Fields Reference · Google Ads

Google Ads Fields List

1042 fields · 0 dimensions · 0 metrics · 21 groups

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Field name	Label	Category	Description
`active_view_cpm`	Active View CPM	Visibility	Average cost of viewable impressions.
`active_view_ctr`	Active View CTR	Visibility	Active View measurable clicks divided by active view viewable impressions.
`active_view_impressions`	Active View Impressions	Visibility	Measurement of how often your ad became viewable on a Display Network site.
`active_view_measurability`	Active View Measurability	Visibility	Ratio of impressions measurable by Active View over served impressions.
`active_view_measurable_cost_micros`	Active View Measurable Cost	Visibility	Cost of impressions measurable by Active View.
`active_view_measurable_impressions`	Active View Measurable Impressions	Visibility	Number of times ads appear on placements in viewable positions.
`active_view_viewability`	Active View Viewability	Visibility	Percentage of time ad appeared on Active View enabled site and was viewable.
`average_impression_frequency_per_user`	Avg. Impression Frequency per User	Visibility	Average Impression Frequency Per User.
`eligible_impressions_from_location_asset_store_reach`	Eligible impressions from store reach	Visibility	Eligible Impressions From Location Asset Store Reach.
`hotel_eligible_impressions`	Hotel Eligible Impressions	Visibility	Number of impressions hotel partners could have had given feed performance.
`impressions`	Impressions	Visibility	Count of how often your ad appeared on search results or Google Network.
`invalid_click_rate`	Invalid click rate	Visibility	Percentage of clicks filtered out as illegitimate.
`invalid_clicks`	Invalid clicks	Visibility	Number of illegitimate clicks not charged.
`organic_impressions`	Organic Impressions	Visibility	Number of listings for your site in unpaid search results.
`organic_impressions_per_query`	Organic Impressions Per Query	Visibility	Organic impressions / number of searches returning your site’s listing (organic_queries).
`customer_auto_tagging_enabled`	Auto-tagging Enabled	Account	Whether auto-tagging is enabled for the customer.
`customer_conversion_tracking_setting_accepted_customer_data_terms`	Accepted Customer Data Terms	Account	Whether customer accepted customer data terms. Inherited from manager for cross-account tracking.
`customer_currency_code`	Currency Code	Account	Currency in which the account operates.
`customer_descriptive_name`	Account name / description	Account	Descriptive name of the customer.
`customer_edit_link`	Customer Edit Link	Account	Customer Edit link.
`customer_final_url_suffix`	Final URL Suffix (Customer)	Account	URL template for appending params to the final URL at customer level.
`customer_has_partners_badge`	Has Partners Badge	Account	Whether the Customer has a Partners program badge.
`customer_id`	Customer ID	Account	ID of the customer.
`customer_manager`	Manager Account	Account	Whether the customer is a manager account.
`customer_optimization_score`	Optimization Score	Account	Optimization score of the customer account.
`customer_optimization_score_weight`	Optimization Score Weight	Account	Optimization score weight of the customer.
`customer_pay_per_conversion_eligibility_failure_reasons`	Pay-per-Conversion Eligibility Failure Reasons	Account	Reasons why the customer is not eligible for pay-per-conversion.
`customer_remarketing_setting_google_global_site_tag`	Google Global Site Tag (Customer)	Account	The Google tag for remarketing.
`customer_resource_name`	Customer Resource Name	Account	Resource name of the customer.
`customer_status`	Account Status	Account	Status of the Account.
`customer_test_account`	Test Account	Account	Whether the customer is a test account.
`customer_time_zone`	Account Time Zone	Account	Local timezone ID of the customer.
`customer_tracking_url_template`	Tracking URL Template (Customer)	Account	URL template for constructing a tracking URL out of parameters at customer level.
`date`	Date	Time	Date to which metrics apply.
`day_of_month`	Day	Time	Day of month.
`day_of_week`	Day of Week	Time	Day of the week (e.g., MONDAY).
`hotel_check_in_date`	Hotel Check-in Date	Time	Hotel Check In Date.
`hotel_check_in_day_of_week`	Hotel Check-in Day of Week	Time	Hotel Check In Day Of Week.
`hotel_date_selection_type`	Hotel Date Selection Type	Time	Hotel Date Selection Type.
`hour`	Hour of day	Time	Hour of day as a number between 0 and 23.
`month`	Month	Time	Month.
`week`	Week	Time	Week (Monday through Sunday), represented by Monday’s date.
`year`	Year	Time	Year, formatted as yyyy.
`year_month`	Month of Year	Time	Year and month of metrics.
`year_quarter`	Quarter	Time	Year and quarter of metrics.
`year_week`	Year Week	Time	Year Week as Monday through Sunday, represented by Monday’s date.
`ad_group_asset_id`	Ad Group Asset ID	Assets	Resource name of the ad group asset. Format: customers/{customer_id}/adGroupAssets/{ad_group_id}~{asset_id}~{field_type}.
`asset_book_on_google_asset`	Book on Google Asset	Assets	A book on Google asset.
`asset_call_asset_ad_schedule_targets`	Call Asset Ad Schedule Targets	Assets	List of non-overlapping schedules for when the call asset may serve.
`asset_call_asset_call_conversion_action`	Call Asset Conversion Action	Assets	Conversion action to attribute a call conversion to.
`asset_call_asset_call_conversion_reporting_state`	Call Asset Conversion Reporting State	Assets	Call conversion setting for this CallAsset (own, account level, or disabled).
`asset_call_asset_country_code`	Country Code (Call Asset)	Assets	Two-letter country code of the phone number.
`asset_call_asset_phone_number`	Phone Number (Call Asset)	Assets	Advertiser’s raw phone number.
`asset_call_to_action_asset_call_to_action`	Call to Action Asset	Assets	Call to action for the asset.
`asset_callout_asset_ad_schedule_targets`	Callout Asset Ad Schedule Targets	Assets	List of non-overlapping schedules for when the callout asset may serve.
`asset_callout_asset_callout_text`	Callout Text	Assets	The callout text (length 1-25).
`asset_callout_asset_end_date`	Callout End Date	Assets	Last date callout asset is effective (yyyy-MM-dd).
`asset_callout_asset_start_date`	Callout Start Date	Assets	Start date callout asset is effective (yyyy-MM-dd).
`asset_demand_gen_carousel_card_asset_call_to_action_text`	Demand Gen Carousel Card Call to Action Text	Assets	Call to action text for the Demand Gen Carousel Card.
`asset_demand_gen_carousel_card_asset_headline`	Demand Gen Carousel Card Headline	Assets	Headline of the carousel card.
`asset_demand_gen_carousel_card_asset_marketing_image_asset`	Demand Gen Carousel Card Marketing Image	Assets	Asset resource name of the associated 1.91:1 marketing image.
`asset_demand_gen_carousel_card_asset_portrait_marketing_image_asset`	Demand Gen Carousel Card Portrait Marketing Image	Assets	Asset resource name of the associated 4:5 portrait marketing image.
`asset_demand_gen_carousel_card_asset_square_marketing_image_asset`	Demand Gen Carousel Card Square Marketing Image	Assets	Asset resource name of the associated square marketing image.
`asset_dynamic_custom_asset_android_app_link`	Dynamic Custom Asset Android App Link	Assets	Android deep link (e.g., android-app://…).
`asset_dynamic_custom_asset_contextual_keywords`	Dynamic Custom Asset Contextual Keywords	Assets	Contextual keywords (e.g., Sedans, 4 door sedans).
`asset_dynamic_custom_asset_formatted_price`	Dynamic Custom Asset Formatted Price	Assets	Formatted price, used instead of ‘price’ if set (e.g., Starting at $20,000.00).
`asset_dynamic_custom_asset_formatted_sale_price`	Dynamic Custom Asset Formatted Sale Price	Assets	Formatted sale price, used instead of ‘sale price’ if set (e.g., On sale for $15,000.00).
`asset_dynamic_custom_asset_id`	Dynamic Custom Asset ID	Assets	Unique ID (letters/digits) matching remarketing tag (e.g., sedan).
`asset_dynamic_custom_asset_id2`	Dynamic Custom Asset ID2	Assets	Second ID (letters/digits), sequence with ID must be unique (e.g., red).
`asset_dynamic_custom_asset_image`	Dynamic Custom Asset Image	Assets	Image for dynamic custom asset.
`asset_dynamic_custom_asset_image_url`	Dynamic Custom Asset Image URL	Assets	Image URL (e.g., http://www.example.com/image.png). Not uploaded as image asset.
`asset_dynamic_custom_asset_ios_app_link`	Dynamic Custom Asset iOS App Link	Assets	iOS deep link (e.g., exampleApp://content/page).
`asset_dynamic_custom_asset_ios_app_store_id`	Dynamic Custom Asset iOS App Store ID	Assets	iOS app store ID. Required if ios_app_link is set.
`asset_dynamic_custom_asset_item_address`	Dynamic Custom Asset Item Address	Assets	Item address (e.g., City, State, Country; Full address; Lat-long).
`asset_dynamic_custom_asset_item_category`	Dynamic Custom Asset Item Category	Assets	Item category (e.g., Sedans).
`asset_dynamic_custom_asset_item_description`	Dynamic Custom Asset Item Description	Assets	Item description (e.g., Best selling mid-size car).
`asset_dynamic_custom_asset_item_subtitle`	Dynamic Custom Asset Item Subtitle	Assets	Item subtitle (e.g., At your Mountain View dealership).
`asset_dynamic_custom_asset_item_title`	Dynamic Custom Asset Item Title	Assets	Item title (e.g., Mid-size sedan).
`asset_dynamic_custom_asset_price`	Dynamic Custom Asset Price	Assets	Price with alphabetic currency code (e.g., 20,000.00 USD).
`asset_dynamic_custom_asset_sale_price`	Dynamic Custom Asset Sale Price	Assets	Sale price with alphabetic currency code (e.g., 15,000.00 USD). Must be less than ‘price’.
`asset_dynamic_custom_asset_similar_ids`	Dynamic Custom Asset Similar IDs	Assets	Similar IDs.
`asset_dynamic_education_asset_address`	Dynamic Education Asset Address	Assets	School address (e.g., City, State, Country; Full address; Lat-long).
`asset_dynamic_education_asset_android_app_link`	Dynamic Education Asset Android App Link	Assets	Android deep link (e.g., android-app://…).
`asset_dynamic_education_asset_contextual_keywords`	Dynamic Education Asset Contextual Keywords	Assets	Contextual keywords (e.g., Nursing certification).
`asset_dynamic_education_asset_image`	Dynamic Education Asset Image	Assets	Image for dynamic education asset.
`asset_dynamic_education_asset_image_url`	Dynamic Education Asset Image URL	Assets	Image URL (e.g., http://www.example.com/image.png). Not uploaded as image asset.
`asset_dynamic_education_asset_ios_app_link`	Dynamic Education Asset iOS App Link	Assets	iOS deep link (e.g., exampleApp://content/page).
`asset_dynamic_education_asset_ios_app_store_id`	Dynamic Education Asset iOS App Store ID	Assets	iOS app store ID. Required if ios_app_link is set.
`asset_dynamic_education_asset_location_id`	Dynamic Education Asset Location ID	Assets	Unique location ID (letters/digits).
`asset_dynamic_education_asset_program_description`	Dynamic Education Asset Program Description	Assets	Program description (e.g., Nursing Certification).
`asset_dynamic_education_asset_program_id`	Dynamic Education Asset Program ID	Assets	Unique program ID matching remarketing tag.
`asset_dynamic_education_asset_program_name`	Dynamic Education Asset Program Name	Assets	Program name (e.g., Nursing).
`asset_dynamic_education_asset_school_name`	Dynamic Education Asset School Name	Assets	School name (e.g., Mountain View School of Nursing).
`asset_dynamic_education_asset_similar_program_ids`	Dynamic Education Asset Similar Program IDs	Assets	Similar program IDs.
`asset_dynamic_education_asset_subject`	Dynamic Education Asset Subject	Assets	Subject of study (e.g., Health).
`asset_dynamic_education_asset_thumbnail_image`	Dynamic Education Asset Thumbnail	Assets	Thumbnail image for dynamic education asset.
`asset_dynamic_education_asset_thumbnail_image_url`	Dynamic Education Asset Thumbnail URL	Assets	Thumbnail image URL (e.g., http://www.example.com/thumbnail.png). Not uploaded as image asset.
`asset_dynamic_flights_asset_android_app_link`	Dynamic Flights Asset Android App Link	Assets	Android deep link for flights.
`asset_dynamic_flights_asset_custom_mapping`	Dynamic Flights Asset Custom Mapping	Assets	Custom key-value mapping (e.g., wifi: most
`asset_dynamic_flights_asset_destination_id`	Dynamic Flights Asset Destination ID	Assets	Unique destination ID matching remarketing tag.
`asset_dynamic_flights_asset_destination_name`	Dynamic Flights Asset Destination Name	Assets	Destination name (e.g., Paris).
`asset_dynamic_flights_asset_flight_description`	Dynamic Flights Asset Flight Description	Assets	Flight description (e.g., Book your ticket).
`asset_dynamic_flights_asset_flight_price`	Dynamic Flights Asset Flight Price	Assets	Flight price with currency code (e.g., 100.00 USD).
`asset_dynamic_flights_asset_flight_sale_price`	Dynamic Flights Asset Flight Sale Price	Assets	Flight sale price with currency code (e.g., 80.00 USD). Must be less than ‘flight_price’.
`asset_dynamic_flights_asset_formatted_price`	Dynamic Flights Asset Formatted Price	Assets	Formatted price for flights (e.g., Starting at $100.00).
`asset_dynamic_flights_asset_formatted_sale_price`	Dynamic Flights Asset Formatted Sale Price	Assets	Formatted sale price for flights (e.g., On sale for $80.00).
`asset_dynamic_flights_asset_image`	Dynamic Flights Asset Image	Assets	Image for dynamic flights asset.
`asset_dynamic_flights_asset_image_url`	Dynamic Flights Asset Image URL	Assets	Image URL for flights. Not uploaded as image asset.
`asset_dynamic_flights_asset_ios_app_link`	Dynamic Flights Asset iOS App Link	Assets	iOS deep link for flights.
`asset_dynamic_flights_asset_ios_app_store_id`	Dynamic Flights Asset iOS App Store ID	Assets	iOS app store ID for flights. Required if ios_app_link is set.
`asset_dynamic_flights_asset_origin_id`	Dynamic Flights Asset Origin ID	Assets	Origin ID for flights (destination ID + origin ID must be unique).
`asset_dynamic_flights_asset_origin_name`	Dynamic Flights Asset Origin Name	Assets	Origin name (e.g., London).
`asset_dynamic_flights_asset_similar_destination_ids`	Dynamic Flights Asset Similar Destination IDs	Assets	Similar destination IDs for flights (e.g., PAR,LON).
`asset_dynamic_hotels_and_rentals_asset_address`	Dynamic Hotels & Rentals Asset Address	Assets	Address for hotels/rentals (City, State, Country; Full address; Lat-long).
`asset_dynamic_hotels_and_rentals_asset_android_app_link`	Dynamic Hotels & Rentals Asset Android App Link	Assets	Android deep link for hotels/rentals.
`asset_dynamic_hotels_and_rentals_asset_category`	Dynamic Hotels & Rentals Asset Category	Assets	Category for hotels/rentals (e.g., Hotel suite).
`asset_dynamic_hotels_and_rentals_asset_contextual_keywords`	Dynamic Hotels & Rentals Asset Contextual Keywords	Assets	Contextual keywords for hotels/rentals (e.g., Mountain View “Hotels”).
`asset_dynamic_hotels_and_rentals_asset_description`	Dynamic Hotels & Rentals Asset Description	Assets	Description for hotels/rentals (e.g., Close to SJC Airport).
`asset_dynamic_hotels_and_rentals_asset_destination_name`	Dynamic Hotels & Rentals Asset Destination Name	Assets	Destination name for hotels/rentals (e.g., Downtown Mountain View).
`asset_dynamic_hotels_and_rentals_asset_formatted_price`	Dynamic Hotels & Rentals Asset Formatted Price	Assets	Formatted price for hotels/rentals (e.g., Starting at $100.00).
`asset_dynamic_hotels_and_rentals_asset_formatted_sale_price`	Dynamic Hotels & Rentals Asset Formatted Sale Price	Assets	Formatted sale price for hotels/rentals (e.g., On sale for $80.00).
