Juan Bello, autor en Porter | No-code marketing reports on Google Looker Studio and Sheets

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How to analyze your marketing data: a 5-step framework

To analyze your marketing data following the SUMAS framework, begin by understanding your (S) strategy. This involves identifying key aspects of your company, customers, and competition.; define your (U) use cases between client reporting or performance management; map your (M) metrics between conversion, engagement, and visibility; (A) add context by comparing your data vs goals, […]

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Paid Media

Google

Social Media

E-commerce & CRM

Paid Media

Google

CRM & Email

E-commerce

Social Media

Competitor Analysis

KPIs

Paid media

Google

Social media

E-comm & CRM

Billing

Author: Juan Bello

Thank you – Ad pacing and budget tracking Porter

Thank you – Facebook Ads budget tracking and pacing Porter

Thank you – Paid media Creative performance Porter

Thank you – ActiveCampaign Sales pipeline Porter

Thank you – ActiveCampaign Porter

Thank you – ActiveCampaign automation Porter

Thank you – Acquisition Porter

Thank you – A/B testing Porter

Thank you – Local SEO Porter

How to analyze your marketing data: a 5-step framework

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