Best Free Website Analytics Report Templates for Data Studio (2026)
Free, white-label website analytics report templates for Google Data Studio. Mide sessions, traffic sources, bounce rate, conversions, and user behavior from Google Analytics 4. Built and curated by our team, used by +10,000 marketing teams and agencies.
Conecta tus datos gratis →Última actualización: Abril 2026
Browse 21 Website Analytics Report Templates for Data Studio
Choose from our library of free, white-label website analytics templates. Cada plantilla mide el embudo completo: visibilidad (impresiones, alcance), engagement (CTR, interacciones) y conversión (leads, ingresos). Organizadas siguiendo el SUMAS framework con segmentación por canal, campaña, audiencia y período.
Google Analytics 4 acquisition Report template for Data Studio by Porter
Mide sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segmenta por source/medium, campaign, landing page.
Google Analytics 4 Audience Report template for Data Studio by Porter
Mide users, new vs returning → session duration, pages/session → conversion rate by segment. Segmenta por age, gender, interests, geography.
Google Analytics 4 Attribution Report template for Data Studio by Porter
Mide touchpoints, assisted interactions → path length, time to conversion → attributed conversions by model. Segmenta por channel, model type.
Google Analytics 4 Report template for Data Studio by Porter
Mide sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segmenta por source/medium, campaign, landing page.
Website Report template for Data Studio by Porter
Mide sessions, visitors, traffic sources → bounce rate, pages/session, duration → form submissions, purchases. Segmenta por landing page, source, device.
Acquisition Report template for Data Studio by Porter
Mide sessions, new users by source → engagement rate, events/session → conversions by channel, revenue. Segmenta por source/medium, campaign, landing page.
Multi-channel Marketing performance Report template for Data Studio by Porter
Mide impressions across channels → CTR by channel, engagement rate → cross-channel conversions, ROI. Segmenta por channel, campaign, date.
ActiveCampaign Report template for Data Studio by Porter
Mide contacts, email deliverability → open rate, click rate → conversion events, deals. Segmenta por automation, list, campaign.
Content marketing Report template for Data Studio by Porter
Mide page views, organic impressions → time on page, scroll depth, shares → content conversions, lead captures. Segmenta por content type, topic, channel.
Paid media Client presentation Report template for Data Studio by Porter
Mide client reach, impressions → CTR, engagement by platform → client ROAS, CPA, goals. Segmenta por client, platform, campaign.
Google Analytics 4 E-commerce Report template for Data Studio by Porter
Mide product impressions, catalog views → add-to-cart rate, product clicks → purchase rate, revenue, AOV. Segmenta por product, category, source.
Content performance Report template for Data Studio by Porter
Mide post reach, impressions → engagement rate, shares, saves → click-through rate, content ROI. Segmenta por format, topic, platform.
SEO Serp tracking Report template for Data Studio by Porter
Mide SERP positions, featured snippets → CTR trends, position volatility → organic click share, ranking gains. Segmenta por keyword, competitor, SERP feature.
SEO Report template for Data Studio by Porter
Mide keyword search volume, SERP visibility → CTR per keyword, position changes → organic traffic, keyword conversions. Segmenta por keyword cluster, intent, difficulty.
SEO Keyword research Report template for Data Studio by Porter
Mide keyword search volume, SERP visibility → CTR per keyword, position changes → organic traffic, keyword conversions. Segmenta por keyword cluster, intent, difficulty.
SEO Keyword ranking tracker Report template for Data Studio by Porter
Mide ranking positions, SERP features → CTR by position, impression trends → traffic from ranked keywords. Segmenta por keyword, URL, position change.
Google Ads Audience Report template for Data Studio by Porter
Mide audience reach, impression share → CTR by audience segment → conversion rate by audience. Segmenta por audience type, remarketing.
Instagram Insights Audience Report template for Data Studio by Porter
Mide audience size, demographics → engagement by segment → conversion rate by demographic. Segmenta por age, gender, city.
Facebook Ads Audience Report template for Data Studio by Porter
Mide reach by audience segment → CTR by audience → ROAS by audience, lookalike perf. Segmenta por audience type, interest.
Local SEO Report template for Data Studio by Porter
Mide organic impressions, visibility → organic CTR, average position → organic conversions, goals. Segmenta por page, keyword, channel, device.
PPC multi-channel Report template for Data Studio by Porter
Mide cross-platform impressions → CTR comparison by platform → blended ROAS, CPA by platform. Segmenta por platform, campaign type.
What is a website analytics dashboard on Data Studio?
A website analytics dashboard on Data Studio is a visual report that connects to Google Analytics 4 and displays your website’s traffic, user behavior, and conversion data in real time. Instead of navigating GA4’s interface, you get a customizable overview with the exact metrics your team needs.
These free website dashboard templates for Data Studio connect to your data sources and update automatically. These templates cover popular search terms like admin dashboard template free download, admin website templates free download, dashboard html code. Customize any template with your branding, metrics, and filters to create professional website reports in minutes.
Connect GA4 in minutes: With Porter Metrics connectors, pull your Google Analytics 4 data into Data Studio and start tracking website performance right away.
Why use a website analytics dashboard on Data Studio?
Real-time traffic monitoring
See sessions, users, and pageviews as they happen. Our GA4 template shows traffic trends, top pages, and source/medium breakdowns in one view.
Conversion tracking
Mide goals, e-commerce transactions, and conversion rates by channel. Use our acquisition template to see which sources drive the most revenue.
Automated reporting
Stop pulling data manually. Schedule automated reports to stakeholders via email, PDF, or shared dashboard links.
Cross-device analysis
Compare mobile vs. desktop performance, track user journeys across devices, and identify where visitors drop off with custom visualizations.
How to build a website analytics dashboard on Data Studio
Connect Google Analytics 4
Go to portermetrics.com and connect your GA4 property to Data Studio. Follow our GA4 connection tutorial.
Choose a website template
Browse our website template gallery and pick one for your use case. Learn how to copy a Data Studio template.
Customize your metrics
Add sessions, users, bounce rate, conversion rate, and revenue. Use calculated fields for custom KPIs and filters for page-level analysis.
Design your dashboard
Add your branding and structure pages by traffic type, funnel stage, or content section. Follow our design tutorial.
Connect Google Analytics 4 to Data Studio (2026)
Porter Metrics
How To Design the Best Marketing Reports on Data Studio
Porter MetricsKey metrics and KPIs for a website analytics dashboard
Traffic
- Sessions — total website visits
- Users — unique visitors
- Pageviews — total pages viewed
- Pages per session — depth of engagement
Engagement
- Bounce rate — single-page visit percentage
- Avg. session duration — time on site
- Engagement rate — GA4 engaged sessions
- Scroll depth — content consumption
Conversion
- Conversion rate — visitors completing goals
- Transactions — e-commerce purchases
- Revenue — total sales value
- AOV — average order value
Acquisition
- Source / medium — where traffic comes from
- Organic vs. paid — channel split
- Landing pages — entry point performance
- Referrals — external site traffic
Start tracking your website performance today
Connect Google Analytics 4 in minutes. Choose from 33 free website analytics templates on Data Studio. Get started for free →