Klipfolio or Tapclicks? Which is best for understanding, visualizing, and tracking your business’ KPIs and metrics? Klipfolio and Tapclicks are among the best tools for digital marketers and analysts.
Over the last decade, they’ve built a reputation for creating simple and practical solutions to complicated problems.
This article will compare Klipfolio and Tapclicks based on their reviews, integrations, support features, pricing, alerts, cross-channel reporting features, security, and service types.
Klipfolio vs. Tapclicks: Overview
To start this comparison, we’ll take you through an overview of Klipfolio and Tapclicks.
Klipfolio Overview
Klipfolio is a cloud-based web app that assists marketers and analysts in succeeding with data! You can grow your business by understanding, visualizing, and tracking the KPIs and metrics that matter the most.
Using Klipfolio, you can gather, display, share, and learn from your data in real-time. With Klipfolio’s dashboards and reports, business users can monitor trends and key performance indicators (KPIs).
You can also access information within the enterprise in a single location and visualize data you can easily share with colleagues and customers.
Tapclicks Overview
TapClicks has created a unique marketing operations platform for marketers in this day and age. The platform automates the loading of vast volumes of data and the campaign executables associated with that data.
TapClicks’ TapAnalytics marketing operations platform focuses on performance analytics, marketing workflow, client reporting, and data.
Klipfolio vs. Tapclicks: Review
Reviews are critical when comparing platforms as they offer insights and views from former and current users. This section will take you through the ratings and reviews Klipfolio and Tapclicks have gotten on various review sites.
G2
Klipfolio has a rating of 4.5 out of 5 stars from 247 reviews on G2. Here are some insightful reviews:
Tapclicks is rated 4.3 out of 5 stars from 303 reviews on G2. The following are some of the most helpful reviews:
Capterra
Klipfolio has an excellent rating of 4.7 out of 5 stars from 175 reviews on Capterra. Below are some of the latest reviews:
Tapclicks is rated 4.3/5 from 170 reviews on Capterra. The following are some insightful reviews:
Trust Radius
Klipfolio is rated 8.3 out of 10 stars from 75 reviews on Trust Radius. Below are some of the most helpful reviews:
Tapclicks has a rating of 9.8 out of 10 stars based on 49 reviews on Trust Radius. Here are some helpful reviews to make your decision easier:
Klipfolio vs. Tapclicks: Ideal for?
Here, we’ll list the kinds of companies that use Klipfolio and Tapclicks.
What kind of company uses Klipfolio?
Based on research by enlyft, marketing and advertising, computer software, information technology and services, and Internet are the most significant segments of companies that use Klipfolio.
What kind of company uses Tapclicks?
TapClicks’ TapAnalytics marketing operations platform is focused on marketing workflow and performance analytics.
Their flagship product, TapAnalytics, consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics.
Based on research by enlyft, marketing and advertising, broadcast media, and publishing are the most significant segments of companies that use Tapclicks.
Klipfolio vs. Tapclicks: Integrations
This section will take you through the integrations Klipfolio and Tapclicks offer.
