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Google Looker Studio Logo Google Looker Studio

Mailchimp integration for Looker Studio

Connect your Mailchimp data to Google Looker Studio for free—analyze campaign performance, email engagement, audience growth, automation funnels, attribution, and more.
Mailchimp Report Template on Google Looker Studio

Free Mailchimp report templates for Looker Studio

Why marketers choose Porter

Porter


✓ No-code marketing data warehouse

Others


✓ Connectors & ETL

Storage Built-in, self-managed BigQuery with automated transformations, transfers, queries, and costs included. Requires setting up your own BigQuery project, managing tables, transfers, and costs.
Data syncing Switch between stored BigQuery and real-time API data in the same connection. Either stored (manual BigQuery setup) or real-time, not both.
Data blending Blend Meta Ads by campaign, creative, and attribution window—no manual mapping needed. Manually join Meta Ads tables by campaign, creative, and attribution window.
Destinations Looker Studio + Google Sheets in one subscription. Separate price per destination.

How to connect Mailchimp to Looker Studio

To connect Mailchimp to Google Looker Studio (formerly Data Studio), follow these steps:

+400 fields from the Mailchimp Analytics Suite

A/B Testing

Mailchimp Winning Campaign
Mailchimp Test Size

Automation

Mailchimp Workflow Name
Mailchimp Status

Engagement

Mailchimp Unique Clicks
Mailchimp Open Rate

Visibility

Mailchimp Emails Sent
Mailchimp Delivery Rate

Conversions

Mailchimp Total Revenue
Mailchimp Total Orders

Failures

Mailchimp Bounces
Mailchimp Unsubscribed

List Health

Mailchimp Active Subscribers
Mailchimp List Rating

Member Metrics

Mailchimp Open Rate
Mailchimp Total Orders

Industry Benchmarks

Mailchimp Industry Click Rate
Mailchimp Industry Open Rate

Campaign Details

Mailchimp Campaign Name
Mailchimp Status

A/B Test Details

Mailchimp Send Date
Mailchimp Winner Criteria

Automation Details

Mailchimp Workflow Name
Mailchimp Type

List Details

Mailchimp List Name
Mailchimp Visibility

Member Details

Mailchimp Email Address
Mailchimp Status

Time

Mailchimp Date
Mailchimp Month

Configuration & Tracking

Mailchimp Open Tracking
Mailchimp

Mailchimp connector pricing

Free forever plan included. Plans start at $15/month. Only pay per Mailchimp account connected.
  • Unlimited 14-day trial: Connect any number of Mailchimp accounts to Looker Studio
  • Free forever: Up to 3 Mailchimp accounts with 30-day history
  • Pay per account: Add or remove Mailchimp accounts anytime
  • Sheets included: Send data to both Looker Studio and Google Sheets in one subscription
  • Unlimited users: No extra cost for team members
  • Volume discounts: The more Mailchimp accounts you connect, the lower the price per account
$12.5/mo

Billed annually

Avg. price per account: $12.5/mo

Start 14-day free trial