Google AdsGoogle Ads Anthropic ClaudeAnthropic Claude

GOOGLE ADS connector for Claude (MCP)

Ask Anthropic Claude about your Google Ads data using all available fields — without exporting a single CSV.

  • +1,042 Google Ads fields plus calculated metrics — every dimension and breakdown Google Ads reports.
  • Your Google Ads data already lives in Porter. Enable MCP and start asking Claude — no new integrations, no tokens, no servers.
  • Cross your Google Ads performance with Google Analytics 4 revenue in one Claude conversation to see real outcomes, not just clicks.

Free forever plan · 14-day full trial · No credit card

Google Ads to Claude demo

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Tutorial

How to connect Google Ads to Claude

Google Ads × Claude demo
  1. Connect Google Ads to Porter

    Log in to Porter with your Google Ads Business account and grant read-only access. Takes 2 minutes — no engineering, no exports.

  2. Pick your ad account

    Select one or blend multiple ad accounts into a single data source — useful for agencies managing several clients.

  3. Add Porter MCP to Claude

    In Claude, paste the URL https://mcp.portermetrics.com/mcp as a custom connector. No JSON-RPC, no local servers.

  4. Authorize Claude to read Porter

    One click. Claude now has read-only access to your Google Ads data through Porter — same scope as your Porter account.

  5. Ask in plain English

    “Show me Google Ads performance trends over the last 14 days.” Claude returns a filtered table in seconds.

Read the full tutorial →
Fields

+1,042 Google Ads fields, ready for Anthropic Claude

Every field in Google Ads Manager — plus calculated metrics, every attribution window, and creative preview URLs — accessible to Claude on demand.

All Ads Manager fields (and more)

1,042 fields total — every native Google Ads field plus calculated metrics that aren’t offered natively.

Every breakdown

Segment by campaign, ad set, creative, audience, placement, device, region, hour, date — every breakdown Google Ads supports.

Creative previews and assets

Ad preview URLs plus links to creative assets — Claude can reason over performance + creative in the same answer.

Marketer-friendly naming

Fields named exactly as in Google Ads (e.g. “Cost” not cost_micros). Claude understands them natively.

Full granularity

Hour, day, week, month, year — plus every dimension Google Ads reports.

Cross-channel blending

Same field naming standard across Porter’s connectors — Claude can join Google Ads with GA4, BigQuery, or other sources in one prompt.

Assets
  • Ad Group Asset ID
  • Book on Google Asset
  • Call Asset Ad Schedule Targets
  • Call Asset Conversion Action
  • Call Asset Conversion Reporting State
  • Country Code (Call Asset)
Ads
  • Ad Action Items
  • Added by Google Ads
  • App Ad Descriptions
  • App Ad Headlines
  • App Ad HTML5 Media Bundles
  • App Ad Images
Campaigns
  • Campaign Accessible Bidding Strategy
  • Ad Serving Optimization Status
  • Advertising channel subty…
  • Advertising channel type
  • App Campaign App ID
  • App Campaign App Store
Conversions
  • All conv.
  • All Conv. (by Conv. Date)
  • All conversions from click-to-call
  • All conversions from directions
  • All conv. rate from Interactions
  • All conv. from location asset click-to-call
System & Admin
  • Account Currency Code
  • Account Name
  • Account Time Zone
  • Criterion ID
  • Creative Quality Score
  • Landing Page Quality Score
Audiences
  • Ad Group Audience View ID
  • Search keyword status
  • Age
  • Audience Description
  • Audience Dimensions
  • Audience Exclusion Dimension
Geo
  • Activity City
  • Activity Country
  • Activity State
  • Geo Target Airport
  • Airport ID
  • Geo Target Canton
Ad Groups
  • Ad group
  • Ad Rotation Mode
  • Ad Group Audience Grouped
  • Base Ad Group
  • Campaign (Ad Group)
  • CPC Bid
Performance
  • Avg. Cost
  • Avg. CPC
  • Avg. CPE
  • Avg. CPM
  • Avg. CPV
  • Average Target CPA
See all 1,042 Google Ads fields documentation →
Prompts

Copy-paste prompts for Google Ads × Claude

Add Porter MCP to Claude (paste https://mcp.portermetrics.com/mcp), open a new conversation, and paste any prompt below.

