Making data-driven decisions is critical for any business but crucial for marketing. Marketing is about understanding what’s working and what’s not and then making changes to improve results. To make sound marketing decisions, you need access to accurate data. And that’s where marketing reporting tools come in.
In this article, we’ll compare Megalytic and Geckoboard – two of the most popular marketing reporting tools on the market. We’ll look at their data connectors, destinations, features, pricing, support, and reviews to help you decide which tool is best for your business.
If you’re looking for a marketing reporting tool, chances are you’ve come across Megalytic and Geckoboard. Both tools offer similar features, but some key differences set them apart. Let’s have a quick overview of both tools.
Megalytic Overview
Megalytic is a marketing reporting and data analytic tool that helps digital marketing agencies and website hosting companies to pull their data into one location to analyze and create great-looking reports that clients would appreciate.
It automates the creation of digital marketing reports by effortlessly blending data from Facebook, LinkedIn, Microsoft, and more. This way, agencies can spend more time delivering actionable insights to their clients instead of getting stuck in the nitty-gritty details.
Megalytic offers many features, including data connectors, customizable report templates, real-time reporting, and more.
Geckcoboard Overview
Geckoboard is a data analytic tool that enables users to integrate data from over 80 data sources into a professional KPI dashboard to focus on the most important metrics to analyze their marketing campaign performances and make insightful decisions.
It also offers various integrations with popular marketing data sources like Google Analytics, Salesforce, and Zendesk. Geckoboard’s marketing reporting capabilities help digital marketers track their progress and make better decisions about their campaigns.
Who are these tools Ideal For?
Both Megalytic and Geckoboard are great marketing reporting tools, but they’re best suited for different types of businesses. Megalytic is ideal for digital marketing agencies and website hosting companies. Its wide range of features makes it an excellent tool for compiling data from multiple sources and creating reports that look professional and are easy to understand.
Geckoboard is ideal for digital marketers who want to track their progress and make better decisions about their campaigns. It integrates with over 80 data sources to track all of your most important metrics in one place. Now that we’ve had a brief overview of both tools let’s compare them in detail.
We’ll compare the tools side by side in the following areas:
Megalytic vs. Geckoboard: Data Connectors
Megalytic and Geckoboard offer a wide range of data connectors to help users quickly connect their data and create reports.
Megalytic offers meager connectors for popular marketing data sources compared to Geckoboard. The available data connectors include:
- Facebook Page & Ads
- Google Ads
- Google Analytics
- Google Adwords
- Search Console (Webmaster Tools)
- Microsoft Ads
- Mailchimp
- Adroll
- Snapchat
Not to worry, if the connector you need is readily available, you can request it, and the team at Megalytic will try to make it available for you. Geckoboard, on the other hand, focuses on helping users easily connect their data and create reports without writing a single line of code.
Geckoboard offers more than 80 integrations with popular marketing data sources. This helps digital marketers track all of their most important metrics in one place. The available data connectors include:
- AirBrake
- Amazon Cloudwatch
- appFigures
- Basecamp
- Bitly
- Buffer
- Campaign Monitor
- Chargify
- Chartbeat
- Clicky
- Delighted
- Facebook Ads
- Flurry
- FreshBooks
- Get Satisfaction
- GitHub
- GoSquared
- Google Adsense
- Google Adwords
- Google Analytics
- Google Calendar
- Google Sheets
- Google+
- Graphite
- Heroku Data Clips
- Highrise
- HubSpot
- Intercom
- JIRA
- Jenkins
- Keen IO
- Klout
- MailChimp
- Mandrill
- Mention
- Mixpanel
- New Relic
- PagerDuty
- Paypal
- Pingdom
- Pipedrive
- Pivotal Tracker
- Podio
- Positionly
- RSS/Atom Feed
- Recurly
- Salesforce
- SendGrid
- Server Density
- Shopify
- StatusCake
- TeamCity
- Trello
- Tumblr
- Twilio
- UserVoice
- Vimeo
- Xero
- YouTube
- Zendesk
Megalytic vs. Geckoboard: Data Destinations
Megalytic extracts, transform and loads data on their server or Google Data Studio. It doesn’t support data transfer to other data warehouses and data lakes. Geckoboard doesn’t support data transfer to any data warehouse or data lakes; instead, it allows users to share dashboards and reports to Slack.