`asset_dynamic_hotels_and_rentals_asset_image`	Dynamic Hotels & Rentals Asset Image	Assets	Image for dynamic hotels & rentals asset.
`asset_dynamic_hotels_and_rentals_asset_image_url`	Dynamic Hotels & Rentals Asset Image URL	Assets	Image URL for hotels/rentals. Not uploaded as image asset.
`asset_dynamic_hotels_and_rentals_asset_ios_app_link`	Dynamic Hotels & Rentals Asset iOS App Link	Assets	iOS deep link for hotels/rentals.
`asset_dynamic_hotels_and_rentals_asset_ios_app_store_id`	Dynamic Hotels & Rentals Asset iOS App Store ID	Assets	iOS app store ID for hotels/rentals. Required if ios_app_link is set.
`asset_dynamic_hotels_and_rentals_asset_price`	Dynamic Hotels & Rentals Asset Price	Assets	Price for hotels/rentals with currency code (e.g., 100.00 USD).
`asset_dynamic_hotels_and_rentals_asset_property_id`	Dynamic Hotels & Rentals Asset Property ID	Assets	Unique property ID matching remarketing tag.
`asset_dynamic_hotels_and_rentals_asset_property_name`	Dynamic Hotels & Rentals Asset Property Name	Assets	Property name (e.g., Mountain View Hotel).
`asset_dynamic_hotels_and_rentals_asset_sale_price`	Dynamic Hotels & Rentals Asset Sale Price	Assets	Sale price for hotels/rentals with currency code (e.g., 80.00 USD). Must be less than ‘price’.
`asset_dynamic_hotels_and_rentals_asset_similar_property_ids`	Dynamic Hotels & Rentals Asset Similar Property IDs	Assets	Similar property IDs.
`asset_dynamic_hotels_and_rentals_asset_star_rating`	Dynamic Hotels & Rentals Asset Star Rating	Assets	Star rating (number between 1 to 5).
`asset_dynamic_jobs_asset_address`	Dynamic Jobs Asset Address	Assets	Address for jobs (City, State, Country; Full address; Lat-long).
`asset_dynamic_jobs_asset_android_app_link`	Dynamic Jobs Asset Android App Link	Assets	Android deep link for jobs.
`asset_dynamic_jobs_asset_contextual_keywords`	Dynamic Jobs Asset Contextual Keywords	Assets	Contextual keywords for jobs (e.g., Software engineering job).
`asset_dynamic_jobs_asset_description`	Dynamic Jobs Asset Description	Assets	Description for jobs (e.g., Apply your technical skills).
`asset_dynamic_jobs_asset_image`	Dynamic Jobs Asset Image	Assets	Image for dynamic jobs asset.
`asset_dynamic_jobs_asset_image_url`	Dynamic Jobs Asset Image URL	Assets	Image URL for jobs. Not uploaded as image asset.
`asset_dynamic_jobs_asset_ios_app_link`	Dynamic Jobs Asset iOS App Link	Assets	iOS deep link for jobs.
`asset_dynamic_jobs_asset_ios_app_store_id`	Dynamic Jobs Asset iOS App Store ID	Assets	iOS app store ID for jobs. Required if ios_app_link is set.
`asset_dynamic_jobs_asset_job_category`	Dynamic Jobs Asset Job Category	Assets	Job category (e.g., Technical).
`asset_dynamic_jobs_asset_job_id`	Dynamic Jobs Asset Job ID	Assets	Unique job ID matching remarketing tag.
`asset_dynamic_jobs_asset_job_subtitle`	Dynamic Jobs Asset Job Subtitle	Assets	Job subtitle (e.g., Level II).
`asset_dynamic_jobs_asset_job_title`	Dynamic Jobs Asset Job Title	Assets	Job title (e.g., Software engineer).
`asset_dynamic_jobs_asset_location_id`	Dynamic Jobs Asset Location ID	Assets	Unique location ID (job ID + location ID must be unique).
`asset_dynamic_jobs_asset_salary`	Dynamic Jobs Asset Salary	Assets	Salary (e.g., $100,000).
`asset_dynamic_jobs_asset_similar_job_ids`	Dynamic Jobs Asset Similar Job IDs	Assets	Similar job IDs (e.g., 1275).
`asset_dynamic_local_asset_address`	Dynamic Local Asset Address	Assets	Address for local deals (City, State, Country; Full address; Lat-long).
`asset_dynamic_local_asset_android_app_link`	Dynamic Local Asset Android App Link	Assets	Android deep link for local deals.
`asset_dynamic_local_asset_category`	Dynamic Local Asset Category	Assets	Category for local deals (e.g., Food).
`asset_dynamic_local_asset_contextual_keywords`	Dynamic Local Asset Contextual Keywords	Assets	Contextual keywords for local deals (e.g., Save groceries coupons).
`asset_dynamic_local_asset_deal_id`	Dynamic Local Asset Deal ID	Assets	Unique deal ID matching remarketing tag.
`asset_dynamic_local_asset_deal_name`	Dynamic Local Asset Deal Name	Assets	Deal name (e.g., 50% off at Mountain View Grocers).
`asset_dynamic_local_asset_description`	Dynamic Local Asset Description	Assets	Description for local deals (e.g., Save on your weekly bill).
`asset_dynamic_local_asset_formatted_price`	Dynamic Local Asset Formatted Price	Assets	Formatted price for local deals (e.g., Starting at $100.00).
`asset_dynamic_local_asset_formatted_sale_price`	Dynamic Local Asset Formatted Sale Price	Assets	Formatted sale price for local deals (e.g., On sale for $80.00).
`asset_dynamic_local_asset_image`	Dynamic Local Asset Image	Assets	Image for dynamic local asset.
`asset_dynamic_local_asset_image_url`	Dynamic Local Asset Image URL	Assets	Image URL for local deals. Not uploaded as image asset.
`asset_dynamic_local_asset_ios_app_link`	Dynamic Local Asset iOS App Link	Assets	iOS deep link for local deals.
`asset_dynamic_local_asset_ios_app_store_id`	Dynamic Local Asset iOS App Store ID	Assets	iOS app store ID for local deals. Required if ios_app_link is set.
`asset_dynamic_local_asset_price`	Dynamic Local Asset Price	Assets	Price for local deals with currency code (e.g., 100.00 USD).
`asset_dynamic_local_asset_sale_price`	Dynamic Local Asset Sale Price	Assets	Sale price for local deals with currency code (e.g., 80.00 USD). Must be less than ‘price’.
`asset_dynamic_local_asset_similar_deal_ids`	Dynamic Local Asset Similar Deal IDs	Assets	Similar deal IDs (e.g., 1275).
`asset_dynamic_local_asset_subtitle`	Dynamic Local Asset Subtitle	Assets	Subtitle for local deals (e.g., Groceries).
`asset_dynamic_real_estate_asset_address`	Dynamic Real Estate Asset Address	Assets	Address for real estate (City, State, Country; Full address; Lat-long).
`asset_dynamic_real_estate_asset_android_app_link`	Dynamic Real Estate Asset Android App Link	Assets	Android deep link for real estate.
`asset_dynamic_real_estate_asset_city_name`	Dynamic Real Estate Asset City Name	Assets	City name for real estate (e.g., Mountain View, California).
`asset_dynamic_real_estate_asset_contextual_keywords`	Dynamic Real Estate Asset Contextual Keywords	Assets	Contextual keywords for real estate (e.g., For sale; Houses for sale).
`asset_dynamic_real_estate_asset_description`	Dynamic Real Estate Asset Description	Assets	Description for real estate (e.g., 3 beds, 2 baths, 1568 sq. ft.).
`asset_dynamic_real_estate_asset_formatted_price`	Dynamic Real Estate Asset Formatted Price	Assets	Formatted price for real estate (e.g., Starting at $200,000.00).
`asset_dynamic_real_estate_asset_image`	Dynamic Real Estate Asset Image	Assets	Image for dynamic real estate asset.
`asset_dynamic_real_estate_asset_image_url`	Dynamic Real Estate Asset Image URL	Assets	Image URL for real estate. Not uploaded as image asset.
`asset_dynamic_real_estate_asset_ios_app_link`	Dynamic Real Estate Asset iOS App Link	Assets	iOS deep link for real estate.
`asset_dynamic_real_estate_asset_ios_app_store_id`	Dynamic Real Estate Asset iOS App Store ID	Assets	iOS app store ID for real estate. Required if ios_app_link is set.
`asset_dynamic_real_estate_asset_listing_id`	Dynamic Real Estate Asset Listing ID	Assets	Unique listing ID matching remarketing tag.
`asset_dynamic_real_estate_asset_listing_name`	Dynamic Real Estate Asset Listing Name	Assets	Listing name (e.g., Boulevard Bungalow).
`asset_dynamic_real_estate_asset_listing_type`	Dynamic Real Estate Asset Listing Type	Assets	Listing type (e.g., For sale).
`asset_dynamic_real_estate_asset_price`	Dynamic Real Estate Asset Price	Assets	Price for real estate with currency code (e.g., 200,000.00 USD).
`asset_dynamic_real_estate_asset_property_type`	Dynamic Real Estate Asset Property Type	Assets	Property type (e.g., House).
`asset_dynamic_real_estate_asset_similar_listing_ids`	Dynamic Real Estate Asset Similar Listing IDs	Assets	Similar listing IDs.
`asset_dynamic_travel_asset_android_app_link`	Dynamic Travel Asset Android App Link	Assets	Android deep link for travel.
`asset_dynamic_travel_asset_category`	Dynamic Travel Asset Category	Assets	Category for travel (e.g., Express).
`asset_dynamic_travel_asset_contextual_keywords`	Dynamic Travel Asset Contextual Keywords	Assets	Contextual keywords for travel (e.g., Paris trains).
`asset_dynamic_travel_asset_destination_address`	Dynamic Travel Asset Destination Address	Assets	Destination address for travel (City, State, Country; Full address; Lat-long).
`asset_dynamic_travel_asset_destination_id`	Dynamic Travel Asset Destination ID	Assets	Unique destination ID matching remarketing tag.
`asset_dynamic_travel_asset_destination_name`	Dynamic Travel Asset Destination Name	Assets	Destination name (e.g., Paris).
`asset_dynamic_travel_asset_formatted_price`	Dynamic Travel Asset Formatted Price	Assets	Formatted price for travel (e.g., Starting at $100.00).
`asset_dynamic_travel_asset_formatted_sale_price`	Dynamic Travel Asset Formatted Sale Price	Assets	Formatted sale price for travel (e.g., On sale for $80.00).
`asset_dynamic_travel_asset_image`	Dynamic Travel Asset Image	Assets	Image for dynamic travel asset.
`asset_dynamic_travel_asset_image_url`	Dynamic Travel Asset Image URL	Assets	Image URL for travel. Not uploaded as image asset.
`asset_dynamic_travel_asset_ios_app_link`	Dynamic Travel Asset iOS App Link	Assets	iOS deep link for travel.
`asset_dynamic_travel_asset_ios_app_store_id`	Dynamic Travel Asset iOS App Store ID	Assets	iOS app store ID for travel. Required if ios_app_link is set.
`asset_dynamic_travel_asset_origin_id`	Dynamic Travel Asset Origin ID	Assets	Origin ID for travel (destination ID + origin ID must be unique).
`asset_dynamic_travel_asset_origin_name`	Dynamic Travel Asset Origin Name	Assets	Origin name (e.g., London).
`asset_dynamic_travel_asset_price`	Dynamic Travel Asset Price	Assets	Price for travel with currency code (e.g., 100.00 USD).
`asset_dynamic_travel_asset_sale_price`	Dynamic Travel Asset Sale Price	Assets	Sale price for travel with currency code (e.g., 80.00 USD). Must be less than ‘price’.
`asset_dynamic_travel_asset_similar_destination_ids`	Dynamic Travel Asset Similar Destination IDs	Assets	Similar destination IDs for travel (e.g., NYC).
`asset_dynamic_travel_asset_title`	Dynamic Travel Asset Title	Assets	Title for travel (e.g., Book your train ticket).
`asset_field_type`	Asset Field Type	Assets	Role that the asset takes in the profile, campaign, ad group or ad.
`asset_field_type_policy_summaries`	Asset Field Type Policy Summaries	Assets	Policy information for the asset for each FieldType.
`asset_final_mobile_urls`	Final mobile URLs (Asset)	Assets	List of possible final mobile URLs after all redirects for the asset.
`asset_final_url_suffix`	Final URL suffix (Asset)	Assets	URL template for appending params to landing page URLs served with parallel tracking for the asset.
`asset_final_urls`	Final URLs (Asset)	Assets	List of possible final URLs after all redirects for the asset.
`asset_group_ad_strength`	Asset Group Ad Strength	Assets	Overall ad strength of this asset group.
`asset_group_final_mobile_urls`	Asset Group Final Mobile URLs	Assets	List of final mobile URLs after all redirects for the asset group.
`asset_group_final_urls`	Asset Group Final URLs	Assets	List of final URLs after all redirects for the asset group.
`asset_group_id`	Asset Group ID	Assets	ID of the asset group.
`asset_group_name`	Asset Group Name	Assets	Name of the asset group (min 1, max 128, unique per campaign).
`asset_group_path1`	Asset Group Path 1	Assets	First part of text appended to the displayed URL in the ad.
`asset_group_path2`	Asset Group Path 2	Assets	Second part of text appended to the displayed URL (set only if path1 is set).
`asset_group_primary_status`	Asset Group Primary Status	Assets	Primary status of the asset group (insights into serving state).
`asset_group_primary_status_reasons`	Asset Group Primary Status Reasons	Assets	Reasons why an asset group is not serving or not serving optimally.
`asset_group_resource_name`	Asset Group Resource Name	Assets	Resource name of the asset group. Format: customers/{customer_id}/assetGroups/{asset_group_id}.
`asset_group_status`	Asset Group Status	Assets	Status of the asset group.
`asset_hotel_callout_asset_language_code`	Hotel Callout Language Code	Assets	Language of the hotel callout (BCP 47 language tag).
`asset_hotel_callout_asset_text`	Hotel Callout Text	Assets	Text of the hotel callout asset (length 1-25).
`asset_hotel_property_asset_hotel_address`	Hotel Property Address	Assets	Address of the hotel (read-only).
`asset_hotel_property_asset_hotel_name`	Hotel Property Name	Assets	Name of the hotel (read-only).
`asset_hotel_property_asset_place_id`	Hotel Property Place ID	Assets	Place IDs uniquely identify a place in Google Places and Maps.
`asset_id`	Asset ID	Assets	ID of the asset.
`asset_image_asset_file_size`	Image Asset File Size	Assets	File size of the image asset in bytes.
`asset_image_asset_full_size`	Full Size Image Asset	Assets	Full Size Image Asset.
`asset_image_asset_full_size_height_pixels`	Image Asset Full Size Height	Assets	Height of the image (pixels).
`asset_image_asset_full_size_url`	Image Asset Full Size URL	Assets	URL that returns the image with this height and width.
`asset_image_asset_full_size_width_pixels`	Image Asset Full Size Width	Assets	Width of the image (pixels).
`asset_image_asset_mime_type`	Image Asset MIME Type	Assets	MIME type of the image asset.
`asset_lead_form_asset_background_image_asset`	Lead Form Background Image	Assets	Asset resource name of the background image (1200×628).
`asset_lead_form_asset_business_name`	Lead Form Business Name	Assets	Name of the business being advertised in the lead form.
`asset_lead_form_asset_call_to_action_description`	Lead Form Call to Action Description	Assets	Text giving a clear value proposition for lead form expansion.
`asset_lead_form_asset_call_to_action_type`	Lead Form Call to Action Type	Assets	Pre-defined display text encouraging lead form expansion.
`asset_lead_form_asset_custom_disclosure`	Lead Form Custom Disclosure	Assets	Custom disclosure shown with Google disclaimer on the lead form.
`asset_lead_form_asset_custom_question_fields`	Lead Form Custom Question Fields	Assets	Ordered list of custom question fields (max 5).
`asset_lead_form_asset_delivery_methods`	Lead Form Delivery Methods	Assets	Configured methods for collected lead data delivery (e.g., WebhookDelivery).
`asset_lead_form_asset_description`	Lead Form Description	Assets	Detailed description of the expanded form.
`asset_lead_form_asset_desired_intent`	Lead Form Desired Intent	Assets	Chosen intent for the lead form (e.g., more volume or more qualified).