Search-Intent Waste Audit — Find High-Spend Queries with Zero Conversions

Show me the top 20 search terms from the last 30 days that spent more than $100 but had zero conversions. Include Keyword Match Type, Cost, Clicks, and Search Term. Group by campaign and ad group.

Quality Score & Auction-Gap Diagnosis — Why High Clicks Deliver Zero Conversions

For each ad group in the last 14 days, list the Quality Score, Expected Clickthrough Rate, Landing Page Experience Score, and Search Lost IS (rank). Flag any ad group where Quality Score is below 5 and Search Lost IS (rank) is above 30%.

Responsive Search Ad Asset Fatigue Detection — Spot Decayed Creative Before CPA Spikes

Compare this week's Responsive Search Ad performance to last week's. For each ad, show Ad Strength, Asset Performance Label, and the current Responsive Search Ad Headlines and Descriptions. Highlight any asset whose performance label dropped from 'Good' to 'Low'.

Conversion Action Attribution Comparison — Find Which Action Under-Reports True Performance

In the last 30 days, calculate Conversion Value / Cost and Cross-device Conversions for each conversion action. Show me which conversion action has the highest discrepancy between Conversions and All Conversions, and whether cross-device conversions explain the gap.

Budget vs. Impression-Share Recovery — Decide More Budget or Better Quality Score

For campaigns with Search Impression Share below 60% in the last 7 days, break down the lost share into Search Budget Lost IS and Search Rank Lost IS. Sort by highest lost share and recommend whether to increase budget or improve Quality Score.

Audience Overlap & Waste Detection — Stop Paying for Duplicate Targeting

In the last 30 days, list every audience segment with Cost above $200 and CTR below 1%. For each, show Audience Name, Campaign, Ad Group, Cost, Clicks, Conversions, and CTR. Flag any audience that appears in more than one ad group with similar performance — these are overlap candidates. Recommend which ad group should keep the audience and which should exclude it.

Weekly Executive Summary — One-Page Report for Stakeholders

Generate a weekly executive summary for the last 7 days. For each campaign, show Cost, Conversions, Conversion Value / Cost, Search Impression Share, and CTR. Compare to the previous 7 days. Highlight any campaign where Cost increased more than 20% but Conversions stayed flat, and any campaign where Search Impression Share dropped below 50%. Format as a ranked table with a 2-sentence takeaway per campaign.

Multi-Account Agency Rollup — One View Across All Clients

Roll up performance across all connected Google Ads accounts for the last 30 days. For each account, show Account Name, Customer ID, total Cost, total Conversions, Conversion Value / Cost, average Search Impression Share, and CTR. Rank accounts by Conversion Value / Cost. Flag any account where Search Impression Share is below 40% and Cost is above $5,000 — these need immediate attention. Include a month-over-month trend for the top 3 accounts.

Video Ad Drop-Off Analysis — Find Where Viewers Quit

For each video ad in the last 30 days, show Video Views, Video View Rate, Cost, and the drop-off at 25%, 50%, 75%, and 100% (using Video Played to 25% Views, Video Played to 50% Views, Video Played to 75% Views, and Video Played to 100% Views). Calculate the percentage drop between each quartile. Flag any video where the drop from 50% to 75% is above 40% — this indicates the middle of the video is losing attention. Recommend whether to trim the video or test a new opening hook.

Performance Anomaly Alert System — Daily Automated Checks

Run a daily anomaly check for the last 7 days. For each campaign, compare yesterday to the 7-day average. Flag any campaign where Cost increased more than 30% while Conversions dropped more than 20%, or where CTR fell below 50% of the 7-day average, or where Avg. CPC rose above 40% of the average. For each flagged campaign, show Date, Campaign, Cost, Conversions, CTR, Avg. CPC, and Search Impression Share. Recommend the most likely cause (budget spike, auction competition, or creative fatigue) and the next action.
Security

Google Ads MCP safety

Porter authenticates to Google Ads with the read-only scope you already approved for your reports. Anthropic Claude queries Porter — not Google Ads directly — so every conversation is rate-limited and cached at Porter side. No new permissions, no ban risk.

