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  5. Actual GreyMetrics Alternatives: An Unbiased List For 2023

Actual GreyMetrics Alternatives: An Unbiased List For 2023

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GreyMetrics is a marketing analytics and reporting software for businesses and digital agencies. While GreyMetrics is a good Business Intelligence tool, this article focuses on Top Grey Metrics alternatives. 

In this list, we’ll provide an unbiased overview of some alternatives to Grey Metrics to help you make up your mind on the best alternative for your business.

GreyMetrics Overview

Founded in 2018 in India, GreyMetrics is a marketing report and dashboard software that enables companies to load their business data from multiple sources and then transform and analyze data to create reports within minutes. 

It is a BI tool that enables companies to perform marketing performance analysis to know what’s working and what’s not.

Grey Metrics Pricing

Actual GreyMetrics Pricing

Grey Metrics has four pricing details available to select from;

  • Startup
  • Professional
  • Agency
  • Enterprise 

The STARTUP plan costs $49 per month and offers 10 clients, 2 team members, 10 live dashboards, Unlimited reports, unlimited dashboards, all integrations, and email support.

The PROFESSIONAL plan costs $99 per month and offers 20 clients, 5 team members, 20 live dashboards, Unlimited reports, unlimited dashboards, all integrations, email, and phone support.

The AGENCY plan costs $159 per month and offers 40 clients, 10 team members, 40 live dashboards, Unlimited reports, unlimited dashboards, all integrations, and priority support.

The ENTERPRISE plan is a custom plan that offers custom clients, custom team members, custom live dashboards, Unlimited reports, unlimited dashboards, all integrations, and email support at a custom price.

GreyMetrics Integrations 

GreyMetrics popular integrations from over 20 data sources, including

  • Google Sheets
  • Google Data Studio
  • Tableau
  • Adobe Analytics
  • Amazon Redshift
  • Google Ads
  • Google BigQuery

GreyMetrics Features

GreyMetrics offers a wide range of features, including:

  • Custom Dashboards
  • Social and PPC reporting
  • Campaign Analytics
  • Campaign Management
  • Collaboration Tools
  • Content Management
  • Conversion Tracking
  • CRM
  • White label reports
  • Customizable Report

GreyMetrics is Recommended For

GreyMetrics is recommended for business users, clients, data analysts, and digital marketers who require fast automated reports to understand their marketing performance and business requirements better to make smarter decisions.

Grey Metrics Pros & Cons

Pros:

  • No-code data pipeline
  • Interactive visual reports
  • Automatic event tracking
  • Multi-touch attribution

Cons:

  • Offers fewer integrations compared to its alternatives
  • Doesn’t offer custom integrations

GreyMetrics Alternatives

Now that we have an outline of what GreyMetrics is, we’ll move on to Top GreyMetrics alternatives. 

Porter Metrics

Actual GreyMetrics Alternatives: Porter Metrics

Porter Metrics Overview

Porter Metrics is the first marketing report software you should try out as it is one of the Top GreyMetrics alternatives that offer a comparable service at a more affordable price. 

Porter Metrics is a simple, easy-to-use, no-code, and highly intuitive data pipeline that helps users churn data from marketing channels into their data warehouse in real-time to provide meaningful insights into clients’ campaigns.

It will also provide marketers with a single platform to consolidate all their data. With over 600 companies, Porter Metrics is commonly referred to as the Zapier or data reporting.

Porter Metrics Pricing

Porter Metrics offers a 14-day free trial, three pricing plans, and a custom plan for users to choose from.

Porter Metrics offers a 14-day free trial

The free version consists of a 14-day free trial for all the Porter Connectors, a Facebook Competitors connector lifetime free deal, and 80+ free Google Data Studio templates ready to use.

The pricing plans are:

Actual GreyMetrics Alternatives: Porter Metrics pricing
  • Solo, $15 per month
  • Teams, $30 per month
  • Agencies, $80 per month
  • Custom

Porter Metrics Integration

Porter Metrics Integration

Some of the integrations available on Porter include:

  • Facebook ads
  • Facebook insights
  • Instagram insights
  • Twitter analytics
  • Twitter ads
  • TikTok ads
  • Google Business Profile
  • Google ads
  • Google analytics
  • Hubspot
  • WooCommerce
  • Shopify

Porter Metrics Features

The key features of Porter Metrics are

  • No-code data pipeline
  • Wrangling data any data source 
  • Build reports with one click
  • SEO Management
  • Social Media Monitoring
  • Marketing ROI Tracking
  • Unified view of the dashboards
  • Efficient marketing data management
  • Free reports and templates
  • Real-time reporting
  • Live chat support
  • Graphs and visualization tools
  • Interactive charts
  • Customize own domain

Porter Metrics is Recommended For

Porter Metrics is recommended for small and mid-size businesses. This BI software can also help with data transformations, so your marketing data is in the right format for analysis. 