Megalytic vs. Geckoboard: Security & Reliability
Megalytic’s security and reliability are top-notch. They use SSL/TLS encryption to protect user data and ensure it is always transmitted securely. Geckoboard also uses SSL/TLS encryption to protect user data and ensure data is always transmitted securely.
Megalytic vs. Geckoboard: Pricing
Megalytic has two pricing options: Megalytic for Data Studio and Megalytic Reporting.
Megalytic for Data Studio:
$29.99 per month ($14.98 for a limited time only) includes one connector, three users, and 20 accounts.
Megalytic Reporting:
Basic Plan:
This costs $39.99 monthly for one user, ten reports, and ten connections.
Standard Plan:
This costs $100 per month, one user, 30 reports, and 50 connections.
Premium Plan:
This costs $199.99 monthly for three users, ten clients, 50 reports, and 100 connections.
Enterprise Plan:
This costs $399.99 for five users, 50 clients, 100 reports, and 200 connections per month.
Geckoboard Pricing
Geckoboard has a free plan with one spreadsheet-powered dashboard and three paid pricing plans, each with different features. Listed below is a quick overview of the pricing plans and their benefits.
1. Essential
Pricing: $39 – $119
This plan includes 1–5 dashboards, three users, and can connect to 1 TV.
2. Pro
Pricing: $79 – $239
This plan includes 1–10 dashboards, ten users, and can connect to 3 TVs. This plan also features pro-data sources.
3. Scale
Pricing: $599
This plan includes 30 dashboards, and if you want, you can also contact them for more. It also includes 25 users and can connect to 10 TVs.
Megalytic vs. Geckoboard: Customer Support
Megalytic offers email support and live chat support. Geckoboard offers email, phone, and live chat support options.
Megalytic vs. Geckoboard: Reviews
Both Megalytic and Geckoboard have relatively positive reviews. Many users find Megalytic easier to use and have a more intuitive interface. Others find Geckoboard’s TV display options better.
G2
Megalytic has 4.8 stars (33 reviews)
Geckoboard has 4.3 stars (47 reviews)
Capterra
Megalytic has a rating of 4.5 stars (6 reviews) on Capterra.
Geckoboard has a rating of 4.6 stars (77 reviews) on Capterra.
In general, both Megalytic and Geckoboard are good marketing reporting tools. However, we recommend Porter Metrics if you’re looking for a tool that’s easier to use and has a more intuitive interface.
Which Marketing Reporting tool is best for you?
Regarding marketing reporting tools, Megalytic and Geckoboard are two of the most popular options. However, the best tool depends on your needs and preferences. Megalytic is a good option if you need a tool that’s easy to use and has a more intuitive interface. It also offers email support and live chat support.
Geckoboard is a good option if you need a tool with TV display options. It also offers email, phone, and live chat support options. If you’re searching for a reporting tool that is quick, dependable, and simple to use, Porter Metrics is the ideal option.
You can automate your reporting in just a few minutes whether or not you have any previous knowledge of Google Data Studio. Porter Metrics not only assists you in collecting and visualizing your data, but we also go above and beyond to provide video tutorials, guides, and templates.
With our vast range of integrations (Social Media, Ads, E-Commerce CRM, Payment, SEO), you can easily create actionable reports using one of our many customizable templates. If you need it, Porter will be there to help with the best support available.
We’re always just a quick chat away, and we also offer a dedicated team to assist you with set up, migration, or duplication of your reports – all for free! On top of that, if you need help understanding Google Data Studio better, we can also provide personalized training.
If you want to see your business improve, try Porter Metrics. We can help you track marketing channel performance, social media growth, and ranking higher on Google. Plus, we offer free reports so you can see the difference before committing.
Porter Metrics- An alternative to Megalytic & Geckoboard
Megalytic and Geckoboard are two of the most popular marketing reporting tools on the market. While both have pros, Porter Metrics is a more user-friendly and intuitive tool that can provide better support.