`asset_lead_form_asset_fields`	Lead Form Fields	Assets	Ordered list of input fields.
`asset_lead_form_asset_headline`	Lead Form Headline	Assets	Headline of the expanded form.
`asset_lead_form_asset_post_submit_call_to_action_type`	Lead Form Post Submit Call to Action Type	Assets	Pre-defined display text encouraging user action after form submission.
`asset_lead_form_asset_post_submit_description`	Lead Form Post Submit Description	Assets	Detailed description after form submission about advertiser follow-up.
`asset_lead_form_asset_post_submit_headline`	Lead Form Post Submit Headline	Assets	Headline after form submission about advertiser follow-up.
`asset_lead_form_asset_privacy_policy_url`	Lead Form Privacy Policy URL	Assets	Link to privacy policy describing data handling.
`asset_location_asset_business_profile_locations`	Location Asset Business Profile Locations	Assets	List of business locations for the customer from Business Profile.
`asset_location_asset_location_ownership_type`	Location Asset Ownership Type	Assets	Type of location ownership (BUSINESS_OWNER or AFFILIATE).
`asset_location_asset_place_id`	Location Asset Place ID	Assets	Unique Place ID from Google Places database and Maps.
`asset_mobile_app_asset_app_id`	Mobile App Asset App ID	Assets	String uniquely identifying a mobile application (platform native ID).
`asset_mobile_app_asset_app_store`	Mobile App Asset App Store	Assets	Application store distributing this specific app.
`asset_mobile_app_asset_end_date`	Mobile App Asset End Date	Assets	Last date asset is effective and serving (yyyy-MM-dd).
`asset_mobile_app_asset_link_text`	Mobile App Asset Link Text	Assets	Visible text displayed when link is rendered in an ad (length 1-25).
`asset_mobile_app_asset_start_date`	Mobile App Asset Start Date	Assets	Start date asset is effective and serving (yyyy-MM-dd).
`asset_name`	Asset Name	Assets	Optional name of the asset.
`asset_page_feed_asset_labels`	Page Feed Asset Labels	Assets	Labels used to group page URLs.
`asset_page_feed_asset_page_url`	Page Feed Asset Page URL	Assets	Webpage advertisers want to target.
`asset_performance_label`	Asset Performance	Assets	Performance of an asset linkage.
`asset_policy_summary_approval_status`	Asset policy approval stat…	Assets	Overall approval status of this asset based on policy.
`asset_policy_summary_policy_topic_entries`	Asset Policy Topic Entries	Assets	List of policy findings for this asset.
`asset_policy_summary_review_status`	Asset Policy Review Status	Assets	Current review process status of this asset.
`asset_price_asset_language_code`	Price Asset Language Code	Assets	Language of the price asset (BCP 47 language tag).
`asset_price_asset_price_offerings`	Price Asset Offerings	Assets	Price offerings of the price asset (size 3-8).
`asset_price_asset_price_qualifier`	Price Asset Price Qualifier	Assets	Price qualifier of the price asset.
`asset_price_asset_type`	Price Asset Type	Assets	Type of the price asset.
`asset_primary_status`	Asset Quality Status	Assets	PrimaryStatus of this asset link (enabled, paused, removed + policy/quality).
`asset_primary_status_reasons`	Asset Quality Status Reasons	Assets	List of reasons why an asset is not serving or not serving at full capacity.
`asset_promotion_asset_ad_schedule_targets`	Promotion Asset Ad Schedule Targets	Assets	List of non-overlapping schedules for when the promotion asset may serve.
`asset_promotion_asset_discount_modifier`	Promotion Asset Discount Modifier	Assets	Modifier for qualification of the discount.
`asset_promotion_asset_end_date`	Promotion Asset End Date	Assets	Last date promotion asset is effective (yyyy-MM-dd).
`asset_promotion_asset_language_code`	Promotion Asset Language Code	Assets	Language of the promotion (BCP 47 language tag).
`asset_promotion_asset_money_amount_off_amount_micros`	Promotion Asset Money Amount Off	Assets	Amount of money off (micros).
`asset_promotion_asset_money_amount_off_currency_code`	Promotion Asset Money Off Currency	Assets	Three-character ISO 4217 currency code for money off.
`asset_promotion_asset_occasion`	Promotion Asset Occasion	Assets	Occasion the promotion was intended for.
`asset_promotion_asset_orders_over_amount_amount_micros`	Promotion Asset Orders Over Amount	Assets	Amount for orders over (micros).
`asset_promotion_asset_orders_over_amount_currency_code`	Promotion Asset Orders Over Amount Currency	Assets	Three-character ISO 4217 currency code for orders over amount.
`asset_promotion_asset_percent_off`	Promotion Asset Percent Off	Assets	Percentage off discount (1,000,000 = 100%). Either this or money_amount_off.
`asset_promotion_asset_promotion_code`	Promotion Asset Promotion Code	Assets	Code user should use for promotion eligibility.
`asset_promotion_asset_promotion_target`	Promotion Asset Promotion Target	Assets	Freeform description of what the promotion is targeting.
`asset_promotion_asset_redemption_end_date`	Promotion Asset Redemption End Date	Assets	Last date promotion is eligible to be redeemed (yyyy-MM-dd).
`asset_promotion_asset_redemption_start_date`	Promotion Asset Redemption Start Date	Assets	Start date promotion is eligible to be redeemed (yyyy-MM-dd).
`asset_promotion_asset_start_date`	Promotion Asset Start Date	Assets	Start date promotion asset is effective (yyyy-MM-dd).
`asset_resource_name`	Asset Resource Name	Assets	Resource name of the asset. Format: customers/{customer_id}/assets/{asset_id}.
`asset_sitelink_asset_ad_schedule_targets`	Sitelink Asset Ad Schedule Targets	Assets	List of non-overlapping schedules for when the sitelink asset may serve.
`asset_sitelink_asset_description1`	Sitelink Description 1	Assets	First line of the description for the sitelink (length 1-35). Requires description2.
`asset_sitelink_asset_description2`	Sitelink Description 2	Assets	Second line of the description for the sitelink (length 1-35). Requires description1.
`asset_sitelink_asset_end_date`	Sitelink End Date	Assets	Last date sitelink asset is effective and serving (yyyy-MM-dd).
`asset_sitelink_asset_link_text`	Sitelink Text	Assets	URL display text for the sitelink (length 1-25).
`asset_sitelink_asset_start_date`	Sitelink Start Date	Assets	Start date sitelink asset is effective (yyyy-MM-dd).
`asset_source`	Asset Source	Assets	Source of the asset.
`asset_status`	Asset status	Assets	Status of profile, campaign, ad group, or ad asset.
`asset_structured_snippet_asset_header`	Structured Snippet Header	Assets	Header of the snippet (predefined values from Google Ads API).
`asset_structured_snippet_asset_values`	Structured Snippet Values	Assets	Values in the snippet (size 3-10, each 1-25 characters).
`asset_text_asset_text`	Text Asset	Assets	Text content of the text asset.
`asset_tracking_url_template`	Tracking URL Template (Asset)	Assets	URL template for constructing a tracking URL for the asset.
`asset_type`	Asset type	Assets	Type of the asset.
`asset_url_custom_parameters`	Custom Parameters (Asset)	Assets	Mappings for substituting URL custom parameter tags in tracking/final URLs.
`asset_youtube_video_asset_youtube_video_id`	YouTube Video ID (Asset)	Assets	YouTube video ID (11-character string from URL).
`asset_youtube_video_asset_youtube_video_image`	YouTube Video Image (Asset)	Assets	Asset Youtube Video Image.
`asset_youtube_video_asset_youtube_video_title`	YouTube Video Title (Asset)	Assets	YouTube video title.
`asset_youtube_video_asset_youtube_video_url`	YouTube Video URL (Asset)	Assets	Asset Youtube Video URL.
`campaign_asset_id`	Campaign Asset ID	Assets	Resource name of the campaign asset. Format: customers/{customer_id}/campaignAssets/{campaign_id}~{asset_id}~{field_type}.
`customer_asset_id`	Customer Asset ID	Assets	Resource name of the customer asset. Format: customers/{customer_id}/customerAssets/{asset_id}~{field_type}.
`customer_image_asset_auto_migration_done`	Image Asset Auto Migration Done	Assets	True if feed-based image migrated to asset-based image.
`customer_image_asset_auto_migration_done_date_time`	Image Asset Auto Migration Date/Time	Assets	Timestamp of image asset migration (yyyy-MM-dd HH:mm:ss).
`customer_location_asset_auto_migration_done`	Location Asset Auto Migration Done	Assets	True if feed-based location migrated to asset-based location.
`customer_location_asset_auto_migration_done_date_time`	Location Asset Auto Migration Date/Time	Assets	Timestamp of location asset migration (yyyy-MM-dd HH:mm:ss).
`ad_group_ad_action_items`	Ad Action Items	Ads	List of recommendations to improve ad strength.
`ad_group_ad_ad_added_by_google_ads`	Added by Google Ads	Ads	Whether this ad was automatically added by Google Ads.
`ad_group_ad_ad_app_ad_descriptions`	App Ad Descriptions	Ads	List of text assets for App Ad descriptions.
`ad_group_ad_ad_app_ad_headlines`	App Ad Headlines	Ads	List of text assets for App Ad headlines.
`ad_group_ad_ad_app_ad_html5_media_bundles`	App Ad HTML5 Media Bundles	Ads	List of HTML5 media bundle assets for the ad.
`ad_group_ad_ad_app_ad_images`	App Ad Images	Ads	List of image assets for the ad.
`ad_group_ad_ad_app_ad_mandatory_ad_text`	App Ad Mandatory Text	Ads	Mandatory ad text for the App Ad.
`ad_group_ad_ad_app_ad_youtube_videos`	App Ad YouTube Videos	Ads	List of YouTube video assets for the ad.
`ad_group_ad_ad_app_engagement_ad_descriptions`	App Engagement Ad Descriptions	Ads	List of text assets for App Engagement Ad descriptions.
`ad_group_ad_ad_app_engagement_ad_headlines`	App Engagement Ad Headlines	Ads	List of text assets for App Engagement Ad headlines.
`ad_group_ad_ad_app_engagement_ad_images`	App Engagement Ad Images	Ads	List of image assets for the App Engagement Ad.
`ad_group_ad_ad_app_engagement_ad_videos`	App Engagement Ad Videos	Ads	List of video assets for the App Engagement Ad.
`ad_group_ad_ad_app_pre_registration_ad_descriptions`	App Pre-registration Ad Descriptions	Ads	List of text assets for App Pre-registration Ad descriptions.
`ad_group_ad_ad_app_pre_registration_ad_headlines`	App Pre-registration Ad Headlines	Ads	List of text assets for App Pre-registration Ad headlines.
`ad_group_ad_ad_app_pre_registration_ad_images`	App Pre-registration Ad Images	Ads	List of image asset IDs for App Pre-registration Ad images.
`ad_group_ad_ad_app_pre_registration_ad_youtube_videos`	App Pre-registration Ad YouTube Videos	Ads	List of YouTube video asset IDs for App Pre-registration Ad videos.
`ad_group_ad_ad_call_ad_business_name`	Call Ad Business Name	Ads	Business name in the Call Ad.
`ad_group_ad_ad_call_ad_call_tracked`	Call Ad Call Tracked	Ads	Whether call tracking is enabled for the creative.
`ad_group_ad_ad_call_ad_conversion_action`	Call Ad Conversion Action	Ads	Conversion action to attribute a call conversion to.
`ad_group_ad_ad_call_ad_conversion_reporting_state`	Call Ad Conversion Reporting State	Ads	Call conversion behavior of this call ad (its own setting, inherited, or disabled).
`ad_group_ad_ad_call_ad_country_code`	Country code	Ads	Country code in the Call Ad.
`ad_group_ad_ad_call_ad_description1`	Call Ad Description 1	Ads	First line of the Call Ad’s description.
`ad_group_ad_ad_call_ad_description2`	Call Ad Description 2	Ads	Second line of the Call Ad’s description.
`ad_group_ad_ad_call_ad_disable_call_conversion`	Call Ad Disable Call Conversion	Ads	Whether to disable call conversion for the creative.
`ad_group_ad_ad_call_ad_headline1`	Call Ad Headline 1	Ads	First headline in the Call Ad.
`ad_group_ad_ad_call_ad_headline2`	Call Ad Headline 2	Ads	Second headline in the Call Ad.
`ad_group_ad_ad_call_ad_path1`	Call Ad Path 1	Ads	First part of text appended to the URL in the Call Ad.
`ad_group_ad_ad_call_ad_path2`	Call Ad Path 2	Ads	Second part of text appended to the URL in the Call Ad.
`ad_group_ad_ad_call_ad_phone_number`	Call Ad Phone Number	Ads	Phone number in the Call Ad.
`ad_group_ad_ad_call_ad_phone_number_verification_url`	Call Ad Phone Number Verification URL	Ads	URL for phone number verification.
`ad_group_ad_ad_device_preference`	Device Preference	Ads	Device preference for the ad.
`ad_group_ad_ad_discovery_carousel_ad_business_name`	Discovery Carousel Ad Business Name	Ads	Advertiser/brand name for the Discovery Carousel Ad.
`ad_group_ad_ad_discovery_carousel_ad_call_to_action_text`	Discovery Carousel Ad Call to Action	Ads	Call to action text for the Discovery Carousel Ad.
`ad_group_ad_ad_discovery_carousel_ad_carousel_cards`	Discovery Carousel Ad Cards	Ads	Carousel cards for the Discovery Carousel Ad.
`ad_group_ad_ad_discovery_carousel_ad_description`	Discovery Carousel Ad Description	Ads	Descriptive text of the Discovery Carousel Ad.
`ad_group_ad_ad_discovery_carousel_ad_headline`	Discovery Carousel Ad Headline	Ads	Headline of the Discovery Carousel Ad.
`ad_group_ad_ad_discovery_carousel_ad_logo_image`	Discovery Carousel Ad Logo	Ads	Logo image for the Discovery Carousel Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_business_name`	Discovery Multi-Asset Ad Business Name	Ads	Advertiser/brand name for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_call_to_action_text`	Discovery Multi-Asset Ad Call to Action	Ads	Call to action text for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_descriptions`	Discovery Multi-Asset Ad Descriptions	Ads	Descriptive text assets for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_headlines`	Discovery Multi-Asset Ad Headlines	Ads	Headline text assets for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_lead_form_only`	Discovery Multi-Asset Ad Lead Form Only	Ads	Whether this ad must be served with a lead form.
`ad_group_ad_ad_discovery_multi_asset_ad_logo_images`	Discovery Multi-Asset Ad Logos	Ads	Logo image assets for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_marketing_images`	Discovery Multi-Asset Ad Marketing Images	Ads	Marketing image assets for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_portrait_marketing_images`	Discovery Multi-Asset Ad Portrait Images	Ads	Portrait marketing image assets for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_discovery_multi_asset_ad_square_marketing_images`	Discovery Multi-Asset Ad Square Images	Ads	Square marketing image assets for the Discovery Multi-Asset Ad.
`ad_group_ad_ad_display_upload_ad_display_upload_product_type`	Display Upload Product Type	Ads	Product type of this Display Upload Ad.
`ad_group_ad_ad_display_upload_ad_media_bundle`	Display Upload Media Bundle	Ads	Media bundle asset for the Display Upload Ad.
`ad_group_ad_ad_display_url`	Display URL	Ads	URL appearing in the ad description for some formats.
`ad_group_ad_ad_expanded_dynamic_search_ad_description`	Expanded Dynamic Search Ad Description	Ads	Description of the Expanded Dynamic Search Ad.
`ad_group_ad_ad_expanded_dynamic_search_ad_description2`	Expanded Dynamic Search Ad Description 2	Ads	Second description of the Expanded Dynamic Search Ad.
`ad_group_ad_ad_expanded_text_ad_description`	Expanded Text Ad Description 1	Ads	Description of the Expanded Text Ad.
`ad_group_ad_ad_expanded_text_ad_description2`	Expanded Text Ad Description 2	Ads	Second description of the Expanded Text Ad.
`ad_group_ad_ad_expanded_text_ad_headline_part1`	Expanded Text Ad Headline 1	Ads	First part of the Expanded Text Ad’s headline.
`ad_group_ad_ad_expanded_text_ad_headline_part2`	Expanded Text Ad Headline 2	Ads	Second part of the Expanded Text Ad’s headline.