Porter Metrics vs GreyMetrics

Compared to GreyMetrics, Porter Metrics is a relatively new software in the market and it is a more affordable alternative for businesses with tighter budgets.

You can get started with Porter Metrics in a matter of minutes for free to see that it’s the right fit for you.

Jepto

Actual GreyMetrics Alternatives: Jepto

Jepto is a relatively new marketing analytics software platform that was founded in 2018.

It is another one of the Top GreyMetrics alternatives that extract customer data from multiple data sources, transform it, and then load it into a data warehouse or Business Intelligence tool. 

Jepto Pricing

Actual GreyMetrics Alternatives: Jepto pricing

Jepto is one of the more affordable options of all the tools on this list. It offers five different pricing plans with a 14-day free trial.

  • The BASIC plan costs $10
  • The BUSINESS plan costs $49
  • The AGENCY STARTER plan costs $99
  • The AGENCY GROWTH plan costs $199

Jepto Integrations

Jepto delivers multiple third-party integrations including;

  • Google Ads
  • Google Analytics
  • Google Analytics 4
  • Facebook Ads
  • Facebook Insights
  • Microsoft Ads
  • LinkedIn
  • LinkedIn Pages
  • Instagram Ads
  • Instagram Insights
  • Twitter Ads
  • YouTube
  • Pinterest Ads
  • Pinterest Organic
  • Snapchat Ads
  • Google Sheets
  • Search Ads 360
  • Google Search Console
  • Google My Business
  • Google Pagespeed
  • MailChimp
  • HubSpot

Jepto Features

  • SEO Management
  • Social Media Monitoring
  • Marketing ROI Tracking
  • Data Collection
  • Customer Insights
  • Multi-User Access
  • Anomaly Detection
  • KPI Management
  • Budget Tracking
  • Automation
  • Agency Portfolio
  • Campaign Insights
  • Reports and Dashboards
  • Brand Optimization
  • Trend Analysis
  • Usage Tracking/Analytics

Jepto vs GreyMetrics

Jepto is one of the automated marketing reporting solutions for small businesses and digital marketers. It is a better option than GreyMetrics and the other tools as it’s more affordable and its anomaly detection feature is highly rated. 

TapClicks

TapClicks is a cloud-based analytics platform that automates marketing reports and makes it easier for businesses and digital marketers to track and access their data from anywhere in one place.

TapClicks Pricing

Actual GreyMetrics Alternatives: tapclicks pricing

TapClicks has a 14-day free trial and four pricing plans:

  • Free: for $0 per month
  • Basic: For $199 per month
  • Pro: For $399 per month
  • Enterprise: Custom price

TapClicks Integrations

TapClicks offers 200+ integrations.

  • Google Ads
  • Google Analytics
  • Facebook Ads
  • Facebook Insights
  • Microsoft Ads
  • LinkedIn
  • LinkedIn Pages
  • Instagram Ads
  • Instagram Insights
  • Twitter Ads
  • YouTube
  • Pinterest Ads
  • Pinterest Organic
  • Snapchat Ads
  • Google Sheets
  • Search Ads 360
  • Google Search Console
  • Google My Business

TapClicks Features

  • Real-Time Analytics
  • Real-Time Data
  • Automated marketing reports
  • Client Reporting & Statistics
  • SEO Management
  • Digital ecosystem
  • Always on visitor recordings
  • Social Media Monitoring
  • Support team
  • Interactive dashboards
  • Search Engine marketing monitoring
  • Social Media monitoring

TapClicks vs GreyMetrics

TapClicks is an analytics software that offers services that include SEO, social and PPC reporting, automated order entry, set up and approval workflows, marketing performance analysis, and the creation of interactive visual reports and presentations. 

TapClicks integrates more than 200 data sources via its Connector Marketplace to allow marketers to analyze data, not just numbers, to make better decisions from the most popular marketing and advertising tools used in the industry today.