Klipfolio Integrations
Klipfolio has more than 140 integrations, including:
- ActiveCampaign
- Adobe Analytics
- Ahrefs
- Alexa
- Amazon Aurora
- Amazon Redshift
- Asana
- Bing Ads
- Bitly
- Buffer
- BuzzSumo
- Campaign Monitor
- Dropbox
- Email Attachment
- Excel
- Facebook Ads
- Files
- GitHub
- Google Ads
- Google Analytics
- Google BigQuery
- Google Calendar
- Google Drive
- Google Search Console Marketing
- Google Sheets
- Help Scout
- HubSpot
- Intercom
- JIRA
- Klipfolio
- Lighthouse
- LinkedIn Ads
- MailChimp
- MongoDB
- Moz
- MySQL
- OneDrive
- Oracle
- Oracle Sales Cloud
- PostgreSQL
- RSS Feeds
- Salesforce
- SEMrush
- Shopify
- Snowflake
- Stripe
- Trello
- Twilio
- Twitter Ads
- Vimeo
- WooCommerce
- WordPress
- Zapier
- Zendesk
- Zoho
Tapclicks Integrations
Tapclicks has more than 200 integrations, including:
- Adobe
- Adobe Advertising Cloud
- Amazon Ads
- Amazon Redshift
- Amazon S3
- Bing Webmaster Tools
- Buffer
- Campaign Manager
- Dropbox
- Facebook Ads
- Facebook Insights
- Foursquare
- Google Ad Manager
- Google Ads
- Google Ads Display
- Google Ads Search
- Google Analytics
- Google Analytics 4
- Google Analytics Multi-Channel Funnel
- Google BigQuery
- Google Cloud
- Google Drive
- Google My Business
- Google PageSpeed
- Google Search Console
- Google Sheets
- GroundTruth
- HubSpot
- Instagram Professional
- LinkedIn Ads
- LinkedIn Company Page
- LinkedIn Profile
- MailChimp
- Microsoft Advertising
- Microsoft Azure SQL
- Microsoft OneDrive
- Moz
- MySQL
- Pinterest Ads
- PostgreSQL
- PulsePoint
- Salesforce
- SEMrush Domains
- Shopify
- Snapchat
- Snowflake
- sO2 Digital
- Spotify Ads
- TikTok Ads
- TripAdvisor
- Twilio
- Twitter Ads
- Yelp Ads
Klipfolio vs. Tapclicks: Support
Here, you’ll get to know the support features both platforms offer.
Live chat
Tapclicks has a live chat feature, but Klipfolio doesn’t have one on its website. However, you can contact Klipfolio via email or by submitting a ticket.
Training
Klipfolio offers a learning hub with quick tips, webinars, blogs, tutorials, videos, and the Klipfolio partner program. Tapclicks also offers a learning academy that features courses on how to get started, the platform architecture, connecting your data, managing your data connections, and many more helpful courses.
Klipfolio vs. Tapclicks: Pricing
Pricing is another critical criterion to consider when choosing between Klipfolio and Tapclicks. This section will take you through the pricing plans each platform offers.
Klipfolio Plans and Pricing
Klipfolio is available through a monthly subscription to four plans: Free, Plus, Pro, and Custom.
1. Free
Pricing: $0 Per Month
The free plan includes unlimited metrics, dashboards, and viewer users. This plan includes two editor users, two data services, five dimensions, and a 4-hour data refresh.
2. Plus
Pricing: $99 Per Month (Billed Annually) | $139 Per Month (Billed Monthly)
This plan includes all the features of the free plan plus four editor users, four data services, five dimensions, a 1-hour data refresh, and the ability to download PDF reports.
3. Pro
Pricing: $229 Per Month (Billed Annually) | $299 Per Month (Billed Monthly)
The pro plan adds eight editor users, eight data services, five dimensions, a 15-minute data refresh, and the ability to download PDF reports to the free plan.
4. Custom
This plan requires contacting Klipfolio for custom plans that fit your company. The pricing depends on various factors, including the number of dimensions and editor users permitted, the data refresh rate, and the date range frame.
Tapclicks Plans and Pricing
Tapclicks doesn’t offer conventional pricing models. They offer a 14-day free trial. You can book a demo by filling out the form on their website and entering your name, company name, company email, phone number, primary business, number of employees, and when you expect to buy.
You can also start your 14-day free trial by filling out the free trial form and entering the exact details you would enter for the demo booking.
Klipfolio vs. Tapclicks: Alerts & Reporting
In this section, we’ll take you through the alert notification and cross-channel reporting features of Klipfolio and Tapclicks.
Alerts
Klipfolio lets you get notified in-app or via email about the progress of your goals and those shared with you. Notifications are an early warning system that lets you know when you’ve achieved your goals or missed the mark.
