Real Social Media Client presentation Dashboard example

Get the actual Social Media Client presentation Dashboard example used by Porter to monitor your Social Media performance.

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Porter

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Template setup

Copy-paste the same dashboards that other teams and agencies use to monitor their Social Media performance

Social Media Client presentation Dashboard example overview

This Social Media Client Presentation Dashboard example is designed for agencies managing multiple platforms. It integrates Instagram Public Data, Instagram Insights, Facebook Insights, LinkedIn Pages, Google Business Profile, Pinterest, and TikTok.

Features include:

  • Data Visualization: Graphs and charts for easy interpretation of social media metrics.
  • Platform-Specific Insights: Detailed analytics for each social media platform.
  • Performance Tracking: Monitor growth and engagement trends over time.
  • Customizable Reports: Tailor reports to meet specific client needs.

This example provides a structured approach to presenting social media data, ensuring clarity and actionable insights for clients.

Features

100% custom charts

White-label

Custom metrics​

All-time historical data

Schedule email alerts​

Filters

Interactive

Goals​

Data blending

FAQs

A Social Media Client presentation report should include metrics such as Conversion metrics like Conversion rate, Cost per conversion, Conversion value; Engagement metrics like Likes, Shares, Comments; and Visibility metrics like Impressions, Reach, Follower Growth. Then, segment and filter this data by dimensions like Campaign name, campaign duration, campaign budget; Audience demographics, audience interests, audience location; By hour, day, week, month, quarter, or year. Once the data is ready, make sure to add buttons and filters to make your reports interactive, use custom colors and logos to make it white-label, and share via link, PDF, or email so your teams or clients can access it.
To analyze Social Media Client presentation data, follow these steps: 1) Define your use case: For a client presentation, focus on showcasing performance and insights. 2) Define your metrics: Choose metrics such as visibility (e.g., Instagram followers, reach), engagement (e.g., likes, comments, shares on Instagram and Facebook), and conversion (e.g., click-through rates, conversion rates from Instagram Insights). 3) Add context: Compare these metrics over time, against set objectives, and evaluate cost efficiency (e.g., cost per engagement) and effectiveness (e.g., engagement rate improvements). For example, compare engagement rates before and after a specific campaign to assess impact. 4) Segment your data: Break down the data by channel (e.g., Instagram vs Facebook), objective (e.g., brand awareness vs sales), campaign (e.g., product launches), product, and time (e.g., monthly performance). For instance, analyze the engagement of a holiday campaign on Instagram targeting Gen Z from November to December.
To build a Social Media Client presentation dashboard, start by connecting your social media data, such as Instagram Insights, to platforms like Google Sheets or Google Looker Studio. Choose metrics like conversion rate, cost per conversion, conversion value, likes, shares, comments, impressions, reach, and follower growth to map your funnel comprehensively. Segment and break down your data by channel, campaign, audience, product, or objective, using dimensions such as campaign name, campaign duration, campaign budget, audience demographics, audience interests, and audience location. This combination of metrics and segmentation will help you identify trends and areas for optimization. Share your dashboard via PDF, scheduled emails, or links for easy access.
A Social Media Client presentation dashboard is a visual tool that aggregates and displays key social media metrics to showcase performance and insights for clients. It connects social media data to platforms like Google Sheets or Looker Studio, using metrics such as conversion rates, engagement (likes, shares, comments), and visibility (impressions, reach). The data is segmented by factors like channel, campaign, and audience demographics to identify trends and optimize strategies. The dashboard can be shared via PDF, email, or links for easy client access.
Yes, Looker Studio allows you to download your report as a PDF. To do it, follow these steps: Before downloading your report choose the date range you want to visualize on your report. Click on the “File” menu at the top left corner of the screen. Select “Download as” from the drop-down menu and choose “PDF.” You can choose which pages you want to download, and also you can add a password to protect the report and add a link back to the online report. Click on “Download” to save the report on your device.