AgencyAnalytics

Actual GreyMetrics Alternatives: AgencyAnalytics

AgencyAnalytics is a digital marketing analytics software that integrates data from multiple sources and then analyzes the data to create reports. It is one of the Top Grey Metrics alternatives.

AgencyAnalytics Pricing

Actual GreyMetrics Alternatives: AgencyAnalytics Pricing

AgencyAnalytics offers a 14-day free trial as well as three different pricing plans, namely;

  • Freelancer
  • Agency
  • Enterprise

It is one of the more affordable Top GreyMetrics alternatives.

AgencyAnalytics Integrations

Over 60 integrations are available, including

  • Google Ads
  • Facebook Ads
  • Facebook Insights
  • Microsoft Ads
  • LinkedIn
  • LinkedIn Pages
  • Instagram Ads
  • Instagram Insights
  • Twitter Ads

AgencyAnalytics Features

  • Customer support team
  • Easy reporting features and automation
  • White Label
  • Data visualization
  • Create your logo & domain
  • Monitor advertising campaigns
  • Customizable client dashboards
  • Data-Blending
  • Digital Ecosystem
  • Client & Staff Management
  • Manage team & user activity
  • SEO Tools
  • Email marketing

AgencyAnalytics vs Grey Metrics

When compared to GreyMetrics, AgencyAnalytics is a more affordable marketing reporting software for small businesses and digital marketers.

ReportGarden 

Actual GreyMetrics Alternatives: ReportGarden

ReportGarden is a qualitative analytics solution that helps users and digital marketing agencies create fast and simple reports of all their data for their market research and performance evaluation. 

ReportGarden Pricing

Actual GreyMetrics Alternatives: ReportGarden Pricing

ReportGarden offers a 14-day free trial along with four pricing plans:

The basic plan starts at $89 per month, Standard Plan starts at $149 per month, the Professional plan starts at $299 per month, and Agency Plan starts at $649 per month.

ReportGarden Integrations

ReportGarden offers 50+ integrations, including

  • Google Ads
  • Google Analytics
  • Google Analytics 4
  • Facebook Ads
  • Facebook Insights
  • Microsoft Ads
  • LinkedIn
  • LinkedIn Pages
  • Instagram Ads
  • Instagram Insights
  • Twitter Ads
  • YouTube
  • Pinterest Ads
  • Pinterest Organic
  • Snapchat Ads
  • Google Sheets
  • Search Ads 360
  • Google Search Console
  • Google My Business
  • DialogueTech
  • Taboola
  • Choozie
  • Criteo
  • Call Rail
  • Adkernel
  • Twilio
  • Call Box
  • Klaviyo

ReportGarden Features

  • Fast and easy to use on browser and internet device
  • Website audit
  • Keyword position tracker
  • Budget management
  • Quick reporting solutions 
  • SEO Management
  • Social Media Monitoring
  • Monitor multiple campaigns and marketing data simultaneously
  • Customize your reports with your client’s brand colors, using their logo and custom domains. 
  • Highly intuitive drag and drop interface

ReportGarden vs Grey Metrics

ReportGarden is a marketing analytics platform that helps growing digital marketing agencies and marketers manage clients’ data, track SEO rankings, site audits, and much more.

This tool’s services and pricing plans make it one of the Top GreyMetrics alternatives.

Conclusion

You can use these Top GreyMetrics alternatives in 2022: Porter Metrics, ReportGarden, AgencyAnalytics, TapClicks, and Jepto.

All of these GreyMetrics competitors offer a free trial or demo so you can test them before committing to ascertain the best fit for your business. 

If you are looking for the best alternative to GreyMetrics, be sure to check out Porter Metrics. Porter Metrics offer real-time data analytics, free reports, templates, and the ability to pull data from various sources.

Give it a try now. What are some of your favorite Alternatives to GreyMetrics? Let us know in the comments below!

And be sure to check out our other blog posts on other product reviews. GreyMetrics offers and discuss five alternatives to Grey Metrics like Porter Metrics, Jepto, etc.

Meet the author

Picture of Juan Bello

Juan Bello

Juan Bello the co-founder and CEO of Porter Metrics, is a dedicated marketer who founded the company to help marketers make faster, data-driven decisions without the need for developers or wasting time and money⁠. He has a focus on helping marketing agencies and SMB marketing teams centralize and visualize their data on Looker Studio and Google Sheets without coding or complex setups.

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