`ad_group_ad_ad_expanded_text_ad_headline_part3`	Expanded Text Ad Headline 3	Ads	Third part of the Expanded Text Ad’s headline.
`ad_group_ad_ad_expanded_text_ad_path1`	Expanded Text Ad Path 1	Ads	Text that can appear alongside the ad’s displayed URL.
`ad_group_ad_ad_expanded_text_ad_path2`	Expanded Text Ad Path 2	Ads	Additional text that can appear alongside the ad’s displayed URL.
`ad_group_ad_ad_final_app_urls`	Final app URLs	Ads	List of final app URLs for mobile if app is installed.
`ad_group_ad_ad_final_mobile_urls`	Final mobile URLs	Ads	List of possible final mobile URLs after all redirects.
`ad_group_ad_ad_final_url_suffix`	Final URL suffix	Ads	Suffix to use when constructing a final URL.
`ad_group_ad_ad_final_urls`	Final URLs	Ads	List of possible final URLs after all redirects.
`ad_group_ad_ad_hotel_ad`	Hotel Ad	Ads	Details pertaining to a hotel ad.
`ad_group_ad_ad_id`	Ad ID	Ads	ID of the ad.
`ad_group_ad_ad_image_ad_image`	Ad Image	Ads	Full size image.
`ad_group_ad_ad_image_ad_image_url`	Image Ad URL	Ads	URL of the full size image.
`ad_group_ad_ad_image_ad_mime_type`	Image Ad MIME Type	Ads	MIME type of the image.
`ad_group_ad_ad_image_ad_name`	Image Ad Name	Ads	Name of the image.
`ad_group_ad_ad_image_ad_pixel_height`	Image Ad Pixel Height	Ads	Height in pixels of the full size image.
`ad_group_ad_ad_image_ad_pixel_width`	Image Ad Pixel Width	Ads	Width in pixels of the full size image.
`ad_group_ad_ad_image_ad_preview_image`	Ad Preview Image	Ads	Preview size image.
`ad_group_ad_ad_image_ad_preview_image_url`	Image Ad Preview URL	Ads	URL of the preview size image.
`ad_group_ad_ad_image_ad_preview_pixel_height`	Image Ad Preview Height	Ads	Height in pixels of the preview size image.
`ad_group_ad_ad_image_ad_preview_pixel_width`	Image Ad Preview Width	Ads	Width in pixels of the preview size image.
`ad_group_ad_ad_legacy_app_install_ad`	Legacy App Install Ad	Ads	Details pertaining to a legacy app install ad.
`ad_group_ad_ad_legacy_responsive_display_ad_accent_color`	Legacy Responsive Display Accent Color	Ads	Accent color of the ad in hexadecimal (e.g., #ffffff).
`ad_group_ad_ad_legacy_responsive_display_ad_allow_flexible_color`	Legacy Responsive Display Allow Flexible Color	Ads	Advertiser’s consent to allow flexible color for responsive display.
`ad_group_ad_ad_legacy_responsive_display_ad_business_name`	Legacy Responsive Display Business Name	Ads	Business name in the ad.
`ad_group_ad_ad_legacy_responsive_display_ad_call_to_action_text`	Legacy Responsive Display Call to Action	Ads	Call-to-action text for the ad.
`ad_group_ad_ad_legacy_responsive_display_ad_description`	Legacy Responsive Display Description	Ads	Description of the ad.
`ad_group_ad_ad_legacy_responsive_display_ad_format_setting`	Legacy Responsive Display Format Setting	Ads	Specifies which format the ad will be served in.
`ad_group_ad_ad_legacy_responsive_display_ad_logo_image`	Legacy Responsive Display Logo	Ads	MediaFile resource name of the logo image used in the ad.
`ad_group_ad_ad_legacy_responsive_display_ad_long_headline`	Legacy Responsive Display Long Headline	Ads	Long version of the ad’s headline.
`ad_group_ad_ad_legacy_responsive_display_ad_main_color`	Legacy Responsive Display Main Color	Ads	Main color of the ad in hexadecimal (e.g., #ffffff).
`ad_group_ad_ad_legacy_responsive_display_ad_marketing_image`	Legacy Responsive Display Marketing Image	Ads	MediaFile resource name of the marketing image used in the ad.
`ad_group_ad_ad_legacy_responsive_display_ad_price_prefix`	Legacy Responsive Display Price Prefix	Ads	Prefix before price (e.g., ‘as low as’).
`ad_group_ad_ad_legacy_responsive_display_ad_promo_text`	Legacy Responsive Display Promo Text	Ads	Promotion text for dynamic formats of responsive ads.
`ad_group_ad_ad_legacy_responsive_display_ad_short_headline`	Legacy Responsive Display Short Headline	Ads	Short version of the ad’s headline.
`ad_group_ad_ad_legacy_responsive_display_ad_square_logo_image`	Legacy Responsive Display Square Logo	Ads	MediaFile resource name of the square logo image used in the ad.
`ad_group_ad_ad_legacy_responsive_display_ad_square_marketing_image`	Legacy Responsive Display Square Marketing Image	Ads	MediaFile resource name of the square marketing image used in the ad.
`ad_group_ad_ad_local_ad_call_to_actions`	Local Ad Call to Actions	Ads	List of text assets for call-to-actions.
`ad_group_ad_ad_local_ad_descriptions`	Local Ad Descriptions	Ads	List of text assets for descriptions.
`ad_group_ad_ad_local_ad_headlines`	Local Ad Headlines	Ads	List of text assets for headlines.
`ad_group_ad_ad_local_ad_logo_images`	Local Ad Logo Images	Ads	List of logo image assets for the ad.
`ad_group_ad_ad_local_ad_marketing_images`	Local Ad Marketing Images	Ads	List of marketing image assets for the ad.
`ad_group_ad_ad_local_ad_path1`	Local Ad Path 1	Ads	First part of optional text appended to the URL.
`ad_group_ad_ad_local_ad_path2`	Local Ad Path 2	Ads	Second part of optional text appended to the URL.
`ad_group_ad_ad_local_ad_videos`	Local Ad Videos	Ads	List of YouTube video assets for the ad.
`ad_group_ad_ad_name`	Ad Name	Ads	Name of the ad.
`ad_group_ad_ad_resource_name`	Ad Resource Name	Ads	Resource name of the ad.
`ad_group_ad_ad_responsive_display_ad_accent_color`	Responsive Display Ad Accent Color	Ads	Accent color of the ad in hexadecimal (e.g., #ffffff).
`ad_group_ad_ad_responsive_display_ad_allow_flexible_color`	Responsive Display Ad Allow Flexible Color	Ads	Advertiser’s consent to allow flexible color.
`ad_group_ad_ad_responsive_display_ad_business_name`	Responsive Display Ad Business Name	Ads	Advertiser/brand name (max 25 display width).
`ad_group_ad_ad_responsive_display_ad_call_to_action_text`	Responsive Display Ad Call to Action	Ads	Call-to-action text for the ad.
`ad_group_ad_ad_responsive_display_ad_control_spec_enable_asset_enhancements`	Responsive Display Ad Enable Asset Enhancements	Ads	Whether advertiser opted into asset enhancements feature.
`ad_group_ad_ad_responsive_display_ad_control_spec_enable_autogen_video`	Responsive Display Ad Enable Auto-gen Video	Ads	Whether advertiser opted into auto-gen video feature.
`ad_group_ad_ad_responsive_display_ad_descriptions`	Responsive Display Ad Descriptions	Ads	Descriptive texts for the ad.
`ad_group_ad_ad_responsive_display_ad_format_setting`	Responsive Display Ad Format Setting	Ads	Specifies which format the ad will be served in.
`ad_group_ad_ad_responsive_display_ad_headlines`	Responsive Display Ad Headlines	Ads	Short format headlines for the ad.
`ad_group_ad_ad_responsive_display_ad_logo_images`	Responsive Display Ad Logo Images	Ads	Logo images for the ad.
`ad_group_ad_ad_responsive_display_ad_long_headline`	Responsive Display Ad Long Headline	Ads	Required long format headline.
`ad_group_ad_ad_responsive_display_ad_main_color`	Responsive Display Ad Main Color	Ads	Main color of the ad in hexadecimal (e.g., #ffffff).
`ad_group_ad_ad_responsive_display_ad_marketing_images`	Responsive Display Ad Marketing Images	Ads	Marketing images for the ad.
`ad_group_ad_ad_responsive_display_ad_price_prefix`	Responsive Display Ad Price Prefix	Ads	Prefix before price (e.g., ‘as low as’).
`ad_group_ad_ad_responsive_display_ad_promo_text`	Responsive Display Ad Promo Text	Ads	Promotion text for dynamic formats of responsive ads.
`ad_group_ad_ad_responsive_display_ad_square_logo_images`	Responsive Display Ad Square Logo Images	Ads	Square logo images for the ad.
`ad_group_ad_ad_responsive_display_ad_square_marketing_images`	Responsive Display Ad Square Marketing Images	Ads	Square marketing images for the ad.
`ad_group_ad_ad_responsive_display_ad_youtube_videos`	Responsive Display Ad YouTube Videos	Ads	YouTube videos for the ad.
`ad_group_ad_ad_responsive_search_ad_descriptions`	Responsive Search Ad Descriptions	Ads	List of text assets for descriptions.
`ad_group_ad_ad_responsive_search_ad_headlines`	Responsive Search Ad Headlines	Ads	List of text assets for headlines.
`ad_group_ad_ad_responsive_search_ad_path1`	Responsive Search Ad Path 1	Ads	First part of text appended to the URL in the ad.
`ad_group_ad_ad_responsive_search_ad_path2`	Responsive Search Ad Path 2	Ads	Second part of text appended to the URL in the ad.
`ad_group_ad_ad_shopping_comparison_listing_ad_headline`	Shopping Comparison Listing Ad Headline	Ads	Headline of the Shopping Comparison Listing Ad.
`ad_group_ad_ad_shopping_product_ad`	Shopping Product Ad	Ads	Details pertaining to a Shopping product ad.
`ad_group_ad_ad_shopping_smart_ad`	Shopping Smart Ad	Ads	Details pertaining to a Smart Shopping ad.
`ad_group_ad_ad_smart_campaign_ad_descriptions`	Smart Campaign Ad Descriptions	Ads	List of text assets for Smart Campaign Ad descriptions.
`ad_group_ad_ad_smart_campaign_ad_headlines`	Smart Campaign Ad Headlines	Ads	List of text assets for Smart Campaign Ad headlines.
`ad_group_ad_ad_strength`	Ad strength	Ads	Overall ad strength for this ad group ad.
`ad_group_ad_ad_system_managed_resource_source`	System Managed Resource Source	Ads	Source if this ad is system managed.
`ad_group_ad_ad_text_ad_description1`	Text Ad Description 1	Ads	First line of the Text Ad’s description.
`ad_group_ad_ad_text_ad_description2`	Text Ad Description 2	Ads	Second line of the Text Ad’s description.
`ad_group_ad_ad_text_ad_headline`	Text Ad Headline	Ads	Headline of the Text Ad.
`ad_group_ad_ad_tracking_url_template`	Tracking URL Template (Ad)	Ads	URL template for constructing a tracking URL for the ad.
`ad_group_ad_ad_travel_ad`	Travel Ad	Ads	Details pertaining to a travel ad.
`ad_group_ad_ad_type`	Ad type	Ads	Type of ad.
`ad_group_ad_ad_url_collections`	URL Collections	Ads	Additional URLs for the ad tagged with unique identifiers.
`ad_group_ad_ad_url_custom_parameters`	Custom Parameters (Ad)	Ads	Custom parameters specific to this ad.
`ad_group_ad_ad_video_ad_bumper_action_button_label`	Bumper Ad Action Button Label	Ads	Label on the Call To Action button for bumper video ad.
`ad_group_ad_ad_video_ad_bumper_action_headline`	Bumper Ad Action Headline	Ads	Additional text with CTA button for bumper video ad.
`ad_group_ad_ad_video_ad_bumper_companion_banner_asset`	Bumper Ad Companion Banner Asset	Ads	Asset resource name of the companion banner image for bumper video ad.
`ad_group_ad_ad_video_ad_in_feed_description1`	In-Feed Video Ad Description 1	Ads	First text line for the In-Feed Video Ad.
`ad_group_ad_ad_video_ad_in_feed_description2`	In-Feed Video Ad Description 2	Ads	Second text line for the In-Feed Video Ad.
`ad_group_ad_ad_video_ad_in_feed_headline`	In-Feed Video Ad Headline	Ads	Headline of the In-Feed Video Ad.
`ad_group_ad_ad_video_ad_in_feed_thumbnail`	In-Feed Video Ad Thumbnail	Ads	Video thumbnail image to use for In-Feed Video Ad.
`ad_group_ad_ad_video_ad_in_stream_action_button_label`	In-Stream Ad Action Button Label	Ads	Label on the CTA button for in-stream video ad.
`ad_group_ad_ad_video_ad_in_stream_action_headline`	In-Stream Ad Action Headline	Ads	Additional text with CTA button for in-stream video ad.
`ad_group_ad_ad_video_ad_in_stream_companion_banner_asset`	In-Stream Ad Companion Banner Asset	Ads	Asset resource name of the companion banner for in-stream video ad.
`ad_group_ad_ad_video_ad_non_skippable_action_button_label`	Non-Skippable Ad Action Button Label	Ads	Label on the Call To Action button for non-skippable video ad.
`ad_group_ad_ad_video_ad_non_skippable_action_headline`	Non-Skippable Ad Action Headline	Ads	Additional text with Call To Action button for non-skippable video ad.
`ad_group_ad_ad_video_ad_non_skippable_companion_banner_asset`	Non-Skippable Ad Companion Banner Asset	Ads	Asset resource name of the companion banner for non-skippable video ad.
`ad_group_ad_ad_video_ad_out_stream_description`	Out-Stream Ad Description	Ads	Description line for the Out-Stream Ad.
`ad_group_ad_ad_video_ad_out_stream_headline`	Out-Stream Ad Headline	Ads	Headline of the Out-Stream Ad.
`ad_group_ad_ad_video_ad_video_asset`	Video Ad Video Asset	Ads	Asset resource name of the video for the Video Ad.
`ad_group_ad_ad_video_responsive_ad_breadcrumb1`	Video Responsive Ad Breadcrumb 1	Ads	First part of text appearing with displayed URL for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_breadcrumb2`	Video Responsive Ad Breadcrumb 2	Ads	Second part of text appearing with displayed URL for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_call_to_actions`	Video Responsive Ad Call to Actions	Ads	List of text assets for the button (e.g., Call To Action) for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_companion_banners`	Video Responsive Ad Companion Banners	Ads	List of image assets for the companion banner for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_descriptions`	Video Responsive Ad Descriptions	Ads	List of text assets for the description for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_headlines`	Video Responsive Ad Headlines	Ads	List of text assets for the short headline for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_long_headlines`	Video Responsive Ad Long Headlines	Ads	List of text assets for the long headline for Video Responsive Ad.
`ad_group_ad_ad_video_responsive_ad_videos`	Video Responsive Ad Videos	Ads	List of YouTube video assets for the Video Responsive Ad.
`ad_group_ad_asset_view_id`	Ad Group Ad Asset View ID	Ads	Resource name of the ad group ad asset view. Format: customers/{customer_id}/adGroupAdAssetViews/{AdGroupAdAsset.ad_group_id}~{AdGroupAdAsset.ad_id}~{AdGroupAdAsset.asset_id}~{AdGroupAdAsset.field_type}.
`ad_group_ad_labels`	Ad Labels	Ads	Resource names of labels attached to this ad group ad.
`ad_group_ad_policy_summary_approval_status`	Ad policy approval status	Ads	Overall approval status of this ad based on policy topic entries.
`ad_group_ad_policy_summary_policy_topic_entries`	Ad Policy Topic Entries	Ads	List of policy findings for this ad.
`ad_group_ad_policy_summary_review_status`	Ad Policy Review Status	Ads	Current review process status of this ad.
`ad_group_ad_resource_name`	Ad Group Ad Resource Name	Ads	Resource name of the ad.
`ad_group_ad_status`	Ad status	Ads	Status of the ad.
`click_type`	Click type	Ads	Click type.
`detail_placement_view_display_name`	Detail Placement Display Name	Ads	Display name (URL name for websites, YouTube video name, translated mobile app name).