Why choose Porter Metrics?
Here’s a quick overview of how Porter Metrics stacks up against Megalytic and Geckoboard:
Most accessible to Use
Porter Metrics is the most user-friendly and easy-to-use marketing reporting software. Using our drag-and-drop interface, you can create and automate insightful marketing reports without any coding knowledge.
Better features
Porter Metrics offers more features than both Megalytic and Geckoboard. Some of the features include:
- No-code data integration
- Custom reports
- Data visualization
- CRM and Email marketing integration
- Reports Scheduling
- Analytics Dashboard
- Data Management
- Ecommerce Tracking
- Google Analytics Integration
- A/B Testing
- Social media analytics
- Funnel Analysis
- White-label reports
- Live chat support for everyone
- Multi-Touch Attribution
More Data Connectors
The integrations and Connectors available on Porter Metrics are categorized into Social Media, Ads, E-Commerce, CRM, Payment, and SEO.
Social Media:
- Facebook Insights
- Facebook competitors
- LinkedIn Pages
- Instagram Insights
- Twitter Analytics
- Facebook Public Data
Ads:
E-Commerce:
CRM:
- Hubspot
- Mailchimp
Payments:
- Stripe
SEO:
- Google Business Profile (Google My Business)
- Google BigQuery
- Google Sheets
Best Support:
To help you with whatever you need, we provide world-class assistance 24 hours a day, seven days a week. Our live chat is quick, and our answers are helpful; in addition, we have a dedicated team that will assist you in setting up, migrating, or replicating your reports for free.
Affordable Pricing:
Porter Metrics offers a 14-day free trial, a free forever plan, and three pricing plans that are much more affordable than Megalytic and Geckoboard.
Best Value for Money:
The Basic plan only costs $15 per month and has everything you need to start.
Tutorials and Guides:
We have a wealth of tutorials and guides related to Google Data Studio so that you can make the most out of your marketing data.
With so many features, Porter is the natural choice when searching for an alternative to Megalytic and Geckoboard. Get started with Porter Metrics now or request a free report and see the difference it can make for your business.
How To Migrate from Megalytic to Porter Metrics
This tutorial will walk you through moving from Megalytic to Porter Metrics.
Step 1: Make a New Report in Porter Metrics. Click on the “Make a Report” button at portermetrics.com.
Step 2: Selecting your Provider
The second step is selecting your provider. You can pick any provider from the list, but we will use Facebook Ads for this tutorial.
Step 3: Input Your Facebook Ads Credentials: The next step will require your Facebook credentials, such as your User ID, Property ID, and View ID. Once you have completed all the necessary data input, continue to Step 4.
Step 4: Choose a Data View: From the list provided, select ad account.
Step 5: Select the Conversion Window you want to monitor. We’ll use the last seven days as an example, so select 7-day click + 1-day view (default)
Step 6: Review your settings and click “Connect”: You’ll be given a summary of what you’ve selected. If it all looks good, move on to the next step by clicking the “Connet” button.
Step 7: Name your report and Click on “Accept”: In this final step, create a report and choose a name for your report. For example’s sake, we will use “Facebook Ads” So after you have entered “Facebook Ads” in the provided field, click on the green button that says “Save.”
That’s all there! You’ve moved from Megalytic to Porter Metrics. Please contact our world-class support staff. We’re available 24 hours a day, seven days a week, so don’t hesitate to contact us.
How To Migrate from Geckoboard to Porter Metrics
The procedure for migrating from Geckoboard to Porter Metrics is the same. If you want us to move your data for free, we can also assist you with that. Our staff will safely and efficiently transfer your information using only a few buttons.
If you’re ready to start, go to our website and create an account. One of our experts will then contact you to walk you through the process.
The Bottom Line
The bottom line is that Porter Metrics is a better alternative to Megalytic and Geckoboard. We offer more features, better support, and more affordable pricing. If you’re looking for a marketing reporting tool that can do it all, look no further than Porter Metrics.
Start using Porter Metrics immediately and discover why it’s the ideal business intelligence software for marketing reporting.
