If you are into digital marketing reporting automation, you have probably heard of AgencyAnalytics. It is one of the most popular data extraction tools in the market.
But this article will focus on AgencyAnalytics alternatives rather than the tool itself. We will analyze AgencyAnalytics at first and give you the brief information you might need about the tool.
To learn about the tool thoroughly and understand what it does, you can read our AgencyAnalytics review, where we focused on every aspect and specification of the tool.
So what might convince you that you need an alternative for your marketing reporting tool? There can be various factors like financial barriers, technical specifications, features, or the tool’s speed.
One mismatch in one of the tool’s significant aspects can make your move on to another. So, are you looking for Agency Analytics alternatives? Let’s start with the best ones.
AgencyAnalytics Overview
AgencyAnalytics is a Canadian company that was established in 2009. It is now one of the most well-known marketing automation software available. The company’s annual revenue is around $200,000 and employs between 20 and 30 people.
AgencyAnalytics is a marketing reporting tool that assists agencies and professionals with automating their reporting processes. It provides its clients with various digital marketing solutions, including SEO, SEM, and social media campaigns.
We may say that AgencyAnalytics’ functioning principles are similar to those of other marketing reporting solutions. It gathers data from various digital marketing platforms and presents it in a simple dashboard.
The tool is intended to make reporting simple for its users, and based on the feedback and reviews, we can claim that it succeeds.
AgencyAnalytics Pricing
AgencyAnalytics’ pricing plans differ slightly from those of most other tools on the market since we know that the typical number of pricing plans is around 4-5.
There are three pricing options available at AgencyAnalytics, each with two add-ons.
You may use AgencyAnalytics for free for two weeks to try out the features and see whether it’s right for you. After this time has passed, you have the option of selecting one of the following plans:
- Freelancer: You’ll have access to more than 350 dashboard templates and 60 integrations with this pricing level. You get one customizable dashboard per campaign, and you can add up to five staff members to it. You should only pay $10 per month for unlimited reports. As we see from the name, it is intended for sole freelancers.
- Agency: This package will set you back $15 per month and has more features. Advanced reporting options, PPC markup, goal tracking, pacing, and full white labeling are among them.
- Enterprise: Like other reporting tools, AgencyAnalytics offers this package, where the price is tailored to your specific requirements. With this package, you’ll have access to a variety of sessions as well as a dedicated account manager. This one is more expensive than the market average, according to most customers, compared to the pricing of the other plans.
They also have two add-ons, which may be suitable for you. They’re Rank Tracker and Site Auditor, and they’ll both set you back $10 every month.
AgencyAnalytics Integrations
The number of integrations available in a marketing tool is an important factor to consider. And the importance of these integrations is just as important as their quantity. You’ll have more than 60 integrations at your disposal with AgencyAnalytics.
Here are some of AgencyAnalytics’ most important integrations:
- Google My Business
- Google Ads
- Google Analytics
- Ahrefs
- Facebook Ads
- SEMrush
AgencyAnalytics Features
You can quickly track the status of your campaigns with the AgencyAnalytics dashboard. You can check the KPIs while looking at vital metrics like your search engine results placements, keyword ranks, SERPs, and more.
Because achieving these KPIs is what makes your agency valuable, keeping track of them should be a top focus. You can see on their websites that AgencyAnalytics offers a variety of dashboard templates for different fields.
These templates can be used for various purposes, including basic digital marketing, eCommerce, SEO, marketing, Facebook, and more.
Their marketing dashboards contain practically all the capabilities you would need, which we’ll discuss in more detail in the following paragraphs.
A user management page is also available on the website, where you may get information and explanations regarding various user administration choices.
You can change or reset your password, log in as a client or user, add new users, change the account’s admin user, and do various other things.
The dashboard templates in AgencyAnalytics are completely customizable, which means you can add your own data, change the dashboard’s appearance, and produce reports exactly how you want them.
When determining which marketing reporting platform to use, white-labeling is one of the most important considerations.
The white-labeling feature in AgencyAnalytics gives you complete control over your data. This allows you to add whatever you want:
- You can include your company’s logo as well as your company’s colors.
- Your dashboards can be hosted on your own domain.
