Making reports from scratch requires a lot of work and stress. In this article, I’ll show you some of my favorite free templates and explain why they are great for beginners.
With these templates, you can quickly and easily create a report on your marketing strategies. You can use them immediately without writing a single line of code.
Along with the best Google Data Studio templates, I’ll also take you through how to use Google Data Studio templates to create reports.
Now, let’s get started.
What is Google Data Studio?
Google Data Studio is a free reporting tool that lets you use data from various sources to make highly customized dashboards and data visualizations.
Google Data Studio templates eliminate the need to manually dig through spreadsheets or build and update custom reports to get deep marketing insights and clean data visualizations.
How to Use Google Data Studio Templates to Create Reports
Here’s how you can take advantage of the Data Studio templates I’ll feature in this post:
First, click the template’s link.
After that, click Download Template.
Next, sign in to your porter metrics account.
Now, the sign-in page will direct you to a page to download the template. If this is your first time, click Open Guide. Otherwise, click I want it NOW.
After clicking on I want it NOW, the page will direct you to the Google Data Studio template.
Click the three vertical dots on the top right corner and select Make a copy.
Now, you need to set up your Data Studio email preferences.
Next, link your data sources. Choose the Create New Data Source option to access the data source menu.
Now, search for Porter Metrics and select the app connector you would like to use.
Then, follow this guide on How to connect your data to Google Data Studio.
The template will present details based on your data. For any preexisting visuals in the template, Data Studio will modify them to fit your data.
Congratulations, you now know how to use Google Data Studio templates.
+100 Best Google Data Studio Templates
I’ve reviewed the top Google Data Studio templates available online and placed them in 10 categories.
Here are the categories of templates I’ll feature today:
- Facebook ads report templates
- Linkedin Pages report templates
- E-commerce report templates
- Social Media report templates
- Hubspot report templates
- Google My Business report templates
- Competitor Analytics report templates
- PPC report templates
- Instagram Insights report templates
Facebook Ads Report Templates
Want to keep track of CTR, CPC, and other crucial metrics for your Facebook ad campaigns?
Using the templates listed below, you can connect the accounts you manage for your clients, and Data Studio will pull your Facebook ads data into your Facebook ads report.
1. Facebook Ads Leads-gen Report Template
With this template, you can learn everything you need to know about using Facebook Ads to get leads.
2. All-in-one Facebook Google Data Studio Template
Use this template to visualize all your Facebook Organic and Paid efforts. You can also track your Facebook Ads, Facebook Insights, and Instagram Insights results.
3. Facebook Ads Performance Report Template for E-commerce
Just link your Google Data Studio and Facebook Ads accounts, and the template will take care of the rest.
4. Facebook Ads Performance Report on Google Data Studio
With this Facebook ads report template, you can track your Facebook Ad click performance by analyzing key metrics.
5. Facebook Ads E-Commerce Performance Report Template
Just link your Google Data Studio and Facebook Ads accounts, and the template will take care of the rest.
6. Facebook Ads CTR Report Template
Use this free Facebook Ads CTR (Clickthrough-Rate) report to compare clicks to impressions.
7. Monthly Facebook Ads Client Report
This Facebook Ads monthly template keeps track of your monthly progress regarding awareness, consideration, and conversion.
8. Free Facebook Ads Funnel Template
This template is one of the best Google data studio templates for Facebook Ads reports. It has everything you need to get started right away.
9. Free Facebook Ads Report Template for Marketers and Agencies
You can use this template to see Facebook Ads data like impressions, clicks, CTR, CPC, the amount spent, and more.
10. Facebook Ads Key Metrics – Free Report Template
This template helps firms analyze social media and ad budget results.
11. Free Google Data Studio Template: Facebook Ads Campaign Analysis
Use this template to analyze Facebook Ads leads, traffic, messages, and conversions.
12. Facebook Ads Dashboard for Marketing Agencies
Use this template to sort your data by device, gender, age, advertising, ad pictures, and ad groups.
13. Facebook Ads Overview Report Template on Google Data Studio
Break down your data by device, gender, age, ad images, and ad groups.
14. Facebook Ads Lead Generation Report on Google Data Studio (Mobile-Friendly)
With this template, you can use Google Data Studio to monitor your Facebook Ads lead generation activities.
15. Facebook Ads + Google Ads Report Template on Google Data Studio
This report template will help you analyze and compare the ad performances of your Facebook and Google ads in one report.