However, the alerts feature on Tapclicks lets you provide system-generated email alerts for your data. You can create an alert in the Alerts tab under Administration or the individual widgets in a custom dashboard.
Cross-channel reports
Klipfolio allows you to retrieve multi-channel funnel data from Google Analytics. This cross-section of data lets you examine your website’s conversion paths.
For instance, you can view the percentage of conversions that visit your site through a combination of search, referral, and direct channels.
However, using a tool like TapClicks means extracting all the data you need from every sales and marketing source and merging it into one place.
And from there, you can define and measure all your metrics just once—saving time and allowing you to scale up.
Klipfolio vs. Tapclicks: Security
Security is another primary concern for users when choosing a new platform. This section will highlight the various security compliance and protocols each platform uses to keep your data safe.
Is Klipfolio safe?
Klipfolio takes excellent care to safeguard your personal information. They use industry-standard measures to secure your personal information against loss, theft, disclosure, unauthorized access, copying, use, or modification.
Klipfolio follows GDPR compliance rules, including storing data only in the EU or as allowed by an adequacy decision under Article 45. On specific plans, they include regular GRC compliance assessments.
Is Tapclicks safe?
Tapclicks maintains compliance with regulations set forth by HIPAA and HITECH. They also comply with the General Data Protection Regulation (GDPR).
EU and Swiss individuals have the right to access, erase, correct, transfer, and restrict their data collection, retention, and transfer.
TapClicks keeps personal data for as long as it is required and relevant to processing. The platform also complies with the EU-U.S. and the Swiss–U.S. Privacy Shield Frameworks.
Klipfolio vs. Tapclicks: Service Type
Here, we’ll take you through the service offerings of Klipfolio and Tapclicks.
Free trial
Klipfolio offers a free-forever plan, while Tapclicks offers a 14-day free trial.
Freemium
Klipfolio offers a freemium pricing plan that includes unlimited metrics, unlimited dashboards, unlimited viewer users, two editor users, two data services, five dimensions, and a 4-hour data refresh. Tapclicks, however, doesn’t offer a freemium pricing model.
Request quote
You can request a custom plan from Klipfolio by contacting them and describing what works best for your business. The custom plan includes:
- Unlimited metrics
- Unlimited dashboards
- Unlimited viewer users
- Flexible editor users
- Flexible data services
- Flexible dimensions
- Flexible date range windows
- Flexible data refresh
You can also download your reports as a PDF.
Tapclicks allows you to request a demo session by filling out the form with your name, company name, company email, phone number, primary business, number of employees, and when you expect to buy their service.
Tapclicks will then get back to you with your session details.
Porter Metrics — An Alternative To Both Klipfolio And Tapclicks
Porter Metrics is an excellent alternative to Klipfolio and Tapclicks, and it’s also a great data analysis and reporting solution for all kinds of businesses.
Porter Metrics makes it easier to use real-time data by providing free reports and templates you can tweak to fit your needs.
Any marketer who has never worked with Google Data Studio before can start automating reports with Porter in just a few minutes. You can monitor the success of your e-commerce and marketing channels from one dashboard.
Ease of Use
The process of setting up and using Porter is effortless. Porter simplifies and reduces the cost of automating your reporting by integrating the data from your marketing platforms into Data Studio.
No coding is required. We also offer you a free Google Data Studio course to get you started.
Porter is designed to let any marketer without previous knowledge of Google Data Studio automate reporting in a few minutes. Here are the steps to start using our platform:
- Connect your data in seconds.
- Go faster with our +80 customizable report templates.
- Share custom, white-label reports.
- Learn to report and do something impactful with your data!
- Get the support that no one else can provide.
Customer Support
Porter Metrics provides a support center and a tutorial page to get you started. Porter also has 24/7 live support on its pages to assist you whenever you need help. You can schedule a call with our technical team whenever you need one-on-one support.