`detail_placement_view_group_placement_target_url`	Detail Placement Group Target URL	Ads	URL of the group placement (domain, app store link, YouTube channel URL).
`detail_placement_view_placement`	Placement	Ads	Automatic placement string at detail level (website URL, mobile app ID, YouTube video ID).
`detail_placement_view_placement_type`	Placement type	Ads	Type of the placement (Website, YouTube Video, Mobile Application).
`detail_placement_view_resource_name`	Detail Placement View Resource Name	Ads	Resource name of the detail placement view. Format: customers/{customer_id}/detailPlacementViews/{ad_group_id}~{base64_placement}.
`detail_placement_view_target_url`	Detail Placement Target URL	Ads	URL of the placement (website, app store link, YouTube video URL).
`expanded_final_url`	Expanded Final URL	Ads	Final URL clicks are directed to.
`slot`	Slot	Ads	Slot where the ad was shown.
`unexpanded_final_url`	Unexpanded Final URL	Ads	Advertiser-specified final URL.
`utm_campaign`	UTM Campaign	Ads	Advertiser-specified final URL utm_campaign param.
`utm_content`	UTM Content	Ads	Advertiser-specified final URL utm_content param.
`utm_medium`	UTM Medium	Ads	Advertiser-specified final URL utm_medium param.
`utm_source`	UTM Source	Ads	Advertiser-specified final URL utm_source param.
`utm_term`	UTM Term	Ads	Advertiser-specified final URL utm_term param.
`campaign_accessible_bidding_strategy`	Campaign Accessible Bidding Strategy	Campaigns	Resource name of AccessibleBiddingStrategy for the attached portfolio bidding strategy.
`campaign_ad_serving_optimization_status`	Ad Serving Optimization Status	Campaigns	Ad serving optimization status of the campaign.
`campaign_advertising_channel_sub_type`	Advertising channel subty…	Campaigns	Advertising channel sub-type of the campaign.
`campaign_advertising_channel_type`	Advertising channel type	Campaigns	Advertising channel type of the campaign.
`campaign_app_campaign_setting_app_id`	App Campaign App ID	Campaigns	Application store ID of the specific app for the campaign.
`campaign_app_campaign_setting_app_store`	App Campaign App Store	Campaigns	Application store distributing the specific app for the campaign.
`campaign_app_campaign_setting_bidding_strategy_goal_type`	App Campaign Bidding Goal	Campaigns	Bidding strategy goal type of the campaign.
`campaign_audience_setting_use_audience_grouped`	Use Audience Grouped	Campaigns	Whether to use audience grouped setting for targeting in the campaign.
`campaign_base_campaign`	Base Campaign Id	Campaigns	Base campaign from which this draft/trial campaign was created.
`campaign_bidding_strategy`	Campaign Bid Strategy	Campaigns	Bidding strategy of the campaign.
`campaign_bidding_strategy_system_status`	Campaign Bid Strategy System Status	Campaigns	Bidding strategy system status of the campaign.
`campaign_bidding_strategy_type`	Campaign Bid Strategy Ty…	Campaigns	Bidding strategy type of the campaign.
`campaign_campaign_budget`	Campaign Budget	Campaigns	Campaign budget of the campaign.
`campaign_campaign_group`	Campaign Group	Campaigns	Campaign group of the campaign.
`campaign_commission_commission_rate_micros`	Commission Rate	Campaigns	Commission rate of the campaign (micros).
`campaign_dynamic_search_ads_setting_domain_name`	Dynamic Search Ads Domain	Campaigns	Domain name of the campaign for Dynamic Search Ads.
`campaign_dynamic_search_ads_setting_feeds`	Dynamic Search Ads Feeds	Campaigns	Feeds of the campaign for Dynamic Search Ads.
`campaign_dynamic_search_ads_setting_language_code`	Dynamic Search Ads Language	Campaigns	Language code of the campaign for Dynamic Search Ads.
`campaign_dynamic_search_ads_setting_use_supplied_urls_only`	Dynamic Search Ads Use Supplied URLs	Campaigns	Whether to use supplied URLs only for Dynamic Search Ads campaign.
`campaign_edit_link`	Campaign Edit Link	Campaigns	Campaign Edit Link.
`campaign_end_date`	End Date	Campaigns	End date of the campaign.
`campaign_excluded_parent_asset_field_types`	Excluded Parent Asset Field Types	Campaigns	Excluded parent asset field types of the campaign.
`campaign_excluded_parent_asset_set_types`	Excluded Parent Asset Set Types	Campaigns	Excluded parent asset set types of the campaign.
`campaign_experiment_type`	Campaign Trial Type	Campaigns	Experiment type of the campaign.
`campaign_final_url_suffix`	Final URL Suffix (Campaign)	Campaigns	Final URL suffix of the campaign.
`campaign_frequency_caps`	Frequency Caps	Campaigns	Frequency caps of the campaign.
`campaign_geo_target_type_setting_negative_geo_target_type`	Negative Geo Target Type	Campaigns	Negative geo target type of the campaign.
`campaign_geo_target_type_setting_positive_geo_target_type`	Positive Geo Target Type	Campaigns	Positive geo target type of the campaign.
`campaign_group_id`	Campaign Group ID	Campaigns	ID of the campaign group.
`campaign_group_name`	Campaign Group Name	Campaigns	Name of the campaign group.
`campaign_group_resource_name`	Campaign Group Resource Name	Campaigns	Resource name of the campaign group.
`campaign_group_status`	Campaign Group Status	Campaigns	Status of the campaign group.
`campaign_hotel_property_asset_set`	Hotel Property Asset Set	Campaigns	Hotel property asset set of the campaign.
`campaign_hotel_setting_hotel_center_id`	Hotel Center ID	Campaigns	Hotel center ID of the campaign.
`campaign_id`	Campaign ID	Campaigns	ID of the campaign.
`campaign_labels`	Campaign Labels	Campaigns	Labels of the campaign.
`campaign_listing_type`	Listing Type	Campaigns	Listing type of the campaign.
`campaign_local_campaign_setting_location_source_type`	Local Campaign Location Source	Campaigns	Location source type of the campaign for local campaigns.
`campaign_local_services_campaign_settings_category_bids`	Local Services Category Bids	Campaigns	Category bids of the campaign for local services.
`campaign_manual_cpa`	Manual CPA	Campaigns	Manual CPA of the campaign.
`campaign_manual_cpc_enhanced_cpc_enabled`	Manual CPC Enhanced CPC Enabled	Campaigns	Whether manual CPC enhanced CPC is enabled for the campaign.
`campaign_manual_cpm`	Manual CPM	Campaigns	Manual CPM of the campaign.
`campaign_manual_cpv`	Manual CPV	Campaigns	Manual CPV of the campaign.
`campaign_maximize_conversion_value_target_roas`	Campaign Max Conv. Value Target ROAS	Campaigns	Maximize conversion value target ROAS of the campaign.
`campaign_maximize_conversions_target_cpa_micros`	Campaign Max Conversions Target CPA	Campaigns	Maximize conversions target CPA of the campaign (micros).
`campaign_name`	Campaign	Campaigns	Name of the campaign.
`campaign_network_settings_target_content_network`	Content Network Enabled	Campaigns	Target content network setting of the campaign.
`campaign_network_settings_target_google_search`	Google Search Enabled	Campaigns	Target Google search setting of the campaign.
`campaign_network_settings_target_partner_search_network`	Partner Search Network Enabled	Campaigns	Target partner search network setting of the campaign.
`campaign_network_settings_target_search_network`	Search Network Enabled	Campaigns	Target search network setting of the campaign.
`campaign_optimization_goal_setting_optimization_goal_types`	Optimization Goal Types	Campaigns	Optimization goal types of the campaign.
`campaign_optimization_score`	Campaign Optimization Score	Campaigns	Optimization score of the campaign.
`campaign_payment_mode`	Payment Mode	Campaigns	Payment mode of the campaign.
`campaign_percent_cpc_cpc_bid_ceiling_micros`	Percent CPC Bid Ceiling	Campaigns	CPC bid ceiling of the campaign for Percent CPC.
`campaign_percent_cpc_enhanced_cpc_enabled`	Percent CPC Enhanced CPC Enabled	Campaigns	Enhanced CPC enabled for Percent CPC of the campaign.
`campaign_performance_max_upgrade_performance_max_campaign`	Performance Max Campaign	Campaigns	Performance Max campaign associated with the upgrade.
`campaign_performance_max_upgrade_pre_upgrade_campaign`	Pre-Upgrade Campaign	Campaigns	Pre-upgrade campaign associated with the Performance Max upgrade.
`campaign_performance_max_upgrade_status`	Performance Max Upgrade Status	Campaigns	Status of the Performance Max upgrade.
`campaign_primary_status`	Campaign Status	Campaigns	Primary status of the campaign (overall serving state).
`campaign_primary_status_reasons`	Campaign Primary Status Reasons	Campaigns	Reasons for the campaign’s primary status.
`campaign_real_time_bidding_setting_opt_in`	Real-time Bidding Opt-in	Campaigns	Real-time bidding setting opt-in for the campaign.
`campaign_resource_name`	Campaign Resource Name	Campaigns	Resource name of the campaign.
`campaign_selective_optimization_conversion_actions`	Selective Optimization Conversion Actions	Campaigns	Selective optimization conversion actions of the campaign.
`campaign_serving_status`	Campaign state	Campaigns	Serving status of the campaign.
`campaign_shopping_setting_campaign_priority`	Shopping Campaign Priority	Campaigns	Shopping setting campaign priority of the campaign.
`campaign_shopping_setting_enable_local`	Shopping Enable Local	Campaigns	Shopping setting enable local of the campaign.
`campaign_shopping_setting_feed_label`	Shopping Feed Label	Campaigns	Shopping setting feed label of the campaign.
`campaign_shopping_setting_merchant_id`	Merchant Center ID	Campaigns	Shopping setting merchant ID of the campaign.
`campaign_shopping_setting_use_vehicle_inventory`	Shopping Use Vehicle Inventory	Campaigns	Shopping setting use vehicle inventory of the campaign.
`campaign_start_date`	Start Date	Campaigns	Start date of the campaign.
`campaign_status`	Campaign status	Campaigns	Status of the campaign.
`campaign_target_cpa_cpc_bid_ceiling_micros`	Campaign Target CPA Bid Ceiling	Campaigns	Target CPA CPC bid ceiling of the campaign (micros).
`campaign_target_cpa_cpc_bid_floor_micros`	Campaign Target CPA Bid Floor	Campaigns	Target CPA CPC bid floor of the campaign (micros).
`campaign_target_cpa_target_cpa_micros`	Target CPA	Campaigns	Target CPA of the campaign (micros).
`campaign_target_cpm_target_frequency_goal_target_count`	Target CPM Frequency Goal Count	Campaigns	Target CPM frequency goal target count of the campaign.
`campaign_target_cpm_target_frequency_goal_time_unit`	Target CPM Frequency Goal Time Unit	Campaigns	Target CPM frequency goal time unit of the campaign.
`campaign_target_impression_share_cpc_bid_ceiling_micros`	Campaign Target IS Bid Ceiling	Campaigns	Target impression share CPC bid ceiling of the campaign (micros).
`campaign_target_impression_share_location`	Campaign Target IS Location	Campaigns	Target impression share location of the campaign.
`campaign_target_impression_share_location_fraction_micros`	Campaign Target IS Location Fraction	Campaigns	Target impression share location fraction of the campaign (micros).
`campaign_target_roas_cpc_bid_ceiling_micros`	Campaign Target ROAS Bid Ceiling	Campaigns	Target ROAS CPC bid ceiling of the campaign (micros).
`campaign_target_roas_cpc_bid_floor_micros`	Campaign Target ROAS Bid Floor	Campaigns	Target ROAS CPC bid floor of the campaign (micros).
`campaign_target_roas_target_roas`	Target ROAS	Campaigns	Target ROAS of the campaign.
`campaign_target_spend_cpc_bid_ceiling_micros`	Campaign Target Spend Bid Ceiling	Campaigns	Target spend CPC bid ceiling of the campaign (micros).
`campaign_target_spend_target_spend_micros`	Campaign Target Spend	Campaigns	Target spend of the campaign (micros).
`campaign_targeting_setting_target_restrictions`	Targeting Restrictions	Campaigns	Campaign targeting setting target restrictions of the campaign.
`campaign_tracking_setting_tracking_url`	Tracking URL (Campaign)	Campaigns	Campaign tracking setting tracking URL of the campaign.
`campaign_tracking_url_template`	Tracking URL Template (Campaign)	Campaigns	Campaign tracking URL template of the campaign.
`campaign_travel_campaign_settings_travel_account_id`	Travel Campaign Account ID	Campaigns	Campaign travel campaign settings travel account ID of the campaign.
`campaign_url_custom_parameters`	Custom Parameters (Campaign)	Campaigns	Campaign URL custom parameters of the campaign.
`campaign_url_expansion_opt_out`	URL Expansion Opt-out	Campaigns	Campaign URL expansion opt-out setting.
`campaign_vanity_pharma_vanity_pharma_display_url_mode`	Vanity Pharma Display URL Mode	Campaigns	Campaign vanity pharma display URL mode.
`campaign_vanity_pharma_vanity_pharma_text`	Vanity Pharma Text	Campaigns	Campaign vanity pharma text.
`campaign_video_brand_safety_suitability`	Video Brand Safety Suitability	Campaigns	Campaign video brand safety suitability.
`all_conversions`	All conv.	Conversions	Total number of conversions (includes all sources).
`all_conversions_by_conversion_date`	All Conv. (by Conv. Date)	Conversions	Total number of conversions, by conversion date.
`all_conversions_from_click_to_call`	All conversions from click-to-call	Conversions	All Conversions From Click To Call.
`all_conversions_from_directions`	All conversions from directions	Conversions	All Conversions From Directions.
`all_conversions_from_interactions_rate`	All conv. rate from Interactions	Conversions	All conversions from interactions divided by ad interactions.
`all_conversions_from_location_asset_click_to_call`	All conv. from location asset click-to-call	Conversions	All Conversions From Location Asset Click To Call.
`all_conversions_from_location_asset_directions`	All conv. from location asset directions	Conversions	All Conversions From Location Asset Directions.
`all_conversions_from_location_asset_menu`	All conv. from location asset menu	Conversions	All Conversions From Location Asset Menu.
`all_conversions_from_location_asset_order`	All conv. from location asset order	Conversions	All Conversions From Location Asset Order.
`all_conversions_from_location_asset_other_engagement`	All conv. from location asset other engagement	Conversions	All Conversions From Location Asset Other Engagement.
`all_conversions_from_location_asset_store_visits`	All conv. from location asset store visits	Conversions	All Conversions From Location Asset Store Visits.
`all_conversions_from_location_asset_website`	All conv. from location asset website	Conversions	All Conversions From Location Asset Website.
`all_conversions_from_menu`	All conversions from menu	Conversions	All Conversions From Menu.
`all_conversions_from_order`	All conversions from order	Conversions	All Conversions From Order.
`all_conversions_from_other_engagement`	All conversions from other engagement	Conversions	All Conversions From Other Engagement.
`all_conversions_from_store_visit`	All conversions from store visit	Conversions	All Conversions From Store Visit.
`all_conversions_from_store_website`	All conversions from store website	Conversions	All Conversions From Store Website.
`all_conversions_value`	All conv. value	Conversions	Value of all conversions.
`all_conversions_value_by_conversion_date`	All Conv. Value (by Conv. Date)	Conversions	Value of all conversions, by conversion date.
`conversion_last_conversion_date`	Last Conversion Date	Conversions	Conversion Last Conversion Date.
`conversion_last_received_request_date_time`	Last Received Request Date Time	Conversions	Conversion Last Received Request Date Time.
`conversion_per_impression`	Conversion per Impression	Conversions	Conversions / Impressions.
`conversion_rate`	Click conversion rate	Conversions	Conversions / Clicks.
`conversion_value_per_click`	Conv. value / click	Conversions	Valor de conversiones dividido por clics.
`conversion_value_per_cost`	Conv. value / cost	Conversions	Valor de conversiones dividido por costo.
`conversions`	Total conversions	Conversions	Number of conversions (primary actions).
`conversions_add_to_cart`	Conversions Add to Cart	Conversions	Number of conversions add to cart.
`conversions_begin_checkout`	Conversions Begin Checkout	Conversions	Number of conversions begin checkout.