16. Facebook Ads Post Engagement Report Template on Google Data Studio
With this template, you can find out which of your Facebook Ads posts generate the most engagement.
Linkedin Pages Report Templates
These LinkedIn Pages report templates were developed with real-world use cases in mind, making them an excellent tool for businesses looking to visualize data like impressions, reach, and engagement by company or seniority among a targeted demographic.
1. LinkedIn Pages and LinkedIn Ads Overview Report Template
This template is great for corporations who wish to monitor LinkedIn Pages and Ads.
2. LinkedIn Pages and LinkedIn Ads Report Template
This free report template tracks reach, page Analytics, post-performance, CTR, and CPL.
3. Data Studio LinkedIn Paid and Organic Report Template
Use this template to learn more about your LinkedIn profile’s overall performance.
4. Free LinkedIn Analytics Report Template
Get page stats with this LinkedIn Pages Analytics report template.
5. Full LinkedIn Report Template for Google Data Studio
This Google Data Studio template shows LinkedIn Company Page performance at a glance.
6. LinkedIn Pages Report Template on Google Data Studio
Use this template to track your LinkedIn organic page performance, growth, and KPIs with Data Studio.
7. Multi-platform Digital Marketing Report Template
This Multi-platform report template automatically pulls data from LinkedIn Pages, Google Analytics, Google Ads, Google Business, Facebook Ads, and Instagram Insights.
8. Social Media Community Growth Report Template
Download this free Social Media template and track your LinkedIn community and audience growth.
9. Social Media Template on Data Studio: Facebook, Instagram, and LinkedIn
This template tracks social media performance, growth, reach, conversions, and engagement.
10. Data Studio LinkedIn Pages and LinkedIn Ads Overview Report Template
This Google Data Studio template shows LinkedIn company page performance at a glance.
E-commerce Report Templates
It’s crucial to monitor your e-commerce strategy’s progress and results so you may tweak it as needed and seize new possibilities as they arise. For consistent progress in online sales, use our comprehensive e-commerce report templates.
1. One-page e-commerce Report (Mobile-Friendly)
With just a few clicks, create automated reports for your online store using data connections Google Analytics.
2. Data Studio Template for e-commerce with Facebook Ads
With this FREE template, you can track Google Analytics and Facebook Ads.
3. Facebook Ads e-commerce Funnel Report on Google Data Studio
This Facebook Ads Ecommerce funnel report template is one of the best google data studio templates and part of our free trial and premium plan welcome kit.
4. One-page e-commerce Google Data Studio Template
Use this template to connect Google Analytics to Google Data Studio to display e-commerce statistics.
5. Facebook Ads e-commerce Revenue Report on Google Data Studio
Use this template to track purchases, conversion value (revenue), cost per purchase, ROAS, conversion rate, and average ticket.
6. Free Facebook Ads Report Template for E-commerce
Manage your Facebook Ads (Purchases and Leads) budget using this Google Data Studio template.
7. Facebook Ads e-commerce Report Template for Data Studio
Use this template to raise your company’s profile and sales figures in its target market.
8. Audience Intelligence with Google Analytics and Data Studio
This Google Data Studio report helps you identify the profile of website visitors and buyers to create buyer personas.
9. Free Google Data Studio Marketing Funnel Template
Understand your marketing results with this report template to get insights and enhance conversions and customer experience.
10. Google Analytics 4 (GA4) Google Data Studio template
This Data Studio template helps track user acquisition, engagement, and e-commerce revenue.
Social Media Report Templates
With the following social media templates, you can track the success of your overall social media marketing activities and assess their effectiveness. Get a thorough overview of your social media performance by visualizing your key metrics, best-performing posts, and channels all in one place.
1. Best Social Media Report Template for Google Data Studio
Use this template to track social media insights using the best visualization style.
2. Twitter Analytics Engagement Report Template
Just link your Google Data Studio and Facebook Ads accounts, and the template will take care of the rest.
3. All-in-one Facebook Google Data Studio Template
This template visualizes organic and paid Facebook efforts. It also monitors Facebook Ads, Facebook Insights, and Instagram Insights.
4. Social Media Community Growth Report Template
Track your community and audience development with this free template.
5. Social Media template on Data Studio: Facebook, Instagram, and LinkedIn
Use this template to track social media performance, growth, reach, conversions, and more.
6. Social Media Template: Facebook and Instagram Insights for Google Data Studio
This Google data studio template will help you visualize Facebook and Instagram Insights. Analyze your page’s performance, top content, and traffic.
