Top 5 Improvado Alternatives & Competitors: An Unbiased List for 2023

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Improvado is a cloud-based marketing data collection system that lets users connect to various marketing platforms, data visualization systems, and business intelligence (BI) without the help of developers.

But for one reason or another, you might wonder if this platform has alternatives you can choose from.

Well, you’re in the perfect place as this post will be taking you through some of the best Improvado alternatives, including Porter Metrics, Adversity, Funnel, DreamData, and Rivery.

Improvado Overview

With Improvado, marketers are no longer subjected to non-scalable manual processes. Pricey and valuable developer time is now eased, no longer have to build interfaces, host and sustain databases, normalize data, and visualize reports.

Improvado Pricing

Improvado offers custom payment plans, allowing you to know what you’re paying for. Check out their pricing page for more pricing information.

Improvado Integrations

Some of the top integrations Improvado provides include:

Facebook Ads
Google Analytics
Google Ads
Bing Ads
Google Search Console
Youtube Ads
Instagram

Do check out their integrations page for more information.

Improvado Features

The following are some of improvado’s features:

ROI Tracking
Data Collection
Customer Insights
Multi-User Access
Campaign Insights
Reports and Dashboards
Campaign Stickiness
Multichannel Tracking
Brand Optimization

Improvado Connectors

Improvado’s data connectors span across the following niches:

Improvado Recommended for

The Improvado platform especially concentrates on the marketing dilemma and will link to any marketing platform you need. Thus, it’s recommended for marketing-related persons.

Improvado Support & Documentation

Improvado offers a live chat on their pages and a contact page to reach out to them for further information and assistance.

They also have a help page that includes FAQs, documentation, and video tips.

Improvado Pros & Cons

Pros

Here are some of the upsides to using the improvado tools:

Maximum support with a customer service rep included
Marketing integrations are in-depth and granular, so you can see data at the keyword or ad level
Ability to build custom metrics and map data across platforms
Great for brands reducing spending across numerous digital marketing channels
Great for ad agencies managing campaigns for various clients
Combines all your marketing data into one place in real-time.
Reduce manual reporting time by 90%.
No developers are needed.
Plug and play

Cons

Although Improvado is a great tool, it also has some downsides:

Some of the more granular features can be a bit complex, but support is great about treading users through them.
Issues with connection and live updates
Limited custom tabs creation
Slow from time-to-time
Data monitoring prerequisites with API connections

Improvado Ratings & Reviews

1. Software Advice: The tool has got a 4.5 rating out of 5.0 from a total of 22 reviews which is considered great.

2. Capterra: This tool has got another 4.5 rating out of 5.0 from a total of 22 reviews which is a very good rating.

3. Getapp: The tool got a stellar 4.6 rating out of 5.0 from a total of 22 reviews which is an excellent rating.

4. G2: The tool has got another 4.5 rating out of 5.0 from a total of 47 reviews which is an awesome rating.

Porter

Overview

Porter can be regarded as the Zapier for data visualization and reporting.

This tool assists businesses outdo their competitors with their data (and maximize time) by connecting their day-to-day apps’ data to any destination, like a visualization tool, a data warehouse, or a simple sheet.

This way, businesses can truly amass all their data in one place and make it both readily available and more insightful.

Porter has created the platform to store, transform, and visualize all forms of data, anytime and anywhere.

As opposed to isolating data in separate, individual apps with restricted dashboards, the best alternative is to send it to the fast-expanding ecosystem of data warehouses like Big Data Snowflake or visualization tools like Google Data Studio, Power BI, and Tableau.

Thus, users can merge multiple data sources, develop custom pipelines, and build beautiful visualizations, all in a few clicks.

Video

Provide a screen recording or 30-sec gif of the tool.

Pricing

Porter offers 3 main pricing plans, a free trial plan for 14 days, and also a personalized plan to suit your needs.

1. Solo

Pricing: $15 Per Month | $150/Year

This plan is best for individuals reporting a single connection.

Features

1 connection
Unlimited Users

2. Teams

Pricing: $30 Per Month | $300/Year

This plan is best for marketing teams reporting their social and ad channels.

Features

5 connections
Unlimited Users
10 Google My Business Locations connections included
Add ad an additional connection for only $6/Mo

3. Agencies

Pricing: $80 Per Month | $800/Year

This plan is best for agencies reporting to multiple clients.

Features

20 connections
Unlimited Users
100 Google My Business Locations connections included
Customize your plan by adding additional connections

4. Custom

With this plan, you can request a custom monthly or annual plan, based on the number of accounts you connect. Do check out porter’s pricing page for more pricing information.

Integrations

Facebook – Instagram Ads
Facebook Public Data
Facebook Insights
Instagram Insights
Linkedin ads
Linkedin Pages
Twitter Ads
Twitter Analytics
Tik-Tok Ads
Google Business Profile (Google My Business)
WooCommerce
Hubspot
Shopify

Do check out porter’s connector page for more information.

Features

Here are some of porter’s features:

Connect your apps in seconds
White-label, customizable reports
Over 80 report templates
Forever-free plan available
Live chat support for everyone
Google Data Studio tutorial
Facebook Ads reporting
Google Business Profile reporting

Support & documentation

Porter offers a 24-hour live chat to help you get started and answer any questions about its products and services.

Porter’s wide range of integrations, top-notch support, and fairly priced products and services make it one of the best improvado alternatives.

Porter also has tutorial pages and a help guide designed to assist you with information and DIY skills to get started.