Juan Bello, autor en Porter | No-code marketing reports on Google Looker Studio and Sheets

Windsor.ai Review 2026: Features, Pricing, Pros & Cons

ETL and marketing attribution platform with 300+ integrations, including Looker and Power BI.

Designed for data-savvy marketing teams; some user-friendly, no-code options.
Enables data transformations and offers specialized B2B/e-commerce attribution.
Unifies metrics for cross-channel reporting, though has a learning curve.
Noted for responsive customer support and affordable pricing, with plans from free to $598/month.
Offers a 30-day trial, no card needed, and caters to various data tools and categories.

Funnel.io Review 2026: Features, Pricing, Pros, Cons & Honest Take

Funnel.io: ETL platform with 500+ marketing/sales integrations.

Managed data storage model for fast, stable data processing.

Features no-code data transformations with a technical proficiency requirement.

Suitable for large, data-driven marketing teams needing GDPR/SOC 2 compliance

Can be costly due to capacity-based pricing and “flexpoints” system.

High learning curve but provides top-notch customer support.

Not ideal for small teams or simple marketing data reporting needs.

16 Best Free Data Studio Templates in 2026 (Tested & Ready to Use)

dashboard Data Studio Templates 16 best free Data Studio templates in 2026 (tested & ready to use) Juan Bello Founder, Porter Metrics · April 13, 2026 Table of Contents Quick Navigation bar_chart Quick Comparisonhelp_outline What is Data Studio?checklist How to Choosedashboard The 16 Best TemplatesGoogle AdsMeta AdsPPCTikTokLinkedInSEOGA4GBPSocialInstagramYouTubeShopifyE-commercehubCross-channelHubSpotEmailchecklist What to Includestar Best Practicesplay_circle How to Usequiz […]

Supermetrics Review 2026: Features, Pricing, Pros & Cons

TL;DR:
ETL tool for marketing and data teams.

Serves 17,000+ customers, reporting on >10% of global ad spend.
Achieves over $70 million in annual recurring revenue (ARR) by 2024.
200 marketing and sales integrations, including hard-to-find enterprise integrations.
Data destinations: Google Sheets, Excel, Looker Studio, BigQuery, RedShift, Snowflake, etc.
Pricing: Essential at $87/month for 11 data sources; Core at $299/month for 30 sources; Super at $724/month for 82 sources; Custom pricing for unlimited users and all 119 data sources.
Extra fees for additional users and data sources across all plans.
Reviews: 4.5 stars from 725 reviews; praised for ease of use and integration range, criticized for pricing and customer support.
Notable issues: Data transformation requires sales call, and some users report slow report loading and stability concerns.

6 Ways to Make Your Data Studio Reports Load Faster

Looker Studio is slow because it runs in the browser, queries APIs live, and has no caching by default. Here are 6 ways to make your Looker Studio dashboards load faster.

From Marketing Data in BigQuery to an Interactive Dashboard — In a Single Conversation with Claude

Home Tutorials BigQuery BigQuery Claude AI Marketing Dashboard From Marketing Data in BigQuery to an Interactive Dashboard — In a Single Conversation with Claude Juan Bello Founder, Porter Metrics April 2026 16 min read What makes this guide different: Every other tutorial stops at the query. They show you how to ask Claude about your […]

How to Connect Google Sheets to Claude for Marketing Dashboards

Home Tutorials Google Sheets Google Sheets Claude AI Marketing Tutorial How to Connect Google Sheets to Claude and Build a Marketing Dashboard — Entirely with AI Juan Bello Founder, Porter Metrics April 2026 16 min read You have marketing data scattered across Google Ads, Meta Ads, GA4, and half a dozen other platforms. You want […]

7 Best Coupler.io Alternatives in 2026 (Tested & Compared)

compare_arrows Marketing Reporting Tools Comparison 7 best Coupler.io Alternatives in 2026 (tested & compared) Juan Bello Founder, Porter Metrics · March 31, 2026 Table of Contents Quick Navigation help_outline Why look for an alternativebar_chart Quick comparisonPricing comparisonConnectors and destinationsFeatures to look forformat_list_bulleted The 7 best alternativesPorter MetricsSupermetricsDataslayerWindsor.aiPower My AnalyticsFunnel.ioDataboxquiz FAQ The best Coupler.io alternatives in […]

BigQuery for Marketing Reporting

HomeGoogle BigQuery for MarketersModule 1 BigQuery Tutorial Google BigQuery for Marketing Reporting: Benefits and Use Cases Santiago Cardozo Marketing Manager at Porter March 19, 2026 Google BigQuery changes what is possible for marketing teams when it comes to reporting. Instead of pulling data manually from each platform, you centralize everything in one place and query […]

What Is an ETL Tool?

HomeGoogle BigQuery for MarketersModule 1 BigQuery Tutorial What Is an ETL Tool? Santiago Cardozo Marketing Manager at Porter March 19, 2026 ETL stands for Extract, Transform, Load. An ETL tool is software that automates those three steps: it pulls data from your source systems, cleans and formats it, and sends it to your destination. For […]