How To Create A Custom Date Range Comparison In Data Studio?
With Google Data Studio’s default comparison tool, you can allow end users to compare data with a specific period, a previous year or month, or even yesterday or today plus or minus x day/week/month, etc. The default comparison options in Google Data Studio are sufficient for most use cases. Still, you require more flexibility to […]
How To Review your Google Ads Performance on Data Studio
Google Ads has become one of the most effective ways to promote your brand or business. However, regularly reviewing your performance is essential to ensure you effectively reach your target audience and maximize your Return on Ad Spend (ROAS). Data Studio is a visualization and dashboarding tool to get insights into your data and view […]
How To Create a Youtube Analytics Report: Ultimate Guide
When you are involved in creating video content on YouTube, it is incredibly important to track and analyze how your channel is performing to be able to measure the impact of your marketing efforts. Now to do that, you need to create a comprehensive analytics report. This article will cover the basics of creating a […]
How to Create a Google Ad Pacing on Data Studio
Sometimes we don’t have all the tools we need to perform our duties as paid search managers. Even specific things like Google Ads pacing can be much more complex than they need to be. This is because you cannot directly enter your budget or conversion targets into the platform. And the majority of third-party tools […]
How to Design the Best Marketing Reports on Looker Studio (Free Tutorial)
This article will show you how to present and design your marketing reports. Marketers often run into a unique problem when trying to communicate their results through their reports- the problem of their bosses not understanding what they’ve done and the results they’ve gotten. Most marketers are usually frustrated and sometimes feel like their Managers […]
How to use Porter Metrics add-on for Google Sheets™
In this article, you’ll learn how to create reports on Google Sheets using the Porter Metrics add-on. The problem most marketers face when trying to move their data into Google Sheets is that they have to copy and paste. This has become a pretty boring and redundant activity that needs to be reduced. Usually, your […]
How to create a Google Analytics report on Data Studio
Are you looking for the best solution to monitor and visualize your landing pages’ performance, your campaigns’ success, your website’s performance, conversions, and so on? Well, look no further because Google Analytics is a one-stop shop that enables tracking of more than 500 metrics. While letting users select the ones that provide tailored data to […]
How to Create a PPC Dashboard on Google Data Studio
In our roles as market analysts or administrators/ marketers of paid search, we occasionally lack the resources necessary to complete our work. Even specific things like timing Google Ads can be much more complex than needed. This is because you cannot directly enter your budget or conversion objectives into the platform. If you are in […]
How to Create a Marketing Campaign Tracking Report
When working on a campaign, you need to have a marketing report. You need to know how the marketing campaign performs and what benefits it brings to your business. You shouldn’t waste valuable time and resources writing content, developing a social media strategy, and redesigning your website if you do not see results. Luckily, dozens […]
Google Data Studio Tips: for Advanced Users & Marketing Analysts
To enhance the platform and advanced data visualization, Google Data Studio has released several new features and updates since its launch in 2016. Most notably, the Data Studio crew has consistently listened to the criticism of its faithful community, and it has taken it seriously. As a result, Data Studio has rapidly emerged as one […]