`conversions_book_appointment`	Conversions Book Appointment	Conversions	Number of conversions book appointment.
`conversions_by_conversion_date`	Conversions (by Conv. Date)	Conversions	Number of conversions, by conversion date.
`conversions_contact`	Conversions Contact	Conversions	Number of conversions contact.
`conversions_converted_lead`	Conversions Converted Lead	Conversions	Number of conversions converted lead.
`conversions_default`	Conversions Default	Conversions	Number of conversions default.
`conversions_download`	Conversions Download	Conversions	Number of conversions download.
`conversions_engagement`	Conversions Engagement	Conversions	Number of conversions engagement.
`conversions_from_interactions_rate`	Conv. rate	Conversions	Conversions from interactions / number of ad interactions.
`conversions_get_directions`	Conversions Get Directions	Conversions	Number of conversions get directions.
`conversions_imported_lead`	Conversions Imported Lead	Conversions	Number of conversions imported lead.
`conversions_outbound_click`	Conversions Outbound Click	Conversions	Number of conversions outbound click.
`conversions_page_view`	Conversions Page View	Conversions	Number of conversions page view.
`conversions_phone_call_lead`	Conversions Phone Call Lead	Conversions	Number of conversions phone call lead.
`conversions_purchase`	Conversions Purchase	Conversions	Number of conversions purchase.
`conversions_qualified_lead`	Conversions Qualified Lead	Conversions	Number of conversions qualified lead.
`conversions_request_quote`	Conversions Request Quote	Conversions	Number of conversions request quote.
`conversions_signup`	Conversions Signup	Conversions	Number of conversions signup.
`conversions_store_sale`	Conversions Store Sale	Conversions	Number of conversions store sale.
`conversions_store_visit`	Conversions Store Visit	Conversions	Number of conversions store visit.
`conversions_submit_lead_form`	Conversions Submit Lead Form	Conversions	Number of conversions submit lead form.
`conversions_subscribe_paid`	Conversions Subscribe Paid	Conversions	Number of conversions subscribe paid.
`conversions_unknown`	Conversions Unknown	Conversions	Number of conversions unknown.
`conversions_unspecified`	Conversions Unspecified	Conversions	Number of conversions unspecified.
`conversions_value`	Conversions value	Conversions	Value of conversions.
`conversions_value_by_conversion_date`	Conversions Value (by Conv. Date)	Conversions	Value of conversions, by conversion date.
`cost_per_all_conversions`	Cost / all conv.	Conversions	Cost of ad interactions / all conversions.
`cost_per_conversion`	Cost / conv.	Conversions	Cost of ad interactions / conversions.
`cost_per_in_app_action`	Cost / in-app action	Conversions	Costo dividido por acciones en la aplicación.
`cost_per_install`	Cost / install	Conversions	Costo dividido por instalaciones.
`cross_device_conversions`	Cross-device conv.	Conversions	Conversions from clicks on one device, converting on a different device/browser.
`cross_device_conversions_value_micros`	Cross-device Conv. Value	Conversions	Cross Device Conversions Value (micros).
`current_model_attributed_conversions`	Current model attributed conv.	Conversions	Current model attributed conversions.
`current_model_attributed_conversions_from_interactions_rate`	Current model attributed conv. rate from interactions	Conversions	Current model attributed conversions from interactions rate.
`current_model_attributed_conversions_from_interactions_value_per_interaction`	Current model attributed conv. value per interaction	Conversions	Current model attributed conversions from interactions value per interaction.
`current_model_attributed_conversions_value`	Current model attributed conv. value	Conversions	Current model attributed conversions value.
`current_model_attributed_conversions_value_per_cost`	Current model attributed conv. value / cost	Conversions	Current model attributed conversions value per cost.
`orders`	Orders	Conversions	Orders count.
`value_per_all_conversions`	Value / all conv.	Conversions	Value of all conversions / number of all conversions.
`value_per_all_conversions_by_conversion_date`	Value / all conv. (by Conv. Date)	Conversions	Value of all conversions / number of all conversions, by conversion date.
`value_per_conversion`	Value / conv.	Conversions	Value of conversions / number of conversions.
`value_per_conversions_by_conversion_date`	Value / conv. (by Conv. Date)	Conversions	Value of conversions / number of conversions, by conversion date.
`value_per_current_model_attributed_conversion`	Value / current model attributed conv.	Conversions	Value per current model attributed conversion.
`view_through_conversions`	View-through conv.	Conversions	Total number of view-through conversions.
`view_through_conversions_from_location_asset_click_to_call`	View-through conv. from location asset click-to-call	Conversions	View Through Conversions From Location Asset Click To Call.
`view_through_conversions_from_location_asset_directions`	View-through conv. from location asset directions	Conversions	View Through Conversions From Location Asset Directions.
`view_through_conversions_from_location_asset_menu`	View-through conv. from location asset menu	Conversions	View Through Conversions From Location Asset Menu.
`view_through_conversions_from_location_asset_order`	View-through conv. from location asset order	Conversions	View Through Conversions From Location Asset Order.
`view_through_conversions_from_location_asset_other_engagement`	View-through conv. from location asset other engagement	Conversions	View Through Conversions From Location Asset Other Engagement.
`view_through_conversions_from_location_asset_store_visits`	Store visits (view-throu…)	Conversions	View Through Conversions From Location Asset Store Visits.
`view_through_conversions_from_location_asset_website`	Website visits (view-throu…)	Conversions	View Through Conversions From Location Asset Website.
`accessible_bidding_strategy_id`	Accessible Bidding Strategy ID	Bidding	ID of the accessible bidding strategy.
`accessible_bidding_strategy_maximize_conversion_value_target_roas`	Accessible Max Conv. Value Target ROAS	Bidding	Target ROAS option for accessible “Maximize Conversion Value” strategy.
`accessible_bidding_strategy_maximize_conversions_target_cpa_micros`	Accessible Max Conv. Target CPA	Bidding	Target CPA option for accessible “Maximize Conversions” strategy (micros).
`accessible_bidding_strategy_name`	Accessible Bidding Strategy Name	Bidding	Name of the accessible bidding strategy.
`accessible_bidding_strategy_owner_customer_id`	Accessible Bidding Strategy Owner ID	Bidding	ID of the Customer which owns the bidding strategy.
`accessible_bidding_strategy_owner_descriptive_name`	Accessible Bidding Strategy Owner Name	Bidding	Descriptive name of the Customer which owns the bidding strategy.
`accessible_bidding_strategy_resource_name`	Accessible Bidding Strategy Resource Name	Bidding	Resource name of the accessible bidding strategy.
`accessible_bidding_strategy_target_cpa_target_cpa_micros`	Accessible Target CPA	Bidding	Average CPA target for accessible “Target CPA” strategy (micros).
`accessible_bidding_strategy_target_impression_share_cpc_bid_ceiling_micros`	Accessible Target IS Bid Ceiling	Bidding	Highest CPC bid permitted by accessible “Target Impression Share” strategy (micros).
`accessible_bidding_strategy_target_impression_share_location`	Accessible Target IS Location	Bidding	Targeted location on the search results page for accessible “Target Impression Share” strategy.
`accessible_bidding_strategy_target_impression_share_location_fraction_micros`	Accessible Target IS Location Fraction	Bidding	Chosen fraction of ads shown in targeted location for accessible “Target Impression Share” strategy (micros).
`accessible_bidding_strategy_target_roas_target_roas`	Accessible Target ROAS	Bidding	Chosen revenue per unit of spend for accessible “Target ROAS” strategy.
`accessible_bidding_strategy_target_spend_cpc_bid_ceiling_micros`	Accessible Target Spend Bid Ceiling	Bidding	Maximum bid limit set by accessible “Target Spend” strategy (micros).
`accessible_bidding_strategy_target_spend_target_spend_micros`	Accessible Target Spend	Bidding	Spend target under which to maximize clicks for accessible “Target Spend” strategy (micros).
`accessible_bidding_strategy_type`	Accessible Bidding Strategy Type	Bidding	Type of the accessible bidding strategy.
`bidding_strategy_aligned_campaign_budget_id`	Bidding Strategy Aligned Budget ID	Bidding	ID of campaign budget aligned with this portfolio bidding strategy.
`bidding_strategy_campaign_count`	Campaigns in Strategy	Bidding	Number of campaigns attached to this bidding strategy.
`bidding_strategy_currency_code`	Bidding Strategy Currency Code	Bidding	Currency used by the bidding strategy (ISO 4217 code).
`bidding_strategy_effective_currency_code`	Bidding Strategy Effective Currency Code	Bidding	Effective currency used by the bidding strategy (ISO 4217 code).
`bidding_strategy_enhanced_cpc`	Enhanced CPC (Bidding Strategy)	Bidding	Whether Enhanced CPC is enabled for the bidding strategy.
`bidding_strategy_id`	Bidding Strategy ID	Bidding	ID of the bidding strategy.
`bidding_strategy_maximize_conversion_value_cpc_bid_ceiling_micros`	Max Conv. Value Bid Ceiling	Bidding	Maximum bid limit set by “Maximize Conversion Value” bid strategy (micros).
`bidding_strategy_maximize_conversion_value_cpc_bid_floor_micros`	Max Conv. Value Bid Floor	Bidding	Minimum bid limit set by “Maximize Conversion Value” bid strategy (micros).
`bidding_strategy_maximize_conversion_value_target_roas`	Max Conv. Value Target ROAS	Bidding	Target Return On Ad Spend (ROAS) option for “Maximize Conversion Value” strategy.
`bidding_strategy_maximize_conversions_cpc_bid_ceiling_micros`	Max Conversions Bid Ceiling	Bidding	Maximum bid limit set by “Maximize Conversions” bid strategy (micros).
`bidding_strategy_maximize_conversions_cpc_bid_floor_micros`	Max Conversions Bid Floor	Bidding	Minimum bid limit set by “Maximize Conversions” bid strategy (micros).
`bidding_strategy_maximize_conversions_target_cpa_micros`	Max Conversions Target CPA	Bidding	Target cost per acquisition (CPA) option for “Maximize Conversions” strategy (micros).
`bidding_strategy_name`	Bidding Strategy Name	Bidding	Name of the bidding strategy.
`bidding_strategy_non_removed_campaign_count`	Non-removed Campaign Count	Bidding	Number of non-removed campaigns attached to this bidding strategy.
`bidding_strategy_resource_name`	Bidding Strategy Resource Name	Bidding	Resource name of the bidding strategy.
`bidding_strategy_status`	Bidding Strategy Status	Bidding	Status of the bidding strategy.
`bidding_strategy_target_cpa_cpc_bid_ceiling_micros`	Target CPA Bid Ceiling	Bidding	Maximum bid limit set by “Target CPA” bid strategy (micros).
`bidding_strategy_target_cpa_cpc_bid_floor_micros`	Target CPA Bid Floor	Bidding	Minimum bid limit set by “Target CPA” bid strategy (micros).
`bidding_strategy_target_cpa_target_cpa_micros`	Target CPA	Bidding	Average CPA target for “Target CPA” strategy (micros).
`bidding_strategy_target_impression_share_cpc_bid_ceiling_micros`	Target Impression Share Bid Ceiling	Bidding	Highest CPC bid permitted by “Target Impression Share” strategy (micros).
`bidding_strategy_target_impression_share_location`	Target Impression Share Location	Bidding	Targeted location on the search results page for “Target Impression Share” strategy.
`bidding_strategy_target_impression_share_location_fraction_micros`	Target Impression Share Location Fraction	Bidding	Chosen fraction of ads shown in targeted location (micros, 1M = 100%).
`bidding_strategy_target_roas_cpc_bid_ceiling_micros`	Target ROAS Bid Ceiling	Bidding	Maximum bid limit set by “Target ROAS” bid strategy (micros).
`bidding_strategy_target_roas_cpc_bid_floor_micros`	Target ROAS Bid Floor	Bidding	Minimum bid limit set by “Target ROAS” bid strategy (micros).
`bidding_strategy_target_roas_target_roas`	Target ROAS	Bidding	Chosen revenue per unit of spend for “Target ROAS” strategy.
`bidding_strategy_target_spend_cpc_bid_ceiling_micros`	Target Spend Bid Ceiling	Bidding	Maximum bid limit set by “Target Spend” bid strategy (micros).
`bidding_strategy_target_spend_target_spend_micros`	Target Spend	Bidding	Spend target under which to maximize clicks for “Target Spend” strategy (micros).
`bidding_strategy_type`	Bidding Strategy Type	Bidding	Type of the bidding strategy.
`campaign_budget_aligned_bidding_strategy_id`	Aligned Bidding Strategy ID	Bidding	ID of portfolio bidding strategy aligned with this shared campaign budget.
`campaign_budget_amount_micros`	Budget Amount	Bidding	Amount of the budget, in local currency (micros).
`campaign_budget_delivery_method`	Budget Delivery Method	Bidding	Delivery method for campaign budget spending.
`campaign_budget_explicitly_shared`	Budget Explicitly Shared	Bidding	Whether the budget is explicitly shared.
`campaign_budget_has_recommended_budget`	Has Recommended Budget	Bidding	Whether there is a recommended budget for this campaign budget.
`campaign_budget_id`	Budget ID	Bidding	ID of the campaign budget.
`campaign_budget_name`	Budget Name	Bidding	Name of the campaign budget.
`campaign_budget_period`	Budget Period	Bidding	Period over which to spend the budget.
`campaign_budget_recommended_budget_amount_micros`	Recommended Budget Amount	Bidding	The recommended budget amount (in micros).
`campaign_budget_recommended_budget_estimated_change_weekly_clicks`	Recommended Budget Est. Weekly Clicks	Bidding	Estimated change in weekly clicks if recommended budget is applied.
`campaign_budget_recommended_budget_estimated_change_weekly_cost_micros`	Recommended Budget Est. Weekly Cost	Bidding	Estimated change in weekly cost (micros) if recommended budget is applied.
`campaign_budget_recommended_budget_estimated_change_weekly_interactions`	Recommended Budget Est. Weekly Interactions	Bidding	Estimated change in weekly interactions if recommended budget is applied.
`campaign_budget_recommended_budget_estimated_change_weekly_views`	Recommended Budget Est. Weekly Views	Bidding	Estimated change in weekly views if recommended budget is applied.
`campaign_budget_reference_count`	Budget Reference Count	Bidding	Number of campaigns actively using the budget.
`campaign_budget_resource_name`	Campaign Budget Resource Name	Bidding	Resource name of the campaign budget.
`campaign_budget_status`	Budget Status	Bidding	Status of this campaign budget.
`campaign_budget_total_amount_micros`	Total Budget Amount	Bidding	Lifetime amount of the budget, in local currency (micros).
`campaign_budget_type`	Budget Type	Bidding	Type of the campaign budget.
`activity_rating`	Activity Rating	Products & Shopping	Activity Rating.
`feed_affiliate_location_feed_data_chain_ids`	Affiliate Location Chain IDs	Products & Shopping	List of chains affiliate location feed syncs locations from.
`feed_affiliate_location_feed_data_relationship_type`	Affiliate Location Relationship Type	Products & Shopping	Relationship chains have with the advertiser.
`feed_attributes`	Feed Attributes	Products & Shopping	The Feed’s attributes.
`feed_id`	Feed ID	Products & Shopping	ID of the feed (read-only).
`feed_item_attribute_values`	Feed Item Attribute Values	Products & Shopping	Feed item’s attribute values.
`feed_item_end_date_time`	Feed Item End Date/Time	Products & Shopping	End time feed item is no longer effective (YYYY-MM-DD HH:MM:SS, customer timezone).
`feed_item_geo_targeting_restriction`	Feed Item Geo-Targeting Restriction	Products & Shopping	Geo targeting restriction for the feed item.
`feed_item_id`	Feed Item ID	Products & Shopping	ID of this feed item.
`feed_item_policy_infos`	Feed Item Policy Info	Products & Shopping	List of info about a feed item’s validation and approval state (read-only).
`feed_item_resource_name`	Feed Item Resource Name	Products & Shopping	Resource name of the feed item. Format: customers/{customer_id}/feedItems/{feed_id}~{feed_item_id}.
`feed_item_start_date_time`	Feed Item Start Date/Time	Products & Shopping	Start time feed item is effective (YYYY-MM-DD HH:MM:SS, customer timezone).
`feed_item_status`	Feed Item Status	Products & Shopping	Status of the feed item (read-only).