- Make the AgencyAnalytics mobile app available to your clients.
Who is AgencyAnalytics Recommended For?
Companies of various sizes can utilize AgencyAnalytics to make the reporting process more accessible, including small businesses, medium-sized organizations, and large enterprises.
We may deduce from the pricing and features that AgencyAnalytics is for anyone in digital marketing who wants to invest in reporting.
The majority of significant organizations with more than 1000 employees utilize AgencyAnalytics, according to the data of the customers.
The figures, on the other hand, are nearly identical: Small businesses make up 28%, medium businesses make up 30%, and large businesses make up 40%.
AgencyAnalytics Support
The company’s help center page has a search bar where you can look for solutions to your problem on the website if it is in their database.
You can also participate in a conversation where a customer support team member will contact you and clarify your problem.
Customer service is super-fast, the team is really lovely to talk to, and their sole focus is on addressing the problem for the customer, according to user reviews.
Agency Analytics Pros and Cons
AgencyAnalytics Pros
Most consumers stated in their reviews that AgencyAnalytics had the best ease of use, number of features, dashboard, and user experience.
Moreover, the tool’s other positives are customizable dashboards, white-labeling, and superior customer support.
AgencyAnalytics Cons
Customers in reviews have remarked that there is just one white-label choice for logos, that most of the features are rudimentary, and that the price is high.
AgencyAnalytics Reviews and Ratings
Examining some of the most well-known review platforms can provide you with a better understanding of AgencyAnalytics and what they excel at. If not paid, reviews are a terrific approach to choosing your tool based on what other people have to say about it.
G2.com: AgencyAnalytics gets a wonderful score of 4.8/5 stars out of 130 reviews on this platform.
GetApp: based on over 100 reviews, the tool has a 4.8/5 rating.
Capterra: AgencyAnalytics received a near-perfect score of 4.9/5 in this one.
SoftwareAdvice: This is a perfect score of 5/5.
TrustRadius: 9.1/10, which is also a great score.
Based on the reviews, we can deduce that people adore and trust this tool completely.
AgencyAnalytics Highlights
Although it is a little bit expensive, AgencyAnalytics is still one of the most convenient tools for reporting. It has almost all the necessary features that make up a great tool, and they focus on security and customer support in their services.
Custom metrics, white-labeling, KPI management, and performance monitoring all make the tool what it is today: one of the most trusted marketing automation software.
However, no tool is perfect or the most convenient one for your business. Now we will look at the main AgencyAnalytics alternatives you should try if you are looking for one.
AgencyAnalytics Alternatives
Porter Metrics
Porter Metrics is the first tool on our list, a near-perfect tool designed for small and mid-sized businesses.
The Facebook Ads reporting template and the metrics, figures, and performance indicators are shown above. In less than a minute, you may have these analytics dashboards in a ready template with only a few clicks.
Porter Metrics Overview
Porter Metrics will be one of the easiest and most convenient tools. It is super simple to set up and utilize. You will only need a few clicks to generate the reports you want.
Porter Metrics is a digital reporting tool that helps you improve and automate your reporting processes. This can be accomplished using social media, website analytics, PPC, SEO, e-commerce, and CRM channels.
You must first decide your channels, campaigns, and objectives before you can begin developing these reports. After combining data from many sources and dashboard templates, you’ll be able to create reports.
The entire procedure will only take a few seconds. As a result, we can definitely assert that Porter Metrics prioritizes its users throughout their journey, making it one of the most user-friendly solutions available.
Porter Metrics Pricing
Porter Metrics offers a number of pricing options, similar to other marketing data automation solutions.
On the other hand, the tool is less expensive than the other Reporting Ninja competitors, as you’ll see when you compare the items in this piece. The following price plans are available from Porter Metrics:
Users can choose from three set pricing levels and one custom pricing plan, and as you pay more, you get more benefits. Porter best suits small to mid-sized organizations, startups, and new businesses.
Porter Metrics Integrations
Aside from the number of connectors, the tool’s quality is critical if you want to view more popular and important data integrations. The most important Porter Metrics integrations are listed below:
- Twitter Analytics
- WooCommerce
- Shopify
- Instagram Insights
- LinkedIn Pages
- Facebook Ads
- Facebook Insights
- LinkedIn Ads
You can connect these integrations to Google Data Studio, a free, easy-to-use, popular tool.
