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Claude dashboard template · SEO monitoring

Free SEO monitoring dashboard template for Claude

Catch SEO drops early and fix them before they cost a month of traffic with this free SEO monitoring dashboard template. Set your alert rules in the prompt, connect Search Console and GA4 in about 10 minutes and check it whenever you start work.

By Co-founder and CEO, Porter MetricsLast updated November 3, 2026

trailgear.com · demo
SEO monitoring dashboard template for Claude, overview on Trailgear demo data (dark mode)
Overview · 4 pages · Porter demo data (Trailgear)Open the Claude dashboard ↗

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What you can do with this SEO monitoring dashboard

Six checks that catch problems early. Click one to see its view on demo data, then paste its prompt into the same Claude chat.

See all SEO dashboard templates for Claude

SEO monitoring dashboard template for Claude, daily clicks against the normal range on Trailgear demo data (dark mode)

Spot a day that falls outside normal

Daily clicks against the range you expect for that weekday, so a real drop stands out from a normal slow Sunday.

  • Was yesterday a normal day for clicks?
  • When did clicks leave the usual range?
Prompt
Chart daily Search Console clicks for the last 14 days against a normal range: the average of the same weekday in the 3 weeks before, plus and minus 12%.

Also built for this: Google Search Console dashboard template

How to set up the SEO monitoring dashboard in Claude

You need a Search Console and a GA4 property your Google account can open, a free Porter account and Claude Pro, Max, Team or Enterprise for Claude Dashboards. Setup takes about 10 minutes.

  1. Connect Search Console and GA4 in Porter

    Sign up free at Porter, open Data sources, connect Google Search Console and Google Analytics 4 and choose your property in each. The Search Console to Claude tutorial and the GA4 to Claude tutorial show each click.

    Porter's Select accounts window for Google Search Console with a demo account
    Pick the Search Console sites Claude can read, then save.
  2. Add Porter to Claude

    In Claude, go to Customize → Connectors → Add custom connector, paste https://mcp.portermetrics.com/mcp and name it Porter Metrics. Click Continue, then sign in to Porter and allow access.

    Claude's Add custom connector window with the name Porter Metrics and Porter's MCP URL filled in
    In Claude: Customize, Connectors, Add custom connector, then paste Porter’s MCP URL
  3. Paste the install prompt

    Open a new chat in Claude, paste this prompt and replace the site in brackets; change the thresholds if you like. Claude reads both sources through Porter and builds the dashboard.

    Install prompt
    Duplicate this Claude dashboard template and keep its layout, views and styling: https://claude.ai/artifact/DGUnrRSg14KevXxWJWjS8P Then rebuild it with my own data through Porter: an SEO monitoring dashboard for [site]: Search Console clicks and GA4 organic sessions for the last 7 days vs the 7 before; daily clicks for the last 14 days against a normal range (average of the same weekday in the 3 weeks before, ±12%); an alerts table for pages with clicks down 15% or more, queries whose average position got worse by 2.5 or more and days outside the range; organic sessions per click per day; pages to watch with a status; and average position by device.
    Open in Claude with this prompt
    SEO monitoring dashboard template for Claude, alerts from your thresholds on Trailgear demo data (dark mode)
    The view you will check most: alerts for your own site. Demo data shown.
How to connect Search Console to Claude · 8:12
Build a Google Search Console dashboard with Claude
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SEO monitoring dashboard fields and data

The dashboard reads Search Console Performance data and GA4 Organic Search sessions. Porter reads 27 Search Console fields and 285 GA4 fields if you need more.

Top 5 SEO monitoring KPIs to watch

Trailgear demo data · last 7 days vs the 7 before

  • Clicks vs normal range18,209+6.0%

    One day out of range is noise; two or three in a row on the low side is worth a look.

  • Pages with a clicks alert4of 12 pages

    Open the top one first and check its queries before you change anything on the page.

  • Queries down 2.5+ positions7of top 100

    Several queries on one page dropping together usually means that page changed or a competitor moved.

  • Organic sessions per click1.2028-day average

    A sudden fall while clicks hold points to tracking or consent, not to Google.

  • Average Position by device15.2mobile, 1.2 better

    A drop on mobile only points to speed, layout or mobile indexing issues.

How the numbers are calculated

Normal range
Average clicks on the same weekday in the 3 weeks before, ±12%. You can change the band in the prompt.
Clicks alert
Page clicks this week vs last week down 15% or more.
Position drop
Average position this week minus last week; 2.5 or more counts as a drop.
Organic sessions per click
GA4 Sessions (Organic Search) ÷ Search Console Clicks for the same day.
Data lag
Search Console data arrives 2–3 days late, so the newest days can look low.

Metrics

  • Clicks
  • Impressions
  • Average Position
  • Sessions

Dimensions

  • Date
  • Query
  • Page URL
  • Device
  • Session default channel group
  • Landing page + query string

See all fields:Google Search Console · 27 fieldsGoogle Analytics 4 · 285 fields

What makes this SEO monitoring dashboard different

What you get that checking the Search Console Performance report by hand can’t give you.

  • Set your own alert rules

    Write the thresholds into the prompt and change them in one sentence.

  • Check one list instead of five reports

    Pages, queries and days that broke a rule land in one table.

  • Tell a tracking break from a ranking drop

    Search Console clicks next to GA4 sessions shows which side moved.

  • Ask why on the spot

    Ask Claude for a dropped page’s queries and positions in the same chat.

  • Get the check in your inbox

    Publish it as a Porter dashboard and email it on a set day.

  • Share a link with the team

    Your team opens it without a Claude account.

What the dashboard includes

  • KPI cards for this week against last
  • Daily clicks against a normal range
  • An alerts table from your thresholds
  • Organic sessions per click for 28 days
  • Pages to watch with a status
  • Queries that dropped and rankings by device
  • Share by link, PDF and scheduled email once published in Porter

Get your free SEO monitoring dashboard

Sign up free, connect Search Console and GA4 and paste the prompt. Your own data fills the same layout as the demo.

Free plan · 14-day trial · No card needed