Cross-channel Report template for Looker Studio by Porter

Unify your marketing strategy with the Cross-channel Looker Studio template. Track key metrics across PPC, E-commerce, and B2B platforms. Analyze performance on Facebook, Google, LinkedIn, and TikTok Ads. Built for marketing teams to measure objectives and optimize campaigns effectively.

ROAS Report template for Looker Studio by Porter

PPC ROAS Looker Studio template helps track and analyze key metrics like CTR, CPA, and conversion rate. Segment by ad placement, audience, and time. Integrate data from Facebook Ads and Paid Media. Designed for PPC specialists to optimize strategy and measure performance effectively.

Paid media Report template for Looker Studio by Porter

Paid media Looker Studio template for PPC specialists. Track CTR, conversion rate, CPA, and more. Analyze by location, age, interests, and time. Integrate data from Facebook Ads, TikTok Ads, Google Ads, Twitter Ads, LinkedIn Ads, and Google Analytics 4. Optimize your marketing strategy with actionable insights.

10 TikTok Ads KPIs You Should Be Tracking in 2023

10 TikTok Ads KPIs You Should Be Tracking in 2023

Advertising on TikTok is a great way to reach a broad, agile and responsive audience with your message. TikTok has close to a billion users worldwide, making it one of the biggest social media platforms in the world.  According to an Insider Intelligence study comparing how TikTok commerce stacks up against Facebook and Instagram, 20.6% […]

Connect TikTok Ads to Looker Studio: tutorial & templates (2024)

How to connect TikTok Ads to Google Data Studio (2023)

To connect TikTok Ads to Google Looker Studio (formerly Data Studio), go to Create report (or to the Looker Studio community connectors gallery), choose the TikTok Ads integration by Porter Metrics, connect your Google account, connect your TikTok profile, choose your ad accounts, see the list of fields available, and generate a default report template […]