Porter Metrics Features
As previously said, one of Porter’s most appealing features is the ability to generate reports with a single click.
Freelancers and small enterprises on a budget may appreciate this less expensive alternative to AgencyAnalytics when creating reports from scratch.
You may white-label your reports, change the metrics, and personalize the dashboard to make it appear like your own.
It’s one of the most well-liked and frequently utilized elements of marketing reporting automation software. You can start the onboarding process right now.
Porter Metrics Customer Support
The Porter Metrics help center’s online articles (knowledge-based support) can provide the information you need to solve your problem.
In contrast, customer service does not rely solely on knowledge. You can contact the customer service team with any queries or complaints at any moment by joining a live chat.
Porter’s customer service is exceptional, and you will typically receive a response to your questions within a few minutes. The crew is very helpful and enjoyable to work with.
Porter Metrics vs AgencyAnalytics
Although AgencyAnalytics is one of the most popular tools in the industry, Porter can give it tough competition. With Porter Metrics, you can have almost all the features with AgencyAnalytics.
However, it is easier to use, has more white-labeling options, and is cheaper. If you have just started your business or want to limit your spending on marketing reporting automation, Porter is the perfect choice.
After all, it is not about determining which tool has the best features or integrations. It is about which tool suits your marketing needs best. So, Porter is the first one you should try if you are looking for an AgencyAnalytics alternative.
Funnel.io
The second tool on our list is Funnel.io, one of the most well-funded and successful digital marketing reporting automation tools.
You can see the key metrics and performance indicators in the dashboard above. The dashboard is simple, but it contains more dark colors to give the main focus to the numbers.
Funnel.io Overview
Funnel, one of the most popular marketing tools, was launched in 2014 by the authors of Qwaya, a Facebook advertising platform.
The company employs over 200 people, which is significantly greater than the industry average. Marketing reporting firms are typically mid-sized, with 3-4 million dollars in capital if they are successful.
Meanwhile, Funnel has raised more than 66 million dollars, demonstrating the company’s global success.
Funnel is a marketing reporting solution that allows customers to gather data from various platforms and social media channels and mix it in one dashboard to achieve their KPIs and objectives.
It is a cloud-based solution that automates the reporting process and frees users from manual, time-consuming work.
Funnel.io Pricing
You can choose from three different pricing plans with Funnel.io:
Essentials: For €359, you can access over 260 platforms, five seats, and Funnel team email support.
Plus: Because it is more expensive, this plan has more availability than the first. More than 500 connectors, email and chat assistance, a data guarantee, and limitless seats are all included in the €899 price.
Enterprise: This package starts at €1799 and is designed for the largest organizations and enterprises. Everything in this plan may be customized because you can describe your needs and budget, and they will come up with the finest solutions for you.
Funnel.io Integrations
More than 500 data sources and connections are available on Funnel.io. This is a large number, and among them are some of the most required:
- Quora
- Google Ads
- Adobe Analytics
- Google Ads
- TikTok
- HubSpot
- Google Analytics
Funnel.io Features
You can either be an owner or a member of Funnel.io’s user management. There can be numerous owners for a subscription, and each owner can add various subscribers.
You can also choose to be the dashboard’s editor or viewer. Editors, as indicated by their names, can modify the data they see; viewers, on the other hand, can observe the analytics data.
You can define custom metrics in Funnel, which gives consumers a lot of flexibility. Using some analytics tools, there is no opportunity to personalize your dashboard and add columns depending on your calculations.
Funnel.io allows users to create unique measurements and algorithms. Their website describes how to create custom metrics, which can be helpful.
However, Funnel does not offer white-label solutions for its customers, which might be a negative point for the tool.
After adding any channel or platform data to your dashboard, you can start tracking and analyzing your performance with Funnel.io. In Funnel.io, the average length of historical data is two years.
Furthermore, because this data is refreshed every hour, you may safely assume that you have practically real-time data in your hands.
Funnel.io Customer Support
Funnel’s website has a contact page with three options for contacting them. You can contact them via phone or email or complete a forum with your basic information and your problem.