Value for Money
With pricing plans beginning at only $15 per month, Porter Metrics is much more affordable than Klipfolio and Tapclicks. Four plans are available on Porter Metrics; solo, teams, agencies, and custom.
1. Solo
Pricing: $15 Per Month | $150/Year
This plan includes only one data source connection and unlimited users.
2. Teams
Pricing: $30 Per Month | $300/Year
This plan includes five connections with unlimited users and additional connections.
3. Agencies
Pricing: $80 Per Month | $800/Year
This plan includes twenty connections with unlimited users and additional connectors.
4. Custom
This plan requires you to schedule a call with Porter and describe what would work best for your business or organization.
With Porter, you can connect the following accounts:
- Facebook – Instagram Ads
- Facebook Public Data
- Facebook Insights
- Instagram Insights
- Linkedin ads
- Linkedin Pages
- Twitter Ads
- Twitter Analytics
- Tik-Tok Ads
- Google Business Profile (Google My Business)
- WooCommerce
- Hubspot
- Shopify
You can also connect to all Google platforms (Google Analytics, Google Ads, Google Search Console, and other Google platforms) for free.
We’re working on other connectors to help you make the most of Porter Metrics. If there’s a particular connector you want us to add, let us know via our product roadmap and wishlist page.
G2 Reviews
On G2, Porter has 7 reviews and a rating of 4.9 out of 5.0 stars. Check out some reviews below to make a well-informed decision for your business.
How to migrate from Klipfolio to Porter Metrics
Klipfolio doesn’t send data to the Google Data Studio destination, so you’ll need to sign up from scratch instead of simply switching your data studio connector.
Here are the steps to migrate from Klipfolio to Porter Metrics:
Step 1: Go to the Porter Metrics website homepage.
Step 2: Click the Make A Report button on the top left of the homepage.
Step 3: Select the connector you’d like to use. We will then redirect you to Data Studio.
Step 4: Click Authorize to connect to your Data Studio account.
Step 5: Follow the rest of the prompts to complete the required connection.
Since the steps to add data sources for each app connector are different, we published an article on connecting your data to Google Data Studio. This help guide will take you through the detailed process of connecting your data to Google Data Studio.
If you have questions about migrating to Porter Metrics, contact us via live chat on our website or schedule a one-on-one session. You can also check out the best Google Data Studio courses since you’re most likely new to Data Studio.
How to migrate from Tapclicks to Porter Metrics
If you’re currently sending your data to Google Data Studio with a Tapclicks connector, you need to change your connector to a Porter Metrics connector.
However, if you’re not currently sending your data to Data Studio with a Tapclicks connector, the steps listed above to migrate from Klipfolio to Porter Metrics are the exact steps you need to follow to migrate from Tapclicks to Porter Metrics.
Conclusion
With this comprehensive comparison of Klipfolio and Tapclicks, you should know which platform is best for your business. It would help if you also considered Porter Metrics when deciding, as we offer similar features, a better pricing model, and premium support.
You should create a free report with Porter to learn more about our platform. You can also book a free report setup if you need help with the onboarding process.
Summary Table
| Klipfolio | Tapclicks | |
| G2 Rating | 4.5/5 (247 reviews) | 4.3/5 (303 reviews) |
| Capterra Rating | 4.7/5 (175 reviews) | 4.3/5 (170 reviews) |
| Trust Radius Rating | 8.3/10 (75 reviews) | 9.8/10 (49 reviews) |
| Integrations/Connectors | 140+ | 200+ |
| Live Chat | ✔ | ✖ |
| Training | Learning Hub | Learning Academy |
| Plans | Free, Plus, Pro, and Custom | Custom |
| Alerts | In-app and email | |
| Cross-channel Reports | ✔ | ✔ |
| Security | GDPR and GRC compliant | HIPAA, HITECH, GDPR, EU-U.S., and Swiss–U.S Privacy Shield Framework compliant |
| Service Type | Freemium, Quote Request | Free trial, Demo Request |