`feed_item_url_custom_parameters`	Feed Item Custom Parameters	Products & Shopping	Mappings for substituting custom parameter tags in feed item URLs.
`feed_name`	Feed Name	Products & Shopping	Name of the feed.
`feed_origin`	Feed Origin	Products & Shopping	Specifies who manages the FeedAttributes for the Feed.
`feed_places_location_feed_data_business_name_filter`	Places Feed Business Name Filter	Products & Shopping	Filter Business Profile listings by business name.
`feed_places_location_feed_data_category_filters`	Places Feed Category Filters	Products & Shopping	Filter Business Profile listings by categories.
`feed_places_location_feed_data_email_address`	Places Feed Email Address	Products & Shopping	Email address of a Business Profile or its manager.
`feed_places_location_feed_data_label_filters`	Places Feed Label Filters	Products & Shopping	Filter Business Profile listings by labels.
`feed_resource_name`	Feed Resource Name	Products & Shopping	Resource name of the feed. Format: customers/{customer_id}/feeds/{feed_id}.
`feed_status`	Feed Status	Products & Shopping	Status of the feed (read-only).
`hotel_booking_window_days`	Advanced Booking Window	Products & Shopping	Hotel Booking Window Days.
`hotel_center_id`	Hotel Center ID	Products & Shopping	Hotel center ID.
`hotel_class`	Hotel Class	Products & Shopping	Hotel Class.
`hotel_length_of_stay`	Hotel Length of Stay	Products & Shopping	Hotel Length Of Stay.
`hotel_performance_view_id`	Hotel Performance View ID	Products & Shopping	Hotel Performance View ID.
`hotel_price_bucket`	Hotel Price Bucket	Products & Shopping	Hotel Price Bucket.
`hotel_rate_rule_id`	Hotel Rate Rule ID	Products & Shopping	Hotel Rate Rule ID.
`hotel_rate_type`	Hotel Rate Type	Products & Shopping	Hotel Rate Type.
`partner_hotel_id`	Partner Hotel ID	Products & Shopping	Partner Hotel ID.
`product_aggregator_id`	Product Aggregator ID	Products & Shopping	Product Aggregator ID.
`product_brand`	Brand	Products & Shopping	Product Brand.
`product_category_level`	Category L1 (etc.)	Products & Shopping	Product Category Level.
`product_channel`	Channel	Products & Shopping	Product Channel.
`product_channel_exclusivity`	Channel Exclusivity	Products & Shopping	Product Channel Exclusivity.
`product_condition`	Product Condition	Products & Shopping	Product Condition.
`product_country`	Country of sale	Products & Shopping	Product Country.
`product_custom_attribute_index`	Custom Label 0 (etc.)	Products & Shopping	Product Custom Attribute Index.
`product_custom_attribute_value`	Custom Label 0 (etc.)	Products & Shopping	Product Custom Attribute Value.
`product_feed_label`	Feed Label	Products & Shopping	Product Feed Label.
`product_group_view_id`	Product Group View ID	Products & Shopping	Product Group View ID.
`product_item_id`	Offer ID	Products & Shopping	Product Item ID.
`product_language`	Product Language	Products & Shopping	Product Language.
`product_merchant_id`	Merchant Center ID	Products & Shopping	Product Merchant ID.
`product_store_id`	Store ID	Products & Shopping	Product Store ID.
`product_title`	Product Title	Products & Shopping	Product Title.
`product_type_level`	Product Type L1 (etc.)	Products & Shopping	Product Type Level.
`product_type_value`	Product Type L1 (etc.)	Products & Shopping	Product Type Value.
`travel_activity_performance_view_id`	Travel Activity Performance View ID	Products & Shopping	Travel Activity Performance View ID.
`ad_group_ad_label_id`	Ad Group Ad Label ID	System & Admin	Resource name of the ad group ad label. Format: customers/{customer_id}/adGroupAdLabels/{ad_group_id}~{ad_id}~{label_id}.
`ad_group_label_id`	Ad Group Label ID	System & Admin	Resource name of the ad group label. Format: customers/{customer_id}/adGroupLabels/{ad_group_id}~{label_id}.
`campaign_label_id`	Campaign Label ID	System & Admin	Name of the resource. Format: customers/{customer_id}/campaignLabels/{campaign_id}~{label_id}.
`change_event_change_date`	Change Date	System & Admin	Date change was committed on this resource.
`change_event_change_date_time`	Change Date/Time	System & Admin	Time change was committed on this resource.
`change_event_change_resource_name`	Change Resource Name	System & Admin	Simply resource this change occurred on.
`change_event_change_resource_type`	Change Resource Type	System & Admin	Type of the changed resource.
`change_event_changed_fields`	Changed Fields	System & Admin	List of fields changed in the returned resource.
`change_event_client_type`	Change Client Type	System & Admin	Where the change was made through.
`change_event_new_resource`	New Resource	System & Admin	New resource after the change (only changed fields populated).
`change_event_old_resource`	Old Resource	System & Admin	Old resource before the change (only changed fields populated).
`change_event_resource_change_operation`	Resource Change Operation	System & Admin	Operation on the changed resource.
`change_event_resource_name`	Change Event Resource Name	System & Admin	Resource name of the change event. Format: customers/{customer_id}/changeEvents/{timestamp_micros}~{command_index}~{mutate_index}.
`change_event_user_email`	User Email (Change Event)	System & Admin	Email of the user who made this change.
`click_view_id`	Click View ID	System & Admin	Resource name of the click view. Format: customers/{customer_id}/clickViews/{date (yyyy-MM-dd)}~{gclid}.
`expanded_landing_page_view_id`	Expanded Landing Page View ID	System & Admin	Resource name of the expanded landing page view. Format: customers/{customer_id}/expandedLandingPageViews/{expanded_final_url_fingerprint}.
`gclid`	GCLID	System & Admin	The Google Click ID.
`historical_creative_quality_score`	Historical creative quality score	System & Admin	Creative historical quality score.
`historical_landing_page_quality_score`	Historical landing page quality score	System & Admin	Quality of historical landing page experience.
`historical_quality_score`	Keyword quality score	System & Admin	Historical quality score.
`historical_search_predicted_ctr`	Historical search predicted CTR	System & Admin	Historical search predicted click through rate (CTR).
`interaction_event_types`	Interaction Event Types	System & Admin	Types of payable and free interactions.
`label_id`	Label ID	System & Admin	ID of the label (read only).
`label_name`	Label Name	System & Admin	Name of the label.
`label_resource_name`	Label Resource Name	System & Admin	Name of the resource. Format: customers/{customer_id}/labels/{label_id}.
`label_status`	Label Status	System & Admin	Status of the label (read only).
`label_text_label_background_color`	Label Background Color	System & Admin	Background color of the label in RGB format (e.g., ‘#AABBCC’).
`label_text_label_description`	Label Description	System & Admin	Short description of the label (max 200 characters).
`landing_page_view_id`	Landing Page View ID	System & Admin	Resource name of the landing page view. Format: customers/{customer_id}/landingPageViews/{unexpanded_final_url_fingerprint}.
`optimization_score_uplift`	Optimization Score Uplift	System & Admin	Optimization Score Uplift.
`optimization_score_url`	Optimization Score URL	System & Admin	Optimization Score Url.
`page_number`	Page number	System & Admin	Page number in search results where the ad was shown.
`paid_organic_search_term_view_id`	Paid Organic Search Term View ID	System & Admin	Resource name of the search term view. Format: customers/{customer_id}/paidOrganicSearchTermViews/{campaign_id}~ {ad_group_id}~{URL-base64 search term}.
`real_time`	Real-Time	System & Admin	Get data directly from Google’s API; increases loading time, gives exact data.
`recommendation_type`	Recommendation Type	System & Admin	Recommendation Type.
`search_engine_results_page_type`	Search Engine Results Page Type	System & Admin	Search Engine Results Page Type.
`search_term_view_id`	Search Term View ID	System & Admin	Resource name of the search term view. Format: customers/{customer_id}/searchTermViews/{campaign_id}~{ad_group_id}~{URL-base64_search_term}.
`video_channel_id`	Video Channel ID	System & Admin	Owner channel ID of the video.
`video_channel_url`	Video Channel URL	System & Admin	Video Channel URL.
`video_duration_millis`	Video Duration (ms)	System & Admin	Duration of the video in milliseconds.
`video_id`	Video ID	System & Admin	ID of the video.
`video_image`	Video Image	System & Admin	Video Image.
`video_resource_name`	Video Resource Name	System & Admin	Resource name of the video. Format: customers/{customer_id}/videos/{video_id}.
`video_title`	Video Title	System & Admin	Title of the video.
`video_url`	Video URL	System & Admin	Video URL.
`ad_group_audience_view_id`	Ad Group Audience View ID	Audiences	Resource name of the ad group audience view. Format: customers/{customer_id}/adGroupAudienceViews/{ad_group_id}~{criterion_id}.
`ad_group_criterion_status`	Search keyword status	Audiences	This is the status of the ad group criterion entity, set by the client.
`age`	Age	Audiences	Age Range.
`audience_description`	Audience Description	Audiences	Description of this audience.
`audience_dimensions`	Audience Dimensions	Audiences	Positive dimensions specifying the audience composition.
`audience_exclusion_dimension`	Audience Exclusion Dimension	Audiences	Negative dimension specifying the audience composition.
`audience_id`	Audience ID	Audiences	ID of the audience.
`audience_name`	Audience	Audiences	Name of the audience (unique per account, min 1, max 255).
`audience_resource_name`	Audience Resource Name	Audiences	The Audience resource name.
`audience_scope`	Audience Scope	Audiences	Defines the scope this audience can be used in (CUSTOMER or ASSET_GROUP).
`audience_status`	Audience Status	Audiences	Status of this audience (enabled or removed).
`device`	Device	Audiences	Device type to which metrics apply.
`device_icon`	Device Icon	Audiences	Device icon.
`device_icon_url`	Device Icon URL	Audiences	Device icon url.
`gender`	Gender	Audiences	Gender.
`gender_icon`	Gender Icon	Audiences	Gender icon.
`gender_icon_url`	Gender Icon URL	Audiences	Gender icon url.
`keyword`		Audiences	Associated keyword if one exists and click corresponds to SEARCH channel.
`keyword_info_match_type`	Search keyword match type	Audiences	Match type of the keyword.
`keyword_info_text`	Search keyword (Criterion)	Audiences	Text of the keyword (max 80 chars, 10 words).
`keyword_view_id`	Keyword View ID	Audiences	Resource name of the keyword view. Format: customers/{customer_id}/keywordViews/{ad_group_id}~{criterion_id}.
`new_versus_returning_customers`	New vs Returning Customers	Audiences	Segmentation of conversions by new or returning customer.
`search_term`	Search term	Audiences	Search Term.
`search_term_match_type`	Query match type	Audiences	Search Term Match Type.
`search_term_status`	Search term status	Audiences	Whether the search term is a targeted or excluded keyword.
`sk_ad_network_ad_event_type`	SKAdNetwork Ad Event Type	Audiences	SKAdNetwork Ad Event Type.
`sk_ad_network_attribution_credit`	SKAdNetwork Attribution Credit	Audiences	SKAdNetwork Attribution Credit.
`sk_ad_network_coarse_conversion_value`	SKAdNetwork Coarse Conversion Value	Audiences	SKAdNetwork Coarse Conversion Value.
`sk_ad_network_fine_conversion_value`	SKAdNetwork Fine Conversion Value	Audiences	SKAdNetwork Fine Conversion Value.
`sk_ad_network_postback_sequence_index`	SKAdNetwork Postback Sequence Index	Audiences	SKAdNetwork Postback Sequence Index.
`sk_ad_network_redistributed_fine_conversion_value`	SKAdNetwork Redistributed Fine Conversion Value	Audiences	SKAdNetwork Redistributed Fine Conversion Value.
`sk_ad_network_source_app_sk_ad_network_source_app_id`	SKAdNetwork Source App ID	Audiences	SKAdNetwork Source App ID.
`sk_ad_network_source_domain`	SKAdNetwork Source Domain	Audiences	SKAdNetwork Source Domain.
`sk_ad_network_source_type`	SKAdNetwork Source Type	Audiences	SKAdNetwork Source Type.
`sk_ad_network_user_type`	SKAdNetwork User Type	Audiences	SKAdNetwork User Type.
`webpage_conditions`	Webpage Conditions	Audiences	Conditions for webpage targeting (AND-ed). Empty means all pages targeted.
`webpage_coverage_percentage`	Webpage Coverage Percentage	Audiences	Computed percentage of website coverage based on website target, negative website target, and negative keywords.
`webpage_criterion_name`	Webpage Criterion Name	Audiences	Name of the criterion defined by this parameter, used for identifying/sorting/filtering.
`webpage_sample_urls`	Webpage Sample URLs	Audiences	Sample URLs for webpage targeting.
`activity_city`	Activity City	Geo	Activity City.
`activity_country`	Activity Country	Geo	Activity Country.
`activity_state`	Activity State	Geo	Activity State.
`geo_target_airport`	Geo Target Airport	Geo	Geo Target Airport.
`geo_target_airport_id`	Airport ID	Geo	Geo Target Airport ID.
`geo_target_canton`	Geo Target Canton	Geo	Geo Target Canton.
`geo_target_canton_id`	Canton ID	Geo	Geo Target Canton ID.
`geo_target_city`	City	Geo	Geo Target City.
`geo_target_city_id`	City ID	Geo	Geo Target City ID.
`geo_target_country`	Country/Territory	Geo	Geo Target Country.
`geo_target_country_icon`	Country Icon	Geo	Geo Target Country.
`geo_target_country_icon_url`	Country Icon URL	Geo	Geo Target Country Url.
`geo_target_country_id`	Country ID	Geo	Geo Target Country ID.
`geo_target_county`	Geo Target County	Geo	Geo Target County.
`geo_target_county_id`	County ID	Geo	Geo Target County ID.
`geo_target_district`	Geo Target District	Geo	Geo Target District.
`geo_target_district_id`	District ID	Geo	Geo Target District ID.
`geo_target_metro`	Metro area	Geo	Geo Target Metro.
`geo_target_metro_id`	Metro Area Code	Geo	Geo Target Metro ID.
`geo_target_most_specific_location`	Most specific location	Geo	Geo Target Most Specific Location.
`geo_target_most_specific_location_id`	Most Specific Location ID	Geo	Geo Target Most Specific Location ID.
`geo_target_postal_code`	Postal Code	Geo	Geo Target Postal Code.
`geo_target_postal_code_id`	Postal Code ID	Geo	Geo Target Postal Code ID.
`geo_target_province`	Province	Geo	Geo Target Province.
`geo_target_province_id`	Province ID	Geo	Geo Target Province ID.
`geo_target_region`	Region	Geo	Geo Target Region.
`geo_target_region_id`	Region ID	Geo	Geo Target Region ID.
`geo_target_state`	State	Geo	Geo Target State.
`geo_target_state_id`	State ID	Geo	Geo Target State ID.
`hotel_city`	Hotel City	Geo	Hotel City.
`hotel_country`	Hotel Country	Geo	Hotel Country.
`hotel_state`	Hotel State	Geo	Hotel State.
`location_type`	Location Type	Geo	Type of geo targeting of the campaign.
`ad_group_ad_ad_group`	Ad group	Ad Groups	Ad group to which the ad belongs.
`ad_group_ad_rotation_mode`	Ad Rotation Mode	Ad Groups	Ad rotation mode of the ad group.
`ad_group_audience_setting_use_audience_grouped`	Ad Group Audience Grouped	Ad Groups	Ad group audience setting use audience grouped.
`ad_group_base_ad_group`	Base Ad Group	Ad Groups	Base ad group from which this ad group was created.
`ad_group_campaign`	Campaign (Ad Group)	Ad Groups	Campaign to which the ad group belongs.
`ad_group_cpc_bid_micros`	CPC Bid	Ad Groups	Ad group CPC bid (micros).
`ad_group_cpm_bid_micros`	CPM Bid	Ad Groups	Ad group CPM bid (micros).
`ad_group_cpv_bid_micros`	CPV Bid	Ad Groups	Ad group CPV bid (micros).
`ad_group_display_custom_bid_dimension`	Display Custom Bid Dimension	Ad Groups	Ad group display custom bid dimension.
`ad_group_edit_link`	Ad Group Edit Link	Ad Groups	Ad Group Edit Link.
`ad_group_effective_cpc_bid_micros`	Effective CPC Bid	Ad Groups	Ad group effective CPC bid (micros).
