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Display & Video 360 Fields Fields List
Complete reference of all 20 metrics and dimensions available in the Display & Video 360 connector.
Display & Video 360
8 Metrics12 Dimensions13 Groups
The Display & Video 360 connector provides 20 fields organized into 13 groups. Metrics (8) measure performance like Revenue, Media Cost, Impressions and more. Dimensions (12) provide context like Advertiser, Advertiser ID, Campaign and more.
| Field Name | Type | Category | Group | Description |
|---|---|---|---|---|
|
Revenue
|
Number | Metric | Conversion | Total revenue. |
|
Media Cost
|
Number | Metric | Cost | Media spending. |
|
Impressions
|
Number | Metric | Delivery | Total impressions. |
|
Clicks
|
Number | Metric | Engagement | Total clicks. |
|
CTR
|
Number | Metric | Performance | Click-through rate. |
|
Conversions
|
Number | Metric | Conversion | Total conversions. |
|
Viewable Impressions
|
Number | Metric | Delivery | Viewable impressions. |
|
Video Completions
|
Number | Metric | Video | Completed video views. |
|
Advertiser
|
String | Dimension | Account | Advertiser name. |
|
Advertiser ID
|
String | Dimension | Account | Advertiser identifier. |
|
Campaign
|
String | Dimension | Campaign | Campaign name. |
|
Campaign ID
|
String | Dimension | Campaign | Campaign identifier. |
|
Insertion Order
|
String | Dimension | Insertion Order | Insertion order name. |
|
Insertion Order ID
|
String | Dimension | Insertion Order | Insertion order identifier. |
|
Line Item
|
String | Dimension | Line Item | Line item name. |
|
Line Item ID
|
String | Dimension | Line Item | Line item identifier. |
|
Creative
|
String | Dimension | Creative | Creative name. |
|
Exchange
|
String | Dimension | Delivery | Ad exchange. |
|
Device
|
String | Dimension | Device | Device type. |
|
Date
|
Date | Dimension | Time | Date of record. |