackets; change the thresholds if you like. Claude reads both sources through Porter and builds the dashboard.
Install promptDuplicate this Claude dashboard template and keep its layout, views and styling: https://claude.ai/artifact/DGUnrRSg14KevXxWJWjS8P Then rebuild it with my own data through Porter: an SEO monitoring dashboard for [site]: Search Console clicks and GA4 organic sessions for the last 7 days vs the 7 before; daily clicks for the last 14 days against a normal range (average of the same weekday in the 3 weeks before, ±12%); an alerts table for pages with clicks down 15% or more, queries whose average position got worse by 2.5 or more and days outside the range; organic sessions per click per day; pages to watch with a status; and average position by device.
Open in Claude with this prompt 
The view you will check most: alerts for your own site. Demo data shown.
Build a Google Search Console dashboard with Claude
SEO monitoring dashboard fields and data
The dashboard reads Search Console Performance data and GA4 Organic Search sessions. Porter reads 27 Search Console fields and 285 GA4 fields if you need more.
Top 5 SEO monitoring KPIs to watch
Trailgear demo data · last 7 days vs the 7 before
- Clicks vs normal range18,209+6.0%
One day out of range is noise; two or three in a row on the low side is worth a look.
- Pages with a clicks alert4of 12 pages
Open the top one first and check its queries before you change anything on the page.
- Queries down 2.5+ positions7of top 100
Several queries on one page dropping together usually means that page changed or a competitor moved.
- Organic sessions per click1.2028-day average
A sudden fall while clicks hold points to tracking or consent, not to Google.
- Average Position by device15.2mobile, 1.2 better
A drop on mobile only points to speed, layout or mobile indexing issues.
How the numbers are calculated
- Normal range
- Average clicks on the same weekday in the 3 weeks before, ±12%. You can change the band in the prompt.
- Clicks alert
- Page clicks this week vs last week down 15% or more.
- Position drop
- Average position this week minus last week; 2.5 or more counts as a drop.
- Organic sessions per click
- GA4 Sessions (Organic Search) ÷ Search Console Clicks for the same day.
- Data lag
- Search Console data arrives 2–3 days late, so the newest days can look low.
Data sources
Metrics
Clicks- Impressions
- Average Position
Sessions
Dimensions
- Date
- Query
- Page URL
- Device
- Session default channel group
- Landing page + query string
See all fields:Google Search Console · 27 fieldsGoogle Analytics 4 · 285 fields
What makes this SEO monitoring dashboard different
What you get that checking the Search Console Performance report by hand can’t give you.
Set your own alert rules
Write the thresholds into the prompt and change them in one sentence.
Check one list instead of five reports
Pages, queries and days that broke a rule land in one table.
Tell a tracking break from a ranking drop
Search Console clicks next to GA4 sessions shows which side moved.
Ask why on the spot
Ask Claude for a dropped page’s queries and positions in the same chat.
Get the check in your inbox
Publish it as a Porter dashboard and email it on a set day.
Share a link with the team
Your team opens it without a Claude account.
What the dashboard includes
- KPI cards for this week against last
- Daily clicks against a normal range
- An alerts table from your thresholds
- Organic sessions per click for 28 days
- Pages to watch with a status
- Queries that dropped and rankings by device
- Share by link, PDF and scheduled email once published in Porter
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ClaudeMonthly SEO dashboard template
Show month-on-month SEO results and the pages that moved them.Browse more Claude dashboard templates
Data Studio
Google Sheets
ChatGPTGet your free SEO monitoring dashboard
Sign up free, connect Search Console and GA4 and paste the prompt. Your own data fills the same layout as the demo.
Free plan · 14-day trial · No card needed