Top 10 KPIs That You Should Be Tracking in 2023
Free CPC Calculator (Template included)
The CPC Calculator requires inputs like total ad spend and total clicks. It calculates the cost per click by dividing ad spend by clicks.
Free Instagram Follower Ratio Calculator (Template included)
Enter your follower count and the number of accounts you follow. The calculator divides these to reveal your follower ratio.
Free CTR Calculator (Template included)
The CTR Calculator computes click-through rate by dividing clicks by impressions, then multiplying by 100 for a percentage.
Free Engagement Rate Calculator (Template included)
The Engagement Rate Calculator requires inputs like total engagements and impressions or followers. It computes the engagement rate percentage.
Free ROAS Calculator (Template included)
Enter ad spend and revenue to calculate ROAS. The calculator divides revenue by ad spend, showing efficiency of PPC campaigns.
Free Breakeven ROAS Calculator (Template included)
The Breakeven ROAS Calculator requires inputs like total ad spend and cost of goods sold to compute the breakeven point.
Free Ad Spend Calculator (Template included)
The Ad Spend Calculator estimates total advertising costs by inputting budget, duration, and media channels, optimizing PPC strategies.
Free A/B testing calculator (Template included)
The A/B testing calculator requires inputs like sample size, conversion rates, and confidence level to compute statistical significance.
Free Add to Cart Rate Calculator (Template included)
The Add to Cart Rate Calculator requires inputs like total visitors and add to cart actions to compute the engagement percentage.
Free Churn Rate Calculator (Template included)
The Churn Rate Calculator requires input fields for the number of customers at the start and end of a period. It computes the churn rate by dividing the number of lost customers by the initial customer count, providing insights into customer retention trends.
Free Advertising Budget Calculator (Template included)
The Advertising Budget Calculator estimates costs by inputting fields like campaign duration, target audience size, and preferred channels.
Free AOV Calculator (Template included)
The AOV Calculator requires inputs like total revenue and number of orders to compute the average order value instantly.
Free Average Purchase Value Calculator (Template included)
The Average Purchase Value Calculator requires inputs of total revenue and number of orders to compute the average transaction amount.
Free ARPU Calculator (Template included)
The ARPU Calculator requires inputs like total revenue and number of users to compute the average revenue per user.
Free Bounce Rate Calculator (Template included)
The Bounce Rate Calculator analyzes website traffic by calculating the percentage of visitors who leave after viewing one page.
Free CAC:LTV Ratio Calculator (Template included)
The calculator requires inputs for Customer Acquisition Cost and Lifetime Value, then computes the ratio to assess acquisition efficiency.
Free YouTube Money Calculator (Template included)
The YouTube Money Calculator estimates potential earnings by analyzing video views, engagement rates, and ad interaction metrics.
Free Content Marketing ROI Calculator (Template included)
The Content Marketing ROI Calculator includes fields for content costs, revenue generated, and net profit. It calculates ROI by comparing revenue to costs, providing insights into content strategy efficiency.
Free ACV Calculator (Template included)
The ACV Calculator requires input fields for total contract revenue and contract duration. It computes the average annual revenue.
Free MQL to SQL Conversion Rate Calculator (Template included)
Enter the number of MQLs and SQLs to calculate the conversion rate. The calculator divides SQLs by MQLs, displaying the percentage.