`ad_group_effective_target_cpa_micros`	Effective Target CPA	Ad Groups	Ad group effective target CPA (micros).
`ad_group_effective_target_cpa_source`	Effective Target CPA Source	Ad Groups	Source of the ad group effective target CPA.
`ad_group_effective_target_roas`	Effective Target ROAS	Ad Groups	Ad group effective target ROAS.
`ad_group_effective_target_roas_source`	Effective Target ROAS Source	Ad Groups	Source of the ad group effective target ROAS.
`ad_group_excluded_parent_asset_field_types`	Excluded Parent Asset Field Types (Ad Group)	Ad Groups	Excluded parent asset field types of the ad group.
`ad_group_excluded_parent_asset_set_types`	Excluded Parent Asset Set Types (Ad Group)	Ad Groups	Excluded parent asset set types of the ad group.
`ad_group_final_url_suffix`	Final URL Suffix (Ad Group)	Ad Groups	Ad group final URL suffix.
`ad_group_id`	Ad group ID	Ad Groups	ID of the ad group.
`ad_group_labels`	Ad Group Labels	Ad Groups	Labels of the ad group.
`ad_group_name`	Ad group	Ad Groups	Name of the ad group.
`ad_group_optimized_targeting_enabled`	Optimized Targeting Enabled	Ad Groups	Optimized targeting enabled for the ad group.
`ad_group_percent_cpc_bid_micros`	Percent CPC Bid	Ad Groups	Ad group percent CPC bid (micros).
`ad_group_resource_name`	Ad Group Resource Name	Ad Groups	Resource name of the ad group.
`ad_group_status`	Ad group status	Ad Groups	Status of the ad group.
`ad_group_target_cpa_micros`	Target CPA (Ad Group)	Ad Groups	Ad group target CPA (micros).
`ad_group_target_cpm_micros`	Target CPM (Ad Group)	Ad Groups	Ad group target CPM (micros).
`ad_group_target_roas`	Target ROAS (Ad Group)	Ad Groups	Ad group target ROAS.
`ad_group_targeting_setting_target_restrictions`	Targeting Restrictions (Ad Group)	Ad Groups	Ad group targeting setting target restrictions.
`ad_group_tracking_url_template`	Tracking URL Template (Ad Group)	Ad Groups	Ad group tracking URL template.
`ad_group_type`	Ad group type	Ad Groups	Type of the ad group.
`ad_group_url_custom_parameters`	Custom Parameters (Ad Group)	Ad Groups	Ad group URL custom parameters.
`average_cost`	Avg. Cost	Performance	Average amount paid per interaction. Total cost / total interactions.
`average_cpc`	Avg. CPC	Performance	Total cost of clicks / total clicks received.
`average_cpe`	Avg. CPE	Performance	Average charge per ad engagement. Total cost of engagements / total engagements.
`average_cpm`	Avg. CPM	Performance	Average cost-per-thousand impressions.
`average_cpv`	Avg. CPV	Performance	Average amount paid each time someone views your ad. Total cost of views / number of views.
`average_target_cpa_micros`	Average Target CPA	Performance	Average Target CPA (micros).
`average_target_roas`	Average Target ROAS	Performance	Average Target ROAS.
`clicks`	Clicks	Performance	Number of clicks.
`combined_clicks`	Combined Clicks	Performance	Number of times your ad or site’s unpaid listing was clicked.
`combined_clicks_per_query`	Combined Clicks Per Query	Performance	Combined clicks / combined queries.
`combined_queries`	Combined Queries	Performance	Number of searches returning pages from your site in unpaid results or showing text ads.
`cost_micros`	Cost	Performance	Sum of CPC and CPM costs during the period.
`cost_per_current_model_attributed_conversion`	Cost / current model attributed conv.	Performance	Cost per current model attributed conversion.
`cost_per_engagement`	Cost / engagement	Performance	Cost / Engagements.
`cost_per_video_view`	Cost / video view	Performance	Cost / Video Views.
`ctr`	CTR	Performance	Clicks / Impressions.
`engagement_rate`	Engagement rate	Performance	How often people engage with your ad after it’s shown. Ad expansions / times ad is shown.
`engagements`	Engagements	Performance	Number of engagements.
`interaction_rate`	Interaction Rate	Performance	How often people interact with your ad after it is shown.
`interactions`	Interactions	Performance	Number of interactions.
`organic_clicks`	Organic Clicks	Performance	Number of times site’s unpaid listing was clicked for a query.
`organic_clicks_per_query`	Organic Clicks Per Query	Performance	Organic clicks / total searches returning your site’s pages (organic_queries).
`organic_queries`	Organic Queries	Performance	Total number of searches returning your site’s listing in unpaid results.
`publisher_organic_clicks`	Publisher Organic Clicks	Performance	Publisher Organic Clicks.
`publisher_purchased_clicks`	Publisher Purchased Clicks	Performance	Publisher Purchased Clicks.
`publisher_unknown_clicks`	Publisher Unknown Clicks	Performance	Publisher Unknown Clicks.
`relative_ctr`	Relative CTR	Performance	Relative Ctr.
`absolute_top_impression_percentage`	Impression (Absolute Top) %	Auction metrics	Percent of ad impressions shown as the very first ad above organic search results.
`auction_insight_search_absolute_top_impression_percentage`	Search Abs. Top IS (Auction)	Auction metrics	How often another participant’s ads showed as the very first ad above organic search results (Auction Insights).
`auction_insight_search_impression_share`	Search Impr. share (Auction)	Auction metrics	Percentage of impressions another participant obtained over your eligible impressions (Auction Insights).
`auction_insight_search_outranking_share`	Search Outranking Share (Auction)	Auction metrics	Percentage of impressions where your ads outranked another participant (Auction Insights).
`auction_insight_search_overlap_rate`	Search Overlap Rate (Auction)	Auction metrics	How often another participant’s ad received an impression when yours also did (Auction Insights).
`auction_insight_search_position_above_rate`	Search Position Above Rate (Auction)	Auction metrics	How often another participant’s ad showed in a higher position when both were on the same page (Auction Insights).
`auction_insight_search_top_impression_percentage`	Search Top IS (Auction)	Auction metrics	How often another participant’s ads showed above organic search results (Auction Insights).
`content_budget_lost_impression_share`	Display Lost IS (budget)	Auction metrics	Estimated percent of Display Network eligible impressions lost due to low budget.
`content_impression_share`	Display Impr. share	Auction metrics	Impressions received on Display Network / estimated eligible impressions.
`content_rank_lost_impression_share`	Display Lost IS (rank)	Auction metrics	Estimated percentage of Display Network impressions lost due to poor Ad Rank.
`search_absolute_top_impression_share`	Impression (Absolute Top) %	Auction metrics	Search absolute top impression share of the campaign.
`search_budget_lost_absolute_top_impression_share`	Search Lost Abs. Top IS (Budget)	Auction metrics	Search budget lost absolute top impression share of the campaign.
`search_budget_lost_impression_share`	Search Lost IS (budget)	Auction metrics	Estimated percent of Search Network eligible impressions lost due to low budget.
`search_budget_lost_top_impression_share`	Search Lost Top IS (Budget)	Auction metrics	Search budget lost top impression share of the campaign.
`search_click_share`	Search Click Share	Auction metrics	Search click share of the campaign.
`search_exact_match_impression_share`	Search Exact match IS	Auction metrics	Impressions received / estimated eligible impressions on Search Network for exact match terms.
`search_impression_share`	Search Impr. share	Auction metrics	Impressions received on Search Network / estimated eligible impressions.
`search_rank_lost_absolute_top_impression_share`	Search Lost Abs. Top IS (Rank)	Auction metrics	Search rank lost absolute top impression share of the campaign.
`search_rank_lost_impression_share`	Search Lost IS (rank)	Auction metrics	Estimated percentage of Search Network impressions lost due to poor Ad Rank.
`search_rank_lost_top_impression_share`	Search Lost Top IS (Rank)	Auction metrics	Search rank lost top impression share of the campaign.
`search_top_impression_share`	Impression (Top) %	Auction metrics	Search top impression share of the campaign.
`top_impression_percentage`	Impression (Top) %	Auction metrics	Percent of ad impressions shown anywhere above organic search results.
`conversion_action_category`	Conversion category	Conversion Setup	Conversion action category key.
`conversion_action_category_name`	Conversion Category Name	Conversion Setup	Conversion action category name.
`conversion_action_conversion_source`	Conversion Source	Conversion Setup	Conversion Action Source.
`conversion_action_name`	Conversion Name	Conversion Setup	Conversion Action Name.
`conversion_action_origin`	Conversion Action Origin	Conversion Setup	Conversion Action Origin.
`conversion_action_primary_for_goal`	Conversion Action Primary for Goal	Conversion Setup	Conversion Action Primary For Goal.
`conversion_action_resource_name`	Conversion Action Resource Name	Conversion Setup	Conversion Action Resource Name.
`conversion_action_status`	Conversion Action Status	Conversion Setup	Conversion Action Status.
`conversion_action_type`	Conversion Type	Conversion Setup	Conversion Action Type.
`conversion_adjustment`	Conversion Adjustments	Conversion Setup	Conversion Adjustment.
`conversion_attribution_event_type`	Conversion Attribution Event Type	Conversion Setup	Conversion Attribution Event Type.
`conversion_value_rule_primary_dimension`	Conversion Value Rule Primary Dimension	Conversion Setup	Conversion Value Rule Primary Dimension.
`customer_call_reporting_setting_call_conversion_action`	Call Conversion Action	Conversion Setup	Customer-level call conversion action attributed for a call conversion.
`customer_call_reporting_setting_call_conversion_reporting_enabled`	Call Reporting Enabled	Conversion Setup	Whether call conversion reporting is enabled.
`customer_call_reporting_setting_call_reporting_enabled`	Call Reporting Enabled	Conversion Setup	Whether reporting of phone call events is enabled.
`customer_conversion_tracking_setting_conversion_tracking_id`	Conversion Tracking ID	Conversion Setup	Conversion tracking ID used for this account.
`customer_conversion_tracking_setting_conversion_tracking_status`	Conversion Tracking Status	Conversion Setup	Conversion tracking status, indicating usage and owner.
`customer_conversion_tracking_setting_cross_account_conversion_tracking_id`	Cross-Account Conversion Tracking ID	Conversion Setup	Conversion tracking ID of the customer’s manager.
`customer_conversion_tracking_setting_enhanced_conversions_for_leads_enabled`	Enhanced Conversions for Leads Enabled	Conversion Setup	Whether customer opted-in for enhanced conversions for leads.
`customer_conversion_tracking_setting_google_ads_conversion_customer`	Google Ads Conversion Customer	Conversion Setup	Resource name of the customer where conversions are created and managed.
`external_conversion_source`	External conversion (Source)	Conversion Setup	External Conversion Source.
`all_new_customer_lifetime_value`	All New Customer Lifetime Value	Revenue	All New Customer Lifetime Value.
`average_cart_size`	Average Cart Size	Revenue	Average Cart Size.
`average_order_value_micros`	Average Order Value	Revenue	Average Order Value (micros).
`cost_of_goods_sold_micros`	Cost of Goods Sold	Revenue	Cost Of Goods Sold (micros).
`cross_sell_cost_of_goods_sold_micros`	Cross-Sell Cost of Goods Sold	Revenue	Cross Sell Cost Of Goods Sold (micros).
`cross_sell_gross_profit_micros`	Cross-Sell Gross Profit	Revenue	Cross Sell Gross Profit (micros).
`cross_sell_revenue_micros`	Cross-Sell Revenue	Revenue	Cross Sell Revenue (micros).
`cross_sell_units_sold`	Cross-Sell Units Sold	Revenue	Cross Sell Units Sold.
`gross_profit_margin`	Gross Profit Margin	Revenue	Gross Profit Margin.
`gross_profit_micros`	Gross Profit	Revenue	Gross Profit (micros).
`hotel_average_lead_value_micros`	Hotel Average Lead Value	Revenue	Average lead value based on clicks (micros).
`hotel_price_difference_percentage`	Hotel Price Difference Percentage	Revenue	Average price difference between reporting hotel advertiser and cheapest competitor.
`lead_cost_of_goods_sold_micros`	Lead Cost of Goods Sold	Revenue	Lead Cost Of Goods Sold (micros).
`lead_gross_profit_micros`	Lead Gross Profit	Revenue	Lead Gross Profit (micros).
`lead_revenue_micros`	Lead Revenue	Revenue	Lead Revenue (micros).
`lead_units_sold`	Lead Units Sold	Revenue	Lead Units Sold.
`new_customer_lifetime_value`	New Customer Lifetime Value	Revenue	New Customer Lifetime Value.
`revenue_micros`	Revenue	Revenue	Revenue (micros).
`units_sold`	Units Sold	Revenue	Units Sold.
`call_view_call_duration_seconds`	Call duration seconds	Calls	Advertiser-provided call duration in seconds.
`call_view_call_status`	Call status	Calls	Status of the call.
`call_view_call_tracking_display_location`	Call Tracking Display Location	Calls	Call tracking display location.
`call_view_caller_area_code`	Caller Area Code	Calls	Area code of the caller (null if call < 15 seconds).
`call_view_caller_country_code`	Caller Country Code	Calls	Country code of the caller.
`call_view_end_call_date_time`	End Call Date/Time	Calls	Advertiser-provided call end date time.
`call_view_resource_name`	Call View Resource Name	Calls	Resource name of the call view. Format: customers/{customer_id}/callViews/{call_detail_id}.
`call_view_start_call_date`	Start Call Date	Calls	Advertiser-provided call start date.
`call_view_start_call_date_time`	Start Call Date/Time	Calls	Advertiser-provided call start date time.
`call_view_type`	Call Type	Calls	Type of the call.
`phone_calls`	Phone calls	Calls	Phone Calls count.
`phone_impressions`	Phone impressions	Calls	Phone Impressions count.
`phone_through_rate`	Phone-through Rate	Calls	Phone Through Rate.
`gmail_forwards`	Gmail Forwards	Video	Gmail forwards count.
`gmail_saves`	Gmail Saves	Video	Gmail saves count.
`gmail_secondary_clicks`	Gmail Secondary Clicks	Video	Gmail secondary clicks count.
`video_quartile_p100_rate`	Video played to 100%	Video	Video quartile p100 rate of the campaign.
`video_quartile_p100_views`	Video Played to 100% Views	Video	Video Quartile 100 Views.
`video_quartile_p25_rate`	Video played to 25%	Video	Video quartile p25 rate of the campaign.
`video_quartile_p25_views`	Video Played to 25% Views	Video	Video Quartile 25 Views.
`video_quartile_p50_rate`	Video played to 50%	Video	Video quartile p50 rate of the campaign.
`video_quartile_p50_views`	Video Played to 50% Views	Video	Video Quartile 50 Views.
`video_quartile_p75_rate`	Video played to 75%	Video	Video quartile p75 rate of the campaign.
`video_quartile_p75_views`	Video Played to 75% Views	Video	Video Quartile 75 Views.
`video_view_rate`	Video view rate	Video	Views of TrueView video ad / number of impressions (including thumbnail).
`video_views`	Video views	Video	Video views of the campaign.
`average_page_views`	Pages / session	Site	Average Page Views.
`average_time_on_site`	Avg. session duration (se…)	Site	Average Time On Site.
`bounce_rate`	Bounce rate	Site	Bounce Rate.
`mobile_friendly_clicks_percentage`	Mobile Friendly Clicks Percentage	Site	Percentage of mobile clicks to a mobile-friendly page.
`percent_new_visitors`	% new sessions	Site	Percent New Visitors.
`speed_score`	Speed Score	Site	Measure of how quickly your page loads after mobile clicks (1-10).
`unique_users`	Unique Users	Site	Unique Users.
`valid_accelerated_mobile_pages_clicks_percentage`	Valid AMP Clicks Percentage	Site	Percentage of ad clicks to AMP landing pages reaching a valid AMP page.
`biddable_app_install_conversions`	Biddable App Install Conversions	App	Number of app installs.
`biddable_app_post_install_conversions`	Biddable App Post-Install Conversions	App	Number of in-app actions.
`sk_ad_network_installs`	SKAdNetwork Installs	App	SKAdNetwork Installs count.
`sk_ad_network_total_conversions`	SKAdNetwork Total Conversions	App	SKAdNetwork Total Conversions count.