As we can see, there are no serious issues with Funnel.io’s customer service; therefore, we can safely assume that they are delivering the best possible help.
Funnel.io vs AgencyAnalytics
Regarding head-to-head comparisons, both tools have relatively high prices and are very popular for their services. Also, both Funnel and AgencyAnalytics are well-funded and internationally acclaimed by critics and users.
It will be up to you to decide which tool suits you the best. Still, Funnel certainly is one of the strongest AgencyAnalytics alternatives for its security, number of connections and integrations available, and excellent customer support.
ReportGarden
The next tool on our list of AgencyAnalytics alternatives is ReportGarden, which has been around for approximately ten years.
Above, you see a PPC dashboard, where you can analyze the key metrics and get insights about what is going on with your paid channels.
The dashboard is simple to understand and track and includes various types of charts that make the dashboard visually appealing.
ReportGarden Overview
ReportGarden was established in 2013 and has been providing its users’ services ever since. The company is tiny, with approximately 30 employees. The company’s annual revenue is around $4 million.
ReportGarden is an analysis application that allows users to build basic reports using data from many sources. You can track SEO, PPC, and social media statistics using the tool designed to make the reporting process quicker and more entertaining.
The fundamental premise of ReportGarden is to automate data gathering and real-time data updates from several sources and collect them in a simple dashboard.
Users can acquire this information through APIs from their analytics, PPC, SEO, and social media tools. To put it another way, ReportGarden makes many channels “work together” to provide simple reports.
You may monitor your performance, follow your ad campaigns, keyword rankings, positions in other search engines, and social media performance with the help of these reports.
ReportGarden Pricing
Another important consideration in deciding whether or not to use ReportGarden is their price plans. Reporting systems typically provide consumers 3-5 pricing choices to make it more reasonable for each sort of company and freelancer.
ReportGarden is no different. The following are the price schemes they provide:
ReportGarden Integrations
You may use ReportGarden to create reports using a variety of connectors and data sources. Users can use their data to construct interactive marketing, SEO, PPC, LinkedIn, and analytics dashboards using data from social media, SEO, PPC, and other analytics channels.
Here are a few integrations with ReportGarden that are worth mentioning:
- Facebook Ads
- Twitter Analytics
- Bing Ads
- Google Ads
- Google Analytics
- LinkedIn Analytics
- MailChimp
ReportGarden Features
You may also use ReportGarden to generate calculated, custom formulas and upload them to your dashboard. You can add margins to these calculations, and your dashboard will eventually include more metrics.
This will allow you to do more relevant analysis and draw more relevant conclusions. Aside from that, ReportGarden allows you to white-label your reports.
White-labeling is a crucial feature for reporting tools since it allows you to customize your reports. With white-labeling, you can add your brand messaging and special brand features to your dashboard.
You can track and analyze data from several periods and compare the progress of different periods. There are data inconsistencies between the channels and dashboard from time to time, as they mention on their website.
ReportGarden Customer Support
We can see that their contact page includes sales queries, demo requests, and customer assistance related to using ReportGarden.
You can find solutions to your general inquiries regarding the tool in various articles based on the FAQs they receive.
When you click on customer assistance, you will be sent to an email address where you can describe your issues in a simple email.
ReportGarden vs AgencyAnalytics
ReportGarden is also better suited for small businesses and freelancers; meanwhile, AgencyAnalytics is a better solution for bigger companies and enterprises.
The customer support with ReportGarden has more solutions, including contact by phone, while AgencyAnalytics sticks to emails.
It is difficult to decide which tool suits your business best. But one thing is certain: if you are looking for an AgencyAnalytics alternative, ReportGarden should be one of the first ones on your list.
Oviond
The next tool on our list of AgencyAnalytics alternatives is Oviond.
Oviond Overview
Oviond, a multi-client firm, has been around for five years. The company is small, with less than 50 employees, and is based in Newark, New Jersey.
We don’t notice any actual data on the well-known company profile websites; thus, the company’s revenue isn’t among the top in the industry.
Oviond is a marketing reporting solution that allows you to gather data from numerous platforms and combine it into one place.
In other words, it’s a means to make your reports look more basic and understandable. It’s a drag-and-drop application.