  • Caching. Porter caches recent query results for 15 minutes per (account, field set) so repeated Claude prompts don’t hit the API again.
  • Batching. Multiple field requests are merged into a single SearchStream API call when possible (max 10,000 rows per stream chunk).
  • Backoff & retry. Exponential backoff on 429 responses (1s → 2s → 4s → 8s).
  • Per-account quotas. Porter tracks per-account daily usage and pauses queries before hitting 80% of the 15,000 operations/day customer quota.
  • Read-only enforcement. Porter never executes mutate operations against Google Ads, so even compromised tokens cannot modify campaigns, budgets, or ad copy.
  • Audited tools. The MCP exposes 6 read-only methods: get_blend_id, list_accounts, list_categories, list_data_sources, list_fields, query_data.

GDPR compliant · 1,600+ marketers trust Porter with their Google Ads data.

Pricing

Start free. Pay per data source account

  • +1,042 Google Ads fieldsEvery native field plus calculated metrics — accessible to Claude in plain English.
  • All attribution windowsCompare 1d-click, 7d-click, 28d-click and 1d_click+1d_view side by side from one connection.
  • Same plan, every destinationSend to Anthropic Claude, ChatGPT, Looker Studio, Google Sheets, BigQuery and Slack — one subscription.
  • Unlimited usersNo extra cost per team member or seat.
Monthly Annual Save 17%

Number of Google Ads ad accounts

$12.5 /mo

Billed annually · /account

Destinations included
Claude
ChatGPT
Looker Studio
Google Sheets
Slack
Zapier
Power BI
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Unlimited 14-day free trial + Free forever plan

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Other connectors & destinations

Porter supports 15+ data sources and 10+ destinations. Mix and match in one subscription — no extra seats or hidden per-destination fees.

FAQ

Questions about Google Ads + Anthropic Claude

What is MCP and how does it connect Google Ads to Claude?
MCP is an open protocol — Model Context Protocol — that lets Anthropic Claude talk to Porter’s API. Porter exposes Google Ads data as read-only tools Claude can call. Paste one URL into Claude’s MCP settings and the connection is live.
Do I need technical skills or coding to set this up?
No. Paste one URL into Anthropic Claude’s MCP settings. No API tokens, no JSON-RPC, no local servers. If you can copy and paste, you can connect Google Ads to Claude.
Will connecting my Google Ads account get it banned?
No. Porter reads from its own already-authorized infrastructure. No new OAuth scopes, no third-party app reviews. Read-only access — Claude cannot modify campaigns, budgets, or settings.
What Google Ads metrics can I analyze in Claude?
All 1,042 fields across 21 categories. Key metrics include Amount spent, Purchases, Purchase ROAS, and Cost per purchase. Plus creative fields like Hook rate, Hold rate, and Ad preview URLs; attribution windows including Purchases (1 day click), Purchases (7 days click), and Purchases (28 days click); and video play curves at 25%, 50%, 75%, and 95%.
Can I create or edit campaigns from Claude, or is this read-only?
Read-only. Anthropic Claude can query, analyze, and summarize. It cannot pause campaigns, change budgets, edit ad copy, or modify targeting. This is by design for safety.
I already use Porter for Google Ads reporting — do I need to reconnect?
No. Your existing Google Ads connection in Porter feeds Anthropic Claude automatically. Enable the MCP add-on in one click. Same data, new interface.
How much does the Google Ads MCP integration cost?
Included in your Porter plan. No extra charge for Anthropic Claude, ChatGPT, or Slack AI access. Pay per ad account, not per destination.

Chat with your Google Ads data in Claude

Your Google Ads data already lives in Porter. Enable MCP and start asking Claude about campaigns, creatives, and ROAS — no new integrations, no tokens, no servers. Get live, conversational access to all 1,042 Google Ads fields including creative previews, every attribution window, and multi-account blends.

Free forever plan · 14-day full trial · No credit card