Google Analytics To GA4: Are You Set For The Big Change?
We are hosting webinars for marketers every two weeks. If you’d like to know how to assign and present your marketing reports or how to measure social media success, visit our YouTube channel, as there were two of our past webinars. We have both of those webinar recordings right up and running. Now let’s talk […]
How to Create Charts on Data Studio
We all know that visualizing data can make it easier to understand, share, and explore. But creating the right chart for the right scenario isn’t always easy. You might not know what visual representation is most effective when working with your data. And if you don’t have a design background, it can feel like an […]
How To Create A Date Filter In Data Studio
If you regularly work with marketing data, chances are you’ve had to filter a chart based on a date range at some point. Date filters allow you to focus on a specific period in your data, which can be helpful when you are trying to track trends over time or compare data from different periods. […]
How to Create a Data Studio Report With Supermetrics
Data analytics has become crucial to every organization’s strategy. The data you collect from various sources helps you gain insights into your customers, employees, and other stakeholders. You can then use this data to improve customer service, develop new products, or identify potential threats. Supermetrics allows you to create reports easily and share them with […]
How To Create A Custom Date Range Comparison In Data Studio?
With Google Data Studio’s default comparison tool, you can allow end users to compare data with a specific period, a previous year or month, or even yesterday or today plus or minus x day/week/month, etc. The default comparison options in Google Data Studio are sufficient for most use cases. Still, you require more flexibility to […]
How To Review your Google Ads Performance on Data Studio
Google Ads has become one of the most effective ways to promote your brand or business. However, regularly reviewing your performance is essential to ensure you effectively reach your target audience and maximize your Return on Ad Spend (ROAS). Data Studio (formerly Looker Studio) is a visualization and dashboarding tool to get insights into your […]
How to Design the Best Marketing Reports on Data Studio (Free Tutorial)
This article will show you how to present and design your marketing reports. Marketers often run into a unique problem when trying to communicate their results through their reports- the problem of their bosses not understanding what they’ve done and the results they’ve gotten. Most marketers are usually frustrated and sometimes feel like their Managers […]
How to use Porter Metrics add-on for Google Sheets™
In this article, you’ll learn how to create reports on Google Sheets using the Porter Metrics add-on. The problem most marketers face when trying to move their data into Google Sheets is that they have to copy and paste. This has become a pretty boring and redundant activity that needs to be reduced. Usually, your […]
How to create a Google Analytics report on Data Studio
Are you looking for the best solution to monitor and visualize your landing pages’ performance, your campaigns’ success, your website’s performance, conversions, and so on? Well, look no further because Google Analytics is a one-stop shop that enables tracking of more than 500 metrics. While letting users select the ones that provide tailored data to […]
How to Create a PPC Dashboard on Google Data Studio
In our roles as market analysts or administrators/ marketers of paid search, we occasionally lack the resources necessary to complete our work. Even specific things like timing Google Ads can be much more complex than needed. This is because you cannot directly enter your budget or conversion objectives into the platform. If you are in […]