Morphio is an excellent tool for digital marketers who want a holistic view of their marketing campaigns’ performance. It tracks performance against your goals and uses machine learning to predict trends.
But if Morphio isn’t the tool for you, other alternatives to Morphio can suit your business better. The best alternative to Morphio is Porter Metrics.
It is an automated marketing reporting tool that helps digital marketers pull all their marketing data into one place for easy reporting.
With Porter Metrics, you can create custom reports or use one of the 80+ report templates. Porter Metrics is worth checking out if you’re looking for an Top morphio alternative!
Morphio
Morphio is a revenue growth marketing platform that lets you see all of your digital marketing data in one place so that you can analyze it and get insights.
It tracks your performance against your goals and uses machine learning to predict trends. If it sees any potential problems, it will let you know so that you can stop the trend before it worsens.
Morphio is always looking at your account to determine if your media spend is high enough and if you’re getting the desired results.
Morphio Pricing
Morphio offers three plans:
- Entrepreneur
- Advertiser
- Agency
The pricing details for each plan weren’t listed on the website, but they start at $89 per month.
Morphio Integrations
Morphio offers the following integrations:
- Google Analytics
- Google Ads
- Bing Ads
- Google BigQuery
- Google Search Console
- Facebook Ads
- Facebook Insights
- MailChimp
- Moz
- SEMrush
- Stripe
- Twitter Ads
- Yahoo Gemini
- YouTube
Morphio Key Features
- Campaign Analytics
- Predictive Analytics
- Reporting & Statistics
- ROI Tracking
- Web Analytics data
Pros & Cons
Pros:
- Offers a free trial
- Web analytics data
- It has an intuitive user interface
- Excellent customer support
Cons:
- Some integrations are missing to have a fully centralized experience.
Who Is Morphio Recommended For?
Morphio is recommended for E-commerce Stores, Startups, Digital Agencies, and small businesses.
Porter Metrics
Porter Metrics is an automated marketing analytics tool that helps digital marketers pull all their marketing and customer data into one place for easy reporting and in-depth analysis.
With Porter Metrics, you can create custom reports or use one of the 80+ report templates. Porter Metrics integrates with all the major digital marketing platforms to get a complete overview of your marketing performance.
It’s perfect for small businesses or agencies who want to save time on reporting. Porter Metrics can help you track how well your marketing channels are doing.
You can use it to measure your social media growth or rank higher on Google via search engine optimization to get more leads. Get your first report for free in less than 5 minutes.
Porter Metrics Pricing
Porter Metrics offers a 14-day free trial, a free forever plan, and three pricing plans that are much more affordable than Polar Analytics.
Free Forever plan:
The free plan includes a 14-day free trial for all Porter Connectors, a Facebook Competitors connector lifetime free deal, and 80+ free Google Data Studio templates you can use immediately.
The pricing plans are;
- Solo: This plan costs $15 per month or $150 per year and includes one connection and unlimited users.
- Teams: This costs $30 per month or $300 per year. It has up to 5 connections, limitless users, 10 Google My Business Locations connections, and an extra connection for just $6 monthly.
- Agencies: This package costs $80 per month or $800 per year. It has up to 20 connections, unrestricted users, and 10 Google My Business Location connections.
- Custom: Depending on your requirements and the accounts you wish to connect with this custom plan, you may pick a Monthly or Annual price plan.
Porter Metrics Integration
The integrations and Connectors available on Porter Metrics are categorized into Social Media, Ads, E-Commerce, CRM, Payment, and SEO.
Social Media:
- Facebook Insights
- Facebook competitors
- LinkedIn Pages
- Instagram Insights
- Twitter Analytics
- Facebook Public Data
Ads:
E-Commerce:
CRM:
- Hubspot
- Mailchimp
Payments:
- Stripe
SEO:
- Google Business Profile (Google My Business)
- Google BigQuery
- Google Sheets
Porter Metrics Key Features
Porter Metrics offers the following features.
