10 TikTok Ads KPIs You Should Be Tracking in 2023

10 TikTok Ads KPIs You Should Be Tracking in 2023

Advertising on TikTok is a great way to reach a broad, agile and responsive audience with your message. TikTok has close to a billion users worldwide, making it one of the biggest social media platforms in the world.  According to an Insider Intelligence study comparing how TikTok commerce stacks up against Facebook and Instagram, 20.6% […]