How much money have I spent on ads? Breakdown by period
What is the return on investment (ROI) for my ads?
Which ads are performing the best in terms of metrics such as click-through rate (CTR), conversion rate, or revenue generated?
How many conversions am I getting from my ad campaigns?
What is the cost per click (CPC) and cost per conversion (CPA) for each ad in my campaign?
Which ad creatives, such as images, videos, or carousels, are delivering the best results in terms of engagement and conversion?
Social media: LinkedIn Pages, Instagram Insights, Facebook Insights
Which posts have performed the best on our social media accounts?
How does the reach and impressions of our social media content compare to the previous reporting period, and what factorsmay have influenced any changes in performance?
Are we seeing growth in our social media audience?
What is the engagement rate of our social media audience?
Which types of content generate the highest engagement on each social media platform?
How many followers did we gain or lose on each social media platform during the reporting period?
Paid media: Meta Ads and Google Ads
Which channels are driving the most traffic to our website, and how has this changed over time?
What is the bounce rate for each traffic source, and how can we improve engagement with these visitors?
What is the average session duration for each traffic source, and how can we increase user engagement?
How many page views does the average user have per session, and how can we improve engagement with our content?
What is the conversion rate for each traffic source, and how can we optimize our website to increase conversions?
What are the demographic characteristics of our website visitors, and how can we tailor our content to better engage with them?
Social media: LinkedIn Pages, Instagram Insights, Facebook Insights
What is our business’s current rating on Google, and how has it trended over time?
How many views has our Google Business Profile received in the last month, and how does this compare to previous periods?
What are the most common actions taken by users who visit our Google Business Profile, such as requesting directions or making a phone call to our business?
How many customer reviews have we received on our Google Business Profile in the past month, and what is the average rating of these reviews?
What is the geographic distribution of the users who are viewing our Google Business Profile, and how does this compare to our target audience?