To use it, you’ll need to link Oviond to various data connections and collect the results in Oviond dashboards, which we’ll cover later in this post.
Oviond Pricing
When it comes to Oviond, there are three primary pricing plans and one customizable plan:
If you have more than 60 clients, you can discuss the pricing terms with the team.
Oviond Integrations
Oviond has more than 30 data integrations, which include the ones below:
- Google Analytics
- Shopify
- Google Search Console
- Google Ads
Oviond Features
You can construct a custom dashboard with Oviond and add your metrics. It also means that you can create your designs and colors.
You can also add your brand logo, name, agency slogan, or anything else connected to your brand to your reports by white-labeling them.
This provides your reports with a more unique and personalized design, which clients appreciate. This function is available starting with the first pricing plan; thus you’ll need to pay at least 49$ a month to use it.
Report sharing is one of the features of Oviond that you may use right away because there are several options:
- You can send it to others using a URL you can get from your report or dashboard.
- You can save your report as a PDF file and email it to your clients.
Another feature of Oviond is that you can schedule and automate the transmission of your reports in emails so that you don’t miss that key deadline day.
Oviond Customer Support
The Oviond help page has several articles that can assist customers with their problems. Aside from that, they have a live chat feature where you may directly contact the support team and ask questions.
Oviond vs AgencyAnalytics
Oviond may not be the most popular tool in the industry; however, it is a perfect solution for data extraction, transformation, and upload.
The pricing plans can be suitable for all types of businesses, and it takes zero technical background or coding knowledge to understand the tool.
With the significant features mentioned above, Oviond is one of the most suitable AgencyAnalytics alternatives we chose for you.
NinjaCat
The last tool on our main list of AgencyAnalytics alternatives in NinjaCat.
NinjaCat Overview
NinjaCat was formed in 2013 by three friends in the basement of Paul Deraval, the company’s CEO. The company is based in New York and is a mid-sized business with over 75 employees.
According to Crunchbase, the company has received over 27 million dollars in funding, which is a huge achievement for a digital solutions company.
The company has three well-known investors and is one of the fastest-growing in the industry. NinjaCat is a data management, marketing reporting, performance analysis, and call-tracking solution.
In other words, it’s a digital automation solution that helps digital agencies and marketing professionals with reporting.
NinjaCat can also be considered a digital performance management tool because it will assist you in delivering and optimizing your KPIs.
NinjaCat Pricing
NinjaCat does not have a set pricing structure, which is why its website lacks a pricing page. The service’s price ranges from 999 to 2599 dollars, according to HanapinMarketing, putting it well over the typical market price.
NinjaCat Integrations
With NinjaCat, you can connect more than 100 data sources, which is a good figure but not the highest in the industry, as some of its competitors have more than 200.
The NinjaCat connections list, on the other hand, includes the most important ones available:
- Google Ads
- Google Analytics
- Google Analytics 360
- Bigquery
- Snapchat
NinjaCat Features
NinjaCat users can customize their dashboards by adding custom metrics to make them more engaging and intriguing.
The tool also allows for white-labeling, with distinct price and subscription options. You will be able to incorporate the following into your regular membership:
- The corporate name is included in the URL.
- Color palette / Dashboard / Company logo
- SMTP (Simple Mail Transfer Protocol) (Simple Mail Transfer Protocol)
- Templates for emails
NinjaCat Support
When we look at NinjaCat’s contact page, we notice that it mostly offers knowledge-based customer service. You can type in what you’re looking for and discover answers in articles created by the NinjaCat team.
Video assistance is also an uncommon feature on this customer service page. Without contacting someone in real-time, you might locate what you’re looking for in a well-explained video.
This function has several advantages; nevertheless, if you require something that is not available in those videos or articles, you may find yourself in difficulties.
NinjaCat vs AgencyAnalytics
The main difference between NinjaCat and AgencyAnalytics is you can use the first for PPC reporting and call tracking. Also, NinjaCat is a better solution for small and mid-sized companies, so if you are tight on budget, you might consider choosing NinjaCat over AgencyAnalytics.
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AgencyAnalytics Alternatives: Honorable Mentions
These are the additional AgencyAnalytics alternatives that did not make it to our list:
