Help center articles

The CPA Calculator requires inputs like total campaign cost and number of conversions to compute the cost per acquisition.

Enter ad cost and impressions to calculate CPM. The calculator divides total cost by impressions, then multiplies by 1,000.

The CPV Calculator requires input fields for total ad cost and number of views. It calculates CPV by dividing cost by views.

The CPvM Calculator inputs include total ad spend and viewable impressions. It outputs the cost per 1,000 viewable impressions.

The LinkedIn CTR Calculator computes your ad’s click-through rate by dividing total clicks by impressions, then multiplying by 100.

The Google Ads CTR calculator computes the click-through rate by dividing ad clicks by impressions, providing a percentage result.

The Facebook CTR Calculator computes the click-through rate by dividing ad clicks by impressions, then multiplying by 100.