- No-code data integration: Porter Metrics offers no-code data integration, meaning you don’t need coding skills to connect your data sources. Porter Metrics has pre-built integrations with popular marketing platforms such as Facebook Ads and Microsoft Advertising.
- Data visualization: Porter Metrics offers a variety of extensive data visualization options to help you better understand and analyze data. Porter Metrics’ data visualization options include; charts, tables, maps, and Funnels.
- Custom reports: Porter Metrics allows you to create custom reports to get all the necessary data you need. Porter Metric’s custom reports are interactive, and users can share them with others.
- Report scheduling: Porter Metrics allows you to schedule your reports to receive them daily automatically, weekly, or monthly.
- CRM & Email Marketing Integration: The CRM & Emarketing Integration feature allows you to connect your Porter Metrics account with your CRM or email marketing platform.
- Exceptional Customer Support: We offer a live chat with quick responses and helpful recommendations, a dedicated team to help you set up, migrate, or replicate your reports for free, and personalized training on Google Data studio.
Other features include;
- Analytics Dashboard
- Data Management
- Ecommerce Tracking
- Google Analytics Integration
- A/B Testing
- Social media analytics
- Funnel Analysis
- White-label reports
- Live chat support for everyone
- Multi-Touch Attribution
Who is Porter Metrics Recommended For?
Porter Metrics is recommended to businesses of all sorts and sizes, as well as marketing agencies.
The digital marketing automation platform can easily connect to your data sources to gather consumer data and create insightful reports to help you analyze your marketing efforts and make better decisions for your business.
Porter Metrics Pros & Cons
Pros:
- No-code data pipeline
- Highly intuitive interface
- Offers a free plan
- Unlimited data warehouse and data sources
- Custom metrics
- Historical Data
- Combine multiple accounts in one connection
- Social media analytics
- Free for starters
- Integrates with 100+ data sources
Cons:
- Limited SaaS integration
Porter Metrics vs. Morphio
Morphio is a decent marketing analytics platform, but Porter Metrics is superior since it connects to more data sources and has more integration possibilities, 80+ customizable report templates, and free Google Data Studio training.
BetterMetrics
BetterMetrics is a marketing analytics tool that facilitates data pipeline automation. It helps digital marketers collect all their marketing data in a dedicated data warehouse, making it easy to analyze and create actionable data.
It automatically analyzes eCommerce data and exports it to Google Sheets every hour, allowing you to create your own marketing reports.
BetterMetrics Pricing
BetterMetrics offers a 7-day free trial and three pricing plans:
- Essentials, €25 per month
- Pro, €49 per month
- Enterprise, €399 per month
BetterMetrics Integrations
BetterMetrics offers limited integrations from the following data sources
- Google Analytics
- Google Ads
- Bing Ads
- Pinterest ads
- Twitter ads
- Capterra
BetterMetrics Key Features
Some of the key features offered by BetterMetrics include:
- Campaign Analytics
- Campaign Management
- ROI Tracking
- Website Analytics
Polar Analytics
Polar Analytics is another comprehensive solution that helps e-commerce businesses connect all their marketing data in one place.
This way, they can create and automate visual marketing reports to get insights into customer behaviour to make informed decisions to facilitate their business growth.
Polar Analytics Pricing
Polar Analytics offers three pricing plans:
- Start
- Growth
- Plus
The Start plan costs $149 per month, the Growth plan costs $349 per month, and the Plus plan costs $649 per month. Polar Analytics offers a 14-day free trial for all plans.
Polar Analytics Integrations
Polar Analytics integrates customer data from 14 data connectors across your eCommerce, Analytics, Advertising, Email, and Tool sources. The connectors available on Polar Analytics are:
- Shopify
- Amazon
- Google Analytics
- Google Ads
- Tiktok
- Pinterest Ads
- Criteo
- Snapchat Ads
- Bing Ads
- Klaviyo
- Recharge
- Google Sheets
Polar Analytics Features
Some of the key features offered by Polar Analytics include:
- 10+ Data Connectors
- Automated reporting
- All-in-one Actionable Analytics Dashboard
- Multi Brands and Multi Shopify Stores capabilities
- Smart Alerts and Insights
- Unlimited Users
Owox BI
Owox BI is a No-code digital marketing analytics platform that allows organizations to reduce the time it takes to handle and report on their data.