7. Free Twitter Ads Full Report Template
This template provides daily, weekly, and monthly Twitter Ads metrics.
8. Facebook Page Insights Performance Template on Google Data Studio
This Google Data Studio template helps you understand Facebook Page growth, audience, and post engagement.
9. TikTok Ads Free Report Template for Google Data Studio
This free TikTok Ads report template for Google Data Studio helps keep track of your Ad spend, clicks, CPM, and other vital metrics.
10. Facebook Insights Overview Report Template on Google Data Studio
Track Facebook Insights organic activities with this Google Data Studio template.
11. Free TikTok Ads Report Template
Visualize and adjust your TikTok Ads performance statistics on one page.
12. Twitter Ads Dashboard: Free Report Template for Google Data Studio
Use this template to determine your Twitter advertising budget. Understand the effectiveness of your Twitter Ads.
13. Youtube Channel Performance Report Template for Google Data Studio
Monitor your Youtube channel data and video statistics with Data Studio.
14. YouTube Video Performance Report Template
Use this YouTube template to track your videos’ views, likes, and comments.
15. YouTube Channels Videos Performance Report – Template for Google Data Studio
This report template lets you visualize your key metrics and strategize on creating YouTube videos that matter.
16. YouTube Report – Free Template for Google Data Studio
Use this YouTube template to track your videos’ views, likes, and comments.
17. Free Video Marketing Report Template
This new report template integrates Facebook Insights and YouTube channel report to display video performance.
Hubspot Report Templates
Use these HubSpot report templates to get a bird’s eye view of the leads your marketing is bringing in. Your business will benefit significantly from a visual representation of data such as contact status, email volume over time, etc.
1. Hubspot CRM Contacts Report Template
Use this free Google Data Studio Hubspot CRM contacts report template to measure your account’s critical KPIs.
Google My Business Report Templates
With these report templates, you can visualize all the data and KPIs you need to understand for your Google Business profile Listing insights. It will also show how your visitors’ actions affect your online and in-person visibility.
1. Google My Business – Automated Report for Google Data Studio
Get the most out of your Google Business Profile by keeping up with your ratings and reviews with this template.
2. Google Business Profile Report Template
This template is one of the most comprehensive Google-My-Business-Profile report templates online.
3. Free Google Business Profile (Google My Business) Report Template for Data Studio
Create a dashboard with all relevant data to increase the number of 5-star reviews you get.
4. Multi-platform Digital Marketing Report Template
This multi-platform report template gathers data from Google Analytics, Ads, Business, Facebook Ads, and Instagram Insights.
Competitor Analytics Report Templates
These competitor analysis report templates display how your company performs against its rivals. It equips you to respond rapidly to shifts in the competitive environment and take advantage of emerging opportunities that your rivals may have overlooked.
1. Free Facebook Competitors Analyzer
This template is well among the best Google data studio templates as it lets you quickly discover which companies are your primary content rivals.
2. Facebook Competitors Report for Google Data Studio (Mobile-Friendly)
Improve your strategy by seeing Facebook’s competitors’ data with the Facebook Public Data Porter connector.
3. FREE Facebook Competitors Report for Google Data Studio
Track your rivals’ Facebook pages using this template.
4. Weekly Facebook Competitors Report Template
Use the Facebook Public Data Porter connector to look at your competitors’ Facebook data and improve your strategies.
Porter Metrics also offers SEO competitor analysis templates with Google Search Console data.
PPC Report Templates
These PPC report templates help you track the success of your ad campaigns. They also offer insights on improving ad campaigns to maximize your Return On Ad Spend (ROAS).
1. Free PPC Report Template for Facebook Ads, Google Ads, and TikTok Ads
With the information in this PPC report, advertisers can determine how effective their Pay-Per-Click advertising campaigns are.
2. PPC Report Template for Google and Facebook Ads (Traffic)
Use this template to track website traffic performance and distribute PPC budgets more effectively.
3. Marketing Agency Reporting Template for Social Media Managers
This marketing agency template makes dashboards and reports for applications like PPC, SEO, social media, and more.
4. Free Google Data Studio Agency Report: Google Ads and Facebook Ads
This template will help you keep tabs on the effectiveness of your advertising campaigns on Facebook, Instagram, and Google.
5. Multi-platform Report Template for Google Data Studio
This dashboard gathers data from PPC campaigns like Facebook, Google, Tiktok, and Twitter ads.
