The Facebook Public Data connector provides 10 fields organized into 6 groups. Metrics (6) measure performance like Page Likes, Posts, Avg Engagement and more. Dimensions (4) provide context like Page ID, Page Name, Post Type and more.

10 fields

Field Name Type Category Group Description
Page Likes
Number Metric Page Competitor page likes.
Posts
Number Metric Content Number of posts.
Avg Engagement
Number Metric Performance Average engagement per post.
Avg Reactions
Number Metric Engagement Average reactions per post.
Avg Comments
Number Metric Engagement Average comments per post.
Avg Shares
Number Metric Engagement Average shares per post.
Page ID
String Dimension Page Competitor page identifier.
Page Name
String Dimension Page Competitor page name.
Post Type
String Dimension Post Type of post.
Date
Date Dimension Time Date of record.