Metrics included in the Looker Studio dashboard
Paid: Meta Ads, TikTok Ads and Google Ads
Amount spent
Impression
Clicks
CTR
CPM
CPC
Link clicks
Landing page views
Clicks
Post Engagements
Reach
Impressions
Ad Spent
CTR
CPC
CPM
ER
Post reactions
Post likes
Post comments
Post shares
Post engagements
Post Clicks
Video Views
Leads generation performance over time
Conversions by platform
Conversions by audience