6. ROAS Dashboard: Free Report Template
Using this Google Data Studio template, you can figure out and report your return on ad spend (ROAS) for Facebook and Google Ads.
7. Google Ads Funnel View Data Studio Report Template
Visualize your Google Ads funnel, ad expenditure, and revenues on one screen.
8. Facebook Ads + Google Ads Report Template on Google Data Studio
The benefit of business intelligence lies in centralizing all of your data.
9. Facebook and Google Ad Performance Data Studio Template (by an ex-Googler)
An ex-Googler and Google Marketing Expert inspired this template.
10. Free Facebook Ads Report Template for E-commerce
This Facebook Ads for E-commerce report template will help you optimize your ad spend on Facebook. It will also assist you in strategizing around what you need to stop doing and make better decisions with the “Stop, Start, Keep” model.
Instagram Insights Report Templates
Your Instagram metrics and key performance indicators can be presented in a single polished report using the Instagram insight templates provided in this category. Connect your various business Instagram accounts to get the big picture of your marketing results.
1. Free Instagram White-label Report Generator
This template is one of the best google data studio templates for Instagram because it shows you how your content is performing and how your audience is increasing.
2. Free Instagram KPIs Tracker Template
Connect your Instagram to track growth, demographics, stories, and conversions.
3. Free Instagram KPIs Tracker Template for Google Data Studio
Connect your Instagram details to this template to track growth, demographics, stories, and conversions.
4. Free Instagram Insights Report Template
Get Instagram insights with this free report template.
5. Social Media Template on Data Studio: Facebook, Instagram, and LinkedIn
Track social media performance, growth, reach, conversions, and engagement.
6. All-in-one Facebook and Instagram The Google Data Studio Template
This template visualizes organic and paid Facebook and Instagram activities.
7. Social Media template: Facebook and Instagram Insights for Google Data Studio
Visualize your Facebook and Instagram insights using this template.
8. Instagram Insights Overview Report Template on Google Data Studio
Visualize account and post-level data using this template.
9. Agency Complete Digital Marketing Template (8 in 1) on Google Data Studio
This template uses information from your own Google Analytics data, SEO, YouTube, Facebook Page Insights, Instagram Page Insights, LinkedIn Ads, and Facebook and Instagram Ads.
10. Facebook + Instagram Insights Report Template with Google Data Studio
With this Google Data Studio report template, you can keep an eye on Facebook and Instagram’s organic efforts.
11. Facebook Insights Overview Report Template on Google Data Studio
This Google Data Studio Template will allow you to monitor your organic Facebook and Instagram Insights activity.
12. Instagram White-label Report Template for Agencies
This Instagram white-label report template is free for agencies to document key metrics and analyze growth KPIs.
Conclusion
There you have it, 100+ best Google Data Studio templates. This post will definitely make your reporting tasks easier.
Now, what’s next? You should download the template you would like to use and follow the steps in the How to Use Google Data Studio Templates heading to set it up.
If you encounter any issues while creating a report with these templates, you should contact our technical team to assist you in setting up your report.
Frequently Asked Questions
What is the Purpose of Templates in Google Data Studio?
Templates in Google Data Studio save you time and unnecessary stress. They are an excellent way to track your social media channels.
Data Studio templates allow you to examine your cross-channel marketing budgets more closely. These templates also help you determine which option is best for your ads.
How do I use Google Data Studio Templates?
Here’s how you can use Google Data Studio templates:
First, click the template’s link.
After that, click Download Template.
Next, sign in to your porter metrics account.
Now, the sign-in page will direct you to a page to download the template. If this is your first time, click Open Guide. Otherwise, click I want it NOW.
After clicking on I want it NOW, the page will direct you to the Google Data Studio template.
Click the three vertical dots on the top right corner and select Make a copy.
Now, you need to set up your Data Studio email preferences.
Next, link your data sources. Choose the Create New Data Source option to access the data source menu.
Now, search for Porter Metrics and select the app connector you would like to use.
Then, follow this guide on How to connect your data to Google Data Studio.
The template will present details based on your data. For any preexisting visuals in the template, Data Studio will modify them to fit your data.
Congratulations, you now know how to use Google Data Studio templates.
Is Tableau Better than Google Data Studio?
Tableau is a more robust charting and exploration tool than Google Data Studio. Tableau also supports more in-depth interactivity for users as they create reports. The upside to Data Studio is that it is easy to learn and use. If you’re just starting your data reporting and visualization journey, I recommend starting with Data Studio.