It’s a Business Intelligence program that can process, aggregate, and analyze all of your data and increase your business growth in no time. Owox BI offers a couple of products, including;
Automatically collect and blend data from multiple sources.
2. Owox Smart Data
You can get marketing reports without help from analysts, developers, or SQL knowledge.
You can use the free Owox BI BigQuery Reports add-on to upload data from Google Sheets to the BigQuery cloud storage. This will allow you to use the data in your reports.
Owox BI Pricing
Owox BI pricing plans will only pay for the number of data sources.
- Start Plan: This plan is free, offers one data source, and allows you to import Cost data to Google Analytics.
- Marketing Data Plan: This plan starts at $55 per month.
- Reports & Attribution Plan: This plan starts at $970 per month.
- Enterprise Plan: This plan offers tailored solutions for data-intensive companies. You’ll contact Owox specialists to set up a marketing data model that unifies all aspects of your business. This will be at a custom price.
Owox BI Integrations
Owox BI offers data integration from over 135 connectors including but not limited to:
- Google Big Query
- Google Sheets
- Amazon Redshift
- Amazon S3
- MySQL
- Hubspot
- salesforce
- Github
- Klaviyo
- Recharge
- Bold
- Facebook Ads
- Google Ads
- Google Analytics
- TikTok
- Kno Commerce
- Amazon Seller Central
- Postscript
- Snapchat
Owox BI’s Key Features
- No-code data integration
- Owox BI Pipeline
- Data visualization
- Custom reports
- Data Blending
- Cross-Channel Reports
Peel Insights
Peel Insights is a marketing analytics tool that helps connect all your marketing data points so you can analyze them. This will help you get automated reports and insights that will help your business grow.
Peel Insights Pricing
Peel Insights offers a 15-day pricing plan along with three paid plans;
- Starter: This plan costs $50 per month and offers the essentials, including 1 Shopify store and high-level reporting to help you grow your business.
- Pro: This plan costs $160 per month. It includes everything in the Starter plan, Unlimited Shopify stores, and data connectors. You’ll also be able to track your subscription analytics with this plan.
- Premier: This plan costs $400 per month and includes everything in the Pro plan plus a custom suite of analysis and support.
Peel Insights also offers Agency Pricing. Reach out to learn more about their agency pricing and incentives.
Peel Insights Integrations
Peel Insights supports about 30 ready-to-use integrations across Databases, SaaS Applications, Cloud Storage, SDKs, and Streaming Services. They include;
- Shopify
- Klaviyo
- Recharge
- Bold
- Slack
- Facebook Ads
- Google Ads
- TikTok
- Kno Commerce
- Amazon Seller Central
- Postscript
- Snapchat
- Gorgias
- Attentive
- Skio
- Smartrr
- Enquire Labs
- Awtomic
Peel Insights Key Features
It offers a wide range of features, including:
- The ability to track and analyze your marketing campaigns
- Cohort Analyses
- Segmentation
- Daily reports
- Marketing Analysis
- Real-time reporting
- Detailed insights and analysis
- The ability to export data into Excel or CSV format
- Growth Insights
- Marketing Performance
- Attribution Modeling
- Multi-Touch Campaign
Final Word
If you’re looking for an extra set of eyes on your marketing efforts – one that can predict trends and alert you at the first sign of trouble- Morphio is the tool for you.
But if Morphio doesn’t quite fit your needs, don’t worry – plenty of other great automated marketing reporting tools are out there.
The best alternative to Morphio is Porter Metrics. With Porter Metrics, you can create custom reports or use one of the 80+ report templates.
So what are you waiting for? Make your first report with Porter Metrics totally free